Top 20 Digital Marketers in the UK in 2025
Digital marketing continues to transform how businesses connect, convert, and grow. Meet the Top 20 Digital Marketers in the UK in 2025, leading the way with bold strategies, breakthrough creativity, and measurable impact across platforms.
Here’s the list of the Top 20 Digital Marketers in the UK in 2025:
20. Livi Arnold
Livi Arnold is a prominent figure in digital marketing, recognized as a top LinkedIn creator in the UK. She serves as the Communications Director for Women in Data® and is celebrated for her expertise in social media strategy and personal branding. Livi's content focuses on marketing insights, career advice, and the importance of personal branding. She actively engages with her audience, offering practical tips and sharing her experiences in the marketing industry.
Favikon Authority Score: 6 553 pts
19. Les Binet
Les Binet is a marketing expert and founder of Binet Consulting Ltd, known for his work in advertising effectiveness. He has a strong academic background in Physics and Artificial Intelligence, and has contributed significantly to the field through research and consultancy. His insights focus on the long-term impact of advertising, emphasizing the balance between direct response and creative brand advertising. He has worked with major clients and is recognized for his contributions to the IPA and the advertising industry.
Favikon Authority Score: 6 701 pts
18. Claire Waters
Claire Waters is a digital content strategist and copywriter specializing in helping professional service providers enhance their online presence through LinkedIn. With over 20 years of experience, she focuses on building personal brands, creating effective content strategies, and driving client engagement. Claire shares insights on overcoming introversion in networking, the importance of personal storytelling, and actionable tips for leveraging LinkedIn for business growth. Her content resonates with introverts and those seeking to establish a strong digital footprint.
Favikon Authority Score: 6 787 pts
17. Rhianne Lee
Rhianne Lee is a digital marketer and content manager at Noticed, specializing in social media marketing. She emphasizes the importance of storytelling and engagement in content creation, advocating for mental health awareness and personal growth. Rhianne shares insights on overcoming imposter syndrome, the value of apprenticeships, and the significance of consistency in marketing. Her posts often reflect her journey from a university dropout to a successful marketer, inspiring others to embrace their unique paths.
Favikon Authority Score: 6 853 pts
16. Luke Maldeni
Luke Maldeni is a digital marketing and e-commerce specialist, founder of Moda Digital Agency. He focuses on helping businesses scale their online marketing through services like Facebook Ads, Google Ads, and content creation. His social media presence showcases his expertise in growth marketing, particularly for Gen Z audiences, and emphasizes the importance of authentic content in digital strategies. He shares insights on email marketing and performance optimization, aiming to inspire others to succeed in the digital landscape.
Favikon Authority Score: 6 857 pts
15. Simon P Marshall
Simon P Marshall is a marketing expert specializing in legal marketing, helping law firms enhance their business development and digital presence. With over 20 years of experience, he runs TBD Marketing Ltd, providing services like PR, SEO, and social media marketing. His LinkedIn posts often analyze trends in legal marketing and offer insights on effective strategies for law firms. He actively engages with his audience, sharing tips and personal anecdotes, while promoting a supportive community among legal professionals.
Favikon Authority Score: 6 883 pts
14. Ashleigh Cherise Holmes
Ashleigh Cherise Holmes is the Co-Founder and CMO of Flowd, a marketing agency specializing in lead generation and sales prospecting. She shares insights on entrepreneurship, personal development, and marketing strategies, emphasizing the importance of resilience and adaptability. Her content often highlights her journey from a working-class background to building a successful business, advocating for women in business and challenging traditional norms. She engages with her audience through motivational posts and practical advice.
Favikon Authority Score: 6 975 pts
13. Mark Gaisford
Mark Gaisford is a marketing professional specializing in video content creation for business owners and entrepreneurs. He focuses on helping clients enhance their online presence and reach new customers through effective content planning and distribution. His posts often reflect personal experiences, humor, and insights into the marketing industry, while also addressing broader themes of authenticity and engagement on social media platforms.
Favikon Authority Score: 7 250 pts
12. George Christopher McClenaghan
George Christopher McClenaghan is a seasoned marketing expert and entrepreneur from Northern Ireland with over 30 years of experience building brands through video, advertising, design, print, and AI-driven strategies. A trusted voice in digital marketing, George specializes in social selling, PPC, tracking pixels, and delivering measurable results. Whether he's sharing digital strategy or a kitchen secret, George’s content is rooted in authenticity and the power of building meaningful relationships.
Favikon Authority Score: 7 379 pts
11. Valbona Shehaj
Valbona Shehaj is the founder of 20Three Media, focusing on innovative marketing solutions in content creation and lead generation. Her social media presence features relatable content, humor, and personal milestones, including her journey into entrepreneurship and marathon training. She engages her audience with fitness tips, relatable memes, and personal anecdotes, fostering a sense of community among her followers.
Favikon Authority Score: 7 420 pts
10. Dayana Nikolova
Dayana Nikolova is a digital marketing expert and founder of FOME, a web design and digital marketing agency based in London. With over 9 years of experience, she specializes in helping small businesses enhance their online presence through SEO, PPC, and social media marketing. Dayana shares valuable insights on personal branding, marketing strategies, and the importance of authenticity in business. Her content is aimed at entrepreneurs and business owners looking to grow their brands and connect with their audiences effectively.
Favikon Authority Score: 7 442 pts
9. Allanah Micallef
Allanah Micallef is a dynamic marketing professional and personal branding columnist known for her engaging presence on LinkedIn. She has built a substantial community by sharing her journey from a recent graduate to a marketing expert. Allanah focuses on digital marketing, social media strategies, and personal branding, often highlighting successful campaigns and collaborations. She is passionate about community building and offers insights into leveraging personal brands for career growth.
Favikon Authority Score: 7 447 pts
8. Joe Glover
Joe Glover is the Co-Founder of The Marketing Meetup, a global community for marketers. He shares insights on marketing, entrepreneurial lessons, and personal growth, emphasizing kindness and community support. His social media presence includes discussions on mental health, marketing strategies, and the importance of building connections. Glover engages with a large audience, offering webinars and events featuring industry leaders. He promotes a positive and inclusive environment for marketers, focusing on actionable advice and community building.
Favikon Authority Score: 7 488 pts
7. Lottie Unwin
Lottie Unwin is a founder and marketing expert, leading Up World and Brand Hackers, which support ambitious marketers and startups. She emphasizes community building, flexible work culture, and actionable marketing strategies. Lottie shares insights on leadership, personal branding, and the challenges of startup life, often advocating for women's issues in the workplace. Her posts reflect a commitment to fostering a supportive environment for marketers and addressing the complexities of modern work culture.
Favikon Authority Score: 7 570 pts
6. Lewis Kemp
Lewis Kemp is a marketing expert and CEO of Lightbulb Media, specializing in paid advertising, copywriting, and content creation. He emphasizes the importance of data-driven strategies and has generated over £170 million in revenue for clients across the UK, USA, and Europe. As a co-founder of the University of Creative Idiots, he educates aspiring marketers on effective marketing practices. His posts often critique the unrealistic expectations set by social media and advocate for financial literacy and personal accountability.
Favikon Authority Score: 7 661 pts
5. Joe Gilmore
Joe Gilmore is the founder of GILMEDIA, based in London, specializing in creative production and social marketing. He has a strong presence on social media, particularly in the football and entertainment sectors, where he engages audiences with viral content and innovative marketing strategies. His posts often reflect a passion for football, humor, and creative storytelling, showcasing his expertise in driving engagement and ROI for brands.
Favikon Authority Score: 7 826 pts
4. Mark Williams-Cook
Mark Williams-Cook is a seasoned SEO expert with over two decades of experience. He is the Director at Candour, an SEO agency, and the founder of AlsoAsked, a search intent research SaaS tool. Mark is known for his insightful SEO tips, experiments, and the 'Search with Candour' podcast. He actively shares SEO updates and tips on LinkedIn, where he has built a substantial following. Mark is also an international speaker and has been featured in major publications like the Wall Street Journal and BBC News.
Favikon Authority Score: 7 920 pts
3. Lauren Spearman
Lauren Spearman is a seasoned social media consultant and marketing advocate with over 17 years of experience. She focuses on workplace transparency, salary transparency, and improved recruitment practices, sharing insights through her TikTok and LinkedIn platforms. Her content includes career advice, personal branding, and reflections on the marketing industry. Lauren also engages in creative direction and public speaking, aiming to foster a supportive community for professionals navigating their careers.
Favikon Authority Score: 8 056 pts
2. Laurie Wang
Laurie Wang is a digital marketing strategist and educator with a focus on personal growth, productivity, and entrepreneurship. An Ex-Googler, she shares actionable insights through her YouTube channel, which has garnered over 1 million views. Laurie emphasizes the importance of systems over goals and aims to help individuals and businesses thrive in the digital landscape. Her content includes marketing strategies, personal development tips, and reflections on work-life balance, making her a valuable resource for aspiring marketers and entrepreneurs.
Favikon Authority Score: 8 404 pts
1. Jon Evans
Jon Evans is a prominent marketing expert and the host of the Uncensored CMO podcast, which explores the realities of marketing and advertising. With extensive experience in both client-side and agency roles, he currently serves as Chief Customer Officer at System1. His content focuses on effective advertising strategies, emotional responses to marketing, and the importance of creativity in brand building. He engages with industry leaders and shares insights on the evolving landscape of marketing, making him a key voice in the field.
Favikon Authority Score: 8 443 pts
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