Who's Who on Social Media
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Who is Laurine Beuteau?

Laurine Beuteau is a content creator known for her unique blend of travel experiences and bilingual parenting insights. She shares her adventures through engaging videos and informative posts, resonating with young parents and travel enthusiasts.

February 20, 2025
Jeremy Boissinot
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Laurine Beuteau: Blending Travel and Parenting with Engaging Content

Laurine Beuteau is a bilingual content creator who shares her experiences as a traveling parent while raising a bilingual child. Originally from France, she has built a community of parents, travelers, and international students who relate to her personal journey. Her content highlights the challenges and joys of balancing parenthood with a passion for exploring the world. Through her engaging storytelling, she offers a mix of travel tips, cultural insights, and parenting advice that resonates with a diverse audience.

Her journey as a creator began with a desire to document her experiences abroad, providing practical insights into family travel. She quickly gained traction for her authentic and humorous takes on parenting while navigating new cultures. Whether sharing how to travel stress-free with a baby or how to introduce children to multiple languages, Laurine offers valuable insights. Her ability to blend informative content with entertaining storytelling has helped her build a strong and engaged following across multiple platforms.

Laurine Beuteau: Embracing Family Adventures and Cherished Moments (Source: @lesbonsplansdelaurine, Instagram, December 2024)

Beyond parenting, Laurine's content showcases her love for food, particularly international snacks and food tastings. She frequently tries and reviews American snacks, a content style that has become a fun part of her brand identity. This lighthearted aspect of her content allows her to connect with her audience on a more personal level, creating a welcoming space for conversations about family life and cultural experiences. Her ability to bring humor and relatability into her content makes her a favorite among parents and food lovers alike.

Laurine has expanded her influence by collaborating with major brands such as Target, reinforcing her credibility in the lifestyle and parenting space. She has also connected with fellow influencers in the parenting and travel niches, expanding her reach even further. As she continues to grow, she remains committed to providing real and practical insights for parents looking to raise children in a multicultural environment. Through her content, Laurine is not just documenting her journey—she is inspiring families to embrace the adventure of bilingual parenting and global exploration.

An Influencer Active on Social Media

Laurine Beuteau has built a strong following across multiple platforms, engaging her audience with a mix of parenting tips, travel experiences, and lifestyle content. Her presence is strongest on TikTok, where she shares short-form videos that quickly gain traction.

Laurine's Social Media Strategy Analysis

TikTok: Laurine's Primary Platform for Bilingual Parenting and Travel Content

Laurine’s TikTok presence is her most powerful platform, with over 353.8K followers and a high influence score of 89.2/100. She creates short, engaging videos that provide travel hacks, parenting tips, and fun food reviews. Her conversational and cheerful tone makes her content feel authentic and relatable, drawing in parents who seek practical advice in a bite-sized format. Whether sharing her experience raising a bilingual child or reviewing international snacks, her TikTok videos keep audiences entertained while delivering value.

Her posting consistency plays a huge role in maintaining engagement. With an average of 3.7 posts per month, she ensures her content stays relevant without overwhelming her audience. The high engagement rate of 4.69% indicates that her followers interact frequently, showing genuine interest in her content. TikTok’s algorithm favors high engagement, allowing her videos to gain wider exposure, particularly among young parents and travel enthusiasts.

Growth on TikTok has been steady, with a +1.31% increase in the last 30 days, reflecting her expanding influence. Videos about traveling with a baby, language learning tips, and humorous takes on parenting mishaps resonate the most with her followers. Her average engagement per video is 16.6K, proving that her content strikes a chord with many. Laurine's ability to mix education with entertainment keeps her TikTok account growing organically.

Her posting habits suggest she uploads content daily at 12 PM EST, optimizing for global reach, particularly audiences in the USA and France. By catering to different time zones, she increases visibility across multiple demographics. TikTok remains her most impactful platform, helping her build a strong personal brand as a bilingual parenting and travel content creator.

  • Username: @lesbonsplansdelaurine
  • Influence Score: 89.2/100
  • Followers: 353.8K
  • Activity: 3.7 posts per month
  • Engagement Rate: 4.69%
  • Growth: +1.31% (4.6K new followers in 30 days)
  • Average Engagement: 16.6K
  • Posting Habits: Everyday at 12 PM EST

Instagram: A Visual Hub for Travel and Lifestyle

Laurine’s Instagram account is where she shares more curated content, blending aesthetic travel shots with moments from her parenting journey. With 16.4K followers and an influence score of 74.9/100, she maintains a smaller but engaged audience. Her content includes photos of scenic locations, family-friendly travel tips, and product recommendations for parents. Unlike TikTok, which thrives on fast-paced videos, Instagram allows Laurine to provide deeper storytelling through captions and visually appealing images.

Her engagement rate of 2.86% is a strong indicator of how her audience connects with her posts. Even though she posts only four times per month, each post receives consistent interactions. Her growth rate of +2.41% in the last 30 days shows that her Instagram presence is steadily expanding. By using a mix of personal stories, travel experiences, and UGC (user-generated content) collaborations, she keeps her followers engaged.

Laurine’s Instagram serves as a bridge between her TikTok and YouTube content, offering a mix of real-time updates and carefully curated content. She often collaborates with brands, like Target, by tagging them in posts, reinforcing her niche as a bilingual parenting and travel influencer. Additionally, her Instagram stories provide day-in-the-life vlogs, Q&A sessions, and interactive polls that strengthen her relationship with her followers.

Her posting habits indicate that she shares content once a week at 11 AM EST, targeting both European and American audiences. As Instagram’s algorithm favors consistency and engagement, Laurine continues to leverage carousels, reels, and IG stories to maximize her reach. She uses her Instagram strategically to maintain an aesthetically pleasing yet informative profile.

  • Username: @lesbonsplansdelaurine
  • Influence Score: 74.9/100
  • Followers: 16.4K
  • Activity: 4 posts per month
  • Engagement Rate: 2.86%
  • Growth: +2.41% (382 new followers in 30 days)
  • Average Engagement: 469
  • Posting Habits: Once a week at 11 AM EST

YouTube: A Growing Platform for Long-Form Content

Laurine’s YouTube channel, "Les Bons Plans de Laurine," focuses on long-form content, where she provides in-depth insights into travel, parenting, and cultural experiences. With 22K subscribers, her YouTube presence is still growing, but it serves as a valuable space for detailed storytelling and educational content. Unlike TikTok’s fast-paced nature, YouTube allows her to dive deeper into subjects like how to raise a bilingual child, travel vlogs, and family-friendly destinations.

Her posting frequency on YouTube is relatively low, averaging 0.9 posts per month, but the content is highly informative and designed for evergreen value. Despite a low engagement rate of 0.11%, her videos maintain steady views over time. Many of her YouTube videos focus on parenting tips for bilingual families, which perform well among viewers looking for practical guidance rather than entertainment.

While her growth rate on YouTube remains stagnant at 0% in the last 30 days, her existing content continues to attract organic views. With 22K subscribers, her channel still has potential, but it would benefit from a more consistent posting schedule. Laurine could further boost engagement by incorporating Q&A sessions, vlogs, and collaborations with other parenting influencers on the platform.

Her posting habits suggest she uploads content once a year at 7 PM EST, indicating infrequent activity. YouTube remains a secondary platform in her strategy, but it has the potential to grow if she increases her posting frequency and diversifies her content. Given the rising demand for family-friendly travel vlogs and parenting advice, Laurine’s YouTube channel has untapped potential.

  • Username: @lesbonsplansdelaurine
  • Influence Score: 50.7/100
  • Subscribers: 22K
  • Activity: 0.9 posts per month
  • Engagement Rate: 0.11%
  • Growth: 0% (no new subscribers in 30 days)
  • Average Engagement: 24
  • Posting Habits: Once a year at 7 PM EST

Laurine Beuteau's Social Media Influence Summary

Laurine Beuteau’s influence score of 8,624 points places her among the top parenting and travel content creators. She ranks #52 among travel bloggers in France, demonstrating her strong position in the niche. Her content style is cheerful, conversational, and highly engaging, making her relatable to parents and travelers alike.

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Content Strategy: Balancing Travel and Parenting

Laurine Beuteau’s content strategy revolves around blending informative and engaging content. She strikes a balance between practical parenting advice and entertaining travel experiences, making her content valuable for young parents and students looking to travel. She focuses on authenticity, sharing personal experiences that resonate with her audience. Whether it's a humorous take on raising a bilingual child or a practical travel tip, she keeps her content relatable and engaging.

Reachability and Partnerships

Laurine Beuteau has established herself as a trusted content creator in the parenting and travel niche, making her an attractive partner for brands. Her presence across TikTok, Instagram, and YouTube allows her to reach a diverse audience, ranging from young parents to seasoned travelers. With her engagement-focused approach, she fosters strong connections with her followers, making her content feel authentic and relatable. This personal touch enhances her influence, making her ideal for brands looking to target family-oriented consumers.

Her collaborations with brands like Target showcase her ability to integrate products naturally into her content. Whether it's bilingual parenting essentials, travel gear, or family-friendly experiences, Laurine ensures her partnerships align with her values. She doesn’t simply promote a product; she demonstrates its practicality in her daily life, reinforcing credibility and trust among her audience. This strategy makes her a valuable asset for brands looking to engage real consumers rather than just gain exposure.

An overview of Laurine’s top influential connections across key industries. (Source: Favikon)

Laurine is highly approachable when it comes to brand partnerships, maintaining an open and professional communication style. She frequently tags and engages with brands on Instagram, providing shoutouts, reviews, and sponsored content that feel genuine. Her ability to combine storytelling with brand promotions makes her content effective for both engagement and conversions. As a result, she continues to attract brands in the parenting, travel, and lifestyle sectors that want to tap into her engaged community.

Given her steady growth and positive brand safety rating, Laurine is a strong candidate for collaborations with international brands. Her bilingual content and global audience make her especially appealing to brands expanding across Europe and North America. Whether through sponsored TikTok videos, Instagram reels, or product placements in her YouTube vlogs, Laurine ensures that her brand partnerships are meaningful, organic, and engaging. With her strong community engagement and family-oriented niche, she remains a highly reachable influencer for travel, parenting, and lifestyle brands.

Conclusion: Inspiring Families to Explore the World with Confidence

Laurine Beuteau is a rising voice in the travel and parenting niche, offering a mix of bilingual parenting insights and travel experiences. With a strong TikTok presence, growing Instagram following, and informative YouTube content, she continues to expand her influence. Her ability to connect with parents, students, and travelers makes her a valuable content creator in her space.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.