Who's Who on Social Media
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Who is Priscilla Jordan?

Priscilla Jordan blends fashion, family, and cultural pride to connect with her audience. With a strong presence on Instagram and TikTok, she engages through storytelling and advocacy.

March 8, 2025
Jeremy Boissinot
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Priscilla Jordan: Empowering Cultural Identity and Sisterhood Through Digital Influence

Priscilla Jordan is a content creator and lifestyle influencer who shares relatable stories about sisterhood, culture, and identity. She is widely known for her engaging presence on Instagram and TikTok, where she connects with her audience through humor and authenticity. As part of the JKrew YouTube channel, she collaborates with her sister Maddy to showcase daily life and family dynamics. Her influence extends beyond fashion, incorporating advocacy for cultural representation in her storytelling.

Her Instagram account, with 59.1K followers, is her most engaged platform, where she blends fashion, lifestyle, and activism. With an engagement rate of 16.99%, her audience actively interacts with her posts, showing strong support for her content. She posts an average of five times per month, maintaining a steady presence that keeps her followers connected. Her content often includes fashion inspirations, personal reflections, and advocacy for Palestinian identity.

Priscilla Jordan Celebrates Sweet Sixteen: A Milestone of Sisterhood and Style (Source: @cillaroses, Instagram, March 2024)

On TikTok, Priscilla has gathered 49.6K followers, where she shares short-form videos that highlight humor, cultural pride, and everyday moments. Her engagement rate of 9.72% suggests that her audience is highly responsive, even though her growth has stalled at 0%. She currently posts 1.4 videos per week, but increasing her posting frequency could help her reach a wider audience. Her TikTok presence showcases her ability to blend trending content with personal storytelling.

Beyond social media, Priscilla has collaborated with brands like Miu Miu and GirlsLife Magazine, proving her influence in the fashion and lifestyle industries. Her ability to represent youthful, culturally rich, and aesthetic-driven content makes her a great choice for partnerships. She ranks in the top 4% of Instagram influencers in the U.S. and top 7% in the Outfits & Styling category worldwide. With strategic growth, she has the potential to become a leading figure in digital storytelling and fashion influence.

An Influencer Active on Social Media

Priscilla has built a dedicated following on Instagram (59.1K followers) and TikTok (49.6K followers). Her engagement rates are high, with Instagram at 16.99% and TikTok at 9.72%, showing a strong connection with her audience. While her Instagram is growing (+0.81% in the past month), her TikTok growth has remained static. Her influence score of 8,285 points places her among rising influencers in the lifestyle and cultural advocacy space.

Priscilla’s Social Media Strategy Analysis

Instagram: The Core of Her Digital Influence

Priscilla Jordan’s Instagram (@cillaroses) is her most impactful platform, where she shares a mix of fashion, lifestyle, and cultural identity content. With 59.1K followers, her engagement rate of 16.99% is significantly higher than the industry average. Her ability to combine relatable storytelling with advocacy makes her content widely appealing. Posting an average of five times per month, she maintains a consistent and interactive presence.

Her posts often revolve around sisterhood, personal reflections, and aesthetic-driven fashion inspiration. Her audience responds well to her candid and visually appealing content, making her a prime candidate for brand collaborations. Her posts generate an average engagement of 10K likes, highlighting her ability to foster meaningful interactions. Expanding into Instagram Reels and Stories could further enhance her reach.

With a ranking in the top 4% of Instagram influencers in the U.S., Priscilla is already positioned as a rising digital voice. To optimize her strategy, she could introduce interactive content like Q&A sessions, behind-the-scenes posts, and user-generated challenges. Partnering with other lifestyle influencers or cultural advocates could amplify her presence. Increasing her posting frequency to 6-7 times per month would further solidify her growth.

Priscilla’s Instagram strategy makes her a valuable partner for fashion brands, cultural organizations, and lifestyle publications. Her brand collaborations with Miu Miu and GirlsLife Magazine show that companies recognize her marketability. If she continues to optimize her posting schedule and content mix, she could expand her audience significantly. Her ability to balance aesthetic appeal with meaningful storytelling gives her an edge in the influencer space.

  • Username: @cillaroses
  • Influence Score: 86.2/100
  • Followers: 59.1K
  • Activity: 5 posts/month
  • Engagement Rate: 16.99%
  • Growth: +0.81%
  • Average Engagement: 10K likes/post
  • Posting Habits: Once a week at 6 PM EST

TikTok: A Platform with High Engagement but Stagnant Growth

Priscilla’s TikTok (@cillaroses) serves as a secondary platform, where she connects with 49.6K followers through short-form video content. Her engagement rate of 9.72% is strong, showing that her audience is highly interactive. However, her growth has remained stagnant at 0%, meaning she hasn’t been attracting many new followers. She currently posts 1.4 videos per week, which limits her potential reach on TikTok’s fast-paced algorithm.

Her TikTok content blends fashion, humor, and cultural discussions, making her videos both entertaining and meaningful. She uses trending sounds, creative storytelling, and casual day-in-the-life clips to engage her viewers. Despite her engaging style, her inconsistent posting schedule might be affecting her ability to go viral. Increasing her content output to three or four videos per week would help maximize her platform growth.

Given TikTok’s algorithm favoring frequent engagement, Priscilla could benefit from interactive features like Duets, Stitches, and Q&A responses. By tapping into challenges, collaborations with fellow influencers, and audience-driven content, she could strengthen her community connection. She ranks in the top 7% in the Outfits & Styling category worldwide, proving her credibility in the fashion and lifestyle niche. Refining her strategy could turn TikTok into one of her most valuable platforms.

For brand partnerships, TikTok remains a key opportunity, especially for fashion, beauty, and cultural brands targeting young audiences. Leveraging live sessions, behind-the-scenes clips, and mini-vlogs could create more immersive experiences for her followers. Her current audience engagement suggests strong potential for viral success with the right approach. By refining her posting strategy and increasing consistency, she could establish herself as a dominant TikTok influencer.

  • Username: @cillaroses
  • Influence Score: 78.9/100
  • Followers: 49.6K
  • Activity: 1.4 videos/week
  • Engagement Rate: 9.72%
  • Growth: 0%
  • Average Engagement: 4.8K likes/video
  • Posting Habits: Once a week at 6 PM EST

Priscilla Jordan’s Social Media Influence Summary

Priscilla ranks among the top 4% of Instagram influencers in the U.S. and top 7% in the Outfits & Styling category worldwide. Her high engagement rates set her apart, demonstrating a loyal and active following.

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Content Strategy: A Unique Blend of Fashion, Sisterhood, and Cultural Identity

Priscilla Jordan’s content strategy is deeply rooted in personal storytelling, lifestyle aesthetics, and cultural advocacy. Unlike many influencers who focus solely on fashion or beauty, Priscilla combines sisterhood, Palestinian identity, and everyday experiences to create a relatable and impactful online presence. She engages her audience by sharing fashion inspirations, candid life moments, and discussions on cultural representation, making her content both authentic and visually appealing. This approach has helped her build a highly engaged community, particularly on Instagram and TikTok, where she consistently interacts with her followers.

Reachability and Partnerships

Priscilla is a highly suitable influencer for fashion, lifestyle, and cultural representation brands. Her partnerships with Miu Miu, Girls’ Life Magazine, and Simon Kids show that she aligns well with brands that embrace identity, empowerment, and youth engagement. Her social presence makes her an ideal collaborator for brands looking to connect with Palestinian, German-speaking, and Middle Eastern youth.

She is likely to accept partnerships that align with her values, particularly those related to cultural advocacy, fashion, and sisterhood. Given her strong engagement on Instagram, brands can expect high audience interaction through sponsored posts, collaborations, and product promotions. Expanding her TikTok presence could further enhance her marketability and attract a broader range of partnerships.

Her involvement with the JKrew YouTube channel also gives her additional opportunities for family-friendly sponsorships. Collaborating with her sister, Maddy, or engaging in joint campaigns with fashion and beauty brands could increase her influence. With the right strategic expansion, Priscilla could establish herself as a leading voice in lifestyle content and cultural representation.

Conclusion: A Rising Voice in Fashion, Sisterhood, and Cultural Advocacy

Priscilla Jordan has carved out a unique space in the digital world by blending fashion, sisterhood, and advocacy. Her high engagement rates on Instagram and TikTok show that she has a loyal and interactive audience. While her Instagram continues to grow, her TikTok remains stagnant, indicating an opportunity to optimize her content strategy.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.