Who is Ethan Mollick?

Ethan Mollick, a professor of innovation and startups, is a respected voice in the academic and business communities. His research focuses on the role of games in business education, the impact of AI on productivity, and potential threats posed by AI technologies. By sharing insights on LinkedIn and X (formerly Twitter), Mollick has cultivated a substantial online presence, offering knowledge on entrepreneurship, technology, and the evolving role of AI. With a growing influence, he has leveraged social media to democratize his research findings and make complex topics accessible to a broader audience.

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Ethan Mollick: A Pioneer in Startups and Innovation Research

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Ethan Mollick is a distinguished professor and researcher specializing in startups, innovation, and the role of technology in modern business practices. His work spans various aspects of entrepreneurship, from the democratization of business education through gamification to the examination of artificial intelligence and its implications for society. At the University of Pennsylvania's Wharton School, Mollick has pioneered innovative approaches to teaching, such as using game-based simulations that allow students to experience complex business scenarios interactively. His commitment to making education engaging and accessible has garnered him respect as an educator and mentor, inspiring future entrepreneurs to think critically and creatively.

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In addition to his teaching, Mollick's research explores some of the most pressing technological issues of our time. He has delved deeply into the potential and risks of AI, studying how it could enhance productivity and the challenges it poses, such as deepfakes and AI-driven scams. His work has been published in peer-reviewed journals, where his insights into AI ethics, productivity, and trustworthiness in digital spaces have become essential references for both academics and industry professionals. Mollick’s research stands out for its focus on practical implications, often exploring how businesses and individuals can leverage technology responsibly and effectively.

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Beyond academia, Mollick has built a significant presence on social media, where he shares his findings and thoughts on innovation with a broader audience. His active engagement on LinkedIn and X allows him to reach professionals, entrepreneurs, and technology enthusiasts worldwide, making complex academic research accessible and relevant to those outside his classroom. His posts blend insightful commentary with timely analysis, sparking discussions that bridge the gap between theory and practice. By sharing his expertise openly, Mollick fosters a community of learners and thinkers who are eager to understand and adapt to the rapidly changing technological landscape.

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An Influencer on social media

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With a primary focus on LinkedIn and X, Ethan Mollick reaches a substantial and engaged audience eager to learn about the latest in startup innovation and AI advancements.

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Ethan Mollick's Social Media Strategy

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LinkedIn: Sharing Research and Industry Insights

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Mollick’s LinkedIn presence centers around his academic expertise and professional insights. He uses this platform to post research findings, thought-provoking analyses, and articles that resonate with business professionals and academics alike. His content is meticulously crafted to engage an audience seeking in-depth discussions on AI, startups, and innovation. Mollick’s posts often feature long-form commentary, linking current events and technological advancements to his research, thereby enhancing the relatability of academic content.

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By maintaining a high posting frequency, Mollick consistently engages his 187.6K followers on LinkedIn. This platform serves as his professional hub, where his influence score of 93.4 reflects the strength of his engagement. His growth rate on LinkedIn, at 7.37%, showcases a steady increase in followers, indicating a rising interest in his expert analyses. Despite a lower engagement rate of 0.44%, his followers value his insights, with posts sparking conversations among professionals in his field.

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• Username: @emollick
• Influence Score: 93.4/100
• Followers: 187.6K
• Activity: 69 posts last month
• Engagement Rate: 0.44%
• Growth: +7.37% (+12.9K)
• Average Engagement: 833
• Posting Habits: Twice a day at 11 PM

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X (Twitter): Engaging in Real-Time Discussions

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On X, Mollick takes a more dynamic approach, frequently sharing real-time insights on the latest trends in AI and startups. His tweets often include visual elements like charts and images, making complex data digestible and appealing to his 240.5K followers. Mollick’s posts on X are crafted to prompt discussions and reactions, with topics ranging from AI ethics to startup strategies. He leverages this platform to react promptly to industry changes, adding his unique perspective to trending topics.

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Mollick’s influence on X is notable, with an influence score of 89.3 and a growth rate of 1.14%. He maintains a consistent posting frequency of around four times daily, ensuring his followers receive regular updates. Although his engagement rate of 0.3% might seem modest, his tweets reach a wide audience, often getting thousands of views. His thought-provoking posts appeal to both professionals and casual followers interested in technology and innovation.

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• Username: @emollick
• Influence Score: 89.3/100
• Followers: 240.5K
• Activity: 31.6 tweets per week
• Engagement Rate: 0.3%
• Growth: +1.14% (+2.7K)
• Average Engagement: 733
• Posting Habits: Four times a day at 4 AM

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Ethan Mollick's Social Media Influence Summary

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With a Favikon authority score of 8,752 points, Ethan Mollick is recognized as a “Prominent Figure Online,” a testament to his expertise and influence in the fields of startups and technology. Ranked among the top 1% in the Startups & Entrepreneurship niche in the United States, Mollick is positioned alongside leading thinkers and innovators. His significant followings on LinkedIn and X enable him to connect with professionals, entrepreneurs, and academics, fostering discussions that bridge academia and industry.

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Content Strategy: Making Complex Concepts Accessible

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Ethan Mollick’s content strategy is rooted in his commitment to education. He breaks down complex research findings into accessible, engaging posts, making his expertise available to a broad audience. His posts often blend visuals with concise explanations, making academic concepts like AI ethics and startup dynamics easier to understand. Mollick’s style is conversational yet informative, which resonates with his followers who seek authoritative content without the formality of traditional academic publications.

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By addressing timely topics such as AI-generated content and the ethical implications of technology, Mollick ensures his content remains relevant. His ability to discuss both the opportunities and risks of technological advancements appeals to a diverse audience, from startup founders to tech enthusiasts. This nuanced approach allows Mollick to present himself as an unbiased educator, committed to informed and balanced discussions.

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Reachability and Partnerships

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With a “Normal” reachability status and an estimated sponsored post cost of $6.8K, Ethan Mollick represents a valuable partner for brands and institutions in the education and technology sectors. His alignment with academic and industry interests makes him an ideal collaborator for campaigns focusing on innovation, entrepreneurship, and AI. Mollick’s influence among thought leaders in technology provides partnership opportunities that could amplify his insights across broader networks.

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Ethan Mollick’s social media presence exemplifies the power of academia in the digital age. By using LinkedIn and X to share his knowledge, Mollick reaches beyond traditional academic circles, bringing valuable insights to a wider audience. His focus on startup innovation, AI, and technology ethics aligns with the interests of both his followers and the industries he discusses. As Mollick continues to expand his influence, he remains a thought leader committed to democratizing knowledge and engaging in impactful discussions on the future of technology and business.

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