Who is Nika Leytink?

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Nika Leytink: Empowering Creativity and Confidence Through Social Media

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NIKA LEYTINK is a rising social media personality known for her fashion-forward content, creative projects, and empowerment-focused storytelling. She has built a strong presence across multiple platforms, sharing a blend of styling inspiration, artistic collaborations, and behind-the-scenes content. As the host of SHINE GIRLS CLUB, she helps young women express themselves through fashion, photography, and self-confidence. Her engaging and visually captivating posts make her a standout in the lifestyle and styling niche.

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Her journey as a content creator started with a passion for self-expression and digital storytelling. Over time, she transformed her platforms into a space where creativity meets authenticity, resonating with a young and fashion-conscious audience. Her content features a mix of trend-driven videos, aesthetically curated images, and engaging storytelling, creating a unique blend of inspiration and relatability. This distinctive style has helped her grow a loyal fan base, making her a trusted figure in her niche.

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Beyond her digital influence, NIKA LEYTINK is known for her collaborations with fellow influencers and artists, expanding her reach through shared projects. Her ability to blend entertainment with personal branding sets her apart, ensuring her audience stays engaged with every post. Whether she’s sharing styling hacks, event highlights, or personal reflections, her content remains dynamic and interactive. This strategic mix keeps her platforms both visually appealing and highly engaging.

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Her commitment to empowerment and creativity is at the core of her content. Through SHINE GIRLS CLUB, she fosters a community of young women who embrace their individuality, providing a platform for self-discovery. As she continues to grow, her influence extends beyond social media, shaping trends in fashion, beauty, and lifestyle. With a strong foundation in visual storytelling and community engagement, she is poised for even greater impact in the digital space.

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An Influencer Active on Social Media

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With a total following exceeding 15 million, NIKA LEYTINK has built an impressive audience across TikTok, Instagram, and YouTube. Her content is widely recognized for its engagement, authenticity, and creative approach, making her a valuable influencer in the fashion, beauty, and lifestyle sectors.

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Nika Leytink's Social Media Strategy Analysis

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TikTok: A Hub for Trend-Driven and Creative Content

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With 14.4 million followers, TikTok is NIKA LEYTINK’s most influential platform. She creates highly engaging videos that reflect her love for fashion, dance, and artistic expression. By keeping up with viral trends, dance challenges, and fashion transitions, she maintains a strong presence in the platform’s algorithm. Her content is a mix of aesthetic visuals, fun collaborations, and interactive posts, making her page a go-to for creative inspiration.

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She has built a highly interactive audience, frequently responding to comments and incorporating fan suggestions into her videos. This engagement strategy fosters a sense of community, making her followers feel personally connected to her content. Her collaborations with other creators and brands allow her to expand her reach, introducing her content to new audiences across TikTok.

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Her posting schedule is consistent, with videos being uploaded daily at 1 PM, ensuring she maximizes visibility. By strategically timing her posts, she increases her chances of reaching a wider audience and boosting engagement. Her content is crafted to be both entertaining and informative, making her a standout creator in the fashion and lifestyle niche.

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TikTok has become a key driver of her growth, helping her establish herself as a trendsetter in styling and fashion-forward content. With an average engagement rate of 0.08%, her videos consistently receive high views and interactions. She continues to push creative boundaries, making her TikTok page one of the most followed among young fashion enthusiasts.

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• Username: @leytink
• Influence Score: 86.7/100
• Followers: 14.4M
• Activity: 5.3 posts last month
• Engagement Rate: 0.08%
• Growth: 0%
• Average Engagement: 11.2K
• Posting Habits: Everyday at 1 PM EST

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Instagram: The Aesthetic Side of Her Brand

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On Instagram, NIKA LEYTINK has curated a visually striking lifestyle and fashion-focused feed for her 449.2K followers. Her content strategy revolves around high-quality photography, styling inspiration, and brand collaborations. She ensures her profile remains both aspirational and relatable, balancing professionally shot content with casual, day-to-day posts.

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Her engagement-driven approach allows her to foster a loyal audience that actively likes, comments, and shares her content. With a 3.03% engagement rate, she has built a dedicated follower base that values her styling tips and creative posts. She frequently features behind-the-scenes moments from projects and collaborations, giving her audience an inside look into her creative process.

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She maintains a consistent posting schedule of two posts per week, allowing her to stay active without overwhelming her audience. She also utilizes Instagram Reels to expand her reach, often repurposing TikTok content to ensure maximum engagement across platforms. Her brand partnerships are seamlessly integrated, maintaining an authentic and natural feel.

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By positioning herself as a fashion-forward influencer, NIKA LEYTINK’s Instagram serves as a digital portfolio of her work. Her carefully curated aesthetic, combined with her interactive engagement with followers, makes her one of the most impactful fashion influencers in her niche.

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• Username: @leytink
• Influence Score: 85.4/100
• Followers: 449.2K
• Activity: 6 posts last month
• Engagement Rate: 3.03%
• Growth: +12 followers
• Average Engagement: 13.6K
• Posting Habits: Twice a week at 12 PM EST

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YouTube: Long-Form Content and Storytelling

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With 324K subscribers, NIKA LEYTINK uses YouTube to share more detailed content, giving her audience a deeper insight into her creative process. Unlike her short-form TikTok content, her YouTube videos focus on long-form storytelling, covering topics such as fashion styling, vlogs, and behind-the-scenes footage.

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She prioritizes quality over quantity, with a posting schedule of once a month, ensuring that each video is well-produced and visually appealing. Her YouTube content includes travel vlogs, in-depth styling breakdowns, and collaborative projects, giving her followers a closer connection to her personal life and work.

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Her engagement rate is lower compared to TikTok and Instagram, but her dedicated audience continues to watch and interact with her videos. YouTube provides her with a space to build a more intimate relationship with her audience, allowing for deeper storytelling and longer-form content.

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Through her YouTube channel, NIKA LEYTINK strengthens her personal brand as a fashion creator and mentor, positioning herself as a thought leader in creative content production. Her ability to balance entertainment with informative content makes her a unique figure in the influencer space.

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• Username: @leytink
• Influence Score: 56.1/100
• Followers: 324K
• Activity: 0.3 posts last month
• Engagement Rate: 0.02%
• Growth: 0%
• Average Engagement: 64
• Posting Habits: Once a week at 8 PM EST

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Nika Leytink's Social Media Influence Summary

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NIKA LEYTINK ranks among the top 1% of influencers in the Outfits & Styling category in Russia and is within the top 4% of TikTok creators in the country, solidifying her position as a leading digital personality in fashion and lifestyle content.

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Learn more about the Favikon Methodology here

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Content Strategy: Blending Fashion, Creativity, and Empowerment in Digital Content

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NIKA LEYTINK’s content strategy focuses on creativity, self-expression, and engagement. Her TikTok presence revolves around quick, trend-driven videos, while Instagram showcases high-quality aesthetics and YouTube provides more in-depth content.

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Reachability and Partnerships

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NIKA LEYTINK is a highly accessible influencer for brands looking to tap into the fashion, beauty, and creative lifestyle market. Her presence on TikTok, Instagram, and YouTube allows her to deliver multi-platform marketing strategies, making her a valuable partner for brands. With an influence score of 8,993, she ranks among the top influencers in the fashion and styling industry, particularly within the Russian-speaking digital community. Her reach extends globally, making her an ideal collaborator for international campaigns.

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Her engagement-driven content approach makes her a reliable brand ambassador, as she ensures that sponsorships blend naturally with her usual posts. Unlike traditional advertisements, NIKA LEYTINK integrates branded content into her storytelling, making promotional material feel organic and authentic. This approach builds trust with her audience, increasing the likelihood of brand loyalty and conversions. She has worked with multiple brands that align with her creative vision, ensuring that every partnership is relevant to her followers' interests.

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One of her biggest strengths is her ability to reach young, fashion-forward audiences through trend-driven, visually appealing content. With over 14.4 million TikTok followers, she has the ability to influence style trends and beauty standards within the Gen Z and millennial demographics. Her audience is highly interactive, regularly engaging in her fashion challenges, styling advice, and creative collaborations. This makes her a highly influential figure for brands targeting young, trend-conscious consumers.

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NIKA LEYTINK’s multi-platform strategy ensures that her partnerships receive maximum exposure, with different types of content tailored to each platform. Whether it's short-form, trend-focused videos on TikTok, high-quality aesthetic posts on Instagram, or in-depth storytelling on YouTube, she ensures brands get the most out of their collaborations. With her strong credibility and authentic approach, she continues to be a sought-after name in influencer marketing, proving that genuine engagement is the key to successful brand collaborations.

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Conclusion: Nika Leytink’s Growing Digital Influence

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NIKA LEYTINK has built a powerful presence across social media, focusing on fashion, lifestyle, and creativity. With a combined following of over 15 million, she continues to grow as a major influencer in the industry.

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View the AI-powered profile

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