Who's Who on Social Media
5 min to read

Who is Kian Hatt?

Kian Hiatt has emerged as a leading voice in food entertainment, captivating millions with his mouth-watering culinary content across TikTok, Instagram, and YouTube. By showcasing a mix of global cuisines, food challenges, and personal favorites, Kian creates engaging, highly visual experiences that resonate with food lovers worldwide.

December 16, 2024
Jeremy Boissinot
See AI-Powered Profile ✨

Kian Hiatt: A Culinary Star Redefining Food Content

Kian Hiatt is a United States-based culinary content creator known for his engaging and mouth-watering food content across social media. From showcasing homemade classics like lasagna and carbonara to exploring unique dishes such as Onion Bhajis and Turkish baklava, Kian’s passion for food is evident in every post. His content reflects a deep love for both cooking and global cuisines, making him a standout creator in the food niche.

Kian brings a unique mix of entertainment and education to his audience by blending culinary adventures with storytelling. Whether testing fast food from international chains or sharing birthday dinner creations, he highlights the joy of food while celebrating cultural diversity. His content resonates with viewers who appreciate both visual appeal and culinary insights, allowing Kian to connect with a global audience.

Kian Hiatt: Celebrating 1 Million YouTube Subscribers (Source: @cookingwithkian, Instagram, July 2023)

As a creator, Kian’s ability to bring food to life through high-quality visuals and engaging narratives sets him apart. He offers his followers a virtual seat at the table, immersing them in a journey that explores the art of food and the experience of dining. His unique content style emphasizes fun, relatability, and creativity, making him a favorite among food lovers.

Through his consistent and authentic approach, Kian has cultivated a loyal and growing audience. His content inspires viewers to explore new flavors, appreciate global cuisines, and enjoy the art of cooking. By blending personal stories with delicious visuals, Kian has solidified his place as a leading figure in the food entertainment space.

An Influencer Active on Social Media

Kian Hiatt boasts an impressive following of over 11.5 million followers across TikTok, Instagram, and YouTube, solidifying his presence as a leading creator in the food entertainment niche.

Kian Hiatt's Social Media Strategy Analysis

Instagram: Culinary Art Through Stunning Visuals

Kian Hiatt’s Instagram presence (@cookingwithkian) stands as his most influential platform, with an impressive 5.4M followers. Known for his visually striking content, he uses the platform to share high-quality photos and reels of diverse dishes, from homemade classics to international culinary finds. His feed reflects a mix of artful presentations and relatable meal ideas, appealing to food lovers worldwide.

Kian maintains a consistent presence on Instagram, with 7 posts per month, ensuring his audience stays engaged. His 2.83% engagement rate highlights the strong connection he has built, with an average of 153.3K interactions per post. Followers eagerly anticipate his content, whether it’s a quick recipe, a visually appealing dish, or global food highlights.

Reels and Instagram Stories play a significant role in his strategy, allowing him to share behind-the-scenes moments, dining experiences, and food experiments. This combination of polished visuals and personal storytelling makes his content both aspirational and accessible, further strengthening his bond with his audience.

Kian’s twice-a-week posting schedule at 12 PM EST aligns perfectly with Instagram’s prime engagement times. By focusing on consistency and content quality, he leverages Instagram as a platform to build his culinary brand, positioning himself as a go-to creator for food enthusiasts.

  • Username: @cookingwithkian
  • Influence Score: 90.7/100
  • Followers: 5.4M
  • Activity: 7 posts/month
  • Engagement Rate: 2.83%
  • Growth: 0%
  • Average Engagement: 153.3K
  • Posting Habits: Twice a week at 12 PM EST

TikTok: Viral Food Adventures and Global Fun

Kian Hiatt’s TikTok account (@cooking_with_kian) has garnered a strong following of 1.6M users by leveraging the platform’s dynamic and fast-paced nature. His videos focus on quick recipes, global food challenges, and culinary hacks, delivering high-energy content that entertains and educates in equal measure. TikTok allows him to showcase his humor and creativity while exploring unique food trends.

With an outstanding 12.17% engagement rate, Kian’s TikTok content consistently resonates with his audience, achieving an average of 194.7K engagements per video. His ability to balance trending content with original ideas helps him stand out in the crowded food niche. Kian’s videos often go viral, reaching an impressive 2M monthly views on the platform.

Posting 1.9 videos per week, Kian maintains a steady flow of engaging content that aligns with TikTok’s demand for frequency and creativity. His videos are well-edited, visually appealing, and filled with culinary surprises, making them shareable and relatable for his diverse audience.

Kian strategically posts twice a week at 12 PM EST, ensuring his content reaches viewers during peak engagement times. By combining food storytelling with fun and engaging visuals, TikTok serves as a platform for Kian to showcase his personality and culinary expertise in bite-sized, viral-friendly formats.

  • Username: @cooking_with_kian
  • Influence Score: 93.2/100
  • Followers: 1.6M
  • Activity: 1.9 videos/week
  • Engagement Rate: 12.17%
  • Growth: +9.69% (+141.3K)
  • Average Engagement: 194.7K
  • Posting Habits: Twice a week at 12 PM EST

YouTube: Long-Form Culinary Content with Global Appeal

Kian Hiatt’s YouTube channel (@cookingwithkian) showcases his potential to thrive in long-form content, with a solid base of 4.5M subscribers. YouTube allows Kian to share in-depth cooking tutorials, international food reviews, and immersive culinary experiences, offering followers a deeper dive into his love for food. With longer video formats, he has the ability to tell richer stories and connect more intimately with his audience.

Despite holding significant potential, Kian’s activity on YouTube has recently paused, with 0 uploads this month. This inactivity reflects a current engagement rate of 0%, but his subscriber base demonstrates strong interest, showing loyalty and eagerness for fresh content. Reactivating his channel with consistent uploads could quickly reignite viewership and further solidify his influence.

YouTube provides Kian with an opportunity to explore detailed recipe breakdowns, behind-the-scenes cooking processes, and collaborations with other creators. By incorporating engaging storytelling and longer-form content, he can captivate food enthusiasts looking for both entertainment and educational value.

With the right strategy, Kian can align his YouTube content with his short-form success on TikTok and Instagram, creating a cross-platform ecosystem that strengthens his overall brand. Leveraging his visual storytelling skills and passion for global cuisine, Kian has the tools to transform YouTube into a thriving extension of his culinary journey.

  • Username: @cookingwithkian
  • Influence Score: 81.3/100
  • Followers: 4.5M
  • Activity: Inactive (0 videos/month)
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Inactive

Kian Hiatt's Social Media Influence Summary

Kian Hiatt holds a Favikon Authority Score of 9,403 points, positioning him as a leading creator in food entertainment. He ranks #6 among Food Entertainment influencers in the United States and is in the Top 1% on TikTok nationwide. His authority score underscores his ability to drive exceptional engagement, visibility, and growth across platforms. Kian’s influence in the food and nutrition space solidifies his status as a top-tier digital creator.

Content Strategy: Serving Global Flavors with Creativity and Consistency

Kian Hiatt’s content strategy revolves around engaging storytelling and culinary exploration. His ability to share visually stunning dishes, unique food challenges, and global dining experiences makes his content both relatable and aspirational. By combining high-quality visuals with educational and entertaining narratives, Kian connects with his audience on a deeper level. His content is designed to inspire food lovers while celebrating global cuisines, creativity, and the joy of cooking.

Reachability and Partnerships

Kian Hiatt’s reachability is rated as Very Difficult, reflecting his premium status as a leading creator in the food entertainment niche. With an estimated sponsored post cost of $21K, partnering with Kian requires a significant investment, but the results are unparalleled. Brands gain access to his highly engaged audience, spanning millions of followers across TikTok, Instagram, and YouTube, making him an invaluable asset for campaigns.

Kian’s collaborations emphasize quality, authenticity, and alignment with his culinary brand. He works with top-tier food, kitchen, and lifestyle brands, ensuring all partnerships integrate seamlessly into his content. His storytelling approach elevates sponsored posts, as Kian incorporates products or brands in an engaging and organic way that resonates with his audience while maintaining trust.

By showcasing products in relatable yet visually stunning formats, Kian delivers campaigns that feel both entertaining and informative. Whether promoting global food chains, kitchen appliances, or gourmet products, his content blends brand messaging with his signature style. This strategy maximizes brand visibility while ensuring that collaborations feel natural and valuable to his followers.

Kian’s ability to create high-impact, shareable content makes him a sought-after partner for brands looking to reach food enthusiasts. His premium pricing reflects the exceptional value he delivers, as his influence drives strong audience engagement and measurable results. With his credibility and wide reach, Kian remains a top choice for impactful and successful culinary partnerships.

Conclusion: A Leading Creator in Food and Culinary Entertainment

Kian Hiatt has positioned himself as a top-tier culinary content creator with a loyal audience of over 11.5 million followers. His ability to combine visually stunning, engaging, and educational content has made him a leading figure in the food entertainment space. With consistent growth and strong partnerships, Kian’s influence continues to thrive.

You might also find interesting:

✨ Nelson Neumann - Complete Social Media Analysis

✨ Davis Dodds - Complete Social Media Analysis

✨ Caleb Coffee - Complete Social Media Analysis

About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.