Who is Dexter Carr?

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Dexter Carr: Choreographing Confidence and Community with Every Move

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Based in Los Angeles, Dexter Carr is a celebrated choreographer, creative director, and podcast host who seamlessly blends high-energy dance with humor and reflection. He’s the visionary behind @playgroundhulu and the voice of #MicdUpOnATuesday, carving a distinctive lane in online entertainment. His digital identity is deeply rooted in community building, expressive movement, and creative storytelling.

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Dexter’s rise began in the studio, but his impact expanded with his ability to connect authentically through dance and content creation. Known for vibrant, coordinated class videos and charismatic commentary, he’s built a platform that speaks to both aspiring dancers and casual viewers. His charisma has earned him partnerships with major brands like Nike and Hulu, signaling his resonance beyond the dance space.

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What sets Dexter apart is the duality he brings to his work: he can teach, perform, and entertain—all while staying grounded in values of inclusivity and fun. His choreography taps into nostalgia and pop culture while his captions and delivery spark laughter and relatability. This balance of skill and sincerity fuels consistent engagement across platforms.

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Whether posting spirited TikToks, heartfelt Reels, or bantering with followers on X, Dexter always brings a strong sense of presence. With a signature orange tracksuit and expressive flair, his content doesn’t just entertain—it inspires.

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An Influencer Active on Social Media

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Dexter Carr maintains a dynamic presence across Instagram, TikTok, YouTube, and X, with his strongest platforms being Instagram and TikTok.

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Dexter Carr's Social Media Strategy Analysis

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Instagram: Reels That Hit Hard and Land Light

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Dexter’s Instagram (@dextercarr) is where his personality shines brightest, with a steady stream of visually polished Reels. His content features classroom routines, playful commentaries, and pop culture-infused dances—perfectly staged against a glowing red studio backdrop that has become his visual signature.

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Averaging 13 posts per month, Dexter boasts a 1.66% engagement rate, with 12.7K average engagements and 109.3K average views per post. His content rhythm follows a reliable daily posting schedule at 12PM, keeping fans consistently engaged. Videos like his January 24 Reel with 374.5K views and 27.3K likes show his command of dance-driven virality.

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His captions strike a balance between humor and heartfelt expression, often referencing nostalgic music, school memories, or community vibes. This helps him resonate across a wide demographic—from Gen Z dancers to millennial fans seeking relatable content. With strong brand safety and minimal political content, Dexter remains highly sponsorable and versatile.

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Instagram is also where Dexter builds emotional rapport with his audience, making each comment, duet, and share feel like a personal nod. His eye for aesthetics and energy give his Reels mass appeal, drawing thousands of dancers to emulate his moves.

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• Username: @dextercarr
• Influence Score: 88.8/100
• Followers: 763K
• Activity: 13 posts/month
• Engagement Rate: 1.66%
• Growth: +0.27%
• Average Engagement: 12.7K
• Posting Habits: Everyday at 12 PM EST

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TikTok: Nostalgia Meets Comedy Through Dance

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On TikTok (@dextercarr), Dexter’s choreography meets commentary as he recreates hits from the 2000s while peppering in humor and reactions. His edits are quick, dynamic, and punctuated by bold movement and playful energy. This fusion has earned him a loyal base of 682K followers.

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He posts about 3.9 videos per week, with standout videos like his January 17 TikTok hitting 759.8K views and 109.2K likes. He maintains a 0.33% engagement rate, with 2.3K average engagements and 25.4K average views, all from a consistent midnight upload pattern. His energy, paired with recognizable tracks and light comedy, gives his content a magnetic quality.

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TikTok is where Dexter leans into virality—his comments often spark additional content or community interaction, and duets with fellow dancers broaden his reach. Videos responding to fan requests or referencing cultural moments drive real-time engagement and fan connection.

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Even his reactions become part of the entertainment. Whether he’s flipping choreography on its head or laughing through a challenge, Dexter’s tone is casual, confident, and inclusive—perfectly tuned for TikTok’s fast-paced audience.

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• Username: @dextercarr
• Influence Score: 83.9/100
• Followers: 682K
• Activity: 3.9 videos/week
• Engagement Rate: 0.33%
• Growth: +0.13%
• Average Engagement: 2.3K
• Posting Habits: Everyday at 12 PM EST

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YouTube: Behind-the-Scenes with a Touch of Humor

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Dexter’s YouTube presence under @DexterCarrChoreography is focused on his podcast Mic’d Up On A Tuesday and dance Shorts. It’s a platform where he showcases extended versions of his choreography and casual, unscripted moments with his team.

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Though his upload rate is 2.2 videos per month, the channel still contributes to his cross-platform reach. His average engagement is 226, with 6K average views per video and a modest 0.28% engagement rate. The most-viewed recent Shorts reach around 9.4K views, featuring playful dances and high-color energy.

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This channel is ideal for fans who want a deeper glimpse into Dexter’s creative process and studio culture. His podcast adds depth and relatability to his brand, offering insights and interviews not visible on fast-paced apps. His structured layout and consistent branding support brand collaborations.

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Dexter’s YouTube strategy is not volume-heavy, but it provides a strong branding asset. For sponsors, this platform offers room for product integration, voiceovers, or longer-term campaign storytelling.

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• Username: @DexterCarrChoreography
• Influence Score: 64.1/100
• Followers: 81.1K
• Activity: 2.2 videos/month
• Engagement Rate: 0.28%
• Growth: +0.16%
• Average Engagement: 226
• Posting Habits: Once a week at 8 PM EST

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Twitter/X: Quick Wit, Minimal Strategy

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Dexter Carr’s presence on X (@dexterbcarr) is lighthearted and sporadic, offering fans a glimpse into his unfiltered humor and casual thoughts. His tweets often consist of pop culture references, viral phrases, or funny one-liners that match his playful personality. With just 2.4K followers, this platform is more of a secondary outlet than a core strategy. It lacks the choreography focus seen on his other platforms.

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He tweets about 1.5 times per week, typically around 12 AM, but engagement remains low—averaging just 1 interaction per tweet. His engagement rate is 0.04%, and there’s been no follower growth in the past month. Most tweets receive modest visibility, functioning more like public journal entries than viral content. Despite the numbers, the tone still fits his brand.

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X allows Dexter to show another side of his personality—more spontaneous, unfiltered, and intimate. His tweets can be witty or absurd, offering relatable moments to longtime fans. These posts complement the polished energy of his video content with bite-sized laughs or behind-the-scenes sentiments. This variation adds texture to his broader digital persona.

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Though currently underutilized, the potential exists for a stronger presence through dance commentary, live tweeting, or sharing podcast moments. Threaded reflections or industry takes could boost engagement while maintaining his brand voice. For now, X remains a casual extension of Dexter’s creative ecosystem—not a growth engine, but a space to vibe.

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• Username: @dexterbcarr
• Influence Score: 51.8/100
• Followers: 2.4K
• Activity: 1.5 tweets/week
• Engagement Rate: 0.04%
• Growth: 0%
• Average Engagement: 1
• Posting Habits: Twice a week at 12 AM EST

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Dexter Carr's Social Media Influence Summary

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Dexter Carr ranks in the Top 1% of Instagram creators in the U.S. and the Top 2% in Dance & Choreography worldwide, reflecting his strong influence and creative consistency.

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Learn more about the Favikon Methodology here

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Content Strategy: A Choreographed Blend of Fun and Feeling

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Dexter’s content thrives on a formula of high-impact dance, comedic timing, and cultural callbacks. Whether he’s breaking into a spontaneous freestyle or reenacting a school dance vibe, every post tells a story. His set designs, lighting, and energy make even short-form content feel cinematic.

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Reachability & Partnerships

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Dexter is a dream partner for brands in the dance, entertainment, and lifestyle sectors. He’s worked with Nike, JCPenney, Hulu, and Playground LA, and remains highly accessible through tagged networks. His brand safety, cheerful tone, and consistency make him a top-tier creator for product placements and event sponsorships.

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He’s also highly responsive to community interaction, making him ideal for interactive campaigns, live classes, or branded choreography challenges. His versatility allows for tailored campaigns across Instagram and TikTok with measurable return potential.

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Conclusion: Dexter Carr — Leading With Rhythm, Humor, and Realness

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Dexter Carr brings choreography to life not just through movement, but through meaning, community, and joy. He blends entertainment with emotion and builds bridges between brands, fans, and aspiring dancers. Whether you’re watching him on TikTok or learning from him in the studio, Dexter isn’t just teaching steps—he’s teaching how to move through life with confidence. ​

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