Who's Who on Social Media
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Who is Ella Rose aka Ella Ashcraft?

Ella Rose is more than just a travel and lifestyle influencer—she is a storyteller who captures life’s most beautiful moments with an elegant, dreamlike touch. Her content reflects a deep appreciation for nature, adventure, and personal growth, blending scenic landscapes, soft pastels, and poetic reflections to create an immersive experience for her audience.

February 11, 2025
Jeremy Boissinot
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Ella Rose: Capturing Aesthetic Lifestyle and Travel with Elegance

Ella Rose is a content creator known for her dreamy, aesthetic approach to lifestyle and travel storytelling. Her content captures scenic landscapes, intimate homecomings, and reflective moments, offering her audience a glimpse into a serene and gratitude-filled way of living. With a passion for adventure travel and minimalist fashion, she curates a soft, ethereal digital presence that resonates with those seeking beauty in simplicity. Her posts exude a sense of tranquility, emotion, and appreciation for life’s small joys.

Her journey as an influencer began with a love for capturing nature, movement, and personal experiences, translating them into visually stunning content. She integrates poetic captions and emotive storytelling with carefully composed imagery, creating a unique and engaging experience for her followers. Unlike fast-paced travel influencers, Ella focuses on slowing down and embracing each destination, making her content feel intimate and immersive. This approach has helped her build a dedicated and highly engaged community.

Ella Rose’s Graduation Milestone: Celebrating Success and New Beginnings (Source: @ellashcraft, Instagram, May 2024)

Beyond travel, Ella’s content explores fashion, lifestyle, and self-reflection, making her a versatile creator with a cohesive aesthetic. She frequently collaborates with brands that align with her romantic and elegant aesthetic, such as Rebecca Hessel Cohen and Sunset Adore. Her style is best described as elegant minimalism, blending soft pastels, flowing dresses, and scenic backdrops to create a distinct and recognizable visual identity. Her audience connects deeply with her message of gratitude, joy, and mindfulness.

Though Instagram is her primary platform, her influence extends beyond static images, offering brands an aspirational yet relatable marketing opportunity. While her TikTok presence is currently inactive, she has the potential to expand into video-based storytelling, further enriching her content. By sharing more reels, travel vlogs, and interactive content, she could grow her audience and increase engagement. As she continues to refine her brand, Ella remains a standout voice in aesthetic lifestyle and travel content.

An Influencer Active on Social Media

Ella Rose maintains a strong presence on Instagram, where she engages with her audience through aesthetic visuals, travel moments, and storytelling-driven posts. Her reach on TikTok is minimal, making Instagram her main platform for brand partnerships and audience engagement. She ranks in the top 6% of Adventure Travel influencers in the United States, proving her strong positioning in the niche.

Ella's Social Media Strategy Analysis

Instagram: The Core of Ella Rose’s Aesthetic Brand

Instagram is Ella Rose’s primary platform, where she has cultivated a following of 145.5K users drawn to her elegant and tranquil aesthetic. Her content revolves around soft, nature-inspired photography, personal reflections, and poetic captions, creating a dreamy escape for her audience. She shares travel moments, minimalist fashion, and gratitude-filled narratives, making her feed both visually cohesive and emotionally engaging. Her ability to blend beauty with storytelling has established her as a recognized voice in aesthetic lifestyle content.

One of Ella’s greatest strengths on Instagram is her high engagement rate of 5.85%, reflecting her strong connection with her audience. Despite posting only once a month at 5 PM EST, her content consistently receives high engagement, averaging 8.5K interactions per post and 255.6K views. This suggests that her audience deeply values the content she shares, making her a prime candidate for luxury travel and fashion partnerships. If she increases her posting frequency, she could further amplify her reach and brand collaborations.

Ella’s content strategy is based on visual storytelling, using scenic landscapes, soft color palettes, and minimalist compositions to create a serene and aspirational aesthetic. Her captions are thoughtful and poetic, adding a layer of emotion and depth to her posts. This approach sets her apart from fast-paced influencers, as she prioritizes meaningful storytelling over volume. However, adding more interactive elements, such as Reels, Q&As, and behind-the-scenes content, could further boost her engagement.

Her strategic use of brand collaborations has positioned her as a sought-after influencer in the lifestyle and travel space. She has partnered with brands like Rebecca Hessel Cohen and Sunset Adore, both of which align with her romantic and feminine aesthetic. Given her very safe brand rating, she is an ideal candidate for luxury travel experiences, boutique fashion, and wellness collaborations. With a few adjustments to posting frequency and content variety, Ella has the potential to expand her influence even further.

  • Username: @ellashcraft
  • Influence Score: 80/100
  • Followers: 145.5K
  • Activity: 1 post last month
  • Engagement Rate: 5.85%
  • Growth: 0%
  • Average Engagement: 8.5K
  • Posting Habits: Once a month at 5 PM EST

TikTok: An Underdeveloped Platform with Potential

While Instagram remains Ella Rose’s primary focus, she has a small presence on TikTok, with 3.8K followers. However, her account has been inactive for two years, meaning she currently has no engagement or audience growth. Given the fast-paced and highly visual nature of TikTok, Ella could repurpose her Instagram content into short-form videos to revive her profile. By leveraging her aesthetic storytelling skills, she could expand her audience and reach a younger demographic.

TikTok presents an opportunity for Ella to experiment with more dynamic content, such as short travel clips, fashion styling videos, and behind-the-scenes moments. Unlike Instagram, which favors curated and polished content, TikTok thrives on authentic and spontaneous storytelling. If she integrates more real-time and interactive content, she could quickly build an engaged and loyal audience. Additionally, using popular sounds and trends could help her increase visibility on the platform.

  • Username: @ella_ashcraft_
  • Influence Score: 5/100
  • Followers: 3.8K
  • Activity: 0 posts last month
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0
  • Posting Habits: Once a year at 5 AM EST

Ella Rose's Social Media Influence Summary

Ella Rose holds a Favikon authority score of 8,195 points, positioning her among the top-tier Adventure Travel influencers. She ranks #147 in the Adventure Travel category in the United States, demonstrating her strong niche presence despite a low posting frequency. While her Instagram engagement is excellent, her TikTok presence remains inactive, highlighting an opportunity for growth through content expansion across multiple platforms.

Learn more about the Favikon Methodology here

Content Strategy: Aesthetic, Storytelling-Driven, and Emotionally Engaging

Ella Rose’s content is built around visual storytelling, using soft color tones, scenic landscapes, and minimalist fashion aesthetics. She blends travel, lifestyle, and poetic reflections to create a calming and inspirational atmosphere for her audience. Her captions often express gratitude, positivity, and personal emotions, which help her connect deeply with her followers. Her brand collaborations are well-curated, featuring elegant and timeless brands like Rebecca Hessel Cohen and Sunset Adore.

Reachability and Brand Partnerships

Ella Rose’s reachability is classified as "Very Easy," making her highly accessible for brand partnerships and influencer collaborations. With an estimated sponsored post cost of just $113 per post, she provides a cost-effective marketing opportunity for brands looking to reach aesthetic lifestyle and travel enthusiasts. Her high engagement rate on Instagram ensures that brands partnering with her receive strong audience interaction and visibility. Despite her lower posting frequency, her content resonates deeply with her followers, making each collaboration impactful.

Her brand safety rating is exceptionally high, meaning that brands can trust her to create elegant, brand-friendly content without controversy. She has already partnered with Rebecca Hessel Cohen and Sunset Adore, both of which align with her romantic, soft aesthetic. Given her highly curated and visually cohesive feed, she is a strong candidate for luxury travel, boutique fashion, and wellness collaborations. By increasing her posting frequency and integrating more interactive content, she could attract even more premium brand deals.

An overview of Ella’s top influential connections across key industries. (Source: Favikon)

Instagram remains her strongest platform for brand sponsorships, as her engagement rate of 5.85% ensures significant reach and audience interest. However, her inactive TikTok presence limits her visibility across multiple platforms, making Instagram her primary monetization channel. If she revives her TikTok with short-form travel and fashion content, she could expand her partnership potential and offer brands a multi-platform marketing opportunity. This could also increase her overall audience reach, leading to more lucrative collaborations.

To further strengthen her brand appeal, Ella could introduce more engagement-driven content, such as Reels, live sessions, and interactive stories. By adding more dynamic elements to her content strategy, she could increase her visibility and attract higher-value sponsorships. Her gentle, elegant aesthetic makes her a perfect fit for high-end brands, and with consistent growth strategies, she has the potential to become a leading name in the aesthetic lifestyle and travel influencer space.

Conclusion: Inspiring Elegance and Wanderlust Through Aesthetic Storytelling

Ella Rose has built a strong brand identity around aesthetic lifestyle and adventure travel, making her an ideal influencer for brands seeking elegant and emotionally engaging content. With high engagement on Instagram and strong audience loyalty, she has established herself as a respected figure in the travel and fashion space. While her TikTok presence is inactive, she has the potential to expand into video content to further engage with her audience and grow her influence. By increasing her posting frequency and incorporating more interactive elements, she could further solidify her position as a top-tier lifestyle and travel creator.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.