Who is Heidi Wong?

Heidi Wong has carved a niche for herself as a content creator, artist, and author specializing in horror and true crime content. Known for her illustrated videos that blend storytelling with visuals, Wong has captivated a global audience through her unique style. In addition to her digital presence, she has published a book titled "Turning to Wallpaper," showcasing her artistic and literary talents. Her multifaceted approach as a storyteller allows her to resonate deeply with followers, making her one of the most influential voices in her genre.

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Heidi Wong: A Creative Force in Horror and True Crime Storytelling

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Heidi Wong is a content creator, artist, and author known for her engaging and visually captivating horror and true crime storytelling. With over 5.5 million followers on TikTok and a strong presence on YouTube and Instagram, Heidi has captivated a global audience through her illustrated videos that delve into horror stories, movie reviews, and mysterious narratives. Her unique blend of storytelling and visual art has established her as a leading voice in the horror and paranormal niche, where her content resonates deeply with fans who enjoy suspenseful, dark themes.

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In addition to her social media presence, Heidi is also a published author, with her book Turning to Wallpaper showcasing her talent beyond the screen. Her artistic background and literary skills enable her to create multifaceted content that goes beyond traditional social media posts. On Instagram, Heidi shares original artwork and personal glimpses into her life, allowing her followers to connect with her more intimately. She brings her passion for horror and storytelling into everything she creates, whether it’s a short horror video or an illustrated narrative, solidifying her place as a versatile artist in the digital world.

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Heidi’s influence extends to high-profile brand partnerships, including collaborations with Netflix, Vivienne Westwood, and Aritzia, which align well with her dark and artistic aesthetic. With a reachability classified as "Very Difficult," Heidi’s selective approach to collaborations adds to her exclusivity and appeal, making her a sought-after partner for brands. As she continues to expand her storytelling and art, Heidi remains dedicated to inspiring and entertaining her audience through her unique perspective, bridging the gap between visual art and storytelling in the horror genre.

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An Influencer active on social media

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Heidi Wong has a vast following across TikTok, Instagram, and YouTube, each of which showcases her storytelling talents differently. Her main focus is horror stories and illustrated narratives, which she delivers in her distinct, suspenseful style. Wong’s content covers everything from horror movie reviews to eerie personal stories, fostering a dedicated community around her interests in the paranormal and true crime.

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TikTok: Heidi's Hub for Horror

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TikTok is Wong’s largest platform, where her illustrated horror stories captivate 5.5 million followers. Wong uses the platform to share visually engaging stories that often incorporate suspenseful narratives and shocking twists. Her TikTok feed is filled with videos that explore horror movie breakdowns, psychological themes, and chilling tales that tap into the genre's core.

TikTok KPIs:

• Username: @itsheidiwong
• Influence Score: 89.7/100
• Followers: 5.5M
• Activity: 8.3 videos per week
• Engagement Rate: 11%
• Growth: Stable
• Average Engagement: 46.2K
• Posting Habits: Daily at 3 AM

Instagram: Behind-the-Scenes with Artistic Flair

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Heidi Wong’s Instagram account, with 1.9 million followers, offers a more intimate look into her life and creative process. Here, Wong shares artwork, personal reflections, and glimpses of her offline projects. This platform allows her to connect with fans beyond her TikTok stories, providing behind-the-scenes content that builds her personal brand. Her posts mix original artwork with snippets from her storytelling journey, creating a space for fans interested in her creative mindset.

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• Username: @itsheidiwong
• Influence Score: 91.6/100
• Followers: 1.9M
• Activity: 20 posts last month
• Engagement Rate: 0.93%
• Growth: +0.99% (+18.2K)
• Average Engagement: 17.2K
• Posting Habits: Daily at 3 AM

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YouTube: Long-Form Horror and True Crime

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On YouTube, Wong has 1.9 million subscribers and uses the platform for longer videos, where she dives deeper into horror and true crime topics. Her YouTube Shorts and videos often explore intricate storytelling elements, giving her audience a more comprehensive understanding of each story. Wong’s YouTube presence reinforces her expertise and authority in horror content, where each video is crafted to maintain viewer interest through suspense and storytelling depth.

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• Username: @ItsHeidiWong
• Influence Score: 85.2/100
• Followers: 1.9M
• Activity: 4 videos per month
• Engagement Rate: 3.56%
• Growth: +0.45% (+8.5K)
• Average Engagement: 3.4K
• Posting Habits: Once a week at 8 AM

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Heidi Wong's Authority Score and Rankings Summary

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Heidi Wong’s influence is highlighted by her Favikon authority score of 9,187 points, placing her as a leading figure in social media storytelling. Ranked #1 in Magic & Paranormal in China and the top 1% on Instagram in China, Wong has firmly established herself in the horror and storytelling niches. This recognition underscores her impact as a creator who consistently engages and captivates her audience.

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Content Strategy: Horror Stories with an Artistic Edge

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Wong’s content is characterized by suspenseful storytelling paired with captivating visuals. Her strategy revolves around horror-themed stories, movie reviews, and illustrated narratives, which align perfectly with her followers' interests. By creating content that is both visually and narratively compelling, she engages viewers on an emotional level, keeping them invested in her stories from start to finish.

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Across platforms, Wong ensures that her content resonates with her audience. Her TikTok videos are often short yet impactful, delivering quick stories that fit the platform’s fast-paced environment. On Instagram, she offers an insight into her life as an artist, sharing personal artwork and glimpses into her world. Her YouTube channel complements this approach by providing space for long-form content, where she can explore topics in more depth.

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Reachability and Partnerships

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With a reachability classified as "Very Difficult" and an estimated sponsored post cost of $6.8K, Wong’s high demand and selective approach add exclusivity to her brand. Her partnerships with brands like Netflix, Vivienne Westwood, and Aritzia highlight her alignment with premium and niche brands. Wong’s profile as a horror and true crime creator makes her a unique partner for brands seeking to reach a dedicated and engaged audience within this genre.

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Her focus on quality over quantity in partnerships solidifies her reputation and authenticity. This approach ensures that each collaboration aligns closely with her brand, creating more meaningful connections with her followers and maximizing the impact of each campaign.

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Heidi Wong has established herself as a powerhouse in horror and true crime storytelling, combining artistic talent with a strong narrative voice. Through her dynamic content strategy across TikTok, Instagram, and YouTube, she continues to captivate a growing audience. With her high authority ranking and dedicated followers, Wong’s influence within the horror genre is undeniable. As she continues to expand her brand, Wong's storytelling is set to inspire and engage fans on a deeper level, solidifying her position as a leading voice in the world of digital horror content.

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