Who is Kenna McClellan aka Kennarwood?

‍

‍

Kenna McClellan: Blending Beauty, Fashion, and Motherhood with Authenticity

‍

‍

Kenna McClellan is a freelance model and beauty content creator based in Utah, known for her engaging and relatable content. Her social media presence centers around fashion, hair care, and lifestyle, often reflecting her experiences as a new mom. Kenna’s audience appreciates her authentic approach, as she shares tips on motherhood, beauty routines, and self-care. Her ability to balance personal life and professional content has made her a favorite among young mothers and beauty enthusiasts.

‍

With a following of over 814.6K on TikTok and 385K on Instagram, Kenna has built a strong community that values her honesty and style. Her content often includes hair tutorials, fashion tips, and lifestyle hacks, presented in a cheerful and approachable way. As a first-time mom, she also shares personal insights, helping other mothers navigate beauty routines while managing family life. Her audience feels connected through her consistent updates and genuine interactions.

‍

‍

Kenna collaborates with top beauty brands like BondiBoost, Amika, and Saie Beauty, aligning her content with high-quality, reliable products. These partnerships reflect her commitment to sharing trustworthy recommendations while maintaining authenticity. Her style is casual and welcoming, which makes product placements feel natural and relatable. By focusing on everyday beauty solutions, Kenna successfully engages her audience while endorsing products she genuinely uses.

‍

Her content strategy revolves around blending fashion, beauty, and motherhood, creating a space where her followers can find inspiration and support. Kenna’s positive and open-minded attitude fosters a sense of community, especially among new mothers looking for beauty advice. Her videos often highlight quick styling tricks and beauty hacks that are practical for busy moms. By staying consistent with her posting schedule, she keeps her followers engaged and connected.

‍

‍

An Influencer Active on Social Media

‍

‍

Kenna McClellan is highly active on TikTok and Instagram, where she shares fashion, beauty, and lifestyle content with a focus on relatable motherhood moments.

‍

‍

Kenna McClellan’s Social Media Strategy Analysis

‍

‍

TikTok: Engaging Beauty and Motherhood Content

‍

‍

Kenna McClellan's primary platform is TikTok, where she shares a blend of beauty content and motherhood experiences. Her videos often feature hair tutorials, quick styling tips, and relatable mom moments. Kenna's content is characterized by its cheerful and casual tone, making her videos approachable and easy to watch. Her audience appreciates her honest take on balancing beauty routines with the demands of motherhood.

‍

Her TikTok strategy involves maintaining high consistency, posting around 14.1 videos per week to keep her followers engaged. She leverages trending sounds and challenges, adding her unique twist that aligns with her personal style. Kenna’s focus on practical beauty tips ensures her content stays relevant to both young mothers and fashion enthusiasts. This strategy helps her maintain a strong connection with her audience.

‍

‍

Kenna's engagement rate on TikTok is an impressive 4.69%, which reflects her ability to create content that resonates with her followers. She receives an average of 38.2K interactions per video, showcasing the loyalty of her community. Kenna's willingness to share both glamorous and everyday looks keeps her content authentic and relatable. Her consistent posting schedule, twice a day at 3 PM EST, helps maintain her presence and visibility.

‍

Despite a modest growth rate of +1.15% in the past 30 days, Kenna's TikTok presence remains strong. The platform serves as a hub for her beauty and lifestyle content, where her vibrant personality shines. Her ability to share realistic beauty routines makes her an accessible and trusted figure. Through consistency and creativity, Kenna continues to inspire her followers to embrace both style and practicality.

‍

• Username: @kennarwood
• Influence Score: 91.5/100
• Followers: 814.6K
• Activity: 14.1 videos per week
• Engagement Rate: 4.69%
• Growth: +1.15%
• Average Engagement: 38.2K
• Posting Habits: Twice a day at 3 PM EST

‍

‍

Instagram: Lifestyle and Fashion Through Motherhood

‍

‍

Kenna McClellan’s Instagram strategy focuses on visual storytelling and community engagement. Her feed features stylish outfit inspirations, beauty product recommendations, and personal updates about her life as a new mom. Unlike the fast-paced content on TikTok, her Instagram posts are more polished and aesthetically pleasing. This platform allows her to showcase her modeling side while staying true to her casual, mom-friendly image.

‍

Kenna’s content on Instagram is characterized by thoughtful captions and high-quality visuals. She shares around 13 posts per month, each carefully crafted to resonate with her audience. Her followers appreciate the balance of professional looks and candid moments, reflecting her life as both a content creator and a mother. This mix of personal and professional content helps maintain her relatability and appeal.

‍

‍

Her engagement rate on Instagram is notably high at 8.13%, with an average of 31.3K interactions per post. Kenna's community actively comments, likes, and shares her content, indicating a strong and supportive following. She posts every day at 3 PM EST, ensuring a regular flow of content that keeps her followers connected. Her ability to stay consistent while providing meaningful updates sets her apart in the lifestyle niche.

‍

With a growth rate of +1.6%, Kenna’s Instagram continues to attract new followers while maintaining strong interactions from her loyal base. The platform serves as a visual diary where she documents both her fashion choices and personal growth as a mom. By sharing real-life moments alongside curated content, Kenna builds a genuine connection with her audience.

‍

• Username: @ken_mcclellan_
• Influence Score: 91.1/100
• Followers: 385K
• Activity: 13 posts per month
• Engagement Rate: 8.13%
• Growth: +1.6%
• Average Engagement: 31.3K
• Posting Habits: Every day at 3 PM EST

‍

‍

YouTube: Occasional Long-Form Content

‍

‍

Kenna McClellan also uses YouTube to share long-form content, though her activity on the platform is limited. She primarily posts about beauty routines and personal updates, offering a more in-depth look at her life. Unlike her quick and catchy TikTok videos, her YouTube content is more detailed and thoughtful. This slower-paced content allows her to connect with her audience on a more personal level.

‍

Her YouTube strategy lacks consistency, with only 0.3 videos per month on average. Despite the infrequency, her videos are informative and well-received by her niche audience. Kenna focuses on sharing beauty product reviews and tutorials, often reflecting on her experiences as a new mom. This platform allows her to dive deeper into topics that her followers find useful and interesting.

‍

‍

Unfortunately, her engagement rate on YouTube is 0%, with no recent growth in followers. The platform is clearly secondary compared to her thriving TikTok and Instagram presence. While YouTube doesn't currently serve as a major engagement hub, it does complement her overall content strategy by offering longer, more comprehensive videos. This format appeals to viewers who want a deeper understanding of her beauty routines.

‍

Kenna’s posting habit on YouTube is rare, with content appearing about once a year at 7 PM EST. This sporadic approach limits the platform’s potential impact. However, the videos that are posted still align with her brand’s focus on beauty and lifestyle. Although her primary audience remains on TikTok and Instagram, YouTube acts as an additional touchpoint for those seeking more detailed insights.

‍

• Username: @kennarwood
• Influence Score: 56.8/100
• Followers: 19.3K
• Activity: 0.3 videos per month
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: Once a year at 7 PM EST

‍

‍

KennarWood’s Social Media Influence Summary

‍

‍

Kenna McClellan ranks highly on her primary platforms, with her TikTok and Instagram both placing in the top 1% of U.S. content creators. In the Outfits & Styling category, she ranks #76 in the U.S. and #585 worldwide. Her Favikon Influence Score of 8,977 points highlights her strong presence in the beauty and lifestyle niches. Brands such as BondiBoost, Saie Beauty, and Amika frequently collaborate with her, emphasizing her influence in the beauty community.

‍

Learn more about the Favikon Methodology here

‍

Content Strategy: Beauty, Style, and Motherhood

‍

Kenna’s content strategy focuses on blending beauty tips with her personal journey as a mom. Her style is casual and cheerful, appealing to her audience of mothers and fashion enthusiasts. By combining professional modeling elements with authentic motherhood insights, she keeps her content relatable and visually pleasing. Her content is branded as Very Safe, making her a suitable choice for collaborations.

‍

‍

Reachability and Partnerships

‍

‍

Kenna McClellan has high reachability across her primary platforms, making her a valuable partner for brands. Her consistent presence on TikTok and Instagram allows her to maintain visibility and interaction with her audience. With over 814.6K followers on TikTok and 385K on Instagram, her reach spans both beauty enthusiasts and young mothers. This wide appeal makes her a versatile influencer for fashion, beauty, and lifestyle collaborations.

‍

Her partnerships with reputable brands like BondiBoost, Amika, and Saie Beauty highlight her marketability in the beauty and hair care space. These collaborations are seamlessly integrated into her content, appearing natural rather than forced. Kenna’s ability to align branded products with her personal experiences enhances her credibility. Brands appreciate her authentic approach, as it resonates well with her engaged community.

‍

‍

Kenna’s audience engagement is impressive, with a 4.69% rate on TikTok and 8.13% on Instagram, indicating that her followers are highly interactive. This level of engagement means that sponsored content is likely to receive positive attention and meaningful interactions. Her relatable and practical content style makes it easy for brands to connect with her audience through her profile. This ensures a high potential for ROI when collaborating with her.

‍

Her campaign ripeness is estimated between $10K - $40K per sponsored post, reflecting her strong influence and reach. Brands within the beauty, fashion, and parenting industries find her profile particularly appealing. Kenna’s brand safety rating of "Very Safe" further supports her suitability for partnerships, as her content consistently aligns with positive and inclusive values. By maintaining her authentic voice, Kenna ensures that brand collaborations feel genuine and effective.

‍

‍

Conclusion: Blending Beauty and Motherhood with Style

‍

Kenna McClellan's social media presence is a blend of beauty, lifestyle, and relatable motherhood content. Her dedication to providing practical tips while sharing her personal journey resonates with a wide audience. As a versatile content creator, she continues to inspire mothers and beauty enthusiasts alike. With a solid influence score and successful brand partnerships, Kenna’s presence remains impactful and promising.

‍

‍

View the AI-powered profile

‍

You might also find interesting:

‍

‍

✨ Gabrielly Gonzales Ferreira - Complete Social Media Analysis‍

✨ Nuria Pajares - Complete Social Media Analysis

✨ Perle Btr - Complete Social Media Analysis