Who's Who on Social Media
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Who is Kylee Pruitt?

Kylee is a rising social media influencer known for her adventurous beach lifestyle, engaging storytelling, and highly interactive audience on TikTok (200.8K followers) and Instagram (123.2K followers). With a focus on outdoor exploration, personal milestones, and social events, she has built a strong connection with young, free-spirited audiences who resonate with her independent and vibrant personality.

February 25, 2025
Jeremy Boissinot
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Kylee: Embracing Adventure and Independence in the Social Media Landscape

Kylee is a rising social media influencer known for her adventurous beach lifestyle and vibrant personality. She has built a strong presence on TikTok and Instagram, where she shares her love for the outdoors, social gatherings, and independent living. Her content often features sunny beach landscapes, personal milestones, and seasonal events, creating an aspirational yet relatable aesthetic. With a strong connection to her audience, she has cultivated a community that enjoys engaging with her fun and carefree content.

Beyond her social media presence, Kylee embraces an active lifestyle that aligns with her personal brand. She ranks in the top 1% in Hiking & Outdoor Activities influencers in the U.S. and worldwide, a testament to her passion for exploring the great outdoors. Whether she’s hiking through scenic trails or enjoying a relaxing day by the ocean, her content reflects an effortless blend of adventure and relaxation. Her storytelling skills make even simple moments feel immersive, making her a favorite among young, free-spirited audiences.

Kylee Pruitt Celebrates Her 19th Birthday with Friends in Style (Source: @.kyleepruitt, Instagram, February 2025)

Kylee's audience engagement is a key factor in her growing influence. With an engagement rate of 9.93% on Instagram and 3.62% on TikTok, she consistently interacts with her followers through comments, likes, and relatable captions. Her content strategy focuses on quality over quantity, ensuring that each post aligns with her personal brand and resonates with her audience. This organic connection has helped her maintain a loyal fanbase despite minimal posting frequency, proving that authenticity drives her success.

In addition to lifestyle content, Kylee has started collaborating with brands, including Arby’s, marking her entry into influencer marketing. She is particularly well-suited for fashion, beauty, and lifestyle collaborations, given her aesthetic appeal and brand-friendly image. With an influence score of 83/100 on Instagram and 82.4/100 on TikTok, she has positioned herself as a valuable digital creator. As she continues to refine her content and expand her brand partnerships, Kylee’s influence in the social media space is set to grow even further.

An Influencer Active on Social Media

Kylee has successfully built a strong audience on two major platforms TikTok 200.8K follower Instagram 123.2K followers. Her content strategy focuses on engagement rather than rapid growth, with a dedicated follower base that consistently interacts with her posts.

Kylee Pruitt’s Social Media Strategy Analysis

TikTok Strategy: Engaging, Playful, and Trend-Driven

Kylee’s TikTok presence is built on a mix of trendy content, casual storytelling, and relatable humor. With 200.8K followers, she has successfully created a community that engages with her posts through comments, likes, and shares. Her videos often feature funny moments, stylish outfits, and lighthearted interactions with friends, making them highly relatable. She utilizes trending audios and challenges to stay relevant and maximize her reach.

Her engagement rate on TikTok is 3.62%, which is solid given the platform’s algorithmic nature. Her content style is spontaneous yet engaging, allowing her audience to feel a genuine connection to her personality. Posts such as her "ALWAYS BACK WITH YK WHOOOOOOO" video, which gained 22.6K likes and 106.8K views, showcase her ability to generate viral moments. She consistently interacts with her audience through captions and comments, further strengthening her community.

Kylee’s posting schedule is relatively low-frequency, with an average of 1.7 posts per month. Despite the limited posting, her videos maintain strong engagement, indicating that her audience remains highly invested. With 7.3K average engagements per post and 38K average views per video, she maintains steady traction even without daily uploads. Her 6 AM posting time appears to be optimized for peak audience interaction.

Her TikTok strategy thrives on authenticity, as her content does not feel overly curated or forced. She keeps her videos lighthearted, fun, and engaging, which aligns well with her personal brand. While her growth has plateaued at 0% in the past 30 days, her existing audience remains loyal. If she increases her posting frequency or experiments with new content formats, she has the potential to further expand her reach.

  • Username: @_kylee222
  • Influence Score: 82.4/100
  • Followers: 200.8K
  • Activity: 1.7 posts per month
  • Engagement Rate: 3.62%
  • Growth (30 Days): 0%
  • Average Engagement: 7.3K
  • Posting Habits: Twice a week at 6 PM EST

Instagram Strategy: Aesthetic, Lifestyle-Focused, and Engaging

Kylee’s Instagram is a carefully curated mix of lifestyle, fashion, and personal moments, appealing to a broad audience. With 123.2K followers, she has positioned herself among the top 7% of influencers in the U.S. Her posts range from beach photos and social events to personal reflections, creating a well-rounded aesthetic. She captures aspirational yet relatable content, which helps her maintain a strong and engaged following.

Her engagement rate of 9.93% is exceptional for an influencer in her category, indicating that her followers are genuinely interested in her content. Posts such as “Nineteen” and “miss independent 🏴‍☠️🖤” received over 12K likes, proving her ability to spark meaningful interactions. Her comment sections are often filled with compliments, questions, and playful exchanges, reinforcing her personal connection with followers. She stands out for balancing polished visuals with authentic storytelling.

Kylee posts once a week at 7 PM, ensuring that her content remains consistent without overwhelming her audience. Her content strategy prioritizes quality over quantity, as each post aligns perfectly with her brand image. With 12.2K average engagements per post and 367K average views per month, she maintains a steady and impactful presence. Her audience appreciates the balance between candid and aesthetic content, making her page visually appealing yet approachable.

While her growth rate is 0% in the past 30 days, her high engagement suggests that her audience remains loyal. To boost her following, she could consider leveraging collaborations with other influencers or experimenting with Instagram Reels. Given her top 1% ranking in Hiking & Outdoor Activities influencers, she has the potential to expand into travel and adventure-focused content. With the right strategy, Kylee could further solidify her presence as a top lifestyle influencer.

  • Username: @__kyleepruitt
  • Influence Score: 83/100
  • Followers: 123.2K
  • Activity: 2 posts per month
  • Engagement Rate: 9.93%
  • Growth (30 Days): 0%
  • Average Engagement: 12.2K
  • Posting Habits: Once a week at 7 PM EST

Kylee Pruitt’s Social Media Influence Summary

Kylee ranks among the top 7% of Instagram influencers in the U.S. (#30,249) and the top 1% of Hiking & Outdoor Activities influencers worldwide (#240), solidifying her authority in the lifestyle and adventure niche with strong engagement and brand-friendly content.

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Content Strategy: Authentic, Playful, and Relatable

Kylee’s content strategy focuses on authentic lifestyle storytelling, blending adventurous outdoor experiences, social gatherings, and personal milestones with a visually appealing yet relatable aesthetic that drives high engagement across Instagram and TikTok.

Reachability and Partnerships

Kylee has already entered the brand partnership space, having tagged Arby’s in her content, signaling her openness to collaborations. With an influence score of 83/100 on Instagram and 82.4/100 on TikTok, she is a valuable creator for brands seeking authentic engagement. Her "Very Safe" brand safety rating ensures that her content remains professional and brand-friendly. This makes her an attractive partner for companies in the fashion, beauty, lifestyle, and travel industries.

Her audience consists primarily of English-speaking young adults in the U.S., making her ideal for brands targeting this demographic. She ranks in the top 1% of Hiking & Outdoor Activities influencers worldwide, highlighting her authority in the outdoor and adventure niche. With a strong engagement rate (9.93% on Instagram and 3.62% on TikTok), she provides high visibility for potential brand collaborations. This means that products and services featured in her content are likely to receive strong audience interaction.

An overview of Kylee Pruitt's top influential connections across key industries. (Source: Favikon)

Kylee’s posting habits (once a week on Instagram, twice a week on TikTok) provide brands with structured promotional opportunities. Her casual yet engaging content style allows sponsored posts to blend seamlessly into her feed, maintaining authenticity. She could expand her reach by increasing her posting frequency or incorporating Instagram Reels and TikTok trends into her strategy. Given her strong lifestyle and outdoor aesthetic, brands in athleisure, skincare, travel, and food industries would align well with her image.

Her 0% growth rate in the last 30 days suggests that while her audience is engaged, she may need to expand her reach to attract new followers. Partnering with other influencers in the travel and lifestyle space or engaging in collaborative giveaways could help boost her visibility. With the right strategic partnerships, Kylee has the potential to transition from a micro-influencer to a mid-tier influencer, increasing her brand appeal. By leveraging her authentic storytelling and highly engaged audience, she can continue to secure impactful sponsorships.

Conclusion: Influence in the Social Media Space

Kylee’s social media presence is a testament to her authenticity, relatability, and ability to engage her audience effectively. With a strong presence on TikTok and Instagram, she connects with her followers through her adventurous lifestyle, beach aesthetic, and social gatherings.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.