Who's Who on Social Media
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Who is Sarah Lupica?

Sarah Lupica is a Southern California-based lifestyle creator who shares content that reflects her personal journey, including fashion, relationships, and motherhood. With a strong presence on TikTok and Instagram, she connects with a growing audience through relatable and engaging posts.

March 15, 2025
Jeremy Boissinot
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Sarah Lupica: Blending Lifestyle and Family Content with Authenticity

Sarah Lupica is a lifestyle creator based in Southern California, known for her engaging and relatable content. She shares personal milestones, including her fashion choices, relationships, and journey into motherhood. With a growing following, she has built a strong presence on TikTok and Instagram. Her content reflects an authentic mix of everyday life and curated style.

With over 1.7 million followers, Sarah has established herself as a rising digital influencer. She effectively uses hashtags and trends to increase her reach and visibility. Her content often features challenges, couple goals, and parenting moments, making her highly relatable. By sharing her experiences, she connects with a diverse and engaged audience.

Sarah Lupica Welcomes Baby Braelyn: A Beautiful New Chapter Begins (Source: @sarah.lupica, Instagram, March 2025)

Sarah’s TikTok engagement is exceptional, with an engagement rate of 13.78% and 1.1 million views per video. She posts an average of 5.9 videos per week, ensuring a steady content flow. Her interactive style and participation in viral challenges keep her audience entertained. With high engagement, her influence continues to grow rapidly.

On Instagram, Sarah focuses on more polished content, including fashion collaborations and lifestyle updates. Her account has seen a 11.74% growth in 30 days, gaining 31.4K new followers. She posts around 15 times per month, maintaining a strong connection with her audience. By blending authenticity with high-quality visuals, she strengthens her influence in the fashion and lifestyle industry.

An Influencer Active on Social Media

Sarah Lupica has a combined following of over 1.7 million across TikTok and Instagram, with her audience actively engaging in her content. She ranks in the top 1% of TikTok creators in the U.S. and globally, reflecting her strong presence. Her Instagram continues to grow rapidly, positioning her as a rising influencer in the fashion and lifestyle categories.

Sarah's Social Media Strategy Analysis

TikTok: Sarah’s Most Powerful Platform

Sarah’s TikTok account is her strongest platform, where she shares a mix of lifestyle, fashion, and family content. With 1.4 million followers, she consistently reaches a wide audience through highly engaging videos. She posts 5.9 times per week, ensuring fresh and relatable content for her audience. Her ability to integrate trending challenges and storytelling makes her a standout creator.

Her TikTok engagement rate is an impressive 13.78%, significantly higher than industry averages. She receives 192.9K average engagements per post, proving her audience is highly interactive. Her average video views reach 1.1 million, reflecting her broad content reach. She maximizes visibility by posting at 10 AM daily, a peak engagement time.

Sarah’s content variety keeps her audience entertained, from pregnancy updates to fashion tips. She mixes casual, real-life moments with high-energy videos, creating an engaging experience. Her consistency in posting allows her to maintain strong audience retention and growth. Even without recent follower growth, her loyal fanbase remains highly engaged.

Her TikTok rankings place her in the top 1% of U.S. and worldwide creators, proving her influence. She ranks in the top 1% for Outfits & Styling, highlighting her strong presence in the fashion industry. She effectively combines relatable lifestyle content with brand collaborations, making her ideal for sponsorships. Her strong community engagement ensures continued success and expansion.

  • Username: @sarah.lupica
  • Influence Score: 91.6/100
  • Followers: 1.4M
  • Activity: 5.9 videos/week
  • Engagement Rate: 13.78%
  • Growth: 0% (stable)
  • Average Engagement: 192.9K
  • Posting Habits: Every day at 9 PM EST

Instagram: Growing Reach with Lifestyle Content

Sarah’s Instagram profile complements her TikTok with a more polished and curated feed. She has 307K followers, making it her second most important platform. Her posts include a mix of fashion collaborations, lifestyle updates, and family moments. By combining high-quality images with personal storytelling, she keeps her audience engaged.

Her Instagram engagement rate is 0.87%, with an average of 2.7K engagements per post. She averages 63.3K views per reel, proving her ability to attract a significant audience. She posts 15 times per month, ensuring a steady flow of content. Her consistent posting at 2 AM EST daily helps her maximize visibility.

Sarah’s Instagram growth has been rapid, with a 11.74% increase in 30 days. She gained 31.4K new followers, showing strong audience expansion. Her content balances personal life and professional collaborations, making her an attractive partner for brands. She effectively leverages Instagram’s visual appeal to enhance her influence in the fashion and lifestyle space.

Her Instagram rankings place her in the top 1% of Outfits & Styling influencers, proving her relevance. She has worked with brands like Fashion Nova, SHEIN, and Wavytalk, strengthening her industry presence. By maintaining an aesthetic yet approachable feed, she continues to attract new followers. Her strategy ensures long-term growth and increasing brand opportunities.

  • Username: @sarah.lupica
  • Influence Score: 86.8/100
  • Followers: 307K
  • Activity: 15 posts/month
  • Engagement Rate: 0.87%
  • Growth: +11.74% (+31.4K followers in 30 days)
  • Average Engagement: 2.7K
  • Posting Habits: Every day at 2 AM EST

Sarah Lupica’s Social Media Influence Summary

Sarah is ranked in the top 1% of TikTok creators in the U.S. and worldwide, showcasing her strong influence on the platform. In the Outfits & Styling category, she holds the #40 spot in the U.S. and #343 worldwide, reinforcing her position in fashion content. Her high rankings across fashion and lifestyle industries highlight her growing impact and appeal to brands.

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Content Strategy: A Blend of Lifestyle, Fashion, and Family

Sarah’s content is centered around fashion, relationships, and personal milestones, making her highly relatable. She has successfully built a community-focused presence, engaging her audience through candid storytelling. Her mix of high-energy challenges, heartfelt moments, and brand collaborations keeps her followers entertained and engaged.

Reachability and Partnerships

Sarah’s brand collaborations highlight her ability to work with well-known fashion and lifestyle companies. She has partnered with Fashion Nova, SHEIN, and Wavytalk, promoting stylish and family-friendly products. Her high engagement rates make her a valuable asset for brands targeting young adults and families. By consistently featuring sponsored products, she strengthens her reputation as a trusted digital influencer.

Her audience reach makes her highly accessible for partnerships, particularly in fashion, parenting, and beauty. With 1.4 million TikTok followers and 307K Instagram followers, she provides brands with massive exposure. Her 1.1 million average TikTok views per video ensure sponsored content gains high visibility. She engages with her followers daily, increasing the impact of sponsored collaborations.

An overview of Sarah’s top influential connections across key industries. (Source: Favikon)

Sarah’s campaign ripeness suggests she is open to sponsored posts, product reviews, and long-term brand deals. She maintains a consistent posting schedule, averaging 5.9 videos per week on TikTok and 15 posts per month on Instagram. Her reliability and content quality make her a strong choice for fashion and lifestyle partnerships. With an Instagram growth rate of 11.74% in 30 days, her influence is expanding rapidly.

Her network connections further enhance her credibility, as she collaborates with brands and fellow influencers. She has tagged Fashion Nova and SHEIN in multiple posts, reinforcing her ties to top fashion brands. Additionally, she has been featured alongside Shawty Bae and Charlotte A., other leading lifestyle creators. As her platform grows, Sarah remains a highly desirable influencer for brand sponsorships and industry collaborations.

Conclusion: A Rising Lifestyle Influencer Shaping Fashion and Family Content

Sarah Lupica has built an engaging and relatable social media presence centered on fashion, lifestyle, and family content. With a highly engaged audience and a strong ranking in the influencer space, she continues to grow as a leading creator. Her mix of authentic storytelling and stylish content makes her a valuable partner for brands looking to reach young adults and families.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.