Who's Who on Social Media
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Who is Laura Lewandowski?

Laura Lewandowski is a journalist-turned-creator shaping the future of solopreneurship. As the founder of "Smart Chiefs," she provides actionable insights on productivity, mindset, and AI for over 7,000 entrepreneurs. With accolades like LinkedIn Top Voice and a 30 under 30 honor, Laura's expertise inspires creators to achieve balance and success in the digital age.

December 20, 2024
Jeremy Boissinot
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Laura Lewandowski: A Trailblazer in the Creator Economy and Solopreneurship

Laura Lewandowski is a journalist, creator, and entrepreneur who has become a leading voice in the creator economy. With a background in journalism, Laura transitioned from working with renowned news outlets to building her own platform, focusing on solopreneurship and empowering individuals to navigate the business world. Her journey is driven by a passion for storytelling and a vision to redefine success in the digital age.

As the founder of "Smart Chiefs," a newsletter tailored for solopreneurs, Laura has curated a space for over 7,000 readers seeking insights into productivity, mindset, and personal growth. Her content bridges the gap between innovation and practicality, offering actionable advice for entrepreneurs and creators. Her mission is to inspire others to find balance and fulfillment in their professional and personal lives.

Laura Lewandowski at the AUDI AG stage (Source: @lauralewandowski, 28/09/2022)

Laura’s expertise extends beyond writing to public speaking, where she frequently addresses topics such as the creator economy, mental wellness, and the role of artificial intelligence in business. Through her workshops and retreats, she connects directly with her audience, fostering a community of like-minded individuals striving for growth. Her hands-on approach to mentorship has earned her recognition as an influential figure in her field.

With accolades such as being named a Top Voice on LinkedIn and a 30 under 30 recipient, Laura continues to lead the conversation around solopreneurship and innovation. Her ability to combine her journalistic skills with her entrepreneurial spirit allows her to address the evolving needs of modern professionals, making her a trusted resource for those looking to thrive in the creator economy.

Laura's Impactful Digital Footprints

Laura's social media strategy prioritizes authenticity and value-driven content. Her platforms serve as educational hubs for her followers, whether through detailed LinkedIn posts, engaging YouTube videos, or lifestyle insights on Instagram.

Social Media Stragey Analysis

LinkedIn: Professional and Personal Growth Combined

Laura’s LinkedIn presence is a testament to her ability to balance professionalism with personal storytelling. With 37.1K followers and consistent growth of +0.69% over the past month, her posts focus on actionable advice, community building, and productivity hacks tailored to solopreneurs. Her LinkedIn activity includes thought-provoking carousels and infographics that resonate deeply with her audience.

Laura Lewandowski’s LinkedIn presence is highly professional and value-driven, focusing on carousels, infographics, and thought-provoking posts. Her content revolves around productivity hacks, entrepreneurial insights, and personal growth tips for solopreneurs. By blending data, motivational quotes, and relatable stories, she fosters meaningful engagement with her audience of professionals and business creators.

  • Username: @laura-lewandowski-🎙-75930860
  • Influence Score: 85.1/100
  • Followers: 37.1K
  • Activity: 19 posts last month
  • Engagement Rate: 0.95%
  • Growth: +0.69%
  • Average Engagement: 322
  • Posting Habits: Weekly updates

YouTube: Video Insights for Solopreneurs

Her YouTube channel, branded as "Meet Your Mentor," has amassed 191K subscribers, reflecting her stronghold in video content. With a 2.63% engagement rate, her videos delve into business strategies, productivity tools, and real-world applications of AI in the creator economy. The platform’s consistent growth (+3.77%) is driven by her insightful, actionable content.

Laura’s YouTube channel focuses on delivering in-depth, actionable content for solopreneurs. Her videos often tackle topics like productivity, AI integration in business, and entrepreneurial challenges. Featuring interviews, case studies, and thought-provoking narratives, her channel serves as an educational hub for those seeking professional growth.

  • Username: @meetyourmentor
  • Influence Score: 83.8/100
  • Followers: 191K
  • Activity: 11.3 videos per month
  • Engagement Rate: 2.63%
  • Growth: +3.77%
  • Average Views (30 Days): 62.7K
  • Posting Habits: Bi-weekly video uploads

Instagram: Lifestyle and Business

Laura’s Instagram serves as a bridge between her professional expertise and personal life. With 22.5K followers, her content mixes behind-the-scenes glimpses, collaborations, and motivational messages. While her engagement rate is lower at 0.48%, the platform still enables her to connect with her audience on a more personal level.

On Instagram, Laura blends her professional expertise with a personal touch. Her posts often feature behind-the-scenes moments, collaborations, and motivational quotes, aimed at inspiring her followers. The mix of reels, photos, and carousel posts creates an approachable yet insightful look into her life as a creator, fostering a connection with her community.

  • Username: @lauralewandowski
  • Influence Score: 61.5/100
  • Followers: 22.5K
  • Activity: 4 posts last month
  • Engagement Rate: 0.48%
  • Growth: +0.20%
  • Average Engagement: 108
  • Posting Habits: Monthly posts

Newsletter: Smart Chiefs

Laura’s newsletter, "Smart Chiefs," is the cornerstone of her content strategy. Targeted at solopreneurs, the newsletter offers a blend of productivity tips, creative insights, and AI applications in business. With over 7,000 subscribers, Smart Chiefs has established itself as a go-to resource for those seeking concise and actionable advice.

The newsletter’s unique appeal lies in its ability to distill complex ideas into manageable strategies. By featuring curated content, expert interviews, and tools, Laura keeps her audience engaged and informed. Additionally, the integration of AI tools has set Smart Chiefs apart as an innovative and forward-thinking platform.

Laura's Influence Through Rankings and Authority

Laura Lewandowski's Favikon authority score of 8,404 places her in the top 1% of LinkedIn influencers and a leader in the German business and startup niche. Her consistent activity and growth across platforms highlight her ability to adapt her content to meet audience needs, making her a highly influential voice in solopreneurship.

Content Strategy: Insights and Innovation

Laura Lewandowski’s content strategy is rooted in delivering actionable insights tailored to solopreneurs and business creators. Her approach involves leveraging her journalism background to break down complex topics like productivity, AI applications, and mental wellness into digestible, relatable content. By focusing on value-driven storytelling, she ensures her audience walks away with practical tips that can be applied to their personal and professional lives. Her use of multiple platforms—LinkedIn for professional insights, Instagram for lifestyle-driven inspiration, and YouTube for deep-dive educational content—allows her to cater to a diverse audience while maintaining her core mission of empowerment.

A key element of Laura’s strategy is her ability to adapt her content to each platform while maintaining a consistent brand voice. She uses LinkedIn for thought-provoking carousels and productivity hacks, YouTube for detailed and visual explanations of business strategies, and Instagram for a blend of professional updates and personal moments. By engaging her audience across different touchpoints, Laura maximizes reach and engagement while building a loyal community. Her integration of AI-driven tools and cutting-edge trends into her messaging further positions her as a forward-thinking leader in the creator economy.

Reachability and Partnerships

Laura’s reachability is marked as "Normal," with an estimated sponsored post cost of $5.6K. Her collaborations with brands like Red Bull and Brigitte further emphasize her influence in both lifestyle and business sectors. She actively engages in partnerships that align with her mission of empowering solopreneurs.

Laura Lewandowski’s creator network is a dynamic ecosystem featuring collaborations with prominent brands like Red Bull and Brigitte Magazin, as well as influential figures such as Sarah Emmerich and Julius Bachmann. These connections highlight her ability to bridge creative industries with business and startups, emphasizing innovation and empowerment. Her network fosters collaboration across diverse niches, including marketing, entrepreneurship, and lifestyle, further amplifying her reach and impact in the creator economy.

Conclusion:  Redefining Success in the Creator Economy

Laura Lewandowski has established herself as a thought leader and innovator in the creator economy, providing solopreneurs and entrepreneurs with tools, strategies, and inspiration to thrive in today’s fast-paced digital world. Through her expertise in journalism and business, she bridges the gap between actionable advice and creative thinking, making her content relatable and impactful. Her ability to adapt across platforms while maintaining a consistent brand voice has positioned her as a trusted guide for her audience, whether they are seeking productivity tips, insights into AI, or inspiration for personal growth.

By fostering connections with prominent brands and thought leaders, Laura amplifies her influence and creates opportunities for collaboration and learning within her community. Her work with "Smart Chiefs" is a testament to her commitment to empowering others, offering a platform that merges innovation with practicality. Laura’s dedication to building a supportive, engaged audience ensures her continued relevance and impact as a leader in solopreneurship and entrepreneurship. As she continues to inspire her followers, Laura is redefining what it means to be successful in the ever-evolving creator economy.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.