Who's Who on Social Media
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Who is Shraddha Shrivastava?

Shraddha Shrivastava is a leading LinkedIn growth strategist and co-founder of Digital Height Academy, specializing in personal branding and digital marketing. Recognized as a LinkedIn Top Voice, she has spoken at events by LinkedIn, Google, and the Government of India, helping thousands achieve professional success through actionable insights and transformative programs.

December 22, 2024
Jeremy Boissinot
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Shraddha Shrivastava: LinkedIn Growth Strategist and Digital Branding Expert

Shraddha Shrivastava’s journey into digital marketing and personal branding is a story of resilience and determination. Beginning her career without formal training or significant resources, she honed her skills through self-learning and sheer perseverance. Today, she stands as one of India’s most influential LinkedIn experts, recognized for her ability to help individuals and businesses amplify their online presence.

As the co-founder of Digital Height Academy, Shraddha focuses on teaching professionals, freelancers, and entrepreneurs how to leverage LinkedIn for personal branding, audience engagement, and lead generation. Her flagship initiative, the "7 Days LinkedIn Leap Challenge," has empowered countless participants to achieve measurable growth and visibility on the platform. Her efforts have established her as a leader in the field of digital transformation.

Shraddha Shrivastava received the Women's Achiever Award for Young Entrepreneur Category at the Golden Event Award Night. (Source: @shraddha-shrivastava, LinkedIn, 08/12/2024)

Shraddha’s achievements go beyond her professional endeavors. She has been invited to speak at prestigious events hosted by organizations such as LinkedIn, Google, and the Government of India. These accolades not only reflect her expertise but also her ability to inspire and connect with diverse audiences. Her recognition as a LinkedIn Top Voice further underscores her impact as a thought leader.

A dynamic content creator, Shraddha maintains an active presence on both LinkedIn and YouTube, sharing motivational stories, actionable strategies, and valuable insights. Her work resonates deeply with her audience, as she consistently blends authenticity with practicality. By championing the power of storytelling and community building, Shraddha has become a trusted resource for those navigating the complexities of digital marketing.

Shraddha Shrivastava’s Extensive Digital Influence

Shraddha Shrivastava’s influence spans LinkedIn, where she has a strong foothold, and YouTube, where she is steadily growing. Her LinkedIn strategy focuses on professional growth and actionable advice, while her YouTube channel complements it with in-depth tutorials and motivational content.

Social Media Strategy Analysis

LinkedIn: Shraddha Shrivastava’s Dominant Platform

Shraddha’s primary platform is LinkedIn, where she has a follower base of 120.3K. Her content focuses on personal branding, audience building, and actionable tips for LinkedIn growth. She regularly posts motivational stories, professional insights, and strategic guides to help her audience excel.

Her posting frequency is commendable, with 20 posts in the last month, showcasing a consistent presence that aligns with the preferences of her audience. Shraddha’s engagement rate stands at 0.37%, which, while modest, reflects the niche yet active community she has cultivated. Her average post garners 448 engagements, and her posts reach an average of 80.7K views monthly. Her authority and authenticity on LinkedIn place her among the top 1% influencers in India.

  • Username: @shraddha-shrivastava
  • Influence Score: 89/100
  • Followers: 120.3K
  • Activity: 20 posts/month
  • Engagement Rate: 0.37%
  • Growth: +1.86% (2.2K new followers in 30 days)
  • Average Engagement: 448
  • Posting Habits: Everyday at 11 AM

YouTube: A Growing Hub for Tutorials and Motivation

On YouTube, Shraddha curates content that includes motivational stories, LinkedIn tips, and tutorials for freelancers and business owners. Though her subscriber base of 1.1K is relatively small, her channel is growing at a healthy rate of +8.71% over the last 30 days.

Her content strategy focuses on leveraging short videos for quick engagement and long-form content for in-depth insights. Videos like "My Success Journey" and "Dreams of a Middle-Class Family" resonate deeply with her audience, with her most recent videos reaching upwards of 500 views. Despite a lower engagement rate of 1.81%, Shraddha’s authenticity keeps her audience loyal.

  • Username: @shinewithshraddha
  • Influence Score: 29.4/100
  • Subscribers: 1.1K
  • Activity: 4 videos/month
  • Engagement Rate: 1.81%
  • Growth: +8.71% (85 new subscribers in 30 days)
  • Average Engagement: 19
  • Posting Habits: Once a week at 8 AM

Newsletter: "LinkedIn Logic by Shraddha"

Shraddha Shrivastava’s newsletter, “LinkedIn Logic by Shraddha,” is a comprehensive resource for professionals looking to maximize their potential on LinkedIn. With over 55,550 subscribers, this biweekly publication provides actionable strategies, step-by-step tutorials, and insightful stories tailored to freelancers, business owners, and career-driven individuals. Each issue is thoughtfully crafted, offering practical advice on topics like personal branding, LinkedIn growth hacks, and audience engagement.

What sets Shraddha’s newsletter apart is her ability to simplify complex concepts while maintaining a personal and motivational tone. Readers benefit from real-world examples and proven frameworks that drive measurable results. By combining expert guidance with an approachable writing style, Shraddha ensures her subscribers gain valuable insights they can immediately apply to their professional journeys, making her newsletter a must-read for anyone serious about LinkedIn success.

Shraddha’s Influence Through Rankings and Authority

Shraddha Shrivastava ranks #6 on Favikon with a total authority score of 8,169 points, showcasing her influence and expertise in personal branding and digital marketing. Her ranking places her among the top 10 creators in the Marketing and Sales category, reflecting her high-level contributions to the field. With her position in the top 1% of LinkedIn influencers in India, she is recognized as a trusted leader in building impactful personal brands.

Content Strategy: Driving Impact Through Storytelling and Actionable Insights

Shraddha’s content revolves around three pillars: personal growth, actionable advice, and community engagement. Her relatable stories resonate with aspiring professionals, while her tips and strategies provide immediate value. By leveraging a mix of formats—text posts, videos, and newsletters—she ensures her content reaches a wide demographic.

Her approach to storytelling is particularly impactful. Posts like “My First Job Salary” and “How Determination Transformed My Career” highlight her authenticity and inspire her audience. On YouTube, her focus on addressing real-world challenges adds depth to her influence.

Reachability and Partnerships

Shraddha’s credibility makes her an ideal partner for brands in digital marketing, career development, and personal branding. Her collaborations with industry giants like LinkedIn and Google exemplify her ability to deliver value at scale. She is approachable and actively engages with her audience, making her a preferred choice for partnerships aimed at LinkedIn users and beyond.

Shraddha Shrivastava’s creator network includes prominent brands like LinkedIn and Google, alongside influential professionals such as Gurnoor Kaur Behl and Vivek Khandelwal. Her collaborations span across industries, connecting with mentors, holistic growth coaches, and IT leaders to foster a diverse and impactful network. This ecosystem reflects her reach and ability to engage with top-tier professionals and brands globally.

Conclusion: Inspiring Growth Through Expertise and Authenticity

Shraddha Shrivastava has established herself as a leading voice in personal branding and digital marketing, particularly on LinkedIn. Her expertise, coupled with her authentic and relatable content, has made her a trusted resource for professionals, freelancers, and businesses looking to elevate their online presence. Through initiatives like the "7 Days LinkedIn Leap Challenge" and her impactful newsletter, Shraddha has demonstrated her ability to provide actionable strategies that yield real results for her audience.

Beyond her professional achievements, Shraddha’s journey is an inspiration to many. From overcoming challenges in her early career to becoming a LinkedIn Top Voice and a sought-after speaker at prestigious events, she exemplifies resilience and determination. Her ability to connect with a diverse audience and consistently deliver value highlights her as a true leader in the digital marketing space. Shraddha’s influence is set to grow as she continues to inspire and empower others to achieve their goals.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.