Who is Amanda Graciano?

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Amanda Graciano: A Trailblazer in Business Strategy and Innovation

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Amanda Graciano is a business strategist and innovation expert with a proven track record of driving corporate transformation in Brazil. As the Head of Corporate Relations at Fisher, she leverages her deep understanding of strategy and innovation to help organizations navigate complex business challenges. Amanda’s expertise lies in fostering adaptability and resilience in businesses, ensuring they thrive in an ever-changing landscape.

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Recognized as one of the top 10 most influential professionals in open innovation in Brazil, Amanda has been instrumental in promoting innovative practices across industries. Her achievements have also earned her a place among the 100 women of innovation in the country, highlighting her role as a trailblazer in a male-dominated field. Amanda’s work not only elevates businesses but also empowers individuals to embrace innovative thinking.

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In addition to her professional accolades, Amanda is a vocal advocate for diversity and inclusion in business and technology. Her passion for creating equitable opportunities is evident in her mentorship of underrepresented groups and her thought leadership on breaking barriers in professional spaces. Through her platforms, Amanda inspires her audience to challenge the status quo and redefine leadership.

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Amanda is also the creator of "Antes do Café," a highly popular biweekly newsletter with over 24,000 subscribers. On this platform, she shares her perspectives on technology, innovation, and business, blending professional insights with personal experiences. This newsletter has become a go-to resource for readers looking to stay ahead in their fields while embracing innovative and actionable strategies.

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Amanda's Expansive Digital Footprint

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Amanda Graciano is a verified creator with an impressive social media presence across LinkedIn, Instagram, TikTok, and YouTube. She engages with her audience through thought-provoking content, focusing on innovation, personal growth, and professional development.

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Social Media Strategy Analysis

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LinkedIn: A Hub for Professional Insights

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Amanda Graciano’s LinkedIn is her largest platform, boasting 64.6K followers with an influence score of 84.2/100. Her follower growth is steady, with a +0.6% increase in the past 30 days. This platform serves as the cornerstone of her professional influence, providing her with a significant reach in the business strategy and innovation niche.

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On LinkedIn, Amanda’s posts reflect a professional and insightful tone, often featuring quotes, personal achievements, and thought leadership pieces. Her approach includes a mix of text-based posts, images, and event highlights that resonate with a professional audience.

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• Username: @gracianoamanda
• Influence Score: 84.2/100
• Followers: 64.6K
• Activity: 10 posts last month
• Engagement Rate: 0.31%
• Growth: +0.6% (+387 followers)
• Average Engagement: 198
• Posting Habits: Weekly

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Instagram: Visual Narratives of Innovation

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Her Instagram account has 14.8K followers and an influence score of 66.6/100, showing a growth rate of +1.11% over the past 30 days. The platform supports her efforts to engage with a wide range of followers, blending personal and professional narratives to sustain steady growth and activity.

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Instagram serves as a more visually driven platform, where Amanda shares high-quality photos, reels, and posts that mix professional achievements with glimpses into her personal life. Her consistent posting and relatable content maintain audience engagement.

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• Username: @gracianoamanda
• Influence Score: 66.6/100
• Followers: 14.8K
• Activity: 10 posts last month
• Engagement Rate: 0.74%
• Growth: +1.11% (+163 followers)
• Average Engagement: 109
• Posting Habits: Weekly

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TikTok: Bite-Sized Insights

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On TikTok, Amanda has cultivated an audience of 2.8K followers, achieving an impressive growth rate of +61.09% in just 30 days, with an influence score of 70.5/100. TikTok is a rising channel for her, reflecting her efforts to connect with younger demographics interested in innovation.

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Her TikTok content features short, engaging videos that discuss innovation, professional development, and future trends. The platform allows her to showcase her expertise in a concise, creative, and informal manner, which appeals to a younger audience.

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• Username: @gracianoamanda
• Influence Score: 70.5/100
• Followers: 2.8K
• Activity: 2.1 videos per week
• Engagement Rate: 9.7%
• Growth: +61.09% (+1.1K followers)
• Average Engagement: 276
• Posting Habits: Bi-weekly

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YouTube: A Platform for Long-Form Content

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Her YouTube channel, with 118 subscribers and a score of 3.8/100, is her least active platform, with no significant growth or new content in recent months. However, it holds potential for hosting in-depth, long-form content about business and innovation.

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On YouTube, Amanda’s videos delve into longer discussions about entrepreneurship, innovation, and professional growth. Although her activity is currently low, the channel provides an opportunity for in-depth content that can further establish her as a thought leader.

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• Username: @amandagraciano
• Influence Score: 3.8/100
• Followers: 118
• Activity: 0.2 videos per month
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: Inactive

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Amanda's Newsletter: "Antes do Café"

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Amanda’s biweekly newsletter, “Antes do Café,” has a remarkable subscriber base of 24,470. The newsletter serves as a conversational space where Amanda shares her perspectives on technology, innovation, and business. Each issue is a blend of personal anecdotes and professional insights, offering value to readers looking to stay ahead in their fields.

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The newsletter’s success can be attributed to Amanda’s engaging writing style and her ability to distill complex ideas into actionable advice. It complements her social media strategy, providing a deeper dive into topics covered on her platforms.

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Amanda Graciano's Influence Through Rankings and Authority

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Amanda Graciano is ranked #29 on Favikon with an impressive score of 7,669 points, placing her in the top 5% of influencers in the Business Strategy and Startups niche in Brazil. This ranking highlights her authority and influence in her field, showcasing her ability to connect with and impact her audience effectively.

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Content Strategy: A Visionary Approach to Innovation and Engagement

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Amanda Graciano’s content strategy is centered on delivering value-driven insights that resonate with her diverse audience. She strategically tailors her messaging across platforms to align with her followers’ interests, focusing on topics like innovation, professional growth, and leadership. Her ability to balance relatable personal narratives with industry-specific expertise ensures her content remains engaging and impactful. By addressing real-world challenges and providing actionable solutions, Amanda positions herself as a trusted voice in business strategy.

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Across her social media platforms, Amanda utilizes a mix of formats to enhance her reach and engagement. From concise, engaging videos on TikTok to detailed thought pieces on LinkedIn, her multi-format approach caters to varied audience preferences. Her visual storytelling on Instagram complements her professional insights, fostering a strong connection with her audience. This cohesive and dynamic strategy not only amplifies her influence but also enables her to maintain a consistent presence across channels, solidifying her reputation as an innovation leader.

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Reachability and Partnerships

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Amanda Graciano’s strong network and reachability make her an ideal partner for brands and influencers in the innovation and business sectors. She has collaborated with prominent organizations like Cubo Itaú and Experience Club, amplifying her impact in corporate innovation and thought leadership. With connections to influential figures and organizations, Amanda facilitates meaningful partnerships, though her high demand and niche expertise may pose challenges for access, making collaborations highly valuable and strategic.

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Amanda Graciano is deeply embedded in an influential creator network that includes thought leaders like Monique Evelle and Jhenyffer Coutinho, as well as prominent organizations such as Experience Club and Cubo Itaú. This network spans diverse industries, including business strategy, inclusion, and social impact, amplifying Amanda’s ability to collaborate and innovate across sectors. Her connections to both rising creators and established entities underscore her role as a key figure in fostering impactful partnerships and driving collective growth.

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Conclusion: Inspiring Change and Driving Transformation

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Amanda Graciano stands out as a leader in business strategy and innovation, combining her expertise with a strong social media presence to inspire and empower individuals and organizations. Through her roles as Head of Corporate Relations at Fisher and the creator of the popular “Antes do Café” newsletter, she has established herself as a go-to voice for navigating corporate transformation and embracing innovation. Her ability to translate complex ideas into actionable insights has made her an influential figure in Brazil’s business landscape and beyond.

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Her vast network of prominent individuals and organizations, coupled with her deep commitment to diversity and inclusion, amplifies her impact as a thought leader. Whether through her strategic collaborations or engaging content, Amanda consistently demonstrates her ability to connect with her audience and foster meaningful change. As a trailblazer in her field, she continues to push boundaries and set a standard for excellence, ensuring her influence will only grow in the years to come.

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