Who's Who on Social Media
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Who is Darryl Mayes?

Darryl Mayes has built a strong following through his entertaining and relatable comedy videos. His growing influence on YouTube and TikTok makes him a standout in online entertainment.

March 4, 2025
Jeremy Boissinot
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Darryl Mayes: Bringing Laughter and Positivity to Social Media

Darryl Mayes is a comedic content creator known for his engaging and relatable videos on YouTube and TikTok. His content focuses on family humor, exaggerated character portrayals, and everyday scenarios that resonate with a wide audience. His ability to mix storytelling with humor has earned him a loyal fan base across multiple platforms. By keeping his content fun and positive, he continues to grow as a key figure in digital entertainment.

On YouTube, Darryl has built a strong following of 2.5M subscribers, making it his most popular platform. His skits and storytelling-style videos attract hundreds of thousands of views, keeping audiences entertained. He uploads once a week at 7 PM EST, ensuring a steady content flow for his fans. His engagement rate is 0.63%, with an average of 16K engagements per post and 709.9K average views per video.

Darryl Mayes Nominated for Comedy Creator of the Year 2025: A Moment of Gratitude and Celebration (Source: @darrylmayes, Instagram, November 2024)

Darryl's TikTok account has amassed 2.3M followers, where he shares shorter comedic skits and interactive content. His engagement rate is 5.49%, with 126.2K average engagements per post and 784K average views per video. Despite his large audience, his growth has remained at 0% in the last 30 days. He currently posts twice a month at 6 PM EST, which could be increased for better audience retention.

On Instagram, he has 450.2K followers, with a growth rate of 2.79% in the last 30 days, gaining 12.3K new followers. His engagement rate is 1.57%, with 7.1K average engagements per post and 134K average views per video. He shares behind-the-scenes moments, personal updates, and short clips from his comedy videos. Posting twice a week at 5 PM EST, he maintains a consistent presence while engaging with his growing audience.

An Influencer Active on Social Media

Darryl Mayes is a comedic content creator who has built a strong digital presence through his engaging and humorous videos. Known for his relatable family skits and lighthearted storytelling, he has gained a massive audience on YouTube and TikTok, where his content spreads joy and positivity. His ability to connect with viewers through comedic sketches and real-life scenarios has made him a favorite among fans who appreciate clean, entertaining content.

Darryl's Social Media Strategy Analysis

YouTube: Darryl’s Biggest Platform for Comedy

Darryl Mayes has established YouTube as his strongest platform, where he has gained 2.5M subscribers with his signature comedic skits. His videos focus on family humor, exaggerated character portrayals, and real-life scenarios that resonate with his audience. His storytelling ability keeps viewers engaged and coming back for more. His lighthearted approach makes his channel appealing to a broad range of viewers.

Despite his large audience, his engagement rate is 0.63%, with 16K average engagements per video and 709.9K average views per post. His content consistently performs well, but increasing audience interaction could further strengthen his channel. His skits have the potential for higher engagement if he encourages more audience participation. Introducing Q&A sessions, live videos, or interactive content could boost engagement.

Darryl uploads once a week at 7 PM EST, which ensures a steady content flow but leaves room for increased consistency. Posting more frequently or experimenting with YouTube Shorts could help him maximize reach and attract new subscribers. His content already resonates with his core audience, but diversifying formats could increase his visibility. Collaborating with other YouTubers or comedians could further expand his audience.

His content is brand-safe, making him an attractive partner for sponsored content and collaborations. His partnerships with Kentucky Fried Chicken and Cartuna showcase his ability to seamlessly integrate brands into his skits. Expanding brand collaborations to include lifestyle, tech, and entertainment companies could increase monetization. If he strengthens his YouTube strategy, he could see even greater growth and engagement.

  • Username: @DarrylMayes
  • Influence Score: 87.5/100
  • Followers: 2.5M
  • Activity: 1.1 posts per month
  • Engagement Rate: 0.63%
  • Growth (30 days): +0.87%
  • Average Engagement: 16K
  • Posting Habits: Once a week at 7 PM EST

TikTok: A Strong Following with Room for Growth

Darryl Mayes has built a strong TikTok audience with 2.3M followers, making it his second-largest platform. His short-form content consists of funny skits, character interactions, and relatable moments. While his videos match his YouTube content style, his TikTok uploads are less frequent. With more consistency, he could further expand his influence and reach new audiences.

His TikTok engagement rate is 5.49%, showing that his followers actively engage with his content. He averages 126.2K engagements per post and 784K average views per video, proving his content is well-received. Despite this, his growth has been 0% in the last 30 days, indicating a need for new strategies. More frequent uploads and participation in trending challenges could help boost visibility.

Darryl currently posts twice a month at 6 PM EST, which is relatively low compared to top creators. Increasing his posting frequency to once a week or more could keep his audience engaged. Utilizing TikTok duets, live sessions, and interactive content could also help increase engagement. Engaging with followers through comment replies and trending sound use could enhance audience retention.

His TikTok presence has strong potential for brand collaborations, given his high engagement rate and audience size. His comedy style is adaptable for sponsored content, making him an excellent partner for brands looking for relatable promotions. Expanding collaborations beyond his current partners could provide additional revenue opportunities. Strengthening his presence with viral content and trending skits could increase his TikTok influence.

  • Username: @darryl_mayes
  • Influence Score: 87.1/100
  • Followers: 2.3M
  • Activity: 0.6 posts per month
  • Engagement Rate: 5.49%
  • Growth (30 days): 0%
  • Average Engagement: 126.2K
  • Posting Habits: Twice a month at 6 PM EST

Instagram: A Smaller but Growing Audience

On Instagram, Darryl Mayes has built an audience of 450.2K followers, with steady growth over the last month. His content includes comedy highlights, personal updates, and behind-the-scenes moments from his videos. While Instagram is not his largest platform, it serves as an important hub for connecting with fans. His engaging personality translates well into Instagram’s visual and interactive format.

His engagement rate is 1.57%, with 7.1K average engagements per post and 134K average views per video. In the last 30 days, his growth rate was +2.79%, gaining 12.3K new followers. While these numbers indicate steady progress, increasing engagement strategies could accelerate growth. More Reels, IG Stories, and interactive posts could help improve visibility and audience interaction.

Darryl currently posts twice a week at 5 PM EST, which helps maintain consistency. However, increasing his posting schedule and incorporating more frequent story updates could improve engagement. His Instagram Reels have strong potential to attract a wider audience, given the platform’s focus on short-form video. Engaging with followers through Q&A sessions, polls, and IG Live could further strengthen audience connection.

His Instagram profile is ideal for brand partnerships, as his content is family-friendly and engaging. His collaborations with brands like Kentucky Fried Chicken highlight his ability to integrate sponsorships smoothly. Expanding brand deals to include entertainment, lifestyle, and food brands could increase monetization opportunities. If he strengthens his Instagram engagement strategy, he could further boost audience interaction and brand appeal.

  • Username: @darrylmayes
  • Influence Score: 86.5/100
  • Followers: 450.2K
  • Activity: 3 posts per month
  • Engagement Rate: 1.57%
  • Growth (30 days): +2.79%
  • Average Engagement: 7.1K
  • Posting Habits: Twice a week at 5 PM EST

Darryl Mayes' Social Media Influence Summary

Darryl Mayes ranks in the top 1% of YouTube creators worldwide, showcasing his strong presence in online comedy. With a Favikon Influence Score of 9,009 points, he has built credibility and a broad reach across platforms. His rankings include #2354 on YouTube U.S., #10940 on YouTube worldwide, #213 in U.S. Rap & R&B, and #444 worldwide, with steady Instagram growth but room for increased engagement on YouTube and TikTok.

Content Strategy: Mastering Comedy with Engaging Storytelling and Relatable Skits

Darryl Mayes’ content is comedic, engaging, and family-friendly, making it widely appealing. His ability to turn everyday situations into humorous skits keeps his audience entertained. His content style is bright, positive, and safe for brands, making him an ideal choice for partnerships.

Reachability and Partnerships

Darryl Mayes is highly reachable for brand collaborations, especially in the comedy and entertainment industry. His strong presence on YouTube, TikTok, and Instagram makes him an attractive choice for partnerships. His ability to integrate sponsored content naturally into his skits allows brands to connect with his engaged audience. By working with a mix of well-known and emerging brands, he can expand his reach even further.

His YouTube channel has 2.5M subscribers, making it his most influential platform for long-form branded content. His skits provide an opportunity for seamless brand integration without disrupting audience engagement. With an average of 709.9K views per video, he offers significant exposure for any partnership. Expanding into more entertainment, lifestyle, and food brands could create additional revenue opportunities.

An overview of Darryl’s top influential connections across key industries. (Source: Favikon)

On TikTok, Darryl’s 2.3M followers provide an excellent audience for viral marketing campaigns. His 5.49% engagement rate ensures that his content reaches and resonates with a large number of viewers. He currently posts twice a month at 6 PM EST, but increasing his frequency could attract more brands. Collaborating with tech, fashion, or fast-food brands could expand his partnership opportunities.

His Instagram account, with 450.2K followers, is steadily growing, making it another valuable platform for brand deals. His 1.57% engagement rate and 134K average views per video indicate strong audience interaction. He already works with brands like Kentucky Fried Chicken, but expanding into lifestyle sponsorships could boost monetization. By increasing his Instagram Reels and Stories, he could attract more collaboration opportunities.

Conclusion: A Comedic Powerhouse with Room to Grow

Darryl Mayes has established himself as a leading comedic content creator with a massive following. His influence on YouTube and TikTok is undeniable, and his engagement levels indicate strong audience interest. While his growth has been slow on TikTok, his Instagram is gaining traction, showing potential for expansion. Increasing his posting frequency and exploring new content formats could help him grow even further.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.