Who's Who on Social Media
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Who is Elisa Maino?

Elisa Maino is a household name in the Italian digital space, with her massive following spanning platforms like TikTok, Instagram, and YouTube. Known for her authentic connection with her audience, Elisa blends lifestyle, beauty, and entertainment content, creating a well-rounded online persona.

January 17, 2025
Jeremy Boissinot
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Elisa Maino: A Rising Star in Digital Influence

Elisa Maino is a trailblazing content creator and influencer from Italy, celebrated for her ability to connect with her audience through dynamic and relatable content. Her journey began on TikTok, where her vibrant energy and engaging personality quickly earned her a massive following. Known for her short-form, high-energy videos, Elisa leverages humor, beauty, and lifestyle trends to captivate her audience. Her early success on TikTok laid the foundation for her expansion to other platforms like Instagram and YouTube.

As a social media sensation, Elisa has built a brand rooted in authenticity and versatility. Beyond her entertaining videos, she delves into beauty tutorials, fashion tips, and glimpses of her personal life, offering a well-rounded digital persona. Elisa’s ability to effortlessly balance entertainment and authenticity has cemented her place as a leading figure in Italy’s digital space. Her collaborations with iconic brands like Sephora and Tommy Hilfiger further validate her influence and adaptability.

Elisa Maino: Sparkling Into 2025 with Style and Elegance (Source: @la_mainoo, Instagram, January 2025)

Elisa’s passion for content creation is matched by her dedication to fostering a genuine connection with her followers. Whether through a heartfelt Instagram post or a candid TikTok video, Elisa’s transparency and relatability shine through. Her ability to address her audience on a personal level has cultivated a loyal fanbase that spans millions of followers across various platforms. This strong connection has also empowered her to become a role model for aspiring influencers in Italy.

With over 6 million followers on TikTok and 3.1 million on Instagram, Elisa’s global impact continues to grow. Her strategic collaborations, consistent posting habits, and creative storytelling keep her at the forefront of social media trends. As one of the most prominent digital influencers in Italy, Elisa Maino’s journey reflects her dedication to her craft and her unwavering commitment to her audience.

An Influencer Active on Social Media

Elisa Maino dominates TikTok, Instagram, and YouTube with millions of followers, creating a highly diversified presence across platforms.

Elisa's Social Media Strategy Analysis

TikTok: The Core of Her Influence

Elisa Maino’s TikTok strategy is at the heart of her digital success, boasting over 6 million followers and a consistent stream of engaging content. She focuses on creating short-form, high-energy videos that leverage viral trends, music, and challenges, which resonate deeply with her youthful audience. Her ability to blend humor, creativity, and relatability makes her videos highly shareable, helping her maintain strong growth and visibility on the platform.

Elisa’s posting consistency is a key factor in her TikTok dominance, with over 7 videos per week, usually shared during peak engagement times. This strategic timing ensures her content reaches a wide audience while keeping her followers actively engaged. Her videos often highlight her personality, beauty tips, and collaborations, aligning with her vibrant and approachable brand.

Collaborations with brands like Sephora and Etro on TikTok further amplify her visibility and credibility. By seamlessly incorporating brand messaging into her content, Elisa ensures these partnerships feel natural and engaging to her audience. This balance allows her to monetize her content while maintaining the trust and loyalty of her followers.

Elisa’s engagement rate of 1.57% demonstrates her ability to foster meaningful interactions with her audience. Whether through comments, duets, or challenges, she prioritizes audience interaction to strengthen her community. Her TikTok strategy exemplifies her adaptability and commitment to delivering value, ensuring her relevance in the ever-evolving digital space.

  • Username: @majno
  • Influence Score: 90.9/100
  • Followers: 6M
  • Activity: 7 videos/week
  • Engagement Rate: 1.57%
  • Growth: 0%
  • Average Engagement: 94.3K
  • Posting Habits: Everyday at 7 AM EST

Instagram: A Visual Masterpiece

On Instagram, Elisa Maino leverages her 3.1 million followers to showcase a mix of curated and candid content. Her strategy focuses on visual storytelling, combining high-quality fashion shots, beauty tutorials, and personal moments. This blend of aspirational and relatable content keeps her audience engaged and invested in her daily life.

Elisa maintains a consistent posting schedule with an average of 15 posts per month, typically shared in the evening to maximize engagement. She uses Instagram Stories to provide real-time updates, behind-the-scenes glimpses, and direct interactions with her followers. This dynamic use of Stories enhances her connection with her audience while boosting her visibility on the platform.

Collaborations on Instagram play a pivotal role in Elisa’s strategy, with partnerships from brands like Tommy Hilfiger and MAC Cosmetics. She skillfully integrates brand campaigns into her feed, ensuring the content aligns with her aesthetic and audience expectations. These partnerships elevate her profile as a trusted influencer in the beauty and fashion industries.

With an engagement rate of 1.43%, Elisa consistently fosters interactions through comments, likes, and shares. Her ability to balance personal authenticity with professional collaborations ensures her Instagram remains a key platform for connecting with her audience and expanding her reach.

  • Username: @la_mainoo
  • Influence Score: 85/100
  • Followers: 3.1M
  • Activity: 15 posts/month
  • Engagement Rate: 1.43%
  • Growth: -0.02%
  • Average Engagement: 44.8K
  • Posting Habits: Everyday at 8 AM EST

YouTube: A Secondary Stage

While Elisa Maino’s YouTube channel is less active, with 708,000 subscribers, it remains a platform for delivering longer-form, in-depth content. Her videos primarily focus on beauty tutorials, lifestyle vlogs, and brand collaborations, offering a more detailed look at her life and expertise. This format allows her to connect with her audience on a deeper level.

Elisa’s posting frequency on YouTube is sporadic, with an average of 0.3 videos per month. Despite this, her content remains impactful due to its quality and relevance to her audience’s interests. Her YouTube presence complements her other platforms by offering a space for storytelling and more immersive brand campaigns.

Brand partnerships like ghd Italia and Sephora often feature prominently in her YouTube content. These collaborations benefit from the platform’s longer format, enabling Elisa to showcase products in greater detail while maintaining her signature style. This approach enhances her credibility as a beauty influencer.

Although her engagement rate on YouTube is currently 0%, Elisa’s established subscriber base ensures her content still reaches a dedicated audience. Her YouTube channel serves as a valuable extension of her brand, providing depth and versatility to her overall social media strategy.

  • Username: @ElisaMainoOfficial
  • Influence Score: 21/100
  • Followers: 708K
  • Activity: 0.3 videos/month
  • Engagement Rate: 0%
  • Growth: -0.09%
  • Average Engagement: 0
  • Posting Habits: Rare

Elisa Maino's Social Media Influence Summary

Elisa Maino’s Favikon Authority Score of 9,304 ranks her among Italy’s top influencers. She is the third most prominent figure in video entertainment and ranks in the top 1% on TikTok globally. Her ability to connect with her audience across platforms has solidified her reputation as a digital powerhouse.

Content Strategy: Authenticity Meets Aesthetic

Elisa’s content strategy revolves around her ability to balance creativity and relatability. Her TikTok focuses on high-energy, trending content, while Instagram highlights her polished, curated aesthetic. This balance ensures that she connects with a diverse audience across platforms. Her strategic collaborations with brands further elevate her profile, allowing her to monetize her influence while staying true to her brand. Elisa’s content embodies authenticity, ensuring her lasting appeal.

Reachability and Partnerships

Elisa Maino’s reachability is both strategic and selective, reflecting her position as a prominent influencer in the beauty and fashion industries. With an estimated sponsored post cost of $10.5K, brands must make a significant investment to collaborate with her. This high entry point highlights her value and influence in the digital space, particularly within her niche of beauty, lifestyle, and fashion.

Despite being labeled as “very difficult” to reach, Elisa’s profile offers clear avenues for contact through her listed business email and direct social media messages. She uses these channels to filter inquiries and ensure she partners with brands that align with her personal values and audience interests. This selectiveness ensures her collaborations feel authentic and resonate well with her followers.

An overview of Elisa’s top influential connections across key industries. (Source: Favikon)

Elisa’s partnerships with globally recognized brands like Tommy Hilfiger, Sephora, and Etro showcase her ability to work with high-caliber names. These collaborations reflect her status as a trusted influencer who can deliver value to her partners. By carefully curating her partnerships, Elisa maintains her brand integrity while reinforcing her position as a sought-after figure in the beauty and fashion sectors.

Her reachability strategy prioritizes mutual benefit and long-term relationships, allowing her to establish meaningful collaborations with brands that align with her audience’s interests. This approach not only protects her credibility but also ensures her content continues to provide value to her followers, strengthening her position as a leading influencer in Italy and beyond.

Conclusion: A Leading Voice in Video Entertainment

Elisa Maino’s ability to captivate millions across platforms is a testament to her dedication, creativity, and authenticity. From TikTok trends to Instagram aesthetics, she remains a top digital influencer in Italy and beyond. With a growing presence and strategic collaborations, Elisa’s journey in digital entertainment is only just beginning.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.