Who is Priscila Zillo Sobral?

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Priscila Zillo Sobral: A Visionary in Digital Marketing and Leadership

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Priscila Zillo Sobral is a leading entrepreneur and digital marketing expert, recognized for her dynamic contributions to the Brazilian digital industry. As the CEO of Grupo Permaneo, Priscila has successfully built a career centered on empowering businesses and individuals to harness the power of digital transformation. Her innovative leadership has positioned Grupo Permaneo as a trailblazer in providing strategic marketing solutions and digital empowerment.

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Priscila's journey began with a strong academic foundation from the Pontifical Catholic University of Campinas, where she honed her skills in business and marketing. Her passion for education and personal development led to the creation of Sapientia, an online preparatory platform that helps students prepare for competitive career entrance exams. This platform has achieved record-breaking success and has become a testament to her ability to create impactful educational initiatives.

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Beyond her entrepreneurial ventures, Priscila is also a sought-after thought leader in the digital marketing space. She actively shares her insights on leadership, productivity, and innovation through her LinkedIn and YouTube channels. Her engaging and relatable approach has helped her build a loyal following, where she connects with audiences on both professional and personal levels.

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At the core of Priscila’s work is a belief in the transformative power of knowledge, courage, and resilience. Whether it’s guiding businesses to navigate the complexities of the digital age or inspiring individuals to reach their full potential, she remains committed to making a difference. Her success as a leader and influencer has solidified her reputation as a pioneer in the digital marketing and entrepreneurial landscape in Brazil.

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A Deep Dive into Priscila's Digital Footprint

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Priscila Zillo Sobral has a powerful online presence that spans LinkedIn and YouTube, two platforms where she actively engages with her audience and shares her expertise.

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Social Media Strategy Analysis

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LinkedIn: A Hub for Leadership and Engagement

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LinkedIn is Priscila's primary platform for connecting with her professional audience. With 52.4K followers, she uses this platform to share thought-provoking posts on leadership, productivity, and digital marketing. Her content is a mix of motivational quotes, practical tips, and industry insights, which consistently generate high levels of engagement.

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Her posting habits on LinkedIn are methodical, with updates almost daily at 8 PM. This schedule aligns with her audience's activity, ensuring maximum visibility for her posts. The platform serves as a space for meaningful conversations, where Priscila often interacts with her followers, further strengthening her connection with them.

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• Username: @priscilazillosobral
• Influence Score: 86.2/100
• Followers: 52.4K
• Activity: 18 posts last month
• Engagement Rate: 0.61%
• Growth: +1.41%
• Average Engagement: 319 likes/comments
• Posting Habits: Daily at 8 PM

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YouTube: “Bastidores do Digital”

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On YouTube, Priscila runs her channel, "Bastidores do Digital," which has amassed 132K subscribers. The channel focuses on behind-the-scenes content about digital marketing campaigns, leadership advice, and personal growth stories. Her videos, while educational, provide an intimate look at her journey as a business leader, which appeals to a wide demographic.

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Despite her lower activity levels in recent months, her YouTube channel remains a repository of valuable insights. Priscila's ability to present complex concepts in an approachable manner has earned her a dedicated following.

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• Username: PriscilaZillo
• Influence Score: 22.1/100
• Followers: 132K
• Activity: 5.2 videos/month
• Engagement Rate: 0%
• Growth: +1.21%
• Average Views: Not reported
• Posting Habits: Irregular

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Newsletter: “Open Letters”

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Priscila also connects with her audience through her newsletter, “Open Letters.” This initiative is unique in its focus on inspiration and personal growth, diverging from conventional marketing-focused newsletters. Delivered weekly, the newsletter contains motivational stories and practical advice aimed at helping subscribers navigate the complexities of digital marketing and leadership.

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The personal tone of "Open Letters" creates a sense of intimacy, making it a popular choice among her audience. Priscila uses this platform to foster deeper relationships with her followers, offering them exclusive content and actionable insights.

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Priscila's Influence Through Rankings and Authority

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Priscila Zillo Sobral holds a remarkable Favikon rank of #33 in digital marketing in Brazil, showcasing her expertise and influence in the industry. With 8,113 points, she ranks among the top 1% of professionals in her field. This ranking reflects her consistent growth, high engagement, and strong authority as a leader in the digital marketing landscape.

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Content Strategy: Authenticity and Leadership at the Core

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Priscila's content strategy is rooted in authenticity and value-driven communication. She leverages her platforms to share a blend of personal anecdotes, professional insights, and actionable tips, making her content both relatable and practical. Her visual posts on LinkedIn often incorporate motivational quotes, while her YouTube videos focus on storytelling and behind-the-scenes perspectives.

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This strategy not only boosts engagement but also positions her as a thought leader who genuinely understands her audience's needs. Her ability to connect on both a personal and professional level makes her a standout creator in the digital marketing space.

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Reachability and Partnerships

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Priscila’s reachability score is marked as “Easy,” making her an accessible partner for collaborations. Her estimated sponsored post cost is $625, indicating the value of her influence within the marketing and leadership niches. Priscila's openness to partnerships is evident in her willingness to engage with brands and thought leaders who align with her vision.

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Priscila’s creator network includes connections with prominent professionals and influencers such as Pedro Sobral, Jessica Cabede, and Rodrigo Gomes, spanning industries like marketing, tech, and education. This robust network not only amplifies her influence but also demonstrates her ability to engage with leading brands and thought leaders, fostering meaningful partnerships.

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Conclusion: Empowering Through Innovation and Influence

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Priscila Zillo Sobral is a dynamic force in the digital marketing world. Her ability to inspire and educate through her platforms makes her a leader worth following. From her meticulously crafted LinkedIn posts to her engaging YouTube content, Priscila exemplifies the power of thoughtful leadership and strategic communication. Whether through her social media or her newsletter, she continues to leave a lasting impact on her audience, driving meaningful change in the digital space.

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