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Who is Felipe dos Anjos Almeida? | B2B Influencer

Felipe dos Anjos Almeida has established himself as an influential figure in the SAP and LGBTQ+ advocacy space. With a significant presence on LinkedIn, Instagram, and TikTok, Felipe leverages his expertise in SAP and commitment to inclusion to inspire and educate his audience. His dedication to providing free SAP training and resources, along with his focus on mentorship within the LGBTQ+ community, has garnered him a loyal following and positioned him as a role model for young professionals in technology and social impact.

November 6, 2024
Natália Duarte

Felipe dos Anjos Almeida has established himself as an influential figure in the SAP and LGBTQ+ advocacy space. With a significant presence on LinkedIn, Instagram, and TikTok, Felipe leverages his expertise in SAP and commitment to inclusion to inspire and educate his audience. His dedication to providing free SAP training and resources, along with his focus on mentorship within the LGBTQ+ community, has garnered him a loyal following and positioned him as a role model for young professionals in technology and social impact.

Felipe dos Anjos Almeida’s Journey and Career Highlights

Felipe dos Anjos Almeida is a seasoned SAP specialist with over a decade of experience in BPO, having worked with multinational corporations like Accenture, Infosys, and Liq. As a recognized voice for inclusion and a mentor for the transgender community, Felipe uses his platforms to advocate for diversity in the workplace, particularly within the tech industry. In addition to his SAP expertise, he shares free resources, translations, and guidance for those interested in technology, striving to make SAP knowledge accessible to all.

With extensive knowledge in SAP MM and SAP FI, Felipe’s contributions extend beyond the corporate sphere. He is committed to creating safe spaces for learning and development, aiming to bridge the gap for underserved communities. His achievements highlight his dual impact as both a tech expert and a social advocate.

Social Coverage Summary

Felipe is a consistent and active influencer on LinkedIn, Instagram, and TikTok, regularly engaging his audience through a blend of educational and personal content.

LinkedIn: The Career Specialist’s Core Platform

Felipe’s primary platform is LinkedIn, where he connects with over 419,000 followers. His content includes in-depth SAP training insights, tips for navigating corporate environments, and advocacy for LGBTQ+ rights. Felipe’s LinkedIn posts reflect his expertise in SAP while addressing relevant social issues, making him a multifaceted leader in his field.

Through LinkedIn, Felipe has cultivated a professional community focused on education and inclusivity. He frequently shares updates on SAP projects and responds to questions, providing a resource hub for both seasoned SAP professionals and newcomers. His genuine and approachable style has earned him a dedicated following and a 95.5/100 influence score.

Username: @almeidafelipe88

Influence Score: 95.5/100

Followers: 419,100

Activity: 90 posts last month

Engagement Rate: 0.08%

Growth: +2.54% (+10,400 followers)

Average Engagement: 2,300

Posting Habits: 4 times a day at 9 PM

Instagram: Visual Insights for Career Growth

On Instagram, Felipe connects with nearly 100,000 followers, sharing glimpses into his personal life alongside professional content. His posts range from SAP insights to moments from his advocacy journey, demonstrating his commitment to authenticity and transparency. Felipe’s personal stories resonate with his followers, highlighting his role as a relatable advocate in the LGBTQ+ community.

Instagram provides a platform for Felipe to showcase his life beyond the office, allowing followers to connect with him on a more personal level. His posts on inclusion, diversity, and corporate experiences make his feed both inspiring and informative, though his engagement rate reflects the challenges of organic reach on Instagram.

Username: @almeidafelipe88

Influence Score: 76.1/100

Followers: 98,600

Activity: 21 posts last month

Engagement Rate: 1%

Growth: -7.85% (-7,900 followers)

Average Engagement:982

Posting Habits: Daily at 12 AM

TikTok: Engaging the Next Generation with Practical Advice

On TikTok, Felipe has attracted a smaller but dedicated following, focusing on engaging content aimed at the younger generation. His videos feature quick insights into the hiring process, job interview tips, and career advice, presented in a relatable and easy-to-digest format. With 2,400 followers, Felipe uses TikTok to break down complex SAP concepts and workplace dynamics in a way that appeals to emerging professionals.

Felipe’s TikTok presence aligns with his mission to mentor and uplift the next generation. By sharing advice that resonates with young job seekers, he helps bridge the knowledge gap in the industry, contributing to an empowered and informed audience.

Username: @almeidafelipe88

Influence Score:73.4/100

Followers: 2,400

Activity:1.9 videos per week

Engagement Rate: 2.67%

Growth:+0.24% (+5 followers)

Average Engagement: Twice a week at 9 PM

Posting Habits: Twice a week at 9 PM

Newsletter : SAP Around the World

While Felipe’s primary platforms are social media, he also reaches his audience through newsletters, where he dives deeper into SAP, corporate dynamics, and diversity topics. His newsletters serve as an extension of his social media content, offering a more in-depth perspective on industry trends and personal insights.

Felipe’s newsletter is structured to provide actionable advice and updates on SAP developments, making it a valuable resource for professionals and tech enthusiasts alike. Each edition reinforces his commitment to mentorship and education, positioning him as a trusted figure in both SAP and advocacy spaces.

Social Media Influence: Authority Score and Rankings

Felipe ranks as a top 1% creator in Brazil on LinkedIn, with an impressive authority score of 8,827 points. His dedication to inclusivity and SAP education has made him a significant influencer in the "Inclusion & Social Impact" category, where he stands among other notable advocates. His high ranking within both the tech and LGBTQ+ communities underscores his dual impact as an educator and social advocate.

Brand Partnerships and Reachability

While Felipe is a prominent figure online, reaching him can be challenging due to his extensive influence and high engagement across platforms. His reachability is classified as "Moderate," reflecting his substantial online presence. Felipe’s expertise in SAP and his position as a leading LGBTQ+ advocate make him a desirable partner for brands looking to engage with the tech and social impact communities.

Felipe’s partnerships often involve technology companies, social advocacy groups, and diversity-focused initiatives. By collaborating with like-minded brands, he continues to expand his influence and make a lasting impact on inclusion within the tech industry.

Content Strategy: Engaging and Provocative

Felipe’s content strategy combines SAP knowledge with advocacy for diversity and inclusion. On LinkedIn, he offers detailed SAP insights, answering follower questions and sharing project experiences. Instagram gives Felipe a platform for personal stories, bridging professional expertise with personal identity, while TikTok allows him to share quick, actionable career advice aimed at young professionals.

Felipe’s strategy centers on accessibility and inclusion, ensuring his knowledge reaches a wide audience, from SAP professionals to individuals exploring technology. His willingness to share personal experiences adds authenticity to his content, making his advocacy for the LGBTQ+ community even more impactful.

Felipe dos Anjos Almeida has carved a unique space as both an SAP specialist and LGBTQ+ advocate, using his platforms to educate, empower, and inspire. His blend of technical expertise and dedication to social impact resonates deeply with his followers, positioning him as a thought leader in the realms of SAP and inclusivity. Through his strategic use of LinkedIn, Instagram, and TikTok, Felipe continues to influence the tech landscape while championing diversity and support for marginalized communities. In a world where knowledge and empathy are equally essential, Felipe exemplifies the power of using one’s voice and skills to uplift others. His journey as a tech professional and advocate reflects his commitment to making SAP and social change accessible to all.

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About the author

Natália Duarte

Natália Duarte is the Chief of Staff at Favikon. She is a Brazilian entrepreneur at heart and speaks five languages fluently: Portuguese, English, French, Spanish, and Italian. She lived for two years in the French Alps, where she completed a Master's in Foreign Language Didactics and a Master's in Entrepreneurship and Project Management. She is passionate about innovation, business, and connecting people and purposes.