Who is Rafael Sansores Majul?

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Rafael Sansores Majul: A Visionary Leader in Content Marketing and Professional Growth

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Rafael Sansores Majul is a dynamic professional with over a decade of experience in marketing communications, professional development, and content strategy. As the Director of Marketing Communications at Avenue Media, he has led impactful campaigns that have positioned him as a key player in Mexico’s marketing and sales industry. His innovative approach to creating value through storytelling and actionable insights has not only benefited his clients but also inspired his large audience across various social platforms.

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In addition to his work at Avenue Media, Rafael serves as the Editor-in-Chief of Inspiras Magazine, a publication dedicated to personal growth, leadership, and entrepreneurship. His editorial work highlights his passion for empowering individuals to unlock their potential, blending practical advice with inspiring narratives. This dual role as a marketer and editor gives Rafael a unique perspective on the intersection of creativity and strategy, which he uses to craft content that resonates deeply with his audience.

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Rafael's professional journey is enriched by his previous experience working with Major League Soccer (MLS), where he spearheaded marketing initiatives that contributed to the league's growth and visibility. This role helped him develop a global perspective on branding and audience engagement, skills he now applies to his own platforms. His education at the prestigious Parsons School of Design further complements his analytical skills with a strong foundation in creative thinking and design principles.

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Beyond his professional achievements, Rafael is a sought-after speaker and lecturer on topics such as entrepreneurship, digital communication, and career development. His ability to connect with diverse audiences and provide actionable insights has made him a trusted voice in the industry. Whether through his social media platforms, newsletter, or live events, Rafael consistently delivers value by helping his followers and peers navigate the challenges of professional and personal growth.

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A Multi-Platform Approach to Professional Growth

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Rafael Sansores Majul is a dynamic presence across multiple platforms, including LinkedIn, Instagram, and X (formerly Twitter). His tailored strategies for each platform showcase his versatility in engaging with audiences ranging from industry professionals to everyday readers.

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Social Media Strategy Analysis

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LinkedIn: Dominating Professional Thought Leadership

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Rafael Sansores Majul’s largest following is on LinkedIn, where his presence is a force to be reckoned with. With over 333.9K followers, he ranks as Mexico's #1 voice in Marketing and Sales, making him a top 1% influencer in this category. His content primarily focuses on professional growth, career strategies, and actionable advice tailored to a corporate audience.

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His recent posts—ranging from thought-provoking quotes to visually engaging graphics—consistently achieve high engagement. For example, a post on personal growth garnered 15,400 likes and 2,000 comments, underscoring his ability to drive discussions. Rafael’s expertise as a Top Voice further enhances his credibility, drawing professionals seeking insights into leadership and self-development.

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• Username: @rafaelsansoresmajul
• Influence Score: 93.4/100
• Followers: 333.9K
• Activity: Weekly posts (27 in the last month)
• Engagement Rate: 1.16%
• Growth: +1.23% in the last month
• Average Engagement: 3.9K
• Posting Habits: Visual and textual content, typically 5-7 times per week

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Instagram: Inspiring Personal and Professional Growth

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On Instagram, Rafael captivates a diverse audience of 27,800 followers through highly visual and motivational content. His posts combine professional insights with personal growth, often accompanied by sleek, branded visuals. A standout reel titled “De propósito… a un hábito” generated 299.6K views and 6.4K likes, showcasing his ability to create viral content. His engagement rate of 113.48% is particularly remarkable, reflecting deep connections with his audience.

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Rafael’s Instagram strategy revolves around consistency and cross-platform synergy. His posts often tie into his LinkedIn insights, encouraging his followers to explore his broader content library.

Key Instagram KPIs:

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• Username: @rafasansoresmajul
• Influence Score: 82.6/100
• Followers: 27.8K
• Activity: Infrequent (1 post last month)
• Engagement Rate: 113.48%
• Growth: +0.04% in the last month
• Average Engagement: 31.6K
• Posting Habits: Inspirational reels and branded quotes

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X (formerly Twitter): Limited but Engaged

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Rafael’s presence on X is smaller compared to his other platforms, with 79,500 followers. While his activity on this platform has waned—no posts in the last five months—his historical content reflects a focus on entrepreneurship and motivational messaging.

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• Username: @rafasansores
• Influence Score: 9.5/100
• Followers: 79.4K
• Activity: None in the past five months
• Engagement Rate: 0%
• Growth: -0.11% over the last 30 days
• Average Engagement: 0
• Posting Habits: Inactive

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Newsletter Description: Crece Con Contenido

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‍Rafael Sansores Majul’s newsletter, Crece Con Contenido, serves as a cornerstone for his audience of 167,389 subscribers, delivering biweekly insights on personal branding, content marketing, and leadership strategies. The newsletter offers actionable advice to help businesses and individuals grow through effective communication and creative storytelling. It’s a must-read for professionals seeking success.

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Podcast: Building Vehicles to Achieve Your Dreams and Social Media Reach

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In the Progressive Podcast with Alberto Larracilla, Rafael Sansores Majul shares his expertise in a 49-minute episode titled “Building Vehicles to Achieve Your Dreams and Social Media Reach.” He discusses actionable strategies for leveraging content to drive personal and professional growth. Rafael offers valuable insights into building impactful communication frameworks, inspiring listeners to align their goals with purposeful branding. The episode highlights his ability to connect vision with strategy, making it an essential listen for entrepreneurs and professionals.

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Rafael’s Influence Through Rankings and Authority

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Rafael Sansores Majul holds an impressive Favikon rank of #3 with a total score of 8,815 points, placing him in the top echelon of influencers in the Marketing and Sales niche in Mexico. His rank reflects his strong authority online, high engagement metrics, and impactful content across multiple platforms. As a leading figure, his influence spans professional development, leadership, and digital marketing.

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Content Strategy: Inspirational and Actionable

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Rafael’s content is deeply rooted in inspiration and practicality. His posts often feature motivational quotes, actionable tips, and engaging visuals that resonate with his audience. Each platform reflects a tailored approach: LinkedIn serves as his professional hub, Instagram highlights his creative side, and his newsletter delves into in-depth strategies.

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Reachability and Partnerships

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Rafael’s reachability is rated as normal, with an estimated sponsored post cost of $6.8K. This positions him as a valuable partner for brands looking to tap into a professional and entrepreneurial audience.

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Rafael Sansores Majul’s creator network is a vibrant ecosystem that includes prominent individuals and brands, such as Inspiras Magazine, TED Conferences, and Lady Multitask. This diverse network underscores his ability to connect with high-profile collaborators and organizations, amplifying his influence. His partnerships highlight his expertise in aligning with impactful, mission-driven entities.

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Conclusion: Elevating Leadership and Marketing Influence

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Rafael Sansores Majul has carved a unique niche as a thought leader in marketing and personal growth. Through consistent and impactful content across LinkedIn, Instagram, and his newsletter, he inspires his audience to pursue excellence in their professional and personal lives. With a robust influence score and proven track record, Rafael stands out as one of Mexico’s most influential voices in digital communication and leadership.

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