Who is Sienna Lalau?

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Sienna Lalau: Elevating Choreography with Cultural Power and Global Brand Influence

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Sienna Lalau is a professional dancer, choreographer, and digital creator from Waikiki, Hawaii. She is renowned for her collaborative work with major acts such as BTS, Jennifer Lopez, and XG, blending choreography with storytelling across genres and borders. With her roots in hip hop and Polynesian culture, Sienna's approach is uniquely expressive, emphasizing power, elegance, and authenticity.

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Beyond movement, she has built a personal brand through LAB Studios, a dance hub that cultivates creativity, discipline, and performance excellence. She often merges her choreographic work with branded content, having partnered with names like Savage X Fenty and Mastercard, integrating movement into campaigns that center empowerment and community.

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What sets Sienna apart is her choreography’s ability to balance commercial appeal with integrity. Her routines are technically sharp yet emotionally rich, often going viral not just for their structure but for their cultural resonance. She thrives in both rehearsal spaces and massive live arenas, often toggling between intimate dance reels and stadium-scale performances.

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She also maintains a vibrant connection with fans through behind-the-scenes content, celebratory tweets, and personal commentary. Her tone remains grounded, grateful, and driven, evidenced in her 2024 message: “So thankful for every dream turned into a reality”—a sentiment mirrored in every post she shares.

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An Influencer Active on Social Media

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Active on Instagram, TikTok, and X (Twitter), with high visual engagement and cross-brand visibility.

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Sienna Lalau's Social Media Strategy Analysis

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Instagram Strategy – A Blend of Choreography, Style, and Sponsorship

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Instagram is Sienna’s most refined platform, with 753.6K followers and a balance of Reels and high-quality image posts. While she posts only once a month, her content consistently performs due to its strong visual composition and clear narrative flow. She leverages the platform for choreography previews, campaign work, and celebrations of her team’s milestones.

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Notable content includes her February 2025 Mastercard-sponsored reel, which racked up 218.9K views and 16.1K likes, showing her influence in merging dance with corporate partnerships. Whether she’s striking a pose in performance gear or showcasing formation routines, her audience remains deeply engaged.

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Her engagement rate stands at 7.42%, driven by a loyal base that shows up for both personal and professional highlights. Though she maintains low activity, her average post still draws 1.7M views, indicating high-quality reach rather than quantity-based traction.

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Sienna uses Instagram as her digital resume—visually curated, brand-safe, and choreography-forward. It's a platform where both followers and collaborators experience her professional evolution and growing cultural footprint.

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• ‍Username: @sienna.lalau‍
• Influence Score: 80.9/100‍
• Followers: 753.6K‍‍
• ‍Activity: 1 post/month‍
• Engagement Rate: 7.42%‍
• Growth: -0.36%‍
• Average Engagement: 55.9K‍
• Posting Habits: Once a month at 11 PM EST

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TikTok Strategy – Viral Moments, Live Sets & Cross-Platform Boosts

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Despite 546.1K followers, Sienna has not posted on TikTok in the past two months. However, when she does, the numbers are explosive—her February 2025 Mastercard video pulled in 3.4M views, 72.8K likes, and over 1,200 comments and shares combined. The content showcases her signature style: fierce, polished, and brand-integrated.

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Other standout posts include behind-the-scenes stage choreography for JLO and XG, which appeal to both music and dance fans. Her value on TikTok lies in her performance-first energy, which translates well into the vertical, high-impact format of the platform.

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Currently, her account shows 0% engagement rate due to inactivity, but past performance indicates extremely strong episodic engagement. With consistent posting, she could easily return to a top-performing tier, particularly with support from her network of collaborators.

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Sienna’s TikTok is a sleeper hit—underutilized, but with incredible potential. Her blend of commercial dance, branded synergy, and star associations gives her posts rewatch and repost value, ideal for dancewear, tech, and music brands.

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• ‍Username: @siennalalau‍
• Influence Score: 9.5/100‍
• Followers: 546.1K‍
• Activity: 0 videos/week‍
• Engagement Rate: 0%‍
• Growth: -0.24%‍
• Average Engagement: 0‍
• Posting Habits: Once a year at 11 PM EST

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X (Twitter) Strategy – Community, Celebration, and Creative Announcements

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On X, Sienna offers a more personal and spontaneous connection to her audience. She tweets 1.2 times/week to a modest but active following of 15K, maintaining a sharp 13.75% engagement rate—the highest across her platforms. This is where she celebrates cast members, choreography drops, and shares her excitement around live shows.

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Tweets featuring milestones, such as her work for XG or YG’s BABYMONSTER, perform extremely well. A January 2025 tweet with a dance video for BABYMONSTER generated 123.5K views and nearly 4K likes, proving that performance footage still has significant value even outside video-first platforms.

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The tone here is direct and grateful, reflecting pride in her dancers and humility in her craft. Her audience often mirrors this energy, with supportive replies, industry praise, and shares from collaborators. It’s a space for legacy-building and live fan interaction, not just content promotion.

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Sienna uses X to stay grounded in the community—part dance bulletin board, part personal blog. It's also an important signal to brands that her influence extends beyond visuals and into real-time conversation and recognition.

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• ‍Username: @sienna_lalau‍
• Influence Score: 85.7/100‍
• Followers: 15K‍
• Activity: 1.2 tweets/week‍
• Engagement Rate: 13.75%‍
• Growth: +5.7%‍
• Average Engagement: 2.1K‍
• Posting Habits: Once a week at 3 AM EST

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YouTube Strategy – Dormant Presence with Legacy Content and Untapped Brand Potential

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Sienna Lalau’s YouTube channel, though currently inactive, holds potential as a long-form extension of her brand. With 30K subscribers, the channel has not seen an upload in three years, making it the least active among her platforms. Despite this, the archive offers a glimpse into her earlier work and creative roots. It serves as a digital footprint that validates her as a multifaceted choreographer with cross-platform credibility.

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Her YouTube absence stands in stark contrast to her success on visual platforms like TikTok and Instagram. However, given her experience with global artists, branded campaigns, and large-scale performance production, the channel could be revived as a home for tutorials, class footage, or behind-the-scenes documentaries. A refreshed strategy could include repurposing content from LAB Studios or tour rehearsals to reignite interest from aspiring dancers and fans of commercial choreography.

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• ‍Username: @siennalalau8383‍
• Influence Score: 19.8/100‍
• Followers: 30K‍
• Activity: 0 videos/month‍
• Engagement Rate: 0%‍
• Growth: +1.45%‍
• Average Engagement: 0‍
• Posting Habits: Once a year at 8 PM EST

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Sienna Lalau's Social Media Influence Summary

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With an Influence Score of 8,767 and a ranking of Top 1% in Dance & Choreography Worldwide, Sienna Lalau stands among the elite digital choreographers. Her Instagram and X presence are highly active and impactful, while TikTok remains a high-potential area with viral legacy posts.

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Learn more about the Favikon Methodology here

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Content Strategy: Cultural Credibility, Commercial Power, and Choreographic Excellence

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Sienna’s content reflects a perfect mix of culture, craft, and commerce. She’s visually driven on Instagram, viral-ready on TikTok, and emotionally connective on X. Her tone is grounded and expressive, with every post carrying intent—whether it’s a sleek campaign reel or a celebratory tweet.

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Reachability and Partnerships

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Sienna is highly accessible for partnerships across Instagram and X, and her previous collaborations speak to her tier-1 appeal: Savage X Fenty, Mastercard, and LAB Studios are already in her portfolio. Estimated rates fall between $5K–$10K/post, aligning with her strong engagement and niche authority.

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Her proximity map highlights ties with Jennifer Lopez, XG, and major studios like SPACE LOV3 Tokyo, which expands her global visibility. She is especially well positioned for campaigns in music, fashion, fitness, and education, and brands benefit from her authentic integration of choreography into product storytelling.

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Conclusion: Sienna Lalau Is a Force of Artistry and Representation in Motion

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From studio sessions to stadium stages, Sienna Lalau delivers more than choreography—she delivers culture, empowerment, and connection. Her digital presence mirrors her real-world power: purposeful, polished, and passionate. As she continues to evolve as a creator, collaborator, and founder, Sienna’s movement is just getting started.

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View the AI-powered profile

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