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Who is Maria Pombo?
Maria Pombo is a Spanish lifestyle and travel content creator with a massive digital presence. She shares her experiences across Instagram, TikTok, and YouTube, engaging millions of followers. Her content reflects a vibrant personality, combining fashion, adventure, and positivity.

Maria Pombo: Elevating Lifestyle and Travel Content with Authenticity
Maria Pombo is a well-known social media personality recognized for her engaging content in lifestyle and travel. Her ability to mix personal experiences with aspirational content has made her a trusted figure in the influencer industry. She frequently collaborates with renowned brands like ghd Spain, Armani Beauty, and ZARA, showcasing her credibility. Her posts often feature themes of friendship, fashion, and positivity, resonating with young audiences.
Her Instagram presence is her most dominant platform, where she shares carefully curated content about her everyday life. From fashion collaborations to travel diaries, she provides followers with an inside look into her world. She has gained a reputation for her cheerful and relatable personality, making her highly engaging. This authenticity has helped her build a loyal and interactive fan base.

Maria’s TikTok content is more dynamic, focusing on trends, challenges, and spontaneous moments from her life. She engages her 658.3K followers with fun and creative videos that highlight her personal style. Her ability to balance high-quality visuals with real-life moments makes her one of Spain’s most-followed influencers. She continuously adapts to digital trends, ensuring her content stays fresh and relevant.
YouTube serves as an extension of her digital brand, offering in-depth content such as vlogs, Q&A sessions, and brand partnerships. Although her 245K subscribers make it her smallest platform, her audience remains highly engaged. She uses YouTube to provide long-form content that complements her Instagram and TikTok presence. Through all her platforms, Maria delivers a seamless and engaging digital experience.
An Influencer Active on Social Media

Maria Pombo has a strong presence across Instagram, TikTok, and YouTube, with Instagram being her most powerful platform.
Maria’s Social Media Strategy Analysis
Instagram: The Foundation of Maria Pombo’s Influence

Maria Pombo’s Instagram is the center of her digital presence, where she connects with 3.4 million followers. She shares a mix of fashion, travel, and everyday moments, giving her audience an authentic experience. Her content includes high-quality images, engaging captions, and interactive stories. She balances professional brand collaborations with casual and relatable updates.
Her engagement rate of 2.06% is strong for an account of her size, showing an active and dedicated audience. She receives around 69.3K engagements per post, highlighting her ability to maintain interest. Her content strategy includes Q&A sessions, behind-the-scenes moments, and exclusive collaborations. She actively engages with followers through comments, reactions, and Instagram Lives.

Maria’s growth rate on Instagram is +1.24%, adding 41.2K new followers in the past month. This steady increase reflects her ability to attract a wider audience while maintaining a loyal community. She frequently partners with brands like ghd Spain, Armani Beauty, and ZARA. These collaborations align well with her aesthetic and lifestyle content, making them feel natural and appealing.
Her posting habits include uploading content every day at 2 PM EST, ensuring maximum reach and engagement. She posts around 15 times per month, striking a balance between frequency and quality. By combining professional photoshoots with spontaneous snapshots, she keeps her feed dynamic. This thoughtful content strategy makes Instagram her most impactful platform.
- Username: @mariapombo
- Influence Score: 94.6/100
- Followers: 3.4M
- Activity: 15 posts/month
- Engagement Rate: 2.06%
- Growth: +1.24%
- Average Engagement: 69.3K
- Posting Habits: Everyday at 2 PM EST
TikTok: A Fast-Growing Community

Maria Pombo’s TikTok has rapidly grown to 658.3K followers, making it a key part of her digital presence. She embraces the platform’s fast-paced nature by posting fun challenges, fashion trends, and personal updates. Her content is lighthearted, showcasing her personality in an engaging and spontaneous way. Unlike Instagram, TikTok allows her to interact in a more informal and entertaining manner.
Her engagement rate on TikTok is an impressive 7.33%, showing high interaction levels among her followers. She receives an average of 48.3K engagements per video, reinforcing her strong connection with her audience. She posts around 4.2 videos per week, ensuring she stays relevant in trending conversations. Her videos often go viral, with an average of 609.7K views per post.

Maria’s growth rate on TikTok is +2.39%, adding 15.4K new followers in the past month. This steady increase reflects her ability to attract more users while maintaining high engagement. She incorporates collaborations with beauty brands, fashion retailers, and travel companies. These partnerships align well with her content style, ensuring a natural and seamless promotion experience.
Her posting habits include uploading content every day at 11 AM EST, targeting peak engagement hours. She leverages the platform’s algorithm by participating in trending audio and viral challenges. Her ability to adapt to TikTok’s fast-moving trends keeps her profile active. This strategy allows her to connect with a younger, highly interactive audience.
- Username: @mariapombo
- Influence Score: 91.1/100
- Followers: 658.3K
- Activity: 4.2 videos/week
- Engagement Rate: 7.33%
- Growth: +2.39%
- Average Engagement: 48.3K
- Average Views: 609.7K
- Posting Habits: Everyday at 11 AM EST
YouTube: A Platform for Long-Form Content

Maria Pombo’s YouTube channel serves as a space for long-form content, with 245K subscribers following her updates. She shares a mix of vlogs, lifestyle content, and brand collaborations, offering more in-depth storytelling. Unlike Instagram and TikTok, her YouTube content is more structured, allowing her to provide detailed insights. Her audience values the deeper connection this platform provides.
Her engagement rate on YouTube is 3.48%, which is solid for long-form content. She receives an average of 8.5K engagements per video, reflecting an engaged and loyal subscriber base. She uploads around 1.2 videos per month, making YouTube a secondary focus compared to her other platforms. Despite the lower posting frequency, her content remains impactful and well-received.

Maria’s growth rate on YouTube is +2.62%, adding 6.2K new subscribers in the past month. While slower than her Instagram and TikTok growth, YouTube provides long-term value by maintaining audience retention. She frequently collaborates with fashion brands, lifestyle companies, and travel agencies. These partnerships allow her to create detailed content that showcases products and experiences more effectively.
Her posting habits include uploading content once a month at 7 PM EST, ensuring a consistent but less frequent presence. She uses YouTube as an extension of her brand, allowing followers to see a more personal side of her life. With a mix of structured storytelling and casual vlogs, she keeps her content fresh and engaging. This approach makes YouTube a complementary platform to her Instagram and TikTok presence.
- Username: @mariapombooo
- Influence Score: 74.9/100
- Subscribers: 245K
- Activity: 1.2 videos/month
- Engagement Rate: 3.48%
- Growth: +2.62%
- Average Engagement: 8.5K
- Average Views: 249K
- Posting Habits: Once a month at 7 PM EST
María Pombo’s Social Media Influence Summary

Maria Pombo has a Favikon Influence Score of 9,195 points, placing her in the Top 1% of influencers in Spain. She ranks #51 on Instagram in Spain and #4 in Outfits & Styling. Her influence extends beyond social media, as she collaborates with top fashion and lifestyle brands.
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Content Strategy: Balancing Aesthetics and Authenticity
Maria’s content focuses on positivity, fashion, and travel, creating a seamless blend of aspirational and relatable moments. Her ability to balance polished brand collaborations with authentic personal experiences makes her highly engaging. She maintains a cheerful and interactive approach, ensuring her followers feel connected to her journey.
Reachability and Partnerships

Maria Pombo is a highly sought-after influencer, known for her strong presence in the fashion, lifestyle, and travel industries. Her ability to engage with a Spanish-speaking audience in Spain and across Europe makes her an ideal collaborator for brands targeting these markets. With a balance of aspirational and relatable content, she connects with audiences looking for style inspiration and travel recommendations. Her influence extends beyond social media, making her a valuable partner for both digital and offline campaigns.
Her brand collaborations include major names like ghd Spain, Armani Beauty, and ZARA, showcasing her ability to work with high-end companies. These partnerships highlight her credibility and trustworthiness among her followers, reinforcing her brand image. She seamlessly integrates sponsored content into her posts, ensuring promotions feel natural and engaging. Whether through Instagram stories, TikTok challenges, or YouTube vlogs, her endorsements reach a broad and diverse audience.

Maria’s pricing for brand partnerships is estimated between $20K - $80K per post, reflecting her high engagement and strong market value. Brands looking for an influencer with a loyal and interactive fanbase find her reach particularly appealing. Her ability to generate millions of impressions per post makes her an ideal choice for product launches and awareness campaigns. With her consistent growth across platforms, her influence continues to increase in value.
Her reachability extends beyond social media, as she frequently attends brand events, fashion shows, and exclusive collaborations. This multiplatform approach allows brands to maximize exposure through various promotional channels. By maintaining a professional yet approachable online persona, Maria remains a trusted name in digital marketing. With a strong mix of social influence and real-world presence, she continues to attract premium brand deals.
Conclusion: A Leading Voice in Fashion, Travel, and Digital Influence
Maria Pombo has solidified her position as one of Spain’s most influential digital creators. With millions of followers across multiple platforms, she engages her audience with lifestyle, fashion, and travel content. Her ability to stay relevant and maintain strong brand collaborations makes her a powerful figure in the influencer industry. As she continues to grow, Maria remains a key voice in lifestyle and social media influence.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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