Who's Who on Social Media
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Who is Rosaly aka rosaly_sd?

Rosaly is a Lebanese content creator based in France who has captured the hearts of her followers through her relatable and heartfelt content on TikTok and Instagram. With a focus on personal moments, trending topics, and social causes, she uses her platforms to share her life, experiences, and advocacy.

February 8, 2025
Jeremy Boissinot
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Rosaly: A Creator Redefining Trends Through Personal Connection

Rosaly is a Lebanese content creator based in France, renowned for her ability to share personal and relatable moments with her audience. Her content spans lifestyle, trending topics, and advocacy, making her an inspiring figure on platforms like TikTok and Instagram. She connects with her followers through heartfelt stories about her life, creating a sense of community and belonging. With a unique blend of authenticity and creativity, Rosaly continues to grow her influence in the digital space.

One of Rosaly’s standout qualities is her openness about her experiences, including her journey with diabetes. By sharing these aspects of her life, she fosters a safe and inclusive environment for her followers to engage in meaningful conversations. Her ability to balance personal narratives with broader issues has made her a role model for many. Rosaly’s content is not just about her life but also about empowering her audience to embrace their own stories.

Rosaly’s Santa Monica Snapshot: Capturing Joy on Route 66 (Source: @rosaly_sd, Instagram, October 2023)

In addition to her personal content, Rosaly is deeply committed to advocacy, particularly for social causes like pro-Palestinian rights. This passion is reflected in her posts, where she raises awareness and shares her perspective on important issues. Her advocacy work adds depth to her content, allowing her to connect with a socially conscious audience. By blending activism with her lifestyle content, Rosaly amplifies her voice as a creator with purpose.

Rosaly’s digital presence is further enhanced by her ability to adapt to trending topics and audience preferences. Her TikTok videos often incorporate popular challenges and relatable humor, making her content engaging and shareable. Meanwhile, her Instagram offers a more polished and intimate look into her life. This multi-platform approach enables Rosaly to reach a diverse audience while staying true to her authentic self.

An Influencer Active on Social Media

Rosaly has 468.4K TikTok followers and 11K Instagram followers, positioning her as a notable lifestyle creator with a focus on advocacy and trending topics.

Rosaly's Social Media Strategy Analysis

TikTok: The Core of Rosaly’s Influence

TikTok is Rosaly’s primary platform, where she captivates her 468.4K followers with authentic and trend-driven content. She seamlessly integrates trending challenges with her personal stories, creating relatable and engaging videos that resonate with her audience. Her content often highlights everyday moments, humor, and reflections, making her posts feel approachable and genuine. With a steady posting frequency of eight times per month, Rosaly ensures her presence remains consistent, strengthening her connection with her followers.

Rosaly’s TikTok strategy revolves around leveraging trends to amplify visibility while maintaining her unique voice. By aligning her content with popular challenges, she reaches a wider audience without compromising her authenticity. Her ability to blend humor and meaningful narratives allows her to stand out in the crowded TikTok landscape. This approach not only boosts engagement but also helps her create a sense of community among her viewers.

Her TikTok videos also serve as a platform to address social causes and personal experiences, such as her journey with diabetes. This layer of vulnerability adds depth to her content, making it more impactful and relatable. By openly sharing her life, Rosaly cultivates a loyal audience that values her honesty and advocacy. Her content sparks conversations, encouraging her followers to share their own experiences and connect with one another.

With an average of 713 views and 67 interactions per video, Rosaly’s TikTok presence demonstrates her ability to engage her audience effectively. Her casual yet impactful style ensures her content remains relevant and shareable. TikTok is the cornerstone of her strategy, enabling her to build an engaged community while expanding her influence.

  • Username: @rosalysd
  • Influence Score: 55/100
  • Followers: 468.4K
  • Activity: 8 posts per month
  • Engagement Rate: 0.01%
  • Growth: 0%
  • Average Engagement: 67
  • Posting Habits: Every day at 1 PM EST

Instagram: A Visual Complement

Instagram complements Rosaly’s TikTok presence by offering a platform for more polished and visual content. With 11K followers, her posts provide a deeper glimpse into her life, featuring lifestyle updates, advocacy work, and personal highlights. While her posting frequency on Instagram is lower, the platform allows her to showcase her creativity and connect with her audience on a more intimate level. Her carefully curated posts reflect her personality, values, and passions.

Rosaly’s Instagram strategy revolves around quality over quantity, ensuring each post carries emotional weight and visual appeal. Her content often highlights her travels, everyday moments, and support for social causes, offering a well-rounded view of her life. By sharing these moments, she strengthens her bond with her followers, even if her engagement metrics are lower compared to TikTok. This dual-platform approach helps her maintain a balance between spontaneity and refinement.

In addition to personal highlights, Rosaly uses Instagram to amplify her advocacy efforts. Her posts often include messages that promote awareness of social issues, reflecting her commitment to using her platform for good. This strategy not only aligns with her values but also helps her attract a socially conscious audience. Instagram serves as a medium for her to express her voice on important matters while maintaining her focus on lifestyle content.

Although her Instagram engagement rate is lower, her presence on the platform adds another layer to her digital identity. It enables her to connect with a different segment of her audience, offering visual storytelling that complements her dynamic TikTok videos. This strategy helps Rosaly diversify her content while staying true to her authentic self.

  • Username: @rosaly_sd
  • Influence Score: 22/100
  • Followers: 11K
  • Activity: 0 posts per month
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Once a year at 11 AM EST

Rosaly's Social Media Influence Summary

Rosaly’s Favikon score highlights her strong impact, ranking in the top 22% for TikTok in France and the top 11% for Travel Bloggers in France, showcasing her influence in lifestyle and travel content.

Content Strategy: Blending Trends, Advocacy, and Authenticity to Engage Audiences

Rosaly’s content strategy revolves around relatability, trends, and advocacy. Her TikTok presence focuses on short-form videos that align with trending challenges and topics, allowing her to engage her audience dynamically. She often incorporates humor and nostalgia into her posts, creating content that resonates with her followers on a personal level.

Reachability and Partnerships

Rosaly’s reachability is classified as "very easy," making her an accessible influencer for brands seeking meaningful collaborations. This classification highlights her openness and adaptability in working with diverse partners, whether for lifestyle, advocacy, or trend-focused campaigns. Her strong connection with her audience ensures that her endorsements feel genuine and resonate with her followers. This ease of communication and collaboration makes her a reliable choice for brands aiming to create impactful campaigns.

One of the key aspects of Rosaly’s reachability is her ability to maintain authenticity in her partnerships. Unlike influencers who may prioritize quantity over quality, Rosaly carefully selects collaborations that align with her values and audience preferences. This approach not only builds trust with her followers but also ensures that brands benefit from a highly engaged and receptive audience. Her transparent and honest approach to sponsored content strengthens her credibility and enhances the impact of her partnerships.

Rosaly’s engagement on TikTok, with an average of 713 views per video, demonstrates her ability to generate meaningful interactions with her audience. This makes her particularly appealing for brands looking to amplify their reach through relatable and engaging content. Her casual yet impactful style allows her to integrate branded messages seamlessly into her videos, ensuring they feel organic rather than forced. This balance between professionalism and relatability is a cornerstone of her reachability.

While her Instagram presence is smaller compared to TikTok, it serves as a valuable platform for brands seeking to engage with her audience through polished visual storytelling. The platform provides opportunities for collaborations that require more curated and aesthetically pleasing content. By leveraging both TikTok and Instagram, Rosaly offers brands the flexibility to tailor their campaigns to suit different audiences and formats. Her multi-platform presence, combined with her approachable demeanor, makes her an ideal partner for impactful collaborations.

Conclusion: Inspiring Connections Through Authenticity and Purpose

Rosaly leverages her platforms to connect with her audience on a personal and meaningful level. By combining relatable content with advocacy, she creates a space for her followers to engage, learn, and connect. Her multi-platform presence, particularly on TikTok, makes her a standout creator who balances trends with authenticity, making her a valuable voice in the lifestyle and advocacy space.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.