Who's Who on Social Media
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Who is Shushant Lakhyani?

Shushant Lakhyani, founder of ClickUp Micro-Products, has carved a unique niche for himself in the world of digital entrepreneurship and AI-powered solutions. By leveraging platforms like LinkedIn and X, Shushant shares practical insights into no-code development, content creation, and scaling businesses.

November 28, 2024
Jeremy Boissinot
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Shushant Lakhyani, founder of ClickUp Micro-Products, has carved a unique niche for himself in the world of digital entrepreneurship and AI-powered solutions. By leveraging platforms like LinkedIn and X, Shushant shares practical insights into no-code development, content creation, and scaling businesses. His focused and value-driven content caters to aspiring creatorpreneurs, providing actionable advice on modern tools and innovative strategies.


Shushant Lakhyani: The Visionary Content Creator

Shushant Lakhyani began his entrepreneurial career with a clear mission: to simplify complex digital tools and empower creators. As the founder of ClickUp Micro-Products, he developed micro-applications that improve productivity and enable businesses to scale effectively. His expertise spans no-code development, data analytics, and content creation, positioning him as a thought leader in digital entrepreneurship.

With a strong emphasis on AI-powered tools, Shushant’s journey is a testament to the growing influence of technology in reshaping traditional business models. His ability to distill complex ideas into digestible insights has made him a trusted voice for professionals looking to grow in the fast-paced digital economy. His passion for “building in public” has garnered a loyal community of followers eager to learn from his experiences.

Beyond his professional achievements, Shushant’s commitment to knowledge-sharing extends to his interactive social media content, engaging newsletters, and in-depth blog articles. By bridging the gap between technical knowledge and creative application, Shushant has created a space for individuals to unlock their entrepreneurial potential.

An influencer active on social media

Shushant Lakhyani actively engages over 134,000 followers across LinkedIn and X, delivering actionable insights on content creation, AI tools, and digital marketing strategies.

Shushant Lakhyani's Social Media Strategy

Shushant’s LinkedIn: The Knowledge Hub

Shushant’s LinkedIn presence is undoubtedly his most impactful platform, with an impressive 78.5K followers. He leverages this space to share a diverse array of content, including posts, carousels, and videos that cater to professionals aiming to enhance their careers and productivity. His signature posts, such as curated lists of AI-powered productivity tools or career growth hacks, are meticulously crafted to resonate with his audience, offering both practical and aspirational value. By blending deep knowledge with actionable insights, he has established himself as a thought leader in the digital tools and creatorpreneurship space.

The platform also highlights his ability to cater to professionals of varying expertise levels. Whether it’s a post on no-code tools for beginners or advanced data analytics strategies, his content offers something for everyone. His consistent delivery of in-depth tutorials and practical AI tool recommendations ensures his relevance across a broad professional spectrum. Shushant’s ability to translate complex concepts into simple, actionable steps drives engagement and enhances his reputation as a valuable resource.

With a growth rate of 3.89%, Shushant’s LinkedIn following is steadily expanding, underscoring the growing demand for his content. His engagement rate of 0.4% might seem modest at first glance, but it reflects regular and meaningful interactions with his audience, which is highly engaged with his tutorials and thought pieces. By fostering a genuine connection through relatable content, he positions himself as a reliable figure in the competitive digital space.

A consistent posting schedule of 2–3 times per week keeps Shushant top-of-mind for his followers, while his knack for delivering timely insights ensures he stays relevant. Whether through carousel posts outlining 10 AI tools to master productivity or videos sharing his unique approaches to building digital products, his content strikes a balance between depth and accessibility, solidifying his position as a trusted voice for professionals navigating the modern workspace.

  • Username: Shushant Lakhyani
  • Influence Score: 89.6/100
  • Followers: 78.5K
  • Activity: Weekly
  • Engagement Rate: 0.4%
  • Growth: +3.89%
  • Average Engagement: 313 likes/comments per post
  • Posting Habits: Every 2–3 days
  • Real-Time Discussions on X

    Shushant’s presence on X (formerly Twitter), with 55.6K followers, has become a vital hub for sharing concise and impactful content. He strategically uses the platform to post tweet threads that break down actionable insights into bite-sized advice, making complex ideas accessible to a broad audience. Popular threads such as “10 AI Tools for Solopreneurs” and “How to Scale Your Digital Products” not only offer practical guidance but also serve as gateways to his more in-depth resources on LinkedIn and other platforms. By interlinking his posts, Shushant effectively drives engagement while promoting a seamless user experience across his digital ecosystem.

    What sets Shushant’s X content apart is its timeliness and relevance. He actively participates in trending discussions around AI, entrepreneurship, and productivity, making his account a go-to resource for quick, real-time updates on these topics. For instance, his posts addressing emerging AI tools or efficient workflows often spark debates, questions, and shared experiences, fostering a dynamic community of like-minded professionals. This approach ensures that his insights remain fresh and impactful, further amplifying his authority on trending topics.

    While Shushant’s engagement rate of 0.3% may appear modest, it reflects a consistent level of interaction from an audience deeply interested in his content. His 7–10 tweets per week keep his account active and highly visible, ensuring he remains relevant in ongoing conversations in tech and entrepreneurship. This steady stream of content enables him to position himself as a consistent voice in the space, particularly among solopreneurs and digital creators seeking actionable advice.

    His ability to use X for real-time discussions and to promote long-form content across his platforms highlights his strategic approach to social media. By combining concise, actionable tweets with links to external resources, Shushant creates a seamless ecosystem where users can engage at varying levels of depth. This strategy not only maximizes the value of his content but also solidifies his position as a trusted advisor for his followers, whether they’re exploring his ideas for the first time or are long-time members of his community.

  • Username: @shushant_l
  • Influence Score: 82.1/100
  • Followers: 55.6K
  • Activity: Weekly
  • Engagement Rate: 0.3%
  • Growth: +3.2%
  • Average Engagement: 189 likes/comments per post
  • Posting Habits: Daily
  • Shushant's Lakhyani's Summary of Social Media Influence

    Shushant Lakhyani’s Favikon authority score of 8,238 places him among the top 2% of creators in India’s business niche. Ranked #109 in Business & Startups in India, Shushant’s innovative approach to content creation and community engagement has earned him a strong foothold in the digital landscape.

    Shushant's Content Strategy: Building the Creatorpreneur Ecosystem

    Shushant’s content strategy is centered around empowering his audience through three key pillars. AI-Driven Productivity is a cornerstone, where he shares tools and resources that simplify workflows and enhance efficiency. His Building in Public approach offers transparent insights into his entrepreneurial journey, fostering trust and relatability among his followers. Lastly, his focus on Education provides tutorials, guides, and practical tips tailored for aspiring creatorpreneurs. This holistic strategy not only educates but also inspires his audience to implement actionable steps, bridging the gap between knowledge and execution in their professional growth.

    Reachability and Partnerships

    Shushant’s reachability score is rated as Easy, making him an accessible partner for collaborations. With an estimated post cost of $1.8K, his platforms offer great ROI for brands targeting entrepreneurial audiences. His partnerships focus on aligning with innovative tools and platforms, further reinforcing his personal brand as a tech-forward entrepreneur.

    Shushant Lakhyani is a prime example of how focused content and consistent engagement can build a loyal following. By sharing his knowledge, he empowers his audience to navigate the evolving digital landscape confidently. His growing influence and unique approach make him a significant voice in the world of creatorpreneurs.

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    About the author

    Jeremy Boissinot

    Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.