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Top 20 SEO Experts in Canada in 2025

Meet the top 20 SEO experts in Canada 2025, driving success through cutting-edge optimization strategies, AI-driven search techniques, and high-ranking content creation.

March 16, 2025
Jeremy Boissinot

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Here’s the list of the Top 20 SEO Experts in Canada in 2025:

20. Luke Monaghan

Luke Monaghan is a Global SEO Lead at Lululemon with over nine years of experience in search engine optimization. Previously serving as SEO Director at DentsuX Global, he has a proven track record of delivering successful SEO campaigns across local, national, and international markets. Luke specializes in developing and executing data-driven SEO strategies that align with business KPIs, driving ROI and sustainable traffic growth. His expertise spans technical SEO, content marketing, and performance optimization, ensuring measurable results for diverse industries. An active voice in the digital marketing community, Luke shares insights on SEO trends, industry events, and best practices, engaging professionals worldwide.

Favikon Authority Score: 4 22 pts

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19. Scott Gabdullin

Scott Gabdullin is a Canadian entrepreneur and SEO expert based in Toronto. He specializes in helping SAAS, E-commerce, and Enterprise businesses develop effective search strategies that drive sales and enhance online presence. With a strong background in digital marketing, he teaches SEO at Concordia University and has a proven track record of increasing organic traffic and blog engagement for various clients. His content focuses on practical SEO techniques, lead generation, and the intersection of marketing and entrepreneurship.

Favikon Authority Score: 4 31 pts

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18. Melanie Nathan

Melanie Nathan is a Regional Marketing Manager with expertise in SEO and link building since 2003. She shares personal milestones, including weight loss achievements and culinary creations, while engaging with her audience through humor and relatable content. Her posts often reflect a light-hearted approach to everyday life, showcasing her love for animals and family. She actively participates in community discussions and promotes kindness and positivity.

Favikon Authority Score: 910 pts

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17. Ross Dunn

Ross Dunn is an SEO expert and digital marketing strategist with over 25 years of experience. As the founder of StepForth Web Marketing, he specializes in SEO, PPC, and web strategy for businesses of all sizes. In 2016, he co-founded First.Dentist, a growing platform for dental practices. With expertise in marketing automation and conversion optimization, Ross continues to help businesses enhance their online presence.

Favikon Authority Score: 1 860 pts

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16. Oleg Galeev

Oleg Galeev is an experienced SEO professional and owner of OCryptoCanada, specializing in local SEO and affiliate marketing. He leads the SEO team at Stigan Media, managing over 70 clients across Canada and the US. Oleg shares insights from industry conferences, emphasizing the importance of social media, video content, and AI in SEO strategies. His posts reflect a commitment to staying updated with SEO trends and tools, making him a valuable resource for fellow professionals in the field.

Favikon Authority Score: 1 938 pts

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15. Geneviève De Champlain

Geneviève De Champlain is a passionate SEO expert and digital marketing educator based in Canada. She shares her journey through personal challenges and professional growth on LinkedIn, focusing on SEO, CRO, and web optimization. Geneviève actively engages her audience with insights on mental health, personal development, and the importance of community support. She is launching a DIY SEO training course and emphasizes the significance of networking and collaboration in her field.

Favikon Authority Score: 2 289 pts

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14. Josh MacDonald

Josh MacDonald is a growth marketer with 10+ years of experience building profitable bootstrapped companies from the ground up. As a co-founder of multiple acquired companies across B2B software and B2C e-commerce, he has a proven track record in scaling businesses through ad buying, growth hacking, and non-traditional acquisition channels. A full-stack developer with a strong marketing focus, Josh seamlessly bridges the gap between engineering and sales, excelling in product marketing and strategic growth initiatives. He is also the author of The Non-Technical Founder, offering insights on building successful tech startups without a coding background.

Favikon Authority Score: 2 541 pts

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13. Chris Porteous

Chris Porteous is a startup founder and CEO passionate about marketplaces and high-performance teams. He successfully grew SearchEye, a platform revolutionizing public relations by connecting brands with publishers. Featured in major media outlets, Chris emphasizes the importance of automation and collaboration in marketing. His posts reflect a focus on innovative solutions, lead generation, and the evolving landscape of digital PR, showcasing his expertise in building impactful business strategies.

Favikon Authority Score: 2 646 pts

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12. Jeff Riddall

Jeff Riddall is a Senior Growth Marketing Strategist with over 20 years of experience in SEO, content marketing, and web analytics, helping businesses achieve results through data-driven analysis, campaign development, and customer-centric strategies. He shares insights on SEO, local search, and AI’s impact on digital marketing, blending humor and practical advice with a unique left-of-centre perspective. His social media presence reflects his love for dogs, boozy adventures, and Canadian culture, making his content both insightful and engaging.

Favikon Authority Score: 2 834 pts

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11. Tiffany DaSilva

Tiffany DaSilva is a seasoned Growth Marketing Consultant with over 20 years of experience in SEO and PPC, having worked with more than 400 companies. She is the founder of Flowjo.co, which creates products aimed at enhancing personal experiences and donating to charity. Tiffany is also a speaker on topics like imposter syndrome and AI in marketing, and she teaches SEO/SEM courses at McMaster University. Her work has been recognized in various publications, including USA Today and Mashable.

Favikon Authority Score: 2 891 pts

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10. Josh Gallant

Josh Gallant is a B2B SEO consultant specializing in conversion-led search marketing. He focuses on helping B2B marketing teams optimize their SEO strategies to capture demand effectively. His content emphasizes practical SEO insights, technical foundations, and the importance of aligning SEO efforts with business metrics. He actively engages with his audience on LinkedIn, sharing tips, tools, and personal experiences related to SEO and digital marketing.

Favikon Authority Score: 3 221 pts

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9. Samuel Lavoie

Samuel Lavoie is a French-Canadian SEO and digital marketing consultant with over 15 years of experience. He specializes in making websites findable and optimizing digital strategies to align user needs with business goals. Samuel is an organizer of SEO events and actively shares insights on SEO trends, Google updates, and digital marketing strategies across various platforms, including Twitter and LinkedIn. His content often reflects his expertise in technical SEO and content strategy.

Favikon Authority Score: 3 833 pts

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8. Jean-Christophe Chouinard

Jean-Christophe Chouinard is a Senior SEO Strategist at Tripadvisor with a strong background in technical SEO, data science, and digital marketing. He shares insights on SEO strategies, programming, and industry trends, often focusing on Python applications in SEO. His content includes job postings, SEO tutorials, and discussions on algorithm updates, showcasing his expertise in search engine optimization and data analysis. He actively engages with the SEO community and promotes awareness of environmental issues through his work.

Favikon Authority Score: 4 812 pts

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7. Jess Joyce

Jess Joyce is an organic marketing consultant based in Ontario, Canada, specializing in SEO strategies for SaaS companies. With over 15 years of experience, she focuses on developing customer-centric SEO frameworks that drive revenue and improve user engagement. Her content emphasizes the importance of aligning marketing strategies with business growth models and customer needs. Jess is also a music enthusiast and frequently shares insights on improving marketing performance through her newsletter.

Favikon Authority Score: 4 886 pts

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6. Danny Kronstrom

Danny Kronstrom is a digital marketing consultant and speaker specializing in SEO and social media. He shares insights on web optimization, product testing, and travel experiences as a gay traveler. His content includes guides on improving online visibility and advocating for neurodiversity through unique projects. He actively engages with his audience on platforms like YouTube and Twitter, promoting inclusivity and diversity in his work.

Favikon Authority Score: 5 402 pts

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5. Dr. Marie Haynes

Marie Haynes is an AI and SEO expert with a background in veterinary medicine. She transitioned to studying Google's algorithms in 2012 and founded Marie Haynes Consulting Inc., focusing on improving organic search presence. Her work emphasizes the impact of AI on search, particularly through Google's evolving algorithms. She offers consulting, team training, and speaks at conferences, sharing insights on AI's role in shaping the future of search. Marie is also an author, having published a book on AI's influence on Google Search.

Favikon Authority Score: 6 382 pts

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4. Kristina Azarenko

Kristina Azarenko is a technical SEO expert and course creator dedicated to empowering women in the SEO field. With over a decade of experience, she has successfully transitioned from SEO coaching to launching her own courses, generating significant revenue. Her content focuses on simplifying complex SEO concepts, particularly for women, and she actively engages with her audience through various social media platforms, sharing insights, tips, and personal experiences in the industry.

Favikon Authority Score: 6 999 pts

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3. Darren Shaw

Darren Shaw is the founder of Whitespark.ca, specializing in local SEO. With over 27 years of experience in web development and SEO, he is a prominent educator in the field, boasting a significant following across platforms. He conducts the annual Local Search Ranking Factors Survey and shares insights through his newsletter and YouTube channel. His posts often critique industry practices and provide actionable SEO tips, reflecting his deep engagement with local search strategies.

Favikon Authority Score: 7 136 pts

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2. Steve Toth

Steve Toth is an SEO consultant specializing in helping growth-focused SaaS and eCommerce companies scale through organic search. As the founder of SEO Notebook, he shares weekly SEO strategies with over 20,000 subscribers. Previously, as the SEO Manager at FreshBooks, he led efforts that ranked #1 for a 300,000-search keyword and quintupled organic traffic in under a year, earning the Best In-House SEO Team award at the 2020 Canadian Search Awards. Steve works selectively with high-potential clients, focusing on scalable SEO strategies tailored for success.

Favikon Authority Score: 7 496 pts

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1. Joy Hawkins

Joy Hawkins is a leading expert in Local SEO and the founder of Sterling Sky Inc., a consultancy specializing in Local SEO, PPC services, and online visibility strategies. As a Google Business Profile Product Expert, Joy is widely recognized for her deep industry knowledge and commitment to educating businesses on effective SEO practices. She frequently speaks at top industry events and shares actionable insights through Sterling Sky’s content, helping local businesses navigate algorithm updates, optimize their Google Business Profiles, and implement ethical, results-driven SEO strategies.

Favikon Authority Score: 7 525 pts

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View the full top 50 ranking here:

🏆 Top 50 SEO Creators in Canada

How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.