Who's Who on Social Media
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Who is Tess Foley?

Tess Foley is a faith-driven dancer, lifestyle creator, and social media personality whose engaging content spans dance routines, fashion inspiration, and uplifting messages. With a strong presence on TikTok, Instagram, and YouTube, she connects with a youthful audience through friendship, community, and self-expression.

March 3, 2025
Jeremy Boissinot
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Tess Foley: Inspiring Dance, Style, and Positivity on Social Media

Tess Foley is a dancer, content creator, and fashion enthusiast with a strong presence on social media. She started her journey by sharing dance routines, which quickly gained traction among a youthful audience. Her ability to merge performance art with digital storytelling has allowed her to stand out in the lifestyle niche. Through her dynamic content, she has built a loyal community of followers.

In addition to dance, Tess has developed a reputation for fashion inspiration, curating stylish outfits that reflect the latest trends. She frequently shares clothing choices, event looks, and casual wear, appealing to a fashion-conscious audience. Her content bridges the gap between dance culture and personal styling, making her a unique voice in the industry. Her ability to blend movement with fashion aesthetics makes her content both engaging and marketable.

Tess Foley Lights Up The Greek Theatre with Style and Energy (Source: @tesslfoley, Instagram, July 2024)

Faith and positivity are core elements of Tess’s online persona, making her a source of inspiration for her followers. Her captions often include uplifting messages, encouraging self-confidence and personal growth. She shares motivational content, reinforcing her beliefs and promoting a supportive digital environment. This strong emphasis on positivity makes her a role model for young women.

Tess is also an advocate for female empowerment, aligning with brands that share her values. She has worked with Saie, Bloom Nutrition, and PAVE School of the Arts, strengthening her influence in the fashion and lifestyle industries. Her partnerships reflect her commitment to working with ethical and uplifting brands. By integrating dance, style, and advocacy, Tess continues to expand her digital reach and influence.

An Influencer Active on Social Media

With a well-established presence on TikTok, Instagram, and YouTube, Tess effectively connects with a wide audience. Each platform serves a distinct purpose in her content strategy, allowing her to maintain high engagement and brand partnerships.

Tess Foley's Social Media Strategy Analysis

TikTok: The Core of Tess Foley’s Digital Influence

Tess Foley’s TikTok presence is her strongest, with 590.8K followers engaging with her dance videos and lifestyle content. She frequently posts choreographed routines, fashion looks, and collaborations with friends. Her energetic performances and trendy content make her a favorite in the dance community. By integrating style and movement, she has built a highly engaged audience.

With an engagement rate of 3.07%, Tess maintains an active connection with her TikTok followers. Her top-performing videos have reached over 1 million views, proving her ability to capture mass attention. Her audience responds well to interactive trends, friend collaborations, and behind-the-scenes clips. This mix of personal and performance content ensures a loyal fan base.

Tess posts on TikTok every day at 6 PM, keeping her audience consistently engaged. With 6.9 posts per month, she maintains a steady content flow while allowing for high-quality production. Although her growth rate is currently 0%, her 18.2K average engagements per post show that her audience remains highly interactive. Her steady viewership makes her an ideal candidate for viral content.

Her TikTok strategy is built around dance trends, fashion inspiration, and community engagement. She leverages popular music, friend features, and stylized performances to create relatable yet aspirational content. By focusing on positive messaging and youthful energy, Tess remains a strong presence in the dance and fashion industries.

  • Username: @tessfoleyy
  • Influence Score: 86.7/100
  • Followers: 590.8K
  • Activity: 6.9 posts/month
  • Engagement Rate: 3.07%
  • Growth: 0%
  • Average Engagement: 18.2K
  • Posting Habits: Everyday at 6 PM EST

Instagram: Aesthetic and Lifestyle Appeal

Tess Foley’s Instagram profile serves as a more curated extension of her TikTok content, with 51.7K followers actively engaging. Her content includes fashion photoshoots, personal reflections, and lifestyle updates. Unlike her TikTok videos, Instagram allows her to share polished, high-quality visuals that highlight her personal style. Her ability to merge fashion, dance, and storytelling makes her content both visually appealing and engaging.

Her engagement rate on Instagram is 21.59%, one of the highest among lifestyle influencers. Followers frequently comment, like, and share her posts, showing a deep connection to her content. Her best-performing posts often feature outfits, travel experiences, and friend collaborations. With a focus on aspirational yet relatable content, she attracts a dedicated audience.

Tess posts twice a week at 7 PM, ensuring a consistent content schedule that aligns with her audience’s active hours. With 5 posts per month, she maintains a steady online presence without overwhelming her followers. Despite her 0% growth in the last 30 days, her 11.2K average engagements per post demonstrate her strong connection with her Instagram community. Her fashion-forward approach makes her an ideal partner for brands.

Her Instagram strategy centers on fashion, friendships, and personal expression. By sharing high-quality images, dance clips, and lifestyle updates, she creates a balanced mix of aspirational and authentic content. Her ability to engage with her audience through storytelling ensures a loyal and growing fan base.

  • Username: @tessfoley
  • Influence Score: 83.4/100
  • Followers: 51.7K
  • Activity: 5 posts/month
  • Engagement Rate: 21.59%
  • Growth: 0%
  • Average Engagement: 11.2K
  • Posting Habits: Twice a week at 7 PM EST

YouTube: A Developing Platform for Long-Form Content

Tess Foley’s YouTube presence is still growing, with 13.7K subscribers engaging with her short-form videos. Her content consists of dance clips, personal updates, and trendy challenges. Unlike TikTok and Instagram, where she focuses on short, high-energy videos, YouTube provides space for more detailed content. Her ability to adapt to different formats allows her to experiment with new styles.

Her engagement rate on YouTube is 1.21%, lower than her other platforms but still showing potential. With an average of 166 engagements per post, her audience remains small but interactive. Her most popular videos feature college updates, lifestyle moments, and dance performances. As she continues to grow her presence, YouTube could become a stronger platform for her.

Tess posts on YouTube once a year at 8 PM, which limits her growth potential. With only 0.2 posts per month, her presence on the platform is inconsistent compared to her TikTok and Instagram. While her growth remains at 0%, her long-form storytelling has the potential to resonate with a wider audience if she increases her posting frequency. Consistent uploads could help her expand her brand reach.

Her YouTube strategy focuses on personal storytelling, lifestyle updates, and dance content. If she shifts towards regular posting, her channel could become a hub for in-depth insights into her dance journey and personal life. With the right content plan, YouTube could become a major platform for her long-form engagement.

  • Username: @tessfoley (tessfoleyy)
  • Influence Score: 42.6/100
  • Followers: 13.7K
  • Activity: 0.2 posts/month
  • Engagement Rate: 1.21%
  • Growth: 0%
  • Average Engagement: 166
  • Posting Habits: Once a year at 8 PM EST

Tess Foley’s Social Media Influence Summary

Tess Foley ranks #7,243 in the U.S. and #49,358 worldwide on TikTok, solidifying her influence in the dance niche. In the Outfits & Styling category, she ranks #307 in the U.S. and #2,030 globally, placing her among the top 2% of fashion influencers. Her rankings demonstrate her strong presence in dance, lifestyle, and fashion, making her a highly valuable digital creator.

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Content Strategy: Creativity, Positivity, and Engagement

Tess’s content strategy revolves around three key elements: dance, fashion, and personal connection. By integrating high-energy dance routines with trendy outfits and uplifting messages, she creates a space that inspires and entertains.

Reachability and Partnerships

Tess Foley is a highly accessible influencer, making her an ideal partner for brands looking to connect with a young audience. Her content style is bright, engaging, and safe, ensuring she aligns well with positive and uplifting campaigns. With a strong presence on TikTok, Instagram, and YouTube, she offers brands multiple touchpoints for audience engagement. Her ability to seamlessly integrate fashion, dance, and lifestyle content makes her a versatile brand ambassador.

Her audience demographics primarily consist of English-speaking young adults and teens interested in dance and lifestyle content. She is particularly effective at reaching those interested in fashion trends, personal growth, and community-driven content. With a 3.07% engagement rate on TikTok and 21.59% on Instagram, her audience is highly interactive. This makes her an ideal choice for fashion, beauty, and youth-focused brands looking for genuine engagement.

An overview of Tess Foley’s top influential connections across key industries. (Source: Favikon)

Tess maintains a steady posting schedule, with an average of 12 posts per month, ensuring consistent exposure for brands. She posts daily on TikTok, twice a week on Instagram, and occasionally on YouTube, giving her partners a variety of content formats. Her high engagement levels, combined with her loyal community, provide brands with strong conversion potential. Her ability to create sponsored content that feels organic makes her a reliable marketing asset.

She is most likely to accept partnerships that align with her values, particularly those in fashion, beauty, and lifestyle. Tess has already collaborated with Saie, Bloom Nutrition, and PAVE School of the Arts, showing her commitment to quality partnerships. Her audience trusts her recommendations, making her a valuable choice for brands looking to reach a young, engaged community. As her influence grows, she remains a prime candidate for long-term collaborations.

Conclusion: Growing Influence in Dance and Fashion

Tess Foley has built a strong digital presence through dance, fashion, and positivity-driven content. With high engagement rates, a loyal audience, and a strategic posting schedule, she continues to thrive in the dance and lifestyle niche.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.