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Who is Zoe Mordas?
Zoe Mordas is a beauty influencer, dancer, and content creator who captivates audiences with her vibrant personality and engaging content. With a strong presence across Instagram and TikTok, she shares insights into beauty products, dance routines, and personal achievements.
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Zoe Mordas: Blending Beauty, Dance, and Lifestyle with Energy
Zoe Mordas is a beauty influencer, dancer, actress, and model with a growing presence in the lifestyle and fashion space. She connects with her audience by sharing beauty tips, product reviews, and behind-the-scenes glimpses of her life. Her content reflects a mix of creativity and authenticity, making her a relatable figure for her followers. With a cheerful and positive personality, she engages her community through interactive content and storytelling.
Her journey into social media began with a passion for dance and beauty, gradually evolving into a full-fledged career as a content creator. She has built a platform that highlights not just makeup tutorials but also personal milestones and achievements. By collaborating with various brands, she has positioned herself as a trusted voice in beauty and skincare. Her audience appreciates her transparency and ability to create content that feels both aspirational and accessible.
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Zoe’s social media presence is characterized by her vibrant personality and the ability to connect with her followers on a deeper level. She often shares PR hauls, brand partnerships, and lifestyle updates, keeping her content fresh and engaging. From everyday beauty routines to glamorous looks, she showcases a wide range of styles that cater to different audiences. Her ability to maintain an active presence while delivering high-quality content has helped her maintain strong engagement.
Beyond social media, Zoe continues to explore opportunities in the entertainment and fashion industries. Her versatility as a dancer and actress allows her to diversify her content and reach new audiences. As she grows her brand, she remains dedicated to inspiring her followers by celebrating beauty, confidence, and personal achievements. With a steadily increasing influence, Zoe is carving out a space for herself in the beauty and lifestyle community.
An Influencer Active on Social Media
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Zoe Mordas has an Influence Score of 8,270 points, placing her among the notable influencers in beauty and lifestyle. Her Instagram account leads in engagement and reach, followed by her TikTok presence, where she shares more personal and interactive content. Her consistent engagement and high posting frequency make her a strong influencer in the beauty and makeup categories.
Zoe's Social Media Strategy Analysis
Instagram: The Hub of Beauty and Lifestyle
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Instagram is Zoe Mordas’s primary platform, where she shares beauty tutorials, lifestyle moments, and personal milestones. With 141.6K followers, she engages her audience through a mix of beauty reviews, makeup transformations, and dance performances. Her content is visually appealing, featuring high-quality imagery and vibrant captions that encourage interactions. Her consistency in posting keeps her audience engaged and invested in her daily life.
A key aspect of Zoe’s Instagram success is her collaboration with beauty brands. She frequently posts PR hauls, brand partnerships, and product endorsements, seamlessly integrating them into her personal content. Her authentic approach to sponsored content ensures her audience trusts her recommendations, making her an ideal influencer for beauty and skincare brands.
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Engagement plays a crucial role in her Instagram strategy. She maintains a 3.2% engagement rate, with an average of 4.5K interactions per post. She interacts with her followers through Q&A sessions, comments, and Instagram stories, strengthening her community. This interaction keeps her audience loyal and ensures sustained interest in her content.
Her posting schedule is also a major factor in her success. She posts daily at 4 PM EST, ensuring she reaches a wide audience, including international followers. With 12 posts per month, her account remains active and fresh, keeping her at the forefront of beauty and lifestyle content. Her consistency, engagement, and high-quality posts make Instagram her strongest platform.
- Username: @zoemordas
- Influence Score: 83/100
- Followers: 141.6K
- Activity: 12 posts last month
- Engagement Rate: 3.2%
- Growth: 0%
- Average Engagement: 4.5K
- Posting Habits: Every day at 4 PM EST
TikTok: Quick, Fun, and Relatable Content
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TikTok allows Zoe Mordas to showcase her personality, dance skills, and beauty content in a more dynamic format. Though her TikTok following is smaller at 2.1K followers, she is growing her presence through short-form videos that mix humor, beauty trends, and personal moments. Her TikTok content complements her Instagram by offering a more unfiltered, spontaneous side of her brand.
Unlike Instagram, Zoe’s TikTok strategy is focused on trends and interactive content. She participates in viral beauty challenges, before-and-after makeup transitions, and popular dance routines, making her content shareable. This approach aligns her with TikTok’s algorithm, helping her videos gain more visibility and engagement.
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Despite having fewer followers on TikTok, she maintains a 3.25% engagement rate, which is a strong indicator of audience interaction. Her videos receive an average of 67 engagements and 1.6K views per post, suggesting her content resonates with those who come across it. With more consistent posting, her TikTok audience has strong growth potential.
Her daily posting schedule at 4 PM EST allows her content to be seen by a global audience early in the day. While she posts 9.9 times per month, increasing her content frequency and focusing on trending challenges could further enhance her reach. TikTok remains a platform with significant opportunities for Zoe, particularly as she continues to explore more interactive and engaging content.
- Username: @zoemordas
- Influence Score: 62.4/100
- Followers: 2.1K
- Activity: 9.9 posts last month
- Engagement Rate: 3.25%
- Growth: 0%
- Average Engagement: 67
- Posting Habits: Every day at 4 PM EST
Zoe Mordas' Social Media Influence Summary
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Zoe Mordas’s influence in the beauty and lifestyle industry is highlighted by her strong rankings among top influencers. She is positioned in the top 8% of Instagram influencers in the U.S. and ranks within the top 7% in the makeup category worldwide. Her ability to blend beauty, fashion, and dance content allows her to engage a diverse audience effectively. With an Instagram ranking of #30,509 in the U.S. and #151,787 worldwide, along with #644 in makeup in the U.S. and #4,994 in makeup worldwide, she continues to solidify her presence in the industry.
Content Strategy: Blending Beauty, Lifestyle, and Dance for Maximum Engagement
Zoe Mordas’s content revolves around authenticity, engagement, and collaboration. She prioritizes beauty-related content, ensuring that her audience gets valuable insights into skincare and makeup routines. Her dance background also adds a unique touch, allowing her to mix entertainment with informative beauty content. Her frequent collaborations with beauty brands allow her to maintain relevance in the beauty industry. She regularly features PR hauls, discount codes, and product recommendations, making her a go-to influencer for beauty enthusiasts.
Reachability and Partnerships
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Zoe Mordas has built a highly approachable and brand-friendly presence in the beauty and lifestyle space. With an Influence Score of 8,270 points, she ranks among the top beauty influencers, making her a valuable partner for brands in skincare, cosmetics, and fashion. Her established collaborations with brands like Skinfix, La Roche-Posay USA, and Tower 28 Beauty showcase her ability to drive engagement and product visibility. These partnerships reinforce her credibility as a beauty expert and give her audience access to exclusive promotions and recommendations.
Her consistent posting schedule and high engagement rate make her an attractive choice for brands seeking reliable influencer partnerships. With daily content on Instagram and TikTok, she maintains frequent interactions with her audience, ensuring that brand-sponsored content reaches an active and engaged community. She seamlessly integrates promotional content with her organic posts, making product recommendations feel authentic and relatable. This balance strengthens her credibility and enhances the effectiveness of her brand collaborations.
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Zoe’s network includes well-known beauty and skincare brands, positioning her as an influencer who can create value-driven content. She has successfully engaged with clean beauty brands and high-profile skincare companies, giving her the opportunity to expand into luxury beauty partnerships in the future. Additionally, her ranking in the top 7% of makeup influencers worldwide highlights her influence in the beauty industry, making her an ideal partner for brands looking to reach a dedicated audience.
With room for growth in both audience size and brand partnerships, Zoe is in a prime position to scale her influence further. Expanding her reach beyond beauty into lifestyle, wellness, or fashion partnerships could strengthen her brand presence and open new collaboration opportunities. By tapping into new content trends, engaging in more influencer collaborations, and leveraging viral content, she can further enhance her value as a go-to beauty and lifestyle creator.
Conclusion: A Rising Star in Beauty and Lifestyle Influence
Zoe Mordas is a rising beauty influencer with a dynamic content strategy that keeps her audience engaged and invested. Her strong presence on Instagram, combined with her growing influence on TikTok, positions her well for continued success in the beauty and lifestyle industry. With her authentic engagement, strong brand collaborations, and creative content, Zoe is set to expand her influence and work with even bigger brands in the future. Her balance of beauty, dance, and personal storytelling makes her a unique and exciting creator to follow.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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