Who's Who on Social Media
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Who is Ethan Evans?

Ethan Evans, a former Amazon VP, brings over 15 years of leadership experience, having led global teams and innovated products like Prime Video. Now a leadership coach, he empowers professionals with actionable strategies for career advancement, executive success, and high-performance habits.

December 18, 2024
Jeremy Boissinot
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Ethan Evans: A Voice in Leadership and Executive Coaching

Ethan Evans is a seasoned leadership coach and retired Amazon Vice President with a distinguished career spanning over 15 years at one of the world’s most influential tech companies. During his tenure, Ethan led global teams of 800+ employees and played a pivotal role in developing innovative businesses and products, including Prime Video, Amazon Appstore, and Merch by Amazon. His forward-thinking mindset is reflected in the 70+ patents he holds, showcasing his ability to innovate in the fast-paced tech landscape.

Beyond his product and team leadership, Ethan has contributed significantly to Amazon’s organizational success through his expertise in talent development and mentorship. He conducted over 2,500 interviews and reviewed more than 10,000 resumes, offering invaluable insights into recruitment, leadership growth, and team building. These experiences shaped Ethan into an authority on career advancement and professional excellence, which are now central themes of his coaching and content.

Ethan Evans won the Icon Humanitarian Award from Be Great! Network (Source: @ethanevansvpm, LinkedIn, 13/09/2024)

After retiring from Amazon in September 2020, Ethan transitioned into leadership coaching to empower aspiring executives and professionals. Leveraging his extensive experience, he provides practical guidance through online courses, social media content, and public speaking. His mission is to help individuals navigate career transitions, embrace high-performance habits, and achieve executive-level success through strategic growth and decision-making.

Today, Ethan’s impact extends beyond individual coaching. Through his Level Up newsletter, engaging content on platforms like LinkedIn, X, and YouTube, and collaborations with leadership experts, he shares actionable strategies that resonate with professionals worldwide. Ethan’s combination of technical expertise, proven leadership, and a relatable communication style has earned him recognition as a leading voice in professional development and executive coaching.

An Active Leader and Coach in Social Media

Ethan Evans maintains a strong presence across multiple platforms, each tailored to his audience’s professional growth needs. His thoughtful and consistent content ensures he reaches a diverse and engaged audience.

LinkedIn: Primary Stage for Professional Insights

Ethan’s LinkedIn account serves as his central hub, where he shares in-depth articles, career advice, and leadership reflections. His audience of 127.8K followers consists largely of professionals and executives seeking actionable insights.

Ethan publishes 24 posts per month, with topics ranging from Amazon’s leadership culture to strategies for improving work-life balance. His content resonates deeply with professionals, fostering high engagement. His storytelling skills, particularly his lessons from Amazon and reflections on leadership debates, make him relatable and insightful. His posts routinely spark thoughtful discussions and reflect his authority in the executive space.

His engagement rate of 0.27% may appear modest but remains competitive for LinkedIn’s platform norms, with an average engagement of 338 interactions per post and a solid 73K average views over 30 days. Ethan’s growth is steady at +1.8% monthly, reflecting his ability to attract a consistent professional audience.

  • Username: @ethanevansvp
  • Influence Score: 88.5/100
  • Followers: 127.8K
  • Activity: 24 posts/month
  • Engagement Rate: 0.27%
  • Growth: +1.8% (+2.2K followers in 30 days)
  • Average Engagement: 338
  • Posting Habits: Everyday at 12 AM

X (Twitter): A Space for Concise Leadership Lessons

On X, Ethan engages his audience through succinct and powerful thoughts on leadership and executive strategies. With 22.2K followers, he maintains impressive momentum, growing by 11.26% monthly.

His tweets feature concise takeaways from his Amazon experiences, career lessons, and observations on leadership debates. Posts like his reflections on Jeff Bezos’ emphasis on “not compromising for social cohesion” showcase his storytelling skills in a shorter format. High-performing tweets, such as one reaching 2.1M impressions, illustrate his capacity to spark wide-reaching conversations.

Ethan publishes around 6.4 tweets per week, balancing deep insights with relatable and shareable content. This consistency fuels his strong 3.9% engagement rate and keeps his audience consistently engaged.

  • Username: @EthanEvansVP
  • Influence Score: 87.4/100
  • Followers: 22.2K
  • Activity: 6.4 tweets/week
  • Engagement Rate: 3.9%
  • Growth: +11.26% (+2.2K followers in 30 days)
  • Average Engagement: 831
  • Posting Habits: Everyday at 12 AM

YouTube: Focused Leadership Videos for Professionals

Ethan’s YouTube channel provides longer-form content, offering professionals deep dives into executive influence, conflict management, and leadership habits. His audience of 9.3K subscribers appreciates his practical advice delivered through 3.5 videos per month.

Ethan’s video content features a mix of solo lessons and collaborations with other leadership experts. Videos like “How I Pick My Directors” and “Implement New Habits” receive hundreds to thousands of views, showcasing their niche value. While his engagement rate of 0.43% is lower, the platform serves as a complement to his broader strategy, allowing him to provide more detailed insights.

  • Username: @EthanEvansVP
  • Influence Score: 37.9/100
  • Followers: 9.3K
  • Activity: 3.5 videos/month
  • Engagement Rate: 0.43%
  • Growth: +2.58% (+232 followers in 30 days)
  • Average Engagement: 39
  • Posting Habits: Once a week at 8 AM

Level Up Newsletter: A Resource for Ambitious Leaders

Ethan’s Level Up newsletter is an extension of his mission to guide professionals toward career growth and executive success. With a focus on high-performance habits and leadership strategies, it delivers weekly actionable advice for professionals and executives. Each edition of the newsletter covers topics such as work-life balance, overcoming challenges in leadership roles, and insights from Ethan’s Amazon career. His ability to break down complex leadership principles into digestible advice makes the newsletter valuable for aspiring and seasoned leaders alike.

The newsletter builds trust and establishes Ethan’s reputation as a thought leader, serving as an essential complement to his social media content. Subscribers gain access to exclusive tips and lessons, reinforcing Ethan’s overall strategy of empowering leaders.

Ethan's Social Media Influence and Rankings

Ethan Evans’ influence is reflected in his impressive authority score of 8,386 points, placing him in the Top 1% of notable figures in the Careers & Office and Management & Leadership categories. He holds the #288 spot on LinkedIn in the United States and ranks #20 in Management & Leadership nationwide. His consistent posting habits, high-quality insights, and ability to engage his audience have solidified his reputation as a prominent figure in the professional development space, earning him trust and recognition among aspiring leaders and executives.

Content Strategy: Formula for Leadership Impact and Career Growth

Ethan’s content strategy is a powerful formula that combines authentic leadership lessons with actionable insights for professionals seeking career growth. Across platforms like LinkedIn, X (Twitter), and YouTube, he tailors his approach to resonate with his audience. He leverages personal stories drawn from his Amazon experience to share lessons on leadership debates, team growth, and overcoming challenges, making his content relatable and impactful. Additionally, Ethan delivers actionable advice on career advancement, including interview strategies, leadership habits, and tips for executive success.

To foster deeper connections, Ethan emphasizes engagement, encouraging thoughtful conversations and reflections from his audience. His ability to adapt content to each platform—long-form articles on LinkedIn, concise insights on X, and detailed video tutorials on YouTube—ensures maximum reach and impact. This strategic blend of storytelling, practical guidance, and platform-specific delivery cements Ethan’s influence as a trusted voice in leadership and professional development.

Reachability and Partnerships

Ethan Evans’ content has strong professional reach, making him an attractive partner for brands targeting ambitious professionals, executives, and leadership-focused audiences. With an estimated sponsored post cost of $1.8K, his normal reachability status indicates promising ROI for brands aligned with his values.

Ethan Evans’ creator network features a powerful mix of prominent brands and influential individuals across industries. Notable connections include Amazon, the global tech giant where Ethan built his leadership legacy, and TED Conferences, recognized worldwide for sharing innovative ideas. Leaders like Jason Yoong, a business executive, and Lenny Rachitsky, host of Lenny’s Podcast, bring entrepreneurial expertise to the network.

Additionally, figures like Jordan Cutler and Rahul Pandey contribute their voices from IT and tech spaces, while Alan Stein, a career coach, aligns closely with Ethan’s focus on professional development. This diverse network highlights Ethan’s influence in leadership, innovation, and career coaching communities.

Conclusion: Lasting Impact on Leadership and Career Success

Ethan Evans is a leading voice in leadership and career coaching, inspiring professionals with his engaging storytelling and actionable insights. His multi-platform strategy ensures he connects with ambitious individuals striving for career growth and executive success. With consistent audience growth, a strong authority score, and proven expertise, Ethan’s influence in the professional development space is both impactful and enduring.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.