Who's Who on Social Media
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Who is Gosch?

Gosch is a French musician and social media personality known for his compelling blend of music and creative content. With a strong presence on TikTok, YouTube, and Instagram, Gosch engages audiences with his catchy singles, behind-the-scenes glimpses, and relatable moments from his life.

December 4, 2024
Jeremy Boissinot
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Gosch is a French musician and social media personality known for his compelling blend of music and creative content. With a strong presence on TikTok, YouTube, and Instagram, Gosch engages audiences with his catchy singles, behind-the-scenes glimpses, and relatable moments from his life. Produced by Cyril Braun under Aldam Production, Gosch has also collaborated with prominent artists like Yanns and Jayel, further solidifying his place in the French music scene. His multifaceted career extends to entrepreneurship, with his online boutique showcasing his brand's versatility.

Gosch: Merging Music and Social Media for a Unique Influence

Gosch is a multi-talented musician and social media personality who has carved out a niche for himself in the French entertainment industry. Known for his catchy singles and relatable content, Gosch has successfully blended his music career with a dynamic online presence. Working under the guidance of Cyril Braun and his label Aldam Production, Gosch has developed a unique musical style that resonates with fans across various platforms. His ability to connect with his audience, both through his music and his storytelling, has propelled him to prominence.

Collaboration has been a cornerstone of Gosch’s career, as he has worked alongside renowned artists like Yanns and Jayel. These partnerships have not only expanded his musical reach but have also introduced his artistry to new audiences. Whether collaborating on hit tracks or sharing behind-the-scenes moments, Gosch demonstrates a commitment to fostering creative relationships within the music industry. These collaborations highlight his versatility as an artist and his ability to adapt to different styles and influences.

Beyond his music, Gosch’s entrepreneurial spirit is evident through his online boutique, where he showcases his brand and engages directly with his fans. This venture reflects his understanding of modern branding and his ability to connect with his audience beyond the music scene. His boutique serves as a platform for self-expression, offering products that embody his personality and style. By diversifying his efforts, Gosch has established himself as a multifaceted creator with a keen sense of his audience’s preferences.

Despite his growing fame, Gosch remains grounded and deeply appreciative of his supporters. He frequently celebrates milestones, such as one million streams on his hit single "Nous Deux", sharing his gratitude with his fans. His authenticity and openness about his creative process and personal journey make him relatable, strengthening the bond with his audience. Gosch’s blend of creativity, collaboration, and entrepreneurship ensures that he continues to stand out as a rising star in both the music and digital worlds.

An Influencer active on social media

With 1.3M followers on TikTok, 125K on YouTube, and 108.9K on Instagram, Gosch’s multi-platform presence cements his influence in the music and entertainment industries.

Gosch's Social Media Strategy Analysis

TikTok: The Heart of Gosch’s Audience

TikTok serves as Gosch’s most powerful platform, boasting an impressive 1.3M followers. His content focuses on sharing snippets of his music, behind-the-scenes moments, and personal interactions that keep his audience engaged. Gosch’s posts often go beyond music, showcasing his humorous side and relatable personality, making his TikTok a hub for his most loyal fans.

Gosch maintains consistent activity on TikTok, with an average of 1.7 videos per week, ensuring his followers stay engaged with fresh content. His engagement rate of 0.82% highlights the steady interaction his videos generate, with an average engagement of 10.6K per post. His ability to merge entertainment with promotional efforts, such as announcing new releases or collaborations, ensures that his TikTok remains dynamic and relevant.

A significant part of Gosch’s TikTok success lies in his ability to create relatable moments that resonate with his audience. For instance, posts involving his interactions with pets or light-hearted content around his music releases reflect a balance of personal and professional storytelling. This approach makes his music accessible while fostering a deeper connection with his followers.

  • Username: @gosch_officiel
  • Influence Score: 84.7/100
  • Followers: 1.3M
  • Activity: 1.7 videos/week
  • Engagement Rate: 0.82%
  • Growth: 0%
  • Average Engagement: 10.6K
  • Posting Habits: Twice a week at 2 AM

YouTube: A Platform for Depth

Gosch’s YouTube channel, with 125K followers, is where he delves deeper into his music and visuals. His content includes official music videos, creative collaborations, and behind-the-scenes footage. The platform allows Gosch to share his artistic vision in long-form content, offering fans a closer look at his creative process.

Although his activity on YouTube is less frequent, averaging 1.4 videos per month, the platform remains a key element of his strategy. His engagement rate of 2.54% and average engagement of 3.2K per video highlight the quality and impact of his content. Gosch’s ability to maintain a high engagement rate reflects the loyalty of his audience, who eagerly await his updates.

YouTube also serves as a hub for collaborations, where Gosch showcases features with other artists like Yanns and Jayel. These partnerships bring new audiences to his channel, enhancing his visibility and reach. By blending creative visuals with his music, Gosch ensures his content remains fresh and engaging.

  • Username: @Gosch_music
  • Influence Score: 81.1/100
  • Followers: 125K
  • Activity: 1.4 videos/month
  • Engagement Rate: 2.54%
  • Growth: +0.8% (+991 followers)
  • Average Engagement: 3.2K
  • Posting Habits: Irregular

Instagram: A Window into His World

Gosch uses Instagram as a platform to showcase his music, personal milestones, and behind-the-scenes moments. With 108.9K followers, his content strategy focuses on blending professional and personal posts to foster a deep connection with his audience. While Instagram is not his most active platform, it remains an essential space for celebrating milestones, announcing new releases, and sharing glimpses of his daily life. His posts exude authenticity, making his audience feel part of his creative journey.

A hallmark of Gosch’s Instagram strategy is his emphasis on visual storytelling. From polished professional shots to casual, candid photos, Gosch ensures his content is visually appealing and engaging. For example, posts featuring achievements like one million streams on his single “Nous Deux” create a sense of shared accomplishment between him and his followers. By prioritizing high-quality visuals and meaningful captions, he strengthens his personal brand while keeping fans invested in his journey.

Another key aspect of his Instagram strategy is collaboration and community building. Gosch often shares moments with other artists and collaborators, such as Yanns and Jayel, which not only highlights his teamwork but also expands his reach by engaging with their audiences. These collaborative posts emphasize his role as a dynamic figure in the music industry and showcase the diversity of his creative endeavors. Gosch’s ability to leverage his network ensures his content remains fresh and relevant to his audience.

While his recent posting activity has been low, with no posts last month, Gosch’s Instagram presence remains a valuable asset. His engagement rate has seen a decline, but his ability to share significant updates and personal reflections maintains a connection with his followers. To maximize Instagram’s potential, Gosch could focus on more consistent posting and integrating interactive elements like stories, reels, and polls to foster higher engagement. By aligning his Instagram content with his broader brand identity, Gosch can continue to use the platform as a key component of his overall social media strategy.

  • Username: @gosch_off
  • Influence Score: 11.1/100
  • Followers: 108.9K
  • Activity: 0 posts last month
  • Engagement Rate: 0%
  • Growth: -0.25% (-273 followers)
  • Average Engagement: 0
  • Posting Habits: Irregular

Gosch's Social Media Influence Summary

Gosch holds a Favikon authority score of 8,614 points, placing him among the top 25 musicians in France. His ability to blend creativity, storytelling, and audience engagement across platforms underscores his status as a prominent figure in the French music industry.

Content Strategy: Crafting Connections Through Music

Gosch’s content strategy revolves around blending music and personality. TikTok serves as his central hub for engagement, while YouTube provides depth with long-form content, and Instagram offers glimpses into his life. This multi-platform approach ensures that Gosch remains accessible and authentic, keeping his audience engaged and connected.

Reachability and Partnerships: Building Authentic Collaborations

Gosch’s reachability is categorized as "normal," with an estimated sponsored post cost of $2.3K, making him an accessible yet valuable partner for brands. This balance of affordability and influence positions him as an attractive collaborator for businesses aiming to engage a music-oriented and youth-driven audience. With a strong presence across TikTok, YouTube, and Instagram, Gosch provides brands with multiple avenues to amplify their reach. His relatable personality and creative content make his endorsements feel genuine, resonating with his followers and enhancing the credibility of partnered brands.

Gosch’s partnerships often align with his music career and personal brand, ensuring that his collaborations feel organic. For instance, he frequently integrates brand promotions into his creative storytelling, whether it’s through showcasing his lifestyle or highlighting products that complement his music. This strategy allows him to seamlessly promote brands without compromising the authenticity of his content. By carefully curating his collaborations, Gosch maintains the trust and engagement of his audience while offering brands an effective platform for promotion.

Another strength of Gosch’s reachability lies in his engagement with fans across platforms. While his Instagram activity has been limited recently, his TikTok and YouTube channels remain active, offering consistent opportunities for interaction. This multi-platform approach ensures that Gosch’s audience engagement remains strong, even as he diversifies his content. Brands benefit from this diverse engagement, as campaigns can be tailored to suit the unique strengths of each platform, from TikTok’s short-form videos to YouTube’s more detailed storytelling.

Gosch’s entrepreneurial mindset also plays a significant role in his reachability. His online boutique not only showcases his merchandise but also provides a direct link between him and his fans. This venture exemplifies his ability to create meaningful connections, both with his audience and with brands that align with his vision. By blending music, storytelling, and strategic partnerships, Gosch has built a framework that maximizes his reach and ensures his continued relevance in the digital space. As his influence grows, so too does the value of collaborating with him, making him a promising figure for future partnerships.

Gosch exemplifies how artists can seamlessly merge music and social media to build an engaging and dynamic brand. With a strong presence across platforms and a genuine connection with his audience, Gosch’s influence continues to grow, making him a leading figure in France’s music and entertainment scene.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.