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Top 20 Fashion Influencers in San Francisco in 2025

San Francisco’s fashion scene is buzzing with fresh styles and bold trends. Here are 20 influencers setting the tone for 2025 with their unique looks and creativity.

March 17, 2025
Sarthak Ahuja

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Here's the list of the Top 20 Fashion Influencers in San Francisco in 2025: 

20. Rolo Tanedo Jr.

Rolo Tanedo Jr. is a San Francisco Bay Area-based photographer and videographer specializing in sneaker culture, travel, and lifestyle content. His social media presence showcases a passion for Air Jordan sneakers, with a focus on collecting and reviewing various models. He engages with his audience through detailed comparisons and personal stories about his sneaker journey, often highlighting collaborations with brands like Nike. Rolo also shares travel experiences, connecting sneaker culture with global adventures.

Favikon Authority Score : 7 364 pts

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19. Nkeiruka Medani

Nkeiruka Medani, known as NK, is a lifestyle blogger and content creator based in New York City. She shares authentic vlogs about her daily life, including self-care, running, and NYC experiences. Her content often features product reviews, motivational themes, and personal growth insights, appealing to a diverse audience interested in lifestyle and wellness. She also hosts a podcast, 'Missunderstood', where she discusses relatable topics and personal stories.

Favikon Authority Score : 6 957 pts

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18. Veronica Levy

Veronica Levy is a fashion enthusiast and co-founder of Soulstice Iced Tea, based in San Francisco. Her Instagram showcases styling tips, vibrant outfit inspirations, and seasonal trends, often encouraging audience engagement through comments for outfit details. She promotes various brands and products, particularly in fashion, and shares personal experiences, including travel insights. Her content is visually appealing and focuses on bringing joy through fashion.

Favikon Authority Score : 7 270 pts

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17. Jordan O'Brien

Jordan O'Brien is a fashion enthusiast and founder of Raker Finn, a jewelry and clothing brand. He shares outfit inspirations, styling tips, and personal reflections on his YouTube channel and social media. His content often features vintage fashion, grooming routines, and lifestyle updates, appealing to a young, style-conscious audience. He engages with brands like Lexus and promotes his own products, showcasing a blend of personal style and entrepreneurial spirit.

Favikon Authority Score : 6 950 pts

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16. Maggie Zheng

Maggie Z is a San Francisco-based tech enthusiast and content creator, sharing her experiences as a data scientist and her love for fashion and food. With a focus on women in tech, she engages her audience through relatable posts about her career journey, lifestyle, and personal growth. Maggie often highlights local restaurants and events, encouraging her followers to explore the Bay Area. Her content reflects a blend of humor and authenticity, making her a relatable figure in the influencer space.

Favikon Authority Score : 7 306 pts

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15. Kayla Kane

Kayla Kane is a San Francisco-based content creator focusing on beauty, dating, and lifestyle. She shares personal experiences and tips related to hair styling, makeup, and home decor, often collaborating with local businesses. Her posts reflect a vibrant and relatable approach to modern life, particularly in the context of dating and self-expression. With a strong presence on Instagram and TikTok, she engages her audience through relatable humor and practical advice.

Favikon Authority Score : 8 082 pts

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14. Penelope 'Penny' Rose

Penelope 'Penny' Rose is a San Francisco-based crossdressing enthusiast and fashion influencer, known for her vibrant and playful style. She engages her audience with a mix of fashion tips, personal anecdotes, and community interactions, celebrating gender fluidity and self-expression. With a significant following on Instagram, she often shares her experiences in feminine fashion, showcasing outfits that challenge traditional gender norms. Her content resonates with the LGBTQIA+ community, promoting acceptance and empowerment.

Favikon Authority Score : 7 296 pts

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13. Khanh Cagley

Khanh Cagley is a petite fashion, beauty, and lifestyle influencer based in San Francisco. Her content focuses on fashion tips, beauty tutorials, and lifestyle inspiration, often featuring product links for her followers. She engages her audience with relatable posts about personal experiences and home decor, while also promoting brands through affiliate links. Her vibrant personality shines through her nostalgic reflections and creative DIY projects, making her a go-to source for petite fashion enthusiasts.

Favikon Authority Score : 7 637 pts

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12. slay_eachday

Deepika is a UGC content creator based in San Jose, California, specializing in fashion and lifestyle. Her Instagram features product reviews, outfit collaborations, and discount codes for various brands, showcasing her expertise in affordable fashion. She engages her audience with stylish outfit ideas and promotes brands through her posts, often highlighting comfort and versatility in clothing. Deepika's content is visually appealing and tailored for a fashion-savvy audience.

Favikon Authority Score : 7 388 pts

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11. zorymorylookbook

Zory is a San Francisco-based fashion and lifestyle influencer, sharing shopping guides, style inspiration, and outfit tips. Her content often contrasts European and American fashion, highlighting her experiences in both regions. She promotes various brands, particularly those with a Parisian aesthetic, and engages her audience with relatable humor and travel insights. Zory also runs a travel account and a blog focused on San Francisco style, making her a go-to source for fashion enthusiasts and travelers alike.

Favikon Authority Score : 7 863 pts

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10. Jenny Cipoletti

Jenny Cipoletti is a designer and influencer based in New York, originally from San Francisco. She shares her passion for fashion, home restoration, and motherhood through her social media platforms. Her content emphasizes effortless elegance, personal style, and beauty tips, appealing to a millennial audience. As a co-founder of Cucina Cipoletti, she promotes a lifestyle centered around family, heritage, and wellness. Her posts often feature home decor, fashion collaborations, and moments from her life as a mother.

Favikon Authority : 7 957 pts

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9. Cynthia Huang Wang

Cynthia Huang Wang is a San Francisco-based content creator sharing her journey through motherhood, beauty, and lifestyle. With a strong presence on TikTok and YouTube, she engages her audience with personal vlogs, beauty tips, and family updates, including her recent pregnancy and motherhood experiences. Cynthia's content reflects her transition from corporate marketing to full-time content creation, showcasing her wedding, motherhood, and lifestyle in a relatable manner.

Favikon Authority Score : 7 793 pts

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8. Ashley Donielle

Ashley Donielle is a relatable mom and content creator focused on affordable fashion, beauty reviews, and travel tips. She shares her shopping experiences, particularly from Target and Old Navy, through engaging posts on Instagram and TikTok. Her content often includes try-on hauls, styling tips, and family life, appealing to a wide audience of parents and fashion enthusiasts. Ashley also promotes her shop on the LTK app, providing exclusive content to her followers.

Favikon Authority : 8 285 pts

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7. Vivid Wu

Vivid Wu is a creative consultant and fashion stylist based in New York City and San Francisco. She specializes in brand curation and showcases her unique style through vibrant fashion content on Instagram. Her posts often feature collaborations with brands like Sézane and Dior, highlighting her expertise in fashion trends and styling. Vivid engages her audience with outfit swaps, seasonal looks, and travel experiences, making her a prominent figure in the fashion blogging community.

Favikon Authority Score : 8 379 pts

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6. Mack Drew

Mack Drew is a vibrant social media personality known for his engaging content on platforms like Instagram and TikTok. He shares a mix of personal moments, skateboarding demos, and promotional posts, often featuring brands like Adidas and Dockers. His posts reflect a youthful, energetic vibe, with a focus on skate culture and music. Mack also interacts with his audience, encouraging them to create content using his music. His presence is marked by a strong connection to his followers and a celebration of lifestyle and creativity.

Favikon Authority Score : 8 484 pts

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5. Jasmine Ricks

Jasmine Ricks is the founder of Sophiyajewelry, specializing in style tips, workwear, and capsule wardrobes. She shares outfit ideas and fashion advice, particularly for moms, and promotes her e-book 'The Curated Closet'. Her Instagram features engaging posts about seasonal fashion trends, styling tips, and personal anecdotes about motherhood, making her a relatable figure in the fashion community.

Favikon Authority Score : 8 375 pts

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4. Tiffany Wang

Tiffany Wang is a San Francisco-based content creator and writer known for her engaging posts about lifestyle, travel, and personal experiences. She shares insights on local coffee shops, wedding planning, and her creative projects, often highlighting her collaborations with brands. Her content resonates with a community interested in aesthetics, food, and personal growth, making her a relatable figure in the digital space.

Favikon Authority Score : 8 402 pts

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3. Veronika Molnar

Veronika Molnar known for her stylish outfit inspirations and collaborations with brands like FashionNova and Revolve. She shares her fashion journey through engaging TikTok and Instagram posts, showcasing a variety of outfits from casual to glamorous. Her content often includes outfit details, styling tips, and links to shop her looks, appealing to a fashion-forward audience.

Favikon Authority Score : 8 445 pts

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2. sukiluser

Sukes is a San Francisco-based content creator known for her engaging lifestyle posts on Instagram and TikTok. Her content often revolves around personal experiences, food, and wellness, showcasing a mix of humor and authenticity. She shares relatable moments, including reflections on grief and self-care, while promoting brands related to health and lifestyle. Her audience appreciates her candidness and connection to cultural themes, particularly in relation to her Asian heritage.

Favikon Authority Score : 8 207 pts

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1. Kristen Hollingshaus

Kristen Hollingshaus is a San Francisco-based content creator focusing on beauty, fashion, fitness, and lifestyle. Known for her love of Diet Coke, she shares relatable content about her daily routines, workouts, and product recommendations. Her engaging TikTok and Instagram posts often highlight her personal experiences, fitness journey, and favorite products, appealing to a young, health-conscious audience. She collaborates with brands like Movement Club and Sweetgreen, showcasing her lifestyle and fitness tips.

Favikon Authority Score : 8 678 pts

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🔎Find more Fashion Influencers in San Francisco

How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the numbe of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.