Who is ItsFunneh?

ItsFunneh is one of the most influential content creators in the gaming and streaming niche, with over 11.5 million YouTube subscribers and a strong presence on Instagram, TikTok, and Twitter. Known for her innovative and humorous takes on games like Roblox and Minecraft, she has cultivated a loyal fanbase through high-quality, engaging content. Her collaborations with KREW and participation in charity events showcase her ability to entertain, inspire, and foster community. Ranked as #1 in Roblox content in Canada, ItsFunneh exemplifies how creativity and strategy can drive success in the digital gaming world.

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ItsFunneh: A Leading Voice in Gaming and Digital Entertainment

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ItsFunneh, a Canadian gaming YouTuber, is known for her hilarious commentary and immersive gameplay videos. Her journey began with a passion for gaming and storytelling, evolving into one of the most respected voices in the gaming and streaming industry. Alongside her siblings, collectively known as KREW, she creates captivating Roblox and Minecraft adventures. Her innovative style and ability to engage her fanbase, lovingly called KREWFAM, set her apart in the gaming genre.

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A cornerstone of ItsFunneh’s success lies in her authenticity and relatability, sharing gaming escapades and personal moments through vlogs and live streams. Her light-hearted humor and focus on inclusivity have cultivated a safe and welcoming environment for fans. These efforts have fostered a strong sense of community, further emphasized by her charity streams and collaborative projects. ItsFunneh’s ability to humanize her content creates deep connections with her audience.

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Under her leadership, the KREW brand has expanded beyond content to include merchandise, apps, and interactive fan experiences. ItsFunneh’s influence extends into the world of online entertainment, where she inspires budding creators and participates in key events like the Roblox Innovation Awards. Her strategic brand growth ensures that her content continues to evolve with her fanbase, keeping her culturally relevant.

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ItsFunneh’s journey is a testament to the power of creativity and persistence in building a lasting legacy. Her unique approach to content creation redefines what it means to be a successful creator in the gaming niche. By blending humor, innovation, and community building, ItsFunneh has established herself as a cultural icon in the digital entertainment space.

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Social Coverage: Engaging Across Platforms

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ItsFunneh’s omnipresent reach spans YouTube, Instagram, TikTok, Twitter, and Twitch, creating a multi-platform ecosystem that ensures her fans are always engaged and entertained.

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ItsFunneh's Social Media Strategy

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YouTube: Dominant Platform

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Instagram serves as ItsFunneh’s secondary platform, where she engages with her audience of 575.1K followers through a combination of personal updates, promotional content, and fan interactions. This platform allows her to showcase a more visual and personal side, including behind-the-scenes moments and glimpses into her life outside of gaming. Through Instagram, ItsFunneh shares an authentic version of herself that strengthens her emotional connection with her fanbase. This mix of relatable and curated content helps her audience engage with her on a deeper level.

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Her posting frequency is significantly lower compared to her activity on YouTube, with no posts in the last 30 days, suggesting a deliberate focus on quality over quantity. Despite the lack of consistency, ItsFunneh’s content continues to achieve strong engagement when published, highlighting the loyalty of her Instagram followers. This platform also serves as an important space for collaborations, as her visual storytelling aligns well with Instagram’s branding potential. Maintaining activity here could boost her influence and reinforce her presence as a multi-platform creator.

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ItsFunneh’s Halloween-themed post from October 31st is an excellent example of her ability to create visually striking and fan-resonating content. The post garnered 94.9K likes and 2.4K comments, demonstrating her potential to command high levels of engagement when she does post. Such moments underline the power of a well-timed and curated post, proving that her audience is eager for more frequent updates. Leveraging this success can help her establish a more impactful Instagram presence.

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To expand her Instagram influence, ItsFunneh could benefit from consistent posting and strategic scheduling. Aligning her uploads with peak engagement hours, such as 7 PM EST, would increase visibility and interaction. By maintaining a regular posting cadence and integrating more fan-centric updates, ItsFunneh can solidify her position as a well-rounded creator while tapping into Instagram’s growth potential.

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• Username: @ItsFunneh
• Influence Score: 92.6/100
• Followers: 11.5M
• Activity: 15.3 videos/month
• Engagement Rate: 0.25%
• Growth: +0.63% (+71.6K new followers in 30 days)
• Average Engagement: 29.1K
• Posting Habits: Everyday at 7 PM EST

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Instagram: Personal and Visual Engagement

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Instagram serves as ItsFunneh’s secondary platform, where she engages her 575.1K followers through personal updates, promotional posts, and fan interactions. This platform allows her to showcase a visual and personal side, offering behind-the-scenes content and glimpses into her life outside gaming. It complements her YouTube content by adding a layer of relatability that strengthens her bond with fans. By focusing on visuals, ItsFunneh uses Instagram to enhance her brand’s identity in a creative and personal way.

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Her posting frequency is significantly lower compared to her highly active YouTube strategy, with no new posts in the last 30 days. This indicates that she prioritizes quality over quantity, ensuring her posts are impactful when published. Despite the inactivity, ItsFunneh's previous posts demonstrate a strong connection with her audience, evident in their high engagement rates. Instagram also serves as a key avenue for brand collaborations, leveraging her aesthetic content style for promotional opportunities.

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ItsFunneh’s Halloween-themed post from October 31st exemplifies her ability to craft visually striking and engaging content. The post garnered an impressive 94.9K likes and 2.4K comments, highlighting her potential to drive significant engagement when active. This showcases her ability to connect with her audience effectively, even with minimal posting. Such standout posts reinforce the idea that consistent quality posts could greatly expand her reach and influence.

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• Username: @ItsFunneh
• Influence Score: 39.3/100
• Followers: 575.1K
• Activity: 0 posts in the last month
• Engagement Rate: 0% (No recent activity)
• Growth: +1.79% (+10.1K new followers in 30 days)
• Average Engagement: Not applicable due to inactivity
• Posting Habits: N/A

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TikTok: Youthful and Viral

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TikTok is a highly dynamic platform for ItsFunneh and KREW, boasting a combined follower base of 1.1 million. The content here focuses on short-form, high-energy videos, showcasing fun and relatable moments as well as gaming highlights. ItsFunneh and KREW’s videos are tailored to appeal to TikTok’s younger demographic, aligning perfectly with the platform’s audience. This strategy positions them to grow their influence while maintaining relevance among fans of all ages.

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With a growth rate of 7.16%, ItsFunneh’s TikTok account added 73.5K new followers in the past 30 days, highlighting its ability to attract attention rapidly. Videos often emphasize the playful dynamics of the KREW team, featuring humorous moments and creative challenges that resonate with viewers. For example, the pumpkin-themed “Hear Me Out Cake” video received 2.2 million views and 405.2K likes, reflecting the viral potential of their content. This approach enables ItsFunneh to build engagement and visibility quickly on the platform.

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Despite its potential, the TikTok account has inconsistent posting activity, with videos being uploaded sporadically. This irregularity hinders ItsFunneh’s ability to fully capitalize on TikTok’s engagement-driven algorithm. Increasing posting frequency to twice a week could significantly enhance her reach and engagement. Additionally, leveraging trending sounds, challenges, and hashtags could improve discoverability and help the account gain momentum.

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• Username: @KREWTOK
• Influence Score: 18.1/100
• Followers: 1.1M
• Activity: 1 video/week (inconsistent)
• Engagement Rate: Not specified due to irregular activity
• Growth: +7.16% (+73.5K new followers in 30 days)
• Average Engagement: Not disclosed
• Posting Habits: N/A

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Twitter (X): Quick Updates

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Twitter, or X, serves as ItsFunneh’s platform for quick updates and real-time fan interactions, where she has a follower base of 365.8K. The platform offers her an opportunity to share personal insights, humorous commentary, and promotional content, providing fans with a glimpse of her personality beyond her gaming content. While not as central as her YouTube presence, Twitter acts as a space for casual interactions and promotional highlights that keep fans informed and engaged. This approach allows ItsFunneh to maintain a connection with her audience on a more conversational level.

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Currently, the platform shows minimal engagement and follower growth, with only a 0.04% increase in the last 30 days, equating to 160 new followers. Despite some notable posts, such as “Dress to Impress” and her Roblox Innovation Awards updates, her engagement rate remains low compared to her other platforms. The limited traction suggests a need for strategic improvements to make Twitter a more dynamic part of her overall social media presence. As it stands, Twitter remains supplementary rather than a core focus in her strategy.

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To maximize Twitter’s potential, ItsFunneh could benefit from increasing her posting frequency and experimenting with interactive content, such as polls, Q&A sessions, or live updates. These activities would encourage direct fan engagement and make her Twitter feed more interactive and appealing. Additionally, incorporating trending hashtags or joining conversations around popular topics could help boost her visibility and foster organic growth on the platform.

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• Username: @ItsFunneh
• Influence Score: 18.0/100
• Followers: 365.8K
• Activity: 1 tweet/week
• Engagement Rate: 0% (Minimal traction on posts)
• Growth: +0.04% (+160 new followers in 30 days)
• Average Engagement: Not disclosed
• Posting Habits: N/A

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Twitch: Live Streaming Potential

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Twitch serves as ItsFunneh’s least active platform, with a smaller follower base of 24.2K compared to her other social media channels. Despite limited activity, Twitch holds immense potential for real-time interactions and deeper community engagement. Live streams on Twitch provide an unfiltered, interactive format, allowing fans to connect with her gaming sessions on a more personal level. This platform offers a unique opportunity to engage her audience in ways that aren’t fully possible on other platforms.

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Currently, her Twitch account is inactive, with no recent live streaming activity recorded. This lack of presence represents a missed opportunity to foster a closer connection with her audience through live content. By neglecting Twitch, ItsFunneh is potentially missing out on reaching a dedicated gaming audience that prefers live-streamed content. Consistent activity on this platform could provide significant returns, both in terms of engagement and cross-platform growth.

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Integrating a regular Twitch streaming schedule could attract fans from her YouTube and TikTok platforms, further strengthening her multi-platform presence. Scheduling streams at 9 PM EST, an optimal time for gamer audiences, could help her maximize viewership. Additionally, Twitch collaborations with other streamers in the gaming niche could boost her visibility and attract new followers who align with her content style.

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To fully utilize Twitch, ItsFunneh could create exclusive live events, Q&A sessions, and charity streams, providing her audience with unique content not available on other platforms. These initiatives would solidify her position as a well-rounded gaming creator, enhancing her reputation in the streaming community. By diversifying her content on Twitch, she could expand her influence while maintaining the authenticity that her audience values.

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• Username: @ItsFunneh
• Influence Score: Not Rated (Currently inactive)
• Followers: 24.2K
• Activity: No recent activity
• Engagement Rate: Not applicable due to inactivity
• Growth: 0%
• Average Engagement: Not disclosed
• Posting Habits: Previously at 9 PM EST

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ItsFunneh's Social Media Influence: Authority Score and Rankings

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ItsFunneh holds an impressive Favikon authority score of 9,292, placing her as a top-tier content creator in the gaming niche. Ranked as the #1 Roblox creator in Canada and among the top 25 gaming influencers worldwide, her influence is undeniable. This authority score reflects her ability to consistently captivate her audience, with her YouTube platform being the cornerstone of her online success. Her multi-platform presence reinforces her dominance in the digital space. ItsFunneh’s YouTube influence score of 92.6/100 demonstrates her command over the platform, while her Instagram and TikTok influence scores (39.3 and 18.1 respectively) highlight opportunities for further growth.

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Content Strategy: Building a Gaming Empire

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ItsFunneh’s content strategy focuses on high-quality, entertaining gaming videos, with Roblox and Minecraft as core themes. Her YouTube channel is central, with 15+ monthly uploads, including live streams, KREW collaborations, and interactive challenges that emphasize storytelling and humor. On TikTok, she adopts a short-form content approach, showcasing trending challenges and playful team moments that engage a younger audience. While Instagram lacks consistency, it highlights her personal side, fostering deeper connections with fans. Her platform-specific content strategy allows her to engage diverse audiences, combining creativity and adaptability to expand her influence across multiple platforms.

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Reachability and Partnerships: Expanding the KREW Brand

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ItsFunneh’s reachability is rated as “very difficult,” emphasizing her exclusivity as a partner for brands looking to tap into the gaming and streaming audience. With an estimated sponsored post cost of $45K, her influence commands a premium, and brands collaborating with her can expect significant exposure across her platforms. However, her partnerships remain curated and focused, often aligning with her brand identity and the interests of her fanbase.

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Her collaborative projects with KREW also amplify her reach, enabling her to offer unique content that draws attention from both fans and potential partners. Whether participating in charity events, promoting exclusive merchandise, or collaborating with gaming companies, ItsFunneh ensures her partnerships are meaningful and resonate with her audience. This strategy not only maintains her authenticity but also strengthens her bond with her community.

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By leveraging her influence for impactful collaborations, ItsFunneh positions herself as more than a gaming influencer. Her ability to connect with brands and fans alike allows her to serve as a bridge between the gaming world and the broader entertainment industry. This dual focus on authenticity and value makes her an ideal partner for brands aiming to engage a passionate, tech-savvy audience.

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ItsFunneh’s rise to the top of the gaming world showcases her creativity, consistency, and connection with her audience. With a dominant presence on YouTube and an expanding footprint on TikTok and Instagram, she remains a central figure in the gaming and streaming space. Her collaborations with KREW, commitment to charity, and thoughtful partnerships underscore her dedication to using her platform for both entertainment and positive impact. She exemplifies how gaming content can inspire, entertain, and bring communities together. Her ability to evolve with her audience and stay authentic ensures her place as a cultural icon in the digital entertainment landscape.

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