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Who is Riya Upreti?
In a world increasingly driven by digital innovation and personal branding, Riya Upreti has established herself as a leading figure in the startup ecosystem and online education. As the CEO of FOBET, an Ed-Tech startup valued in the 8-figure range, Riya's multifaceted approach integrates content creation, entrepreneurship, and psychological education.
In a world increasingly driven by digital innovation and personal branding, Riya Upreti has established herself as a leading figure in the startup ecosystem and online education. As the CEO of FOBET, an Ed-Tech startup valued in the 8-figure range, Riya's multifaceted approach integrates content creation, entrepreneurship, and psychological education. Through her various social media platforms, Riya inspires budding entrepreneurs by showcasing the value of effective persuasion, audience understanding, and scaling strategies for business success. Her dynamic online presence spans Instagram, LinkedIn, and YouTube, making her a recognizable name in business and personal growth. Riya’s strategic blend of entrepreneurial insights, authentic personal narratives, and practical business advice has propelled her to a Favikon authority score of 8,847, making her one of the top creators in the entrepreneurship niche. With a community spanning nearly 1.4 million followers across platforms, Riya has become a role model for those seeking to merge business acumen with creativity.
Riya Upreti: Empowering Voices in Startups and Entrepreneurship
Riya Upreti is a trailblazer in the entrepreneurial space, known for her dynamic approach to education and business. As the founder and CEO of FOBET, an Ed-Tech startup scaled to impressive 8-figure revenue heights, Riya has redefined modern learning through innovative methodologies. Her focus on teaching psychology and business principles via creative, unconventional methods sets her apart in the world of education and entrepreneurship. As a TEDx speaker, she emphasizes the importance of personal branding, establishing herself as a trusted authority in the field of modern entrepreneurship. Her leadership and dedication have made FOBET a benchmark for aspiring entrepreneurs and educators alike.
What distinguishes Riya’s journey is her seamless ability to merge her roles as a content creator and business leader. Across her multi-platform presence, Riya’s engaging posts emphasize critical entrepreneurial strategies, such as building sustainable revenue streams, mastering the art of persuasion, and leveraging content marketing to achieve scalable growth. With a growing community of 1.4 million followers, she consistently shares actionable advice drawn from her own experiences, inspiring her audience to take practical steps toward success. Her unique blend of storytelling and expertise resonates strongly with budding entrepreneurs, making her an invaluable resource for those aiming to excel in business.
Riya’s influence extends far beyond her entrepreneurial ventures. A passionate advocate for personal development, she uses her platform to encourage individuals to take bold steps in their professional and personal lives. Her mission is to empower her audience to unlock their full potential, equipping them with the mindset and tools required to thrive in an ever-changing world. Through FOBET, she not only educates but also inspires, creating a generation of entrepreneurs who are confident, creative, and capable of overcoming challenges. Riya’s journey is a testament to her unwavering commitment to helping others succeed, leaving a lasting impact in the entrepreneurial ecosystem.
A Leading Voice Across Social Platforms
Riya's social media presence reflects her expertise in leveraging digital platforms to amplify her message. Each platform plays a unique role in connecting her to her diverse audience of entrepreneurs, learners, and business enthusiasts.
Riya Upreti's Social Media Strategy
Instagram: The Primary Hub for Entrepreneurial Insights
Riya’s Instagram account is her most prominent platform, boasting an impressive 940.5K followers and an engagement rate of 3.09%. She uses the platform to share bite-sized business tips, motivational posts, and insights from her personal and entrepreneurial journey, making her content highly relatable and actionable. Her consistent posting schedule and vibrant content format, particularly reels and carousel posts, have established her as a trusted voice in entrepreneurship.
Her unique ability to combine entertainment with practical advice keeps her audience hooked and coming back for more. This strategy has driven significant monthly growth of 5.29%, adding over 47,000 followers in just 30 days. By leveraging storytelling, Riya effectively connects with aspiring entrepreneurs and professionals, creating an engaging community.
Riya’s focus on educational yet dynamic content aligns with her mission to empower individuals to succeed in business and personal growth. By posting three times a week, typically at 10 PM, she strategically capitalizes on peak engagement hours. Her seamless integration of business insights with relatable life moments solidifies her as a top creator in the startups and entrepreneurship niche.
- Username: @riyaelity
- Influence Score: 917/100
- Followers: 940.5K
- Activity: 14 posts/month
- Engagement Rate: 3.09%
- Growth: +5.29% (last 30 days)
- Average Engagement: 29.1K
- Posting Habits: 3 times a week, typically at 10 PM
YouTube: Long-Form Educational Content
Riya’s YouTube channel serves as a hub for deeper engagement, offering long-form content that caters to her 346K subscribers. With an average viewership of 78.8K per video, her channel effectively reaches a dedicated audience seeking practical entrepreneurship insights. Through a combination of podcasts, business tutorials, and motivational videos, Riya addresses key challenges faced by entrepreneurs, positioning herself as a reliable resource for personal and professional growth.
Her ability to deliver content with authenticity and depth sets her apart in the competitive world of YouTube creators. She frequently explores topics like content creation strategies, entrepreneurial case studies, and scaling businesses, blending theoretical knowledge with actionable advice. This makes her channel an engaging destination for both aspiring and experienced entrepreneurs who value strategic yet relatable insights.
Riya's strategic posting schedule of approximately 3.1 videos per month ensures a steady flow of content while maintaining high-quality production. By uploading consistently in the mornings, usually around 8 AM, she captures her audience's attention at an optimal time. Her thoughtful approach to content creation and delivery allows her to maintain a 0.78% engagement rate, ensuring meaningful interactions with her followers.
- Username: @riyaupreti
- Influence Score: 833/100
- Followers: 346K
- Activity: 3.1 videos/month
- Engagement Rate: 0.78%
- Growth: +3.23%
- Average Engagement: 2.7K
- Posting Habits: Weekly uploads, usually at 8 AM
LinkedIn: Professional Growth and Networking
Riya’s LinkedIn presence serves as a platform to connect with a professional audience of 79.2K followers, focusing on thoughtful articles, business strategies, and entrepreneurial success stories. Her content emphasizes the entrepreneurial mindset, offering insights into scaling businesses, building personal brands, and overcoming professional challenges. With an engagement rate of 2.31%, Riya successfully fosters meaningful interactions with professionals and aspiring business leaders.
Her posts are tailored to a professional tone, making LinkedIn a space for in-depth discussions and reflections on her entrepreneurial journey. By sharing real-world experiences and actionable tips, she positions herself as a mentor for those looking to excel in their careers. This thoughtful strategy ensures her content resonates with LinkedIn's professional user base, establishing Riya as a trusted authority in the business and startups niche.
Riya maintains a consistent posting schedule of around four posts per month, often publishing on Tuesdays at 11 PM, aligning with LinkedIn’s peak engagement times. This consistency allows her to stay relevant while ensuring her posts reach a wide audience of professionals. Her ability to balance authentic storytelling with practical advice makes LinkedIn an essential part of her multi-platform strategy.
- Username: @riya-upreti
- Influence Score: 888/100
- Followers: 79.2K
- Activity: 4 posts/month
- Engagement Rate: 2.31%
- Growth: +3%
- Average Engagement: 1.8K
- Posting Habits: Weekly posts, often on Tuesdays at 11 PM
Podcast: "Riyaality: The Podcast for Entrepreneurs"
Riya’s podcast, "Riyaality," is a treasure trove of actionable insights for entrepreneurs eager to elevate their personal and professional lives. Covering topics like personal branding, scaling businesses, and persuasive communication, her episodes cater to a wide audience. Whether through guest interviews or solo episodes, Riya ensures each discussion is packed with depth and relevance, making her podcast a go-to resource for business-minded individuals.
Listeners praise Riya for her ability to make complex ideas accessible and relatable, a rare skill that sets "Riyaality" apart from other entrepreneurial podcasts. Her engaging delivery style and use of real-world examples resonate with both novice and seasoned entrepreneurs. By addressing practical challenges and opportunities, she provides her audience with the tools to take bold and informed steps in their journeys.
The podcast seamlessly complements Riya's social media presence, offering her followers a platform for deeper engagement and long-form learning. As a natural extension of her content strategy, "Riyaality" allows her to dive into detailed discussions that social media snippets cannot accommodate. This unique mix of accessibility and in-depth insights makes her podcast an integral part of her multi-channel influence.
Riya Upreti's Influence and Authority Summary
Riya Upreti is a top-ranking entrepreneur and content creator with a Favikon authority score of 8,847, placing her among the top 2% of Instagram creators in India. Her strategic presence across Instagram, YouTube, and LinkedIn enables her to reach over 1.4 million followers, with high engagement rates and consistent growth. Ranked #13 in Startups & Entrepreneurship in India, her influence is amplified by her ability to connect with both casual learners and professional audiences. Her credibility and impact make her a leading figure in the entrepreneurship and personal branding space.
Content Strategy: Empowerment Through Education
Riya’s content strategy revolves around empowering individuals with practical knowledge. By blending authentic storytelling with valuable business advice, she appeals to entrepreneurs across various stages of their journey. Her posts frequently touch on themes like mastering persuasion, building sustainable revenue streams, and understanding market needs. Her knack for distilling complex business strategies into actionable tips makes her content highly engaging.
Reachability and Partnerships
Riya’s influence is not just about numbers; it’s about impact. With an estimated sponsored post cost of $10.5K, she is an ideal partner for brands in the entrepreneurship and education spaces. Her multi-platform presence ensures that campaigns reach a diverse and engaged audience.
Riya Upreti embodies the essence of a modern entrepreneur—innovative, authentic, and impactful. Her journey from founding FOBET to building a strong digital presence is a testament to her dedication and expertise. With her authority score placing her in the top 2% of Instagram creators in India, Riya has set a benchmark for aspiring entrepreneurs and content creators alike. By blending education, entrepreneurship, and personal branding, Riya continues to inspire a generation of ambitious professionals to dream bigger and work smarter.
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About the author
Jeremy Boissinot
Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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