Who is Sam Schmir?

Sam Schmir, a social media creator focused on lifestyle and photography, has built a presence on platforms like Instagram, TikTok, and LinkedIn. Known for his unique perspective on daily life and his support of social causes, Sam's content reflects a playful yet thoughtful approach, engaging a modest but dedicated audience across multiple platforms. His influence stems from his relatable tone and visual storytelling, which have garnered him a steady following and positive engagement, particularly on TikTok and LinkedIn.

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Sam Schmir: A Notable Presence on Social Media with a Passion for Lifestyle and Photography

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Sam Schmir is a dynamic social media creator with a unique blend of interests that resonate with a diverse audience. Primarily active on Instagram, TikTok, and LinkedIn, Sam's content captures elements of his daily life, ranging from lifestyle photography to personal reflections on social issues. Known for his keen eye for detail, he often shares aesthetically pleasing visuals of everyday moments, using his platform as a canvas to express his creativity. Sam's passion for photography and visual storytelling shines through, offering his followers a glimpse into his world through carefully curated images and videos that reflect his artistic sensibilities.

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In addition to his visual content, Sam is deeply committed to advocacy, particularly in supporting LGBTQ+ rights and amplifying the voices of smaller creators. His social media presence goes beyond typical lifestyle content by engaging with social causes and participating in meaningful events, such as the first-ever White House Creator Economy Summit. Through these experiences, Sam uses his platform not only to share his own journey but also to support causes he believes in, fostering a sense of community and purpose among his followers. His thoughtful engagement with social issues adds depth to his brand, making him more than just a lifestyle influencer.

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Sam's approachable and lighthearted personality is another key element of his online persona. With a blend of humor and relatability, he connects with followers in an authentic way, making his content both entertaining and meaningful. Whether he's sharing funny anecdotes, offering support to other creators, or discussing social justice topics, Sam strikes a balance that keeps his audience engaged. His dedication to capturing the essence of everyday moments while promoting inclusivity and kindness has cultivated a loyal following across platforms, positioning him as a trusted voice in lifestyle and advocacy.

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An Influencer active on social media

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With over 200,000 followers on TikTok, Sam leads a diverse social media presence that extends to Instagram and LinkedIn, each platform showcasing a different facet of his life and values.

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Sam Schmir's Social Media Strategy

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TikTok: Where Lifestyle Meets Advocacy

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Sam’s TikTok profile, under the handle @meatball, is his most popular platform with over 204,000 followers. On TikTok, Sam’s content focuses primarily on creative, lifestyle-based videos, blending humor and advocacy. Posts vary from sharing photography tips and favorite equipment, like the Fujifilm camera, to supporting small creators and promoting inclusivity. His videos are lighthearted but often incorporate a subtle message, creating a balanced mix of entertainment and awareness.

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Sam’s high engagement rate on TikTok, sitting at 10.68%, underscores his success in building a community that values his authentic approach. His posts frequently attract thousands of views and comments, with certain videos like the one supporting small creators resonating well with his audience. While his activity is lower than other creators, with no recent posts in the past two months, Sam’s existing content has established a solid foundation of followers who appreciate his unique style and voice.

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• Username: @meatball
• Influence Score: 13.9/100
• Followers: 204.3K
• Activity: 0 video/week
• Engagement Rate: 10.68%
• Growth: 0% (no growth in the last 30 days)
• Average Engagement: 47.2K
• Posting Habits: Irregular posting

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Instagram: Visual Storytelling and Personal Moments

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On Instagram, Sam shares a more polished and visual-centric side of his life under the handle @sam.schmir, where he has a modest following of 3,000. Sam’s posts primarily consist of lifestyle photography, capturing everyday moments and special events with a keen eye for aesthetics. Whether he's showcasing a new camera or sharing a photo from a visit to Chicago, his content reflects a casual yet curated approach that resonates with his followers.

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Despite lower engagement on Instagram compared to TikTok, Sam’s visuals receive positive feedback, with an engagement rate of 1.49%. He posts infrequently, about twice a month, usually in the morning. His audience on Instagram is smaller but engaged, often leaving comments and reactions that indicate a genuine interest in his photography and personal updates.

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• Username: @sam.schmir
• Influence Score: 45.1/100
• Followers: 3K
• Activity: 1 post last month
• Engagement Rate: 1.49%
• Growth: 0%
• Average Engagement: 45
• Posting Habits: Twice a month at 9 AM

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LinkedIn: Professional Highlights and Event Participation

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Sam’s LinkedIn account serves as a professional platform where he highlights his involvement in public events, such as attending the first-ever White House Creator Economy Summit. With 2,400 followers, LinkedIn allows him to share updates that reflect his values, including social justice and digital innovation. Posts are infrequent but meaningful, capturing significant moments and insights about the role of creators in shaping online discourse.

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Sam’s LinkedIn engagement is impressive, with a high engagement rate of 15.54%. His followers are highly responsive, often interacting with his posts on topics that blend professional milestones with personal interests. For example, his post about the White House event received considerable engagement, indicating a connection with a network that values his insights and experiences.

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• Username: @sam-schmir
• Influence Score: 64.1/100
• Followers: 2.4K
• Activity: 1 post last month
• Engagement Rate: 15.54%
• Growth: No recent growth
• Average Engagement: 367
• Posting Habits: Twice a month at 7 AM

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Sam Schmir's Social Media Influence Summary

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Sam ranks as a notable creator on social media, especially on LinkedIn where he is within the top 23% in the United States. His influence score on LinkedIn is strong at 64.1/100, reflecting his impact in professional spaces, while his TikTok influence score is lower but still significant given his high engagement rate. Across platforms, Sam has carved a niche in the lifestyle and reality TV category, where he ranks in the top 25% in the U.S., highlighting his potential as an influential voice in this genre.

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Content Strategy: Lifestyle, Advocacy, and Humor

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Sam’s content strategy blends lifestyle and advocacy, creating a unique balance that appeals to a broad audience. On TikTok, his approach is playful and visually driven, incorporating humor and subtle messages on social issues. His Instagram profile, while similar, is more focused on photography and everyday moments, aligning with his interest in aesthetics. LinkedIn serves as his platform for professional storytelling, where he showcases events and social causes he supports, providing followers with a deeper look at his values and commitments.

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Sam’s style is authentic and down-to-earth, using humor and relatable language to connect with followers. His willingness to support smaller creators and speak on social justice issues gives his content a layer of purpose, allowing followers to see him as both a content creator and a socially-conscious individual.

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Reachability and Partnerships

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Sam’s reachability is classified as easy, with an estimated sponsored post cost of $563, making him an accessible influencer for brands aiming to reach a lifestyle-oriented audience. His partnerships are limited, but his content and influence suggest potential for collaborations with brands in photography, lifestyle, and advocacy-related fields. Given his alignment with social causes, Sam could be an ideal partner for campaigns that emphasize inclusivity, creativity, and social impact.

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Sam Schmir has established himself as a relatable and conscientious voice in the social media landscape. With a modest following but high engagement, particularly on TikTok and LinkedIn, Sam's content resonates well with those who appreciate lifestyle photography, humor, and advocacy. While he doesn’t post frequently, his thoughtful approach and commitment to supporting causes he believes in make him a valuable presence in the digital space. As Sam continues to engage his audience with authenticity, he holds potential for growth and further influence, especially through partnerships that align with his personal values and creative vision.

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