Who's Who on Social Media
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Who is Mariangela Pira?

Mariangela Pira, an accomplished journalist and author at Sky Italia, has leveraged her expertise to establish a robust presence across LinkedIn, Instagram, and X (formerly Twitter). Her insightful posts and authentic engagement make her a prominent figure in business and finance reporting.

November 27, 2024
Jeremy Boissinot
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Mariangela Pira, an accomplished journalist and author at Sky Italia, has leveraged her expertise to establish a robust presence across LinkedIn, Instagram, and X (formerly Twitter). Her insightful posts and authentic engagement make her a prominent figure in business and finance reporting.

Mariangela Pira: A Leading Voice in Journalism and Business Insights

Mariangela Pira is a journalist, author, and business analyst who has become a trusted voice in Italian media. She currently works at Sky Italia, where she provides comprehensive insights into business and political developments. Her latest book, “Anno Zero D.C.,” offers a unique perspective on current news and is tailored for students, professionals, and readers passionate about politics and literature.

Known for her passion for writing and empowering women in the workplace, Mariangela consistently emphasizes the importance of collaboration and diversity. Through her e-book, “Cronostoria,” she simplifies complex global issues for her audience, showcasing her ability to distill intricate topics into relatable narratives.

Beyond her journalism, Mariangela is a thought leader in her niche. Her content blends professionalism with relatability, inspiring her audience to engage in critical discussions about business, society, and global affairs.

An Influencer active on social media

Mariangela’s influence extends across platforms, with LinkedIn as her most-followed channel, amassing 246.6K followers who actively engage with her in-depth analyses and updates.

Mariangela's Social Media Strategy Analysis

LinkedIn: Professional Insights and Business Analysis

LinkedIn is Mariangela’s strongest platform, where she shares her deep expertise in business, startups, and global issues. Her posts often highlight real-world business scenarios, current events, and personal reflections, resonating with professionals and industry leaders. Recent posts addressing topics like the Iranian student protests and workplace diversity have garnered high engagement.

Mariangela’s ability to balance thought leadership with relatability has earned her the #2 ranking in LinkedIn Italy. Her regular posting schedule ensures consistent audience interaction, with 16 posts last month and a growth rate of 2.14%.

  • Username: @mariangela-pira-0a985
  • Influence Score: 92.9/100
  • Followers: 246.6K
  • Activity: 16 posts/month
  • Engagement Rate: 1.14%
  • Growth (30 days): +2.14%
  • Average Engagement: 2.8K
  • Posting Habits: Every day at 7 PM

Instagram: Personal and Professional Highlights

On Instagram, Mariangela merges her professional insights with glimpses into her personal life. Her recent post discussing an emotional interview showcases her ability to connect with her audience on a human level. However, her activity on Instagram has been less frequent, with only one post last month.

Despite her smaller following compared to LinkedIn, Mariangela achieves a high engagement rate of 2.5%, suggesting that her audience is highly invested in her content.

  • Username: @mariangelapira
  • Influence Score: 79.2/100
  • Followers: 70.2K
  • Activity: 1 post/month
  • Engagement Rate: 2.5%
  • Growth (30 days): +0.53%
  • Average Engagement: 1.8K
  • Posting Habits: Once a month at 1 PM

X (formerly Twitter): Current Events and Real-Time Discussions

On X, Mariangela shares real-time updates and reflections on global and local issues. Her posts range from personal anecdotes, like her father’s influence, to insightful commentary on political events such as the World Business Forum. With an engagement rate of 1.64%, her X content demonstrates her ability to drive meaningful discussions.

However, a decline in growth (-2.7%) indicates potential challenges in maintaining audience traction on this platform. Mariangela remains active, posting approximately 0.6 tweets per week.

  • Username: @mariangelapira
  • Influence Score: 74.1/100
  • Followers: 27.5K
  • Activity: 0.6 tweets/week
  • Engagement Rate: 1.64%
  • Growth (30 days): -2.7%
  • Average Engagement: 451
  • Posting Habits: Once a week at 12 AM

Mariangela Pira's Social Media Influence Summary

With an Authority Score of 8,522, Mariangela is among the top influencers in the Business & Startups niche in Italy. She ranks #6 overall and #2 on LinkedIn, reflecting her strong impact in the professional world. Her ability to translate complex ideas into accessible content resonates deeply with her audience.

Content Strategy: Simplifying the Complex

Mariangela’s content strategy revolves around making complex topics accessible. She combines:

  • Expertise in Business and Politics: Sharing detailed analyses and insights on trending issues.
  • Personal Storytelling: Humanizing her content through anecdotes and relatable narratives.
  • Audience Engagement: Actively participating in discussions, fostering a sense of community.

Her consistent focus on these pillars positions her as a trusted voice in journalism and business commentary.

Reachability and Partnerships

Mariangela’s reachability is marked as normal, with an estimated sponsored post cost of $6.8K. She collaborates with leading brands like Sky Italia and engages with organizations that align with her commitment to diversity and empowerment. Her partnerships focus on driving meaningful change, making her an ideal collaborator for initiatives in education, business, and social responsibility.

Mariangela Pira is a trailblazer in journalism and business reporting, seamlessly blending expertise with relatability across platforms. Her influence on LinkedIn, Instagram, and X underscores her commitment to fostering informed discussions and empowering her audience. With opportunities to expand her impact through a newsletter and deeper social engagement, Mariangela is well-positioned to continue inspiring and educating her growing audience.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.