Who is Nitin Bajaj?

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Nitin Bajaj: A Dynamic Voice in Growth Marketing and Entrepreneurship

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Nitin Bajaj is a seasoned entrepreneur and growth marketing expert, best known as the founder and CEO of EasyLeadz, a platform helping businesses streamline B2B lead generation. With a focus on actionable strategies, Nitin has empowered countless organizations to achieve scaleability and efficiency through automated solutions. His ability to simplify complex business problems into practical solutions has earned him recognition as a key player in the startup and entrepreneurial ecosystem.

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Before establishing EasyLeadz, Nitin honed his skills in digital marketing, product development, and business scaling. He played pivotal roles at organizations like GetMyLooks and Sponsifyme, where he drove growth through innovative strategies and partnerships. His experience as a Country Head for F6S further solidified his leadership credentials, allowing him to connect with global startup communities and share his expertise in scaling businesses.

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Nitin is also the host of the popular podcast, Mad Over Growth, where he uncovers actionable insights through candid conversations with industry leaders and entrepreneurs. The podcast resonates with ambitious professionals, offering practical tips on leadership, marketing, and growth strategies. Through this platform, Nitin has created a space for aspiring business minds to learn from real-world success stories and challenges.

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A graduate of the Department of Management Studies, IIT Delhi, Nitin brings a strong analytical foundation to his work. His combination of academic excellence and hands-on entrepreneurial experience has positioned him as a trusted advisor and speaker for businesses, universities, and industry events. With his expertise, Nitin continues to guide professionals and organizations toward achieving sustainable growth in an ever-evolving market.

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A Quick Snapshot of Nitin's Social Media Influence

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Nitin Bajaj dominates the startup and entrepreneurial niche, leveraging LinkedIn and YouTube as his primary platforms to engage his community and share business advice.

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Social Media Analysis

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LinkedIn Strategy: Sharing Insights and Business Resources

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On LinkedIn, Nitin Bajaj has built a strong professional presence with 55K followers and a steady growth rate of +0.83% per month. By sharing actionable business insights, lead generation strategies, and resource-driven content, he consistently engages a professional audience seeking practical solutions and entrepreneurial advice. His activity, averaging 20 posts per month, ensures ongoing interaction and visibility among his target audience.

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On LinkedIn, Nitin Bajaj positions himself as a thought leader with highly informative posts tailored to business professionals. His content often includes insightful case studies, B2B lead generation tips, and lists of resources curated to help businesses grow. One such example is his detailed breakdown of 10,000 manufacturing company CEOs—a post that garnered significant engagement with over 1.9K reactions and hundreds of comments.

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Nitin's activity on LinkedIn is consistent with an average of 20 posts per month. This frequency ensures regular engagement, allowing his followers to benefit from actionable business tips and behind-the-scenes insights into his ventures.

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• Username: @madovergrowth
• Influence Score: 81.2/100
• Followers: 55K
• Activity: Recent, 20 posts/month
• Engagement Rate: 0.07%
• Growth: +0.83% (+429 followers/month)
• Average Engagement: 39 reactions/post
• Posting Habits: Primarily professional insights, visuals, and videos

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YouTube Strategy: Engaging Content for Growth Mindsets

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On YouTube, Nitin runs the channel Mad Over Growth with 28.2K subscribers and an impressive growth rate of +18.4% per month. Known for releasing short, engaging videos twice a week, Nitin simplifies popular business topics, such as income breakdowns of notable figures and entrepreneurial case studies. His content resonates widely, with videos achieving an average of 4K views and driving significant engagement through entertaining yet educational content.

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His videos often feature highly engaging topics, such as the income sources of public figures like Hardik Pandya or MS Dhoni. These videos not only resonate with a wider audience but also generate impressive metrics. For example, his video on Hardik Pandya’s income sources achieved 1.6M views and over 77K likes.

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• Username: @NitinBajajMOG
• Influence Score: 84.6/100
• Subscribers: 28.2K
• Activity: 8 videos/month
• Engagement Rate: 0.81%
• Growth: +18.4% (+3.1K subscribers/month)
• Average Engagement: 163 likes/video
• Average Views: 4K/video

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Favikon Authority and Rankings

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Nitin Bajaj holds an impressive Favikon Authority Score of 8,047 points, solidifying his position as a top creator in the entrepreneurial space. Ranked #114 in Startups & Entrepreneurship in India and within the Top 3% overall, Nitin’s influence continues to grow steadily. His consistent engagement and high-value content place him among the most recognized voices, driving impact across LinkedIn and YouTube while inspiring professionals and aspiring entrepreneurs alike.

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Content Strategy: Balancing Education and Entertainment

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Nitin Bajaj’s content strategy strikes a balance between education and entertainment, delivering value while keeping his audience engaged. On LinkedIn, he shares actionable insights, case studies, and curated resources for professionals and business leaders, positioning himself as a trusted thought leader. Meanwhile, his YouTube content focuses on dynamic, short-form videos that simplify popular business topics, appealing to aspiring entrepreneurs and a broader audience. This dual-platform approach allows Nitin to cater to diverse audience segments while consistently promoting growth, leadership, and actionable strategies.

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Reachability and Partnerships

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Nitin Bajaj’s content is highly shareable, and his influence in the startup and entrepreneurial ecosystem makes him a strong candidate for partnerships. His reachability score is rated as “easy,” with an estimated sponsored post cost of $188. Brands in the B2B, tech, and startup niches would find his platform ideal for targeted campaigns.

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Nitin Bajaj’s creator network features a dynamic mix of prominent entrepreneurs, leaders, and influential brands, reflecting his strong foothold in the startup and business ecosystem. Notable individuals like Aakash Anand, Rishav Agarwal, and CA Tripti Singhal Somani contribute diverse expertise in business and leadership, while brands such as BELLAVITA and Just Herbs highlight the reach across industries like beauty and luxury. Nitin’s own brands, EasyLeadz and Mad Over Growth, serve as central pillars, fostering collaborations and impactful connections that promote growth and innovation in the entrepreneurial landscape.

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Conclusion: Empowering Growth Through Leadership and Innovation

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Nitin Bajaj’s multi-platform strategy, anchored in actionable content and consistent engagement, sets him apart as a leading creator in business growth and entrepreneurship. His ability to simplify complex ideas into relatable formats makes him a go-to resource for businesses and professionals alike. With impressive growth rates and high engagement, Nitin Bajaj continues to inspire a generation of growth-driven individuals.

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