Who is MellowMaddy ASMR?

‍

‍

MellowMaddy ASMR: Bringing Comfort and Relaxation Through Digital Sounds

‍

‍

MellowMaddy ASMR is a content creator known for her soothing videos that focus on relaxation and personal attention. She has built a strong online presence, offering an inviting and comforting atmosphere for her audience. Her dedication to ASMR stems from a desire to help viewers reduce stress, unwind, and sleep better. Through consistent content creation, she has grown into a well-recognized figure in the ASMR community.

‍

She specializes in various ASMR triggers, including whispering, mouth sounds, tapping, and roleplay scenarios. By combining audio and visual elements, she creates immersive experiences that deeply engage her followers. With a focus on gentle interactions, her videos replicate one-on-one relaxation, making her content feel personal and intimate. Her ability to connect with her audience has contributed to her rapid growth across multiple platforms.

‍

‍

Maddy’s content reaches millions across TikTok, YouTube, and Instagram, where she posts on a consistent schedule. She shares new TikTok videos daily, YouTube uploads three times a week, and Instagram posts twice a day. By maintaining regular engagement, she keeps her audience connected and invested in her content. Her growth rate remains stable, with her YouTube and Instagram following increasing steadily.

‍

Beyond social media, she has expanded into podcasting with "ASMR 1 Hour Of My Favorite Triggers," a long-form audio experience. She also offers custom videos and exclusive content on Patreon, giving fans a more personalized ASMR experience. With strong brand safety ratings, she is a valuable partner for wellness and self-care brands. Her commitment to relaxation content continues to solidify her influence in the ASMR community.

‍

‍

An Influencer Active on Social Media

‍

‍

MellowMaddy ASMR has a strong social media presence, primarily on TikTok, YouTube, and Instagram, where she shares her ASMR content with an engaged and growing audience.

‍

‍

MellowMaddy's Social Media Strategy Analysis

‍

‍

TikTok: The Core of Her Online Presence

‍

‍

MellowMaddy ASMR has built her largest audience on TikTok, where she currently has 1.3 million followers. Her short-form videos focus on popular ASMR triggers, including whispering, mouth sounds, and tapping. She posts daily, ensuring that her content remains fresh and relevant to her followers. With an engagement rate of 0.23%, her videos consistently reach thousands of viewers.

‍

Her TikTok strategy revolves around consistency and high-volume posting, allowing her to maintain audience engagement. She uploads at 5 PM EST every day, ensuring that followers know when to expect new content. Her posting habits align with TikTok’s algorithm, favoring frequent and consistent creators. Despite her 30-day growth rate being 0%, her high follower count ensures stable reach.

‍

‍

Each video showcases different ASMR techniques, often incorporating interactive elements like personal attention. She combines trendy sounds with ASMR elements to increase visibility on the For You Page. Her average video views of 54.9K indicate that she has a strong presence in the ASMR niche. Even without rapid follower growth, her consistent viewership keeps her content circulating.

‍

Maddy’s TikTok provides an excellent platform for partnerships, especially with wellness and self-care brands. Her brand safety score is high, making her an attractive choice for sponsored collaborations. She could further optimize her engagement by diversifying content, experimenting with live sessions or interactive Q&A formats. By leveraging TikTok’s monetization features, she can explore additional revenue opportunities.

‍

• Username: @mellowmaddyasmrofficial
• Influence Score: 84.3/100
• Followers: 1.3M
• Activity: 10.1 posts last month
• Engagement Rate: 0.23%
• Growth: 0% (no change in 30 days)
• Average Engagement: 3K
• Posting Habits: Every day at 5 PM EST

‍

‍

YouTube: Expanding Her ASMR Library

‍

‍

YouTube serves as MellowMaddy ASMR’s second-largest platform, with a subscriber count of 362K. Her long-form videos cater to viewers looking for extended relaxation sessions. Unlike TikTok, YouTube allows for high-quality, immersive ASMR experiences that can last up to one hour. This makes her content ideal for sleep aid and stress relief.

‍

Her YouTube strategy is built around structured content planning and scheduled uploads. She posts three times a week at 7 PM EST, maintaining a steady content flow. Her engagement rate of 0.29% suggests that her videos foster a loyal audience base. The growth rate of +1.6% in the last 30 days shows that her subscriber count is steadily increasing.

‍

‍

The platform allows her to experiment with different ASMR triggers, including personalized roleplays and high-definition soundscapes. Her average video views of 21.1K indicate a dedicated audience who actively consumes her content. The longer video format helps her build stronger relationships with her viewers, leading to higher retention.

‍

YouTube also presents strong monetization opportunities, including ad revenue, brand sponsorships, and Patreon promotions. With YouTube Shorts gaining popularity, she could experiment with shorter clips to attract new subscribers. Her high brand safety rating makes her an ideal collaborator for relaxation and wellness brands. Expanding into live ASMR sessions could further enhance audience engagement.

‍

• Username: @MellowMaddyASMR
• Influence Score: 83.4/100
• Followers: 362K
• Activity: 13.2 posts last month
• Engagement Rate: 0.29%
• Growth: +1.6% (+5.7K in 30 days)
• Average Engagement: 1K
• Posting Habits: 3 times a week at 7 PM EST

‍

‍

Instagram: Community and Aesthetic Appeal

‍

‍

MellowMaddy ASMR uses Instagram as a platform for engaging with her audience on a more personal level. With 94.1K followers, she shares behind-the-scenes content, short ASMR clips, and personal updates. Her growth rate of +2.82% in the last 30 days indicates that her Instagram presence is expanding steadily. By maintaining a consistent visual identity, she strengthens her brand appeal.

‍

Her posting strategy includes a mix of short ASMR reels, aesthetic images, and interactive stories. She uploads twice a day at 5 PM EST, ensuring high visibility among her followers. With an engagement rate of 0.7%, her posts receive an average of 655 interactions, showing moderate audience involvement. Her regular activity helps keep her followers engaged.

‍

‍

Instagram provides an excellent platform for partnerships, allowing her to collaborate with brands and fellow ASMR creators. Her recent collaboration with Silky Gem | Crystal Candy showcases her potential for product placements and sponsored posts. By leveraging Instagram Stories and IG Live, she could further boost her engagement levels. Her content remains brand-safe, making her an attractive influencer for collaborations.

‍

With Instagram’s shopping features, she could integrate exclusive ASMR merchandise or sponsored relaxation products. Exploring Instagram Reels and collaborations with other creators could help her expand her reach further. Her strong community-oriented approach makes her a reliable choice for brands looking to engage with a wellness-focused audience.

‍

• Username: @mellowmaddyasmr
• Influence Score: 82/100
• Followers: 94.1K
• Activity: 12 posts last month
• Engagement Rate: 0.7%
• Growth: +2.82% (+2.6K in 30 days)
• Average Engagement: 655
• Posting Habits: Twice a day at 5 PM EST

‍

‍

Podcast: ASMR 1 Hour Of My Favorite Triggers

‍

‍

Beyond social media, MellowMaddy ASMR has expanded into the podcasting world with "ASMR 1 Hour Of My Favorite Triggers." This podcast provides her audience with an extended, immersive relaxation experience, free from visual distractions. The hour-long episodes feature a carefully curated selection of her most popular ASMR triggers, including tapping, soft-spoken words, personal attention, and mouth sounds. The format is ideal for listeners looking to unwind before bed, focus while working, or simply escape into a calming auditory space.

‍

One of the standout aspects of her podcast is its accessibility. Unlike video content, which requires active viewing, her audio-based ASMR allows fans to experience relaxation on the go—whether commuting, studying, or winding down after a long day. The podcast offers a more intimate experience, as listeners can fully engage with the sounds without the visual aspect of traditional ASMR videos.

‍

‍

Maddy’s podcast aligns seamlessly with her brand identity. It reinforces her commitment to stress relief, relaxation, and sleep aid, catering to a demographic that enjoys longer-form ASMR content. Given the rise in demand for audio-based relaxation, her podcast opens up new opportunities for sponsorships and collaborations with wellness brands, meditation apps, and sleep-related products. This additional platform strengthens her influence in the ASMR community and broadens her reach beyond social media.

‍

From a business perspective, her podcast also opens new doors for sponsorships and collaborations. Companies within the self-care, wellness, and sleep aid industries could benefit from partnerships with her, as her content directly aligns with their audience’s interests. Whether through sponsored episodes, product placements, or exclusive branded sound experiences, Maddy’s podcast presents unique marketing opportunities. Additionally, the ad-free experience on subscription-based platforms could serve as an exclusive perk for her Patreon supporters, creating another monetization channel while giving loyal fans more ways to enjoy her content.

‍

‍

MellowMaddy ASMR's Social Media Influence Summary

‍

‍

MellowMaddy ASMR ranks #55 in ASMR influencers in the United States, placing her in the top 3% of ASMR creators. She is also ranked #11,324 on TikTok in the United States, putting her in the top 9% of influencers on the platform. Her overall Favikon Influence Score is 8,653 points, showcasing her strong social media presence.

‍

Learn more about the Favikon Methodology here

‍

Content Strategy: Creating a Calming Digital Sanctuary

‍

Maddy's content is focused on providing a calm, stress-free experience. Her ASMR techniques include mouth sounds, tapping, whispering, and personal attention triggers. Her consistent posting schedule ensures that fans always have fresh content to enjoy. Her brand safety rating is high, making her a solid choice for collaborations with wellness and lifestyle brands. She has already partnered with Silky Gem | Crystal Candy, and her engagement rates suggest strong audience retention.

‍

‍

Reachability and Partnerships

‍

‍

MellowMaddy ASMR is an accessible creator, making her an ideal partner for brand collaborations. With a high brand safety score, she is a reliable choice for companies in the wellness and self-care industries. Her strong presence on TikTok, YouTube, and Instagram ensures that brand promotions reach a diverse audience. Her content style remains positive, reinforcing her trustworthiness as an influencer.

‍

Her engagement levels, particularly on YouTube and Instagram, show that she has a dedicated community. She has already collaborated with Silky Gem | Crystal Candy, highlighting her potential for product placements and sponsorships. By integrating sponsored ASMR sessions, brands can engage audiences in a subtle yet immersive way. Given her growing Instagram reach, she could expand into beauty, wellness, and lifestyle partnerships.

‍

‍

Beyond traditional sponsorships, she offers custom ASMR videos, making her an excellent choice for personalized brand campaigns. She also has a Patreon community, where brands could offer exclusive collaborations or sponsored content. This direct fan support model ensures that her most loyal followers receive premium content. With her consistent posting schedule, partnerships benefit from frequent exposure.

‍

Maddy’s podcast, "ASMR 1 Hour Of My Favorite Triggers," creates an opportunity for audio-based sponsorships. Brands in the sleep, relaxation, and mindfulness industries could benefit from sponsored ad placements. Her calm and engaging voice makes for seamless brand integrations, ensuring a natural advertising experience. Expanding into branded ASMR experiences, such as custom relaxation soundscapes, could open new collaborative opportunities.

‍

‍

Conclusion: A Leading Voice in Digital Relaxation and Comfort

‍

MellowMaddy ASMR has built a thriving ASMR community through consistent content creation and a warm, engaging approach. Her influence spans across TikTok, YouTube, and Instagram, with each platform serving a distinct purpose in her content strategy. While TikTok remains her most significant platform, YouTube is growing steadily, and Instagram provides personal engagement opportunities. Her brand safety, engagement rates, and partnerships make her a prime candidate for collaborations in the wellness and relaxation space.

‍

‍

View the AI-powered profile

‍

You might also find interesting:

‍

‍

✨ Makena Gallagher - Complete Social Media Analysis‍

✨ Hannah Meloche - Complete Social Media Analysis

✨ Miranda Rae - Complete Social Media Analysis