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Top 20 Advertising & PR Influencers in the US in 2025

Advertising and PR are evolving faster than ever, fueled by creative leaders who blend strategy with storytelling. Meet the Top 20 Advertising & PR Influencers in the US in 2025, setting new standards for influence, authenticity, and impact.

April 22, 2025
Jeremy Boissinot

Here’s the list of the Top 20 Advertising & PR Influencers in the US in 2025:

20. Paolo Mottola

Paolo Mottola is the Divisional Vice President of Brand Marketing at REI Co-op, where he leads marketing strategy, integrated campaigns, and brand advertising. He has a strong background in creative and marketing leadership, contributing to award-winning campaigns like #OptOutside. An educator at the University of Washington, he emphasizes the importance of storytelling in brand marketing and advocates for outdoor access and sustainability. His posts reflect a commitment to community engagement and inclusivity in outdoor experiences.

Favikon Authority Score: 6 574 pts

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19. Aileen Abella

Aileen Abella is a leading public relations and marketing expert specializing in lifestyle, entertainment, and the U.S. Hispanic market. As the founder of A² Media, a boutique PR agency based in Miami, she drives high-profile campaigns for artists, celebrities, and major brands. With over 25 years of industry experience, Aileen excels in influencer marketing, media relations, and event management. Her social media highlights collaborations with top talent, major events, and advocacy for women's empowerment, making her a key voice in the entertainment and PR landscape.

Favikon Authority Score: 6 707 pts

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18. Ben Radack

Ben Radack is a performance marketing expert and founder of the Nomad Project, specializing in paid media strategies for e-commerce brands. With over $100M spent on Facebook ads, he focuses on creative strategy and media buying to enhance ad performance. His content emphasizes building trust, optimizing ad creatives, and understanding customer psychology. He actively shares insights on effective marketing practices and offers free resources to help brands scale their advertising efforts.

Favikon Authority Score: 6 768 pts

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17. Michael Kaye

Michael Kaye is a seasoned brand marketer and communications strategist based in New York, with over a decade of experience leading impactful campaigns across industries. As Director of Brand Marketing & Communications at Match Group for ARCHER and OkCupid, he oversees brand strategy, influencer partnerships, and media relations. Michael is also an educator at NYU and Pace University, mentoring future PR leaders. His work focuses on branding, the creator economy, and social justice advocacy, particularly LGBTQ+ rights and antisemitism. Recognized by major media outlets and industry awards, he actively champions diversity and inclusion in communications and marketing.

Favikon Authority Score: 6 785 pts

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16. Blair Huddy

Blair Huddy is a strategic PR, communications, and marketing expert with a focus on B2B companies that contribute positively to society and the environment. As the Founder and CEO of Hudson Davis, she leverages her extensive experience to help organizations significantly increase their revenue through innovative marketing strategies. Blair is recognized as a LinkedIn Top Voice and an AI marketing expert, and she is passionate about supporting women-owned and neurodivergent businesses, as well as the cannabis industry.

Favikon Authority Score: 6 838 pts

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15. George Tannenbaum

George Tannenbaum is the founder of GeorgeCo., LLC, a Delaware-based company focused on innovative advertising solutions. With 38 years of experience in the traditional ad industry, he emphasizes the importance of good writing as a business advantage. His social media presence showcases a blend of humor and insight into the advertising world, often critiquing industry norms and promoting a more human-centric approach to marketing.

Favikon Authority Score: 6 912 pts

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14. Ciaran Finn

Ciaran Finn is the founder of Blue Finn Media, specializing in eCommerce growth strategies. He provides insights on scaling DTC brands through effective marketing campaigns, leveraging data-driven approaches and creative ad strategies. His content focuses on performance marketing, offering free resources like ad templates and training to help brands optimize their advertising efforts. Ciaran emphasizes the importance of building a personal brand and networking within the industry.

Favikon Authority Score: 6 980 pts

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13. Charley Tichenor IV

Charley Tichenor IV is a prominent Facebook advertising expert and the CEO of Disrupter School, specializing in helping brands scale through effective ad strategies. With over $1 billion in revenue driven, he is recognized as a top 100 Facebook advertiser. His content focuses on teaching businesses how to optimize their ad performance, automate processes, and achieve sustainable growth. He actively engages with his audience through educational posts, free resources, and a dedicated Facebook Ads MBA program.

Favikon Authority Score: 7 102 pts

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12. David Sable

David Sable is a global marketing leader, entrepreneur, and author known for his expertise in brand building, crisis management, and storytelling. With decades of experience leading top advertising firms, he combines strategic thinking with a strong focus on collaboration and client impact. David is also an advocate for social activism, using marketing as a tool for positive change. His thought leadership bridges traditional advertising and digital innovation, making him a key voice in the evolution of the industry.

Favikon Authority Score: 7 178 pts

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11. Walter Geer III

Walter Geer III is a Chief Creative Officer with a focus on innovation and diversity in advertising. He is a co-founder of Blackweek, a marketing conference aimed at promoting equity and inclusion. Geer is a multi-patent holder and has worked with major companies like Google and Viacom. His social media presence emphasizes the importance of fair compensation for Black creators and advocates for systemic change in the advertising industry. He shares personal experiences related to health and family, highlighting resilience and community support.

Favikon Authority Score: 7 280 pts

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10. Christina Daves

Christina Daves is a PR strategist, author, and speaker specializing in media visibility and personal branding. Through her podcast Living Ageless and Bold and appearances on major TV shows, she empowers women over 50 to elevate their brand presence and break through barriers like imposter syndrome. Christina shares actionable insights on pitching, media strategy, and personal development, inspiring audiences to embrace bold reinvention and amplify their voice at any stage of life.

Favikon Authority Score: 7 348 pts

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9. Jeff Green

Jeff Green is the Founder and CEO of The Trade Desk, a leading digital advertising technology company. He has extensive experience in the internet and TV industry, focusing on innovative solutions for programmatic advertising. His posts often discuss industry trends, company achievements, and strategic insights, particularly regarding the open internet and digital advertising landscape. Green emphasizes the importance of trust and transparency in advertising, advocating for better practices and technologies in the sector. 

Favikon Authority Score: 7 465 pts

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8. Carly Martinetti

Carly Martinetti is a co-founder of Notably, a PR firm specializing in strategic communications for startups. She emphasizes the importance of earned media and building genuine narratives, advocating for a flexible work culture that prioritizes employee well-being. Carly shares insights on the evolving PR landscape, focusing on the value of trade publications and the human element behind media placements. Her personal experiences, including motherhood and loss, inform her approach to leadership and client relationships.

Favikon Authority Score: 7 581 pts

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7. Ashley Rutstein

Ashley Rutstein is a freelance Creative Director and Copywriter based in Denver, specializing in advertising and marketing. She shares insights on agency life, career tips, and industry commentary through her platform, Stuff About Advertising. Ashley engages her audience with news roundups, critiques of ad campaigns, and educational resources for aspiring advertisers. She also hosts a podcast discussing the intricacies of the advertising world, aiming to support the next generation of creatives.

Favikon Authority Score: 7 769 pts

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6. Andy Pearson

Andy Pearson is the VP of Creative at Liquid Death, where he is celebrated for pushing the boundaries of advertising with bold, humorous campaigns. A seasoned creative leader, he blends sharp marketing insights with storytelling that challenges traditional norms. Beyond his work in advertising, Pearson shares personal anecdotes as an ultrarunner and co-host of the Between Two Pines podcast. His content highlights the power of authenticity, humor, and innovation in building memorable brands.

Favikon Authority Score: 7 976 pts

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5. Parry Headrick

Parry Headrick is a seasoned public relations leader and founder of Crackle PR, a firm dedicated to serving values-driven tech companies. With over 20 years of experience, he specializes in connecting compelling stories to audiences through strategic communications, branding, and media relations. Headrick is known for challenging traditional PR norms, promoting transparency, flexibility, and genuine client relationships. His content highlights the power of storytelling, integrity in business, and the evolving landscape of tech PR.

Favikon Authority Score: 7 998 pts

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4. Becca Chambers

Becca is an award-winning tech CMO and Chief Communications Officer known for her authenticity, energy, and no-BS approach to branding and leadership. Also known as “Becca from LinkedIn,” she’s also a powerhouse content creator—with insights that reach 10 million people every month. Recently ranked the #2 woman on LinkedIn (and #1 in Advertising/PR and Brand), Becca is one of the most influential voices in marketing and communications today. Becca also writes and speaks on the competitive advantages of the neurodivergent mind, AI, leadership, and brand strategy, with her insights featured in The Wall Street Journal, The Washington Post, The New York Post, Fortune, Forbes, Fast Company, and more. She also hosts her own podcasts, tackling everything from neuroscience to marketing strategy to ADHD life hacks. Becca ranks among LinkedIn's top 5 women and top 20 creators overall in the US. She's also the #1 female voice in Sales & Marketing on LinkedIn, with a highly engaged following of over 60,000 marketers, tech leaders, and HR, and communications pros.

Favikon Authority Score: 8 018 pts

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3. Dara Denney

Dara Denney is a performance creative consultant and YouTuber based in Brooklyn, New York, specializing in advertising and media buying. She shares insights on Facebook Ads and creative strategies through her social media platforms, aiming to demystify the advertising process for beginners. Her content focuses on practical tips, real-world examples, and data-driven strategies to help businesses grow through effective advertising. Dara is passionate about making marketing more accessible and less exclusive.

Favikon Authority Score: 8 186 pts

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2. Shama Hyder

Shama Hyder is an entrepreneur, keynote speaker, and bestselling author, recognized as a leading figure in B2B marketing and PR. As the CEO of Zen Media, she focuses on helping brands navigate the digital landscape. Her content emphasizes strategic marketing insights, the importance of earned media, and the evolving role of technology in business. With a global audience, she has delivered keynotes in over 24 countries and has been featured in major media outlets. Hyder advocates for effective communication and brand relevance in a rapidly changing market.

Favikon Authority Score: 8 362 pts

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1. Robert Syslo Jr.

Robert Syslo Jr. is the founder of Syslo Advertising and Syslo Ventures, specializing in data-driven advertising solutions. His expertise lies in leveraging AI technology to optimize marketing strategies, significantly reducing customer acquisition costs. Syslo's content focuses on innovative marketing techniques, emphasizing measurable results and efficiency. He actively engages with his audience through various social media platforms, promoting his services and sharing insights on effective advertising practices.

Favikon Authority Score: 8 385 pts

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.