Who is Mirandah?

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Alexa Miranda aka Mirandah: Championing Visibility and Empowerment with Humor and Heart

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Alexa Miranda is a Colombian creator and LGBTQIA+ advocate with a powerful voice across Latin America. She shares her journey as a transgender woman through comedy and storytelling. With more than 15.9 million followers on TikTok, her reach is massive. She uses humor to break down stereotypes and inspire confidence.

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Her content blends personal experience and vibrant culture, drawing in a diverse and loyal audience. From makeup tutorials to viral skits, she brings her identity to the forefront. Alexa posts around 32 times per month, ensuring consistent engagement. Her upbeat tone makes complex topics easy to relate to.

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As a digital voice, Alexa collaborates with inclusive brands like Kaba Makeup and SHEGLAM. She creates content that celebrates femininity and gender diversity. Her Instagram alone sees over 140K views per post. These platforms allow her to mix entertainment with a message of acceptance.

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Ranked among the Top 1% for Inclusion & Social Impact in Colombia, Alexa is more than just a content personality—she’s a role model. She averages 28.9K engagements per TikTok, making her both relatable and influential. Her ability to connect through authenticity sets her apart. And her story continues to inspire thousands every day.

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An Influencer Active on Social Media

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With over 18.6 million followers across TikTok, YouTube, and Instagram, Alexa Miranda commands an expansive social presence. Her strongest platform, TikTok, alone accounts for more than 15.9 million followers and continues to be her primary space for advocacy and comedic expression.

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Mirandah's Social Media Strategy Analysis

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TikTok Strategy: Humor, Identity, and Massive Reach

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TikTok is Alexa’s powerhouse platform, where she blends humor, daily situations, and gender identity. With over 15.9 million followers, she’s one of Colombia’s most-followed creators. Her videos are quick, expressive, and rooted in real-life scenarios. She speaks directly to Gen Z using viral formats.

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Each post averages 246K views and 28.9K engagements, proving her high-volume impact. Alexa’s strength lies in transforming personal challenges into entertaining content. Her expressive style and punchy delivery make her instantly recognizable. Topics range from dating to fashion to awkward social moments.

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She maintains a consistent routine, posting about 18.7 times per week. Her audience expects daily interactions—making her feed a reliable scroll-stop. Posting three times a day at 9 PM, she maximizes algorithm visibility. Her influence score of 89.2/100 places her among TikTok’s elite creators.

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With viral clips, relatable dialogue, and humorous narratives, Alexa keeps viewers coming back. She doesn’t just share content—she starts conversations. The TikTok environment supports her fast-paced storytelling style. As her identity intersects with entertainment, her voice becomes even more powerful.

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• Username: @_mirandah
• Influence Score: 89.2/100
• Followers: 15.9M
• Activity: 18.7 videos/week
• Engagement Rate: 0.18%
• Growth: 0%
• Average Engagement: 28.9K
• Posting Habits: 3 times a day at 9 PM EST

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YouTube Strategy: Short-Form Repurposing and Potential Growth

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Alexa’s YouTube presence, while smaller, offers valuable potential through Shorts and comedic content. With 1.5 million followers, she focuses mainly on short, TikTok-style videos. Currently, her upload rate is low—just 0.1 videos per month—yet her audience remains sizable.

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Despite having no significant recent engagement, she’s gained 5.9K followers in the last 30 days. Her YouTube Shorts reflect the same comedic tone as her TikTok. Topics include transgender identity, awkward moments, and pop culture. The channel serves as a mirror to her strongest content themes.

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YouTube gives her a space to experiment with longer-form series and more structured collaborations. If she scales up posting, it could amplify her narrative power. Alexa’s followers there are already primed for her humor and style. She has a score of 70.1/100, showing room for growth.

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While the average engagement currently sits at 0, the channel remains a relevant extension of her brand. Her fan base is loyal and curious—ready for new formats. With the right strategy, YouTube could host deeper dives into her story. And open more doors to monetization and impact.

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• Username: @_mirandah
• Influence Score: 70.1/100
• Followers: 1.5M
• Activity: 0.1 videos/month
• Engagement Rate: 0%
• Growth: +0.4%
• Average Engagement: 0
• Posting Habits: Once a year at 8 PM EST

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Instagram Strategy: Aesthetic Expression and Intimate Moments

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On Instagram, Alexa curates a more polished mix of personal visuals, humorous reels, and empowering posts. With 1.2 million followers, the platform acts as a secondary space to showcase her femininity. Reels feature funny monologues, while posts highlight concerts and day-to-day life.

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She posts about 13 times per month, usually at 7 PM, using Reels as her most engaging format. Videos regularly surpass 140K views, while still photos average 5.6K engagements. The engagement rate of 0.47% proves strong interaction for her category. Her visuals are both playful and empowering.

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Instagram is also where Alexa shows off her event-based presence—like attending Shakira concerts or shooting brand campaigns. She often pairs this with subtle product integration or beauty tips. The content leans heavily into aesthetics and mood. But it still carries the same humor-driven essence her followers love.

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With a solid influence score of 88.6/100, she remains a valuable creator for brand partnerships. Whether it’s makeup, pride content, or relatable femininity, her Instagram reflects authenticity. While not as fast-paced as TikTok, it offers deeper connection. It’s where her visuals speak as loudly as her voice.

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• Username: @mirandah9
• Influence Score: 88.6/100
• Followers: 1.2M
• Activity: 13 posts/month
• Engagement Rate: 0.47%
• Growth: +1.31%
• Average Engagement: 5.6K
• Posting Habits: 3 times a week at 7 PM EST

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Mirandah's Social Media Influence Summary

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Alexa Miranda ranks in the Top 2 Tier globally with an Influence Score of 9,116 pts, making her one of the most impactful LGBTQIA+ creators in Latin America. She’s in the Top 1% for Inclusion & Social Impact creators in Colombia and ranked #2 nationally in that category. On TikTok, she’s in the Top 4% in Colombia (#387) and Top 2% Worldwide (#20516).

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Learn more about the Favikon Methodology here

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Content Strategy: Humor as a Tool for Advocacy

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Alexa’s content strategy is centered around humor, visibility, and self-expression. Her videos tackle identity, stereotypes, dating, and day-to-day frustrations—all through a lens that’s empowering rather than divisive. By turning vulnerability into punchlines, she creates a safe and relatable space for young people navigating identity and acceptance.

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Reachability and Partnerships

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Alexa maintains high visibility across three major platforms—TikTok, Instagram, and YouTube—where she delivers consistent and engaging content. Her average of 32 posts per month ensures frequent brand exposure. She engages with her audience through comments, reactions, and relatable messaging. Her consistent presence increases reach and retention.

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She’s already worked with inclusive brands like Kaba Makeup, SHEGLAM, and La Receta Oficial. These collaborations are often integrated naturally into her lifestyle narratives. Alexa typically posts sponsored content without disrupting her usual tone or visual style. With over 7 brand tags from Kaba, repeat partnerships show long-term value.

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Her average TikTok views exceed 246K, while Instagram Reels often hit over 140K per post. These numbers make her an ideal partner for awareness-driven campaigns. Alexa’s casual tone and audience trust allow for authentic product placements. She’s especially effective in promoting beauty, identity, and empowerment themes.

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She ranks in the Top 1% for Inclusion & Social Impact in Colombia and #22 globally for LGBTQIA+ Allies. Her authority extends across niche and mainstream audiences. Alexa is likely to accept brand partnerships that align with her values. With millions of monthly impressions, her reach makes a lasting impact.

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Conclusion: Using Humor to Uplift, Educate, and Empower

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Alexa Miranda isn’t just a content creator—she’s a voice for the voiceless, an advocate with style, and an entertainer with purpose. Through consistent content, transparent storytelling, and cultural fluency, she’s built a digital space that feels like both a celebration and a sanctuary.

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View the AI-powered profile

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