Who is Martu Boden?

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Martu Boden: Blending Lifestyle, Music, and Gaming to Build an Engaged Community

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Martu Boden is a content creator, streamer, and lifestyle influencer from Argentina, known for her interactive engagement and energetic content. She shares gaming streams, music events, and personal experiences, creating a unique mix that resonates with her audience. With a focus on community interaction and positivity, she has built a loyal following across multiple platforms. Her strong presence on TikTok, Instagram, Twitch, and YouTube allows her to connect with different audience segments.

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Her TikTok account has grown to 2.2M followers, making it her most influential platform. She shares a mix of music-related videos, lifestyle vlogs, and gaming highlights, keeping her content diverse. Despite zero growth in the past 30 days, she maintains an engagement rate of 0.31%. Her strategy includes daily uploads at 3 PM EST, ensuring consistent audience interaction.

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On Instagram, where she has 920.3K followers, Martu shares high-quality travel moments, gaming content, and personal insights. She collaborates with brands like Vans and La Roche-Posay, reinforcing her connection to lifestyle and fashion. With an average engagement of 6.3K per post, her content continues to attract strong audience interaction. Her posting time at 4 PM EST helps maximize reach and engagement.

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Martu is also active on Twitch and YouTube, where she connects with a dedicated gaming audience. Her Twitch account has 340.3K followers, though her growth rate is currently at -0.06% due to low streaming activity. YouTube, with 142K subscribers, remains an untapped platform where she posts once a year. By increasing her streaming and video uploads, she could further expand her influence in the gaming and digital entertainment space.

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An Influencer Active on Social Media

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Martu Boden has built a diverse and engaged community across multiple platforms. Her strongest presence is on TikTok and Instagram, where she shares lifestyle updates, event highlights, and gaming content. She also streams on Twitch and shares longer-form content on YouTube, although her activity on these platforms is less frequent.

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Martu's Social Media Strategy Analysis

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TikTok: A Platform for Daily Engagement

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Martu Boden’s TikTok presence is her most active, with 2.2M followers and an influence score of 85.5/100. She posts an average of 8.6 videos per week, ensuring a steady flow of content. Her mix of gaming highlights, music events, and personal vlogs keeps her audience entertained. Despite zero growth in the past 30 days, her engagement remains steady.

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Her TikTok videos feature real-life experiences, community challenges, and interactive trends, making her content relatable. She engages with her audience through comments, duets, and Q&A sessions, increasing her engagement rate of 0.31%. Her videos receive an average of 64.3K views, proving her ability to attract a loyal following. Posting at 3 PM EST, she strategically reaches early risers and night owls.

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Martu’s brand partnerships on TikTok include Vans and La Roche-Posay, aligning with her lifestyle-focused audience. Her ability to naturally integrate sponsored content ensures promotions feel authentic. With 6.8K average interactions per post, brands can expect strong visibility. Her consistent posting schedule keeps her profile active and engaging.

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Her TikTok strategy focuses on high-energy content, audience interaction, and diverse topics, ensuring variety. By incorporating gaming clips, event footage, and daily life updates, she maintains audience interest. Expanding into live TikTok streams and more collaborations could boost her reach. With structured content, she remains a key influencer in gaming, music, and lifestyle niches.

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• Username: @martuboden_
• Influence Score: 85.5/100
• Followers: 2.2M
• Activity: 8.6 videos/week
• Engagement Rate: 0.31%
• Growth (30 days): 0%
• Average Engagement (30 days): 6.8K
• Posting Habits: Every day at 3 PM EST

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Instagram: Connecting Through Lifestyle and Music

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Martu Boden’s Instagram account has 920.3K followers and an influence score of 80.1/100, making it her second-largest platform. She shares high-quality visuals, travel experiences, and gaming-related content, appealing to a broad audience. With 14 posts per month, she maintains an active presence. Despite a -0.7% growth rate, her engagement remains strong.

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Her Instagram content focuses on community engagement, music events, and fashion collaborations. Through Stories, Q&A sessions, and live updates, she keeps followers involved in her daily life. She works with brands like Vans Argentina, seamlessly integrating sponsored content into her posts. Her engagement rate of 0.69% shows steady audience interaction.

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Martu’s posting strategy is optimized for maximum reach and interaction, with an average of 135.7K views per post. She shares content at 4 PM EST, catering to early-morning social media users. With 6.3K average interactions per post, her audience actively engages with her updates. Her ability to create a blend of gaming, lifestyle, and music-related content makes her Instagram page unique.

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For brands, Instagram serves as a strong platform for fashion, gaming, and event sponsorships. Her collaborations with major brands showcase her ability to promote products naturally. By increasing her use of Instagram Reels and IGTV, she could further expand her reach. Her Instagram strategy keeps her connected to a wide, engaged audience.

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• Username: @martuboden
• Influence Score: 80.1/100
• Followers: 920.3K
• Activity: 14 posts/month
• Engagement Rate: 0.69%
• Growth (30 days): -0.7%
• Average Engagement (30 days): 6.3K
• Posting Habits: Every day at 4 PM EST

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YouTube: A Platform with Untapped Potential

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Martu Boden’s YouTube channel has 142K subscribers, but her influence score of 44.6/100 reflects low activity. She currently posts once a year, resulting in zero engagement growth over the past 30 days. While she has a presence, her inconsistent uploads limit her ability to grow. Her posting habit of 7 PMEST suggests she aims for structured content, but with low frequency.

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Her YouTube content could serve as a hub for longer-form videos, music event recaps, and gaming streams. If she increased her upload schedule to weekly or bi-weekly, she could see significant engagement growth. Right now, her engagement rate is at 0%, meaning her audience is not as active here as on other platforms. Consistently posting high-quality gaming and lifestyle content could revive her presence.

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Martu’s YouTube potential lies in her ability to convert TikTok and Instagram followers into subscribers. Many creators use YouTube to deepen audience connections, something she excels at on her other platforms. Expanding into YouTube Shorts and live Q&A videos could attract more engagement. Given her success on other platforms, YouTube could become a major asset with proper strategy.

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For brands, YouTube offers a space for sponsorships, event partnerships, and exclusive content drops. If Martu focuses on gaming content, travel vlogs, and music festival recaps, she could attract a larger audience. YouTube remains an opportunity for long-term growth and monetization. A more structured posting schedule could turn her channel into a key part of her brand.

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• Username: @MartuBoden
• Influence Score: 44.6/100
• Followers: 142K
• Activity: 0 videos/month
• Engagement Rate: 0%
• Growth (30 days): 0%
• Average Engagement (30 days): 0
• Posting Habits: Once a year at 7 PM EST

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Twitch: A Growing Live Streaming Space

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Martu Boden’s Twitch account has 340.3K followers, giving her a strong base in the streaming and gaming space. However, her growth rate is currently at -0.06%, showing a need for increased activity. Her live streaming frequency is minimal, impacting engagement and audience retention. Unlike her daily TikTok presence, Twitch remains an underutilized platform.

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Her Twitch streams have the potential to be a hub for gaming, interactive chats, and real-time collaborations. Live content allows for direct engagement with viewers, making it a valuable tool for strengthening her fanbase. If she increased her streaming schedule to weekly or bi-weekly, she could grow her audience significantly. Right now, her low activity level prevents her from fully utilizing Twitch’s potential.

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• Username: @martuboden
• Followers: 340.3K
• Growth (30 days): -0.06%
• Posting Habits: Once a year 7 PM EST

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Maeru Boden’s Social Media Influence Summary

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With a Favikon score of 8,786 points, Martu Boden ranks among the top influencers in gaming and lifestyle content. She holds the #50 spot in Video Games & Streaming Argentina (Top 2%), #792 in TikTok Argentina (Top 10%), and #64674 in TikTok Worldwide (Top 5%), showcasing her strong digital presence. These rankings highlight her ability to engage audiences across gaming, music, and lifestyle, making her a standout creator in Argentina’s online space.

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Learn more about the Favikon Methodology here

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Content Strategy: Engaging Through Gaming, Music, and Lifestyle

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Martu Boden’s content revolves around community engagement, entertainment, and personal storytelling. Her TikTok and Instagram posts highlight music events, gaming clips, and lifestyle experiences, making her content feel dynamic and interactive. By balancing sponsored content with personal updates, she keeps her audience engaged and invested. Her Twitch presence, although underutilized, has the potential for longer-form live content and brand sponsorships. Her ability to connect with followers through interactive content ensures that her brand partnerships remain authentic and engaging.

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Reachability and Partnerships

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Martu Boden is highly reachable, making her a valuable choice for brand collaborations, sponsorships, and influencer partnerships. With a Favikon score of 8,786 points, she ranks among the top content creators in gaming and lifestyle. Her ability to connect with young, engaged audiences through interactive content makes her an ideal partner for brands. Her presence across TikTok, Instagram, Twitch, and YouTube ensures wide reach and strong engagement.

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Her TikTok engagement is one of her strongest assets, with 2.2M followers and 64.3K average views per post. This makes her an excellent choice for fashion, gaming, and lifestyle brands looking to reach a digital-savvy audience. Her Instagram partnerships with Vans and La Roche-Posay showcase her ability to collaborate with major companies. With 920.3K followers and 6.3K average interactions per post, her influence extends across different audience demographics.

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Martu’s Twitch and YouTube platforms, while underutilized, present opportunities for live streaming sponsorships and gaming collaborations. With 340.3K Twitch followers, she has the potential to grow her presence in the gaming industry. Her YouTube channel, with 142K subscribers, could become a hub for long-form content and brand storytelling. Increasing her activity on these platforms could enhance her reach and attract new sponsorships.

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Her brand safety rating is high, making her a trusted influencer for long-term collaborations and event promotions. She is also involved in social causes, particularly women’s rights, reinforcing her position as a relatable and influential figure. Her ability to promote inclusive, positive content makes her attractive to companies looking for authentic partnerships. By maintaining a consistent posting schedule and diverse content strategy, she remains a strong force in digital entertainment.

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Conclusion: Connecting Gaming, Music, and Lifestyle with a Vibrant Community

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Martu Boden has established herself as a leading content creator in Argentina, blending gaming, music, and lifestyle content. With a highly engaged TikTok and Instagram audience, she remains a valuable influencer for brand partnerships and community engagement. Expanding her YouTube and Twitch presence could further solidify her position as a multi-platform influencer in digital entertainment.

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View the AI-powered profile

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