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Who is Anwar Jibawi?
Anwar Jibawi has built one of the strongest comedic presences across TikTok, Instagram, and YouTube. His consistently high engagement, strategic collaborations, and relatable storytelling make him a standout figure for both fans and brands looking for casual, youth-centered content.

Anwar Jibawi: Mastering Comedy Content with Authentic Collaboration and Global Reach
Anwar Jibawi is a digital content creator and comedian originally from Chicago, Illinois, known for his unique brand of quick, clever sketches. His comedic style often pulls from cultural references, everyday mishaps, and absurd scenarios that connect strongly with a young, global audience. Anwar’s rise began on Vine before transitioning successfully to YouTube, Instagram, and TikTok, where he expanded his storytelling format without losing his core humor.
He is part of the Shots Studios network, collaborating frequently with fellow creators like Hannah Stocking and Rudy Mancuso. His work reflects a high-energy, collaborative spirit, blending physical comedy with smart scripting. While other creators rely on trends, Anwar focuses on creating original, story-based content that often highlights friendships, family dynamics, and social situations. His videos are recognizable for their fast pacing, strong punchlines, and frequent guest appearances.

Anwar’s collaborations are a core part of his success, but he maintains a personal brand that remains distinct even when working alongside other big names. His fans appreciate the consistent tone of his humor — lighthearted, upbeat, and universally relatable. Whether it’s comedic takes on dating, food obsessions, or cultural jokes, Anwar crafts each piece of content to feel polished without being overproduced.
Major brands have recognized Anwar’s value, leading to partnerships with F1 Las Vegas, Qatar Airways, and CeraVe Skincare. His ability to blend sponsored content seamlessly into his comedy sketches allows him to maintain authenticity while promoting products. His comedic storytelling combined with careful brand integration has made him one of the most trusted entertainers in the digital space.
An Influencer Active on Social Media

Anwar Jibawi shares original comedic content across Instagram, TikTok, and YouTube, mixing humor, collaboration, and storytelling to reach millions of engaged fans.
Anwar’s Social Media Strategy Analysis
Instagram: Anwar’s Most Powerful Platform

Anwar Jibawi’s Instagram strategy centers on high-quality comedic sketches tailored for a global audience. He posts around 13 times per month, balancing polished production with relatable humor rooted in everyday situations. His collaborations with other Shots Studios creators, like Hannah Stocking, drive additional engagement through cross-audience exposure. Posting early in the morning around 1 PM EST allows him to capture audiences across time zones.
His engagement rate on Instagram stands at 2.99%, backed by an average of 535.9K interactions per post. His content avoids trend-jumping, instead focusing on original storytelling with strong visual setups. Many of his videos use physical comedy, cultural references, or exaggerated characters that resonate without needing translation. His focus on scripted humor, rather than casual selfies or random posts, sets him apart from lifestyle influencers.

Anwar’s Instagram captions are often short and humorous, leaving the storytelling to the visual content itself. He uses carousel posts and short reels to maximize reach while keeping the pacing of his jokes tight. His color palette, props, and costumes contribute to making his feed visually consistent and immediately recognizable. He treats Instagram not as a casual tool but as a curated showcase for his comedic brand.
The collaborations on Instagram also extend into branded partnerships, where he seamlessly integrates sponsors into storylines. His campaigns with F1 Las Vegas and Qatar Airways illustrate how he weaves sponsorships naturally into comedic narratives. He avoids hard-sell promotions, instead choosing humor-first storytelling that keeps audience trust intact. This strategy helps him maintain high engagement even on sponsored posts.
- Username: @anwar
- Influence Score: 99.4/100
- Followers: 17.9M
- Activity: 13 posts/month
- Engagement Rate: 2.99%
- Growth: +1.43%
- Average Engagement: 535.9K
- Posting Habits: Everyday at 1 PM EST
TikTok: Leveraging Short-Form Viral Comedy

Anwar’s TikTok content focuses on ultra-fast storytelling and physical comedy designed specifically for short-form engagement. He posts about 2.6 videos per week, carefully maintaining a rhythm that ensures each upload delivers a clear punchline. His humor often highlights social awkwardness, exaggerating simple situations like dating, food habits, or travel mishaps. TikTok allows him to show a slightly more spontaneous version of his polished sketches.
He posts around 2 PM EST to catch early-morning U.S. and international viewers during prime engagement times. His TikTok engagement rate is an impressive 3%, supported by an average of 495.8K interactions per post. Unlike creators who rely on lip-syncs or viral dances, Anwar creates original concepts that match his established comedy brand. His TikTok account operates as a natural extension of his storytelling work from Instagram and YouTube.

Most of his TikTok videos are standalone jokes rather than series or episodes, making them easy for new viewers to enjoy without context. His visual language remains consistent, using sharp edits, quick reaction shots, and clear setups to deliver jokes within seconds. The simplicity of his TikTok concepts allows for quick understanding and maximum shareability. He rarely participates in trends unless he can twist them into a unique comedic sketch.
Brand integrations on TikTok follow the same light, humorous style seen across his platforms. Instead of obvious advertisements, he integrates brands like CeraVe Skincare into jokes that stay true to his voice. This approach protects his authenticity, avoiding the engagement drops seen by other creators during sponsorship-heavy periods. TikTok remains a key platform for expanding his younger audience base through organic, shareable comedy.
- Username: @anwar
- Influence Score: 98.3/100
- Followers: 16.5M
- Activity: 2.6 videos/week
- Engagement Rate: 3%
- Growth: +1.61%
- Average Engagement: 495.8K
- Posting Habits: 3 times a week at 2 PM EST
YouTube: Longer-Form Storytelling Excellence

Anwar Jibawi’s YouTube channel focuses on longer-format sketches that allow for deeper storytelling and character development. Posting about 1.5 videos per month, he maintains quality by scripting detailed comedic scenarios with higher production value. His videos often feature recurring characters and plotlines that extend his Instagram and TikTok personas. This structured, narrative-driven approach differentiates his YouTube channel from casual vloggers.
Although his current engagement rate is lower at 0.05%, his videos still attract around 190.9K views each, sustaining a dedicated viewer base. Growth remains positive, with a +0.92% subscriber increase over the past month, adding over 130.8K new fans. His uploads often premiere around 7 PM EST to catch early viewers and maximize YouTube’s algorithm push during peak hours. His storytelling style remains consistent, with sharp edits and punchy dialogue.

Unlike short-form platforms, his YouTube sketches often explore more elaborate setups, such as fictional worlds, extended relationship jokes, or exaggerated cultural parodies. Anwar uses YouTube to dive into jokes that require buildup, visual gags, and supporting characters. The longer format allows him to build a full comedic scene instead of relying only on quick punchlines. His loyal YouTube audience values this deeper, more crafted comedic experience.
Even brand collaborations on YouTube follow narrative arcs, with sponsors integrated into the plot rather than standalone shoutouts. Anwar’s consistency in storytelling ensures that even sponsored videos feel like regular content to viewers. Maintaining his comedic tone across all platforms is key to his brand strength. YouTube remains essential for fans who want more than short clips — they want full comedic experiences.
- Username: @Anwar
- Influence Score: 94/100
- Followers: 14.3M
- Activity: 1.5 videos/month
- Engagement Rate: 0.05%
- Growth: +0.92%
- Average Engagement: 7.6K
- Posting Habits: Once a year at 7 PM EST
X (formerly Twitter): Minimal Activity

Anwar Jibawi’s presence on X is inactive, with no tweets posted for over eight months. His strategy for this platform appears to have shifted entirely to focus on Instagram, TikTok, and YouTube. His X account, which once shared short jokes and reposted videos, currently shows no engagement or content updates. With 233.4K followers but no posting, X does not contribute significantly to his brand today.
He previously used X to share quick punchlines or promote new videos, but audience migration to video-first platforms has reduced its importance. His last active months on X mostly consisted of short jokes or photo shares related to his sketches. Even during active periods, he maintained the same humor style — clean, short, and culturally broad. Anwar’s humor translated well into short text formats, but visual platforms offer him better storytelling space.
- Username: @anwar
- Influence Score: 8.7/100
- Followers: 233.4K
- Activity: 0 tweets/week
- Engagement Rate: 0%
- Growth: -0.26%
- Average Engagement: 0
- Posting Habits: Once a year at 12 PM EST
Anwar Jibawi’s Social Media Influence Summary

Anwar Jibawi has a Favikon Influence Score of 9,851 points and ranks in the Top 1% for both Instagram and Video Entertainment categories globally. He is ranked #10 on Instagram United States and #3 for Video Entertainment United States, cementing his status as a top entertainer. His consistent posting rhythm, creative storytelling, and strong brand safety scores make him one of the most reliable figures in digital comedy today. His audience engagement across Instagram and TikTok remains among the best for his category. His YouTube growth, while slower, continues to provide a solid base for long-form content fans. His social media influence spans millions, driven by relatable humor, polished production, and strategic collaborations.
Learn more about the Favikon Methodology here
Content Strategy: Storytelling Comedy Built for Global Audiences
Anwar’s content strategy revolves around original, relatable storytelling brought to life through comedic sketches. He maintains a very casual and cheerful tone across platforms, avoiding political or controversial subjects. His videos are often short narratives with a beginning, middle, and punchline, delivering maximum entertainment in minimal time. On Instagram and TikTok, his content blends sharp editing, physical humor, and social commentary without becoming divisive. On YouTube, he uses longer videos to expand jokes into full storylines, offering fans a deeper experience. Collaborations with other creators remain a key part of his content rhythm, helping him stay fresh while expanding reach.
Reachability and Partnerships

Anwar Jibawi is highly reachable for brand collaborations, especially through Instagram and TikTok where his posting activity and engagement are strongest. He has worked with brands like F1 Las Vegas, Qatar Airways, and CeraVe Skincare, integrating them naturally into comedic storylines. His estimated campaign rates range from $20K to $80K per post depending on platform and scope. Brands targeting youth, lifestyle, and entertainment sectors find strong alignment with his cheerful, very safe content style.

He favors partnerships that allow creative freedom, ensuring that branded content fits seamlessly into his original sketches. Anwar avoids hard promotional pushes, using humor-driven storytelling even for sponsored posts to maintain authenticity. His audience expects entertainment first, making obvious advertising a poor match for his brand. Campaigns with Anwar work best when brands trust his comedic vision to deliver high engagement without compromising his voice.
Conclusion: Leading Digital Comedy with Originality and Consistent Storytelling
Anwar Jibawi has built a digital empire based on humor, storytelling, and smart collaborations. His massive presence on Instagram, TikTok, and YouTube reflects consistent audience trust and strong content quality. With top-tier engagement, strategic brand integrations, and an unmistakable comedic voice, Anwar continues to set the standard for digital entertainment creators.
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Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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