Who is Clemence Esvan?

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Clémence Esvan: Blending Beauty and Lifestyle with Authenticity

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Clémence Esvan is a French content creator known for her passion for beauty and lifestyle. Her journey in social media began with a desire to share her love for makeup and aesthetics, quickly gaining attention from a youthful audience. Clémence blends visually appealing looks with relatable content, creating a unique space for her followers. Her commitment to authenticity makes her a trusted voice in the beauty community.

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As a beauty enthusiast, Clémence focuses on creating makeup tutorials, skincare routines, and fashion inspirations. She collaborates with top brands like R.E.M. Beauty and Rare Beauty by Selena Gomez, showcasing high-quality products while staying genuine. Her content is both informative and visually striking, guiding her followers through various beauty trends. By incorporating her personal style, Clémence makes beauty accessible and fun.

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Clémence’s presence on social media is most prominent on TikTok and Instagram, where she regularly interacts with her followers. Her content strategy balances aesthetics with storytelling, appealing to young adults who value both fashion and creativity. Whether she’s discussing her favorite skincare products or sharing daily moments, Clémence’s approachable personality shines through. Her followers appreciate her honesty and relatable insights.

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In addition to her visual content, Clémence is also a podcaster, hosting “good morning, good afternoon and good night” to share personal reflections and lifestyle tips. This platform allows her to connect on a deeper level, discussing topics beyond beauty. Clémence's dedication to fostering a positive and inclusive community is evident across her platforms. Through her creative content, she continues to inspire her followers to embrace their individuality.

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An Influencer Active on Social Media

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Clémence Esvan is active on TikTok, Instagram, YouTube, and Twitter (X), where she shares beauty routines, lifestyle content, and reflections on modern aesthetics.

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Clemence’s Social Media Strategy Analysis

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TikTok: Engaging Beauty Content with a Youthful Vibe

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Clémence Esvan’s TikTok strategy focuses on delivering visually appealing and trendy content that resonates with young beauty enthusiasts. She regularly shares makeup tutorials, product reviews, and aesthetic transformations that capture her followers' attention. Clémence combines creativity with authenticity, allowing her personality to shine through each video. Her audience appreciates the balance between high-quality looks and relatable moments.

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Consistency is at the heart of Clémence’s TikTok presence, as she posts almost every day at 2 PM EST. This consistent posting habit helps maintain visibility and engagement, while also keeping her content relevant to her audience. Clémence follows popular trends while adding her unique touch, ensuring her content feels fresh and approachable. By maintaining this rhythm, she sustains a strong connection with her community.

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One of Clémence’s strengths on TikTok is her ability to foster interaction through challenges, comments, and storytelling. She actively replies to followers and incorporates their feedback into her content, making her community feel valued. By using trending hashtags and collaborating with beauty brands, Clémence expands her reach beyond her core audience. This interactive approach builds a sense of belonging among her followers.

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Her growth on TikTok remains stable, reflecting the loyalty of her followers and the consistency of her content. Despite occasional challenges in maintaining momentum, Clémence remains committed to delivering engaging and creative videos. Collaborating with popular brands like R.E.M. Beauty and Rare Beauty also boosts her credibility and content appeal. Her strategy is rooted in authenticity, creativity, and consistency.

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• Username: @clemencesvan
• Influence Score: 88.6/100
• Followers: 2.4M
• Activity: 6.4 videos per week
• Engagement Rate: 2.65%
• Growth (30 days): 0%
• Average Engagement: 63.7K
• Posting Habits: Every day at 2 PM EST

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Instagram: Aesthetic Feeds and Personal Moments

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Clémence’s Instagram strategy is built around presenting a visually cohesive and curated aesthetic that reflects her passion for beauty and lifestyle. She shares high-quality photos featuring makeup looks, fashion statements, and everyday moments. Each post is thoughtfully designed to fit her personal brand, offering both inspiration and realness. Followers are drawn to the blend of professional visuals and relatable content.

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On Instagram, Clémence focuses on building a community through consistent engagement. She posts about three times a week, maintaining a balanced presence without overwhelming her followers. Through stories, she offers a more spontaneous glimpse into her daily life, creating a contrast with her more polished feed. This mix of content types helps her maintain a relatable yet aspirational image.

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Her engagement strategy also includes actively responding to comments and tagging brands in her posts. Clémence's collaborations with major beauty brands like Dior Beauty and Disneyland Paris are seamlessly integrated into her content, aligning with her aesthetic style. These collaborations not only enhance her profile’s credibility but also showcase her influence within the beauty industry. By combining brand partnerships with personal moments, she keeps her audience engaged.

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Despite a slight decrease in growth, Clémence’s Instagram presence remains strong due to her consistent quality and thoughtful interaction. Her visually appealing posts maintain high engagement, and her ability to blend personal insights with branded content keeps followers interested. Improving the variety of her content, including behind-the-scenes looks or makeup tutorials, could further boost her audience connection.

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• Username: @clemencesvan
• Influence Score: 76.6/100
• Followers: 168.8K
• Activity: 11 posts per month
• Engagement Rate: 1.05%
• Growth (30 days): -0.93%
• Average Engagement: 1.8K
• Posting Habits: Three times a week at 2 PM EST

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YouTube: An Inactive Platform with Potential

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Clémence’s YouTube strategy has been minimal, with no new uploads for the past eight months. The channel contains older videos focusing on makeup tutorials and lifestyle content, reflecting her earlier creative phase. Despite the inactivity, her existing videos showcase her skills and storytelling potential. The channel holds promise if revitalized with fresh and consistent content.

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YouTube could serve as a platform for more in-depth content, allowing Clémence to explore longer tutorials, vlogs, and brand partnerships. Reviving her channel with regular updates and themed series would help attract both new and returning followers. By leveraging her existing community from TikTok and Instagram, she can increase visibility and interaction on YouTube. This cross-platform approach could broaden her influence.

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• Username: @clemenceesvan
• Influence Score: 17.2/100
• Followers: 11.4K
• Activity: 0.7 videos per month
• Engagement Rate: 0%
• Growth (30 days): 0%
• Average Engagement: 0
• Posting Habits: Once a year at 7 PM EST

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Twitter (X): A Dormant Presence

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Clémence’s Twitter presence has been inactive for about eight months, with no new tweets or interactions. Despite having 45.6K followers, the lack of content diminishes her visibility and engagement on the platform. Given that Twitter is often used for real-time updates and personal insights, reactivating her account could strengthen her cross-platform strategy.

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To revive her Twitter activity, Clémence could focus on sharing quick updates, beauty tips, or behind-the-scenes content from her other social media platforms. This would provide followers with a more casual and personal view of her daily life. Incorporating polls and interactive tweets would also increase engagement, fostering a more dynamic community presence.

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• Username: @clemencesvan
• Influence Score: 8.2/100
• Followers: 45.6K
• Activity: 0 tweets per week
• Engagement Rate: 0%
• Growth (30 days): -0.19%
• Average Engagement: 0
• Posting Habits: Once a year at 5 PM EST

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Podcast: Exploring Personal Reflections and Lifestyle

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In addition to her beauty and lifestyle content, Clémence Esvan hosts a podcast titled "Good Morning, Good Afternoon, and Good Night." The podcast serves as a platform for Clémence to share personal stories, lifestyle insights, and reflections on various topics beyond beauty. Through her calm and relatable voice, she connects with her audience on a more intimate level, fostering a deeper sense of community.

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The podcast is designed to create a relaxing and thoughtful atmosphere, allowing listeners to unwind while gaining perspective on life. Clémence often discusses self-care routines, daily experiences, and her journey as a content creator. This format allows her to share more nuanced thoughts that don’t always fit within the quick-paced nature of social media. Her listeners appreciate the honest and open conversations that make the podcast feel genuine and comforting.

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Clémence’s approach to podcasting aligns with her commitment to authenticity. Unlike her visually driven content on TikTok and Instagram, the podcast allows her to dive deeper into topics that matter to her personally. She occasionally invites guests to share their perspectives, adding diversity and new ideas to the conversation. This audio platform broadens her content range, offering a thoughtful alternative to her high-energy social media presence.

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Listeners have responded positively to the podcast’s format, praising Clémence for her ability to discuss real-life issues while maintaining a positive outlook. The casual and conversational style makes the podcast feel like a heart-to-heart chat with a friend. As Clémence continues to expand her content, the podcast remains a key part of her strategy to connect with followers on a more personal level.

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Clemence Esvan’s Social Media Influence Summary

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Clémence Esvan holds a Favikon influence score of 8,956 points, placing her among the top lifestyle and beauty influencers in France. She ranks in the top 2% of TikTok creators in France and the top 1% in the "Lifestyle & Reality TV" category. Clémence’s collaborations with major brands like R.E.M. Beauty and Dior Beauty demonstrate her appeal in the beauty space.

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Learn more about the Favikon Methodology here

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Content Strategy: Balancing Aesthetics with Authenticity

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Clémence’s content strategy blends aesthetics with relatable storytelling, making her posts both visually appealing and emotionally resonant. On TikTok, she capitalizes on trending topics while maintaining a consistent posting schedule, whereas Instagram serves as her space for curated visuals and personal highlights. By balancing professional beauty tutorials with spontaneous content, she keeps her audience engaged and inspired.

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Reachability and Partnerships

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Clémence Esvan’s reachability is strong, particularly through her primary platforms, TikTok and Instagram. Her consistent posting habits and interactive content make her highly accessible for brand collaborations. Beauty and lifestyle brands value her ability to maintain authenticity while showcasing products, as seen in her partnerships with R.E.M. Beauty and Rare Beauty by Selena Gomez. Her visual storytelling skills make sponsored content feel natural and appealing.

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Her community engagement plays a crucial role in enhancing her reach. Clémence regularly replies to comments and acknowledges her followers' input, fostering a sense of belonging. This interactive approach not only builds loyalty but also makes it easier for brands to see the direct impact of their collaborations. Clémence’s active involvement with her audience increases the visibility of branded content, resulting in higher engagement rates.

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Collaborating with Clémence means tapping into a young and trend-focused demographic, primarily French-speaking beauty enthusiasts. Brands looking to enhance their social presence benefit from her vibrant and visually appealing content style. Clémence's established connections with reputable brands like Dior Beauty and Disneyland Paris further solidify her status as a reliable influencer. Her audience trusts her recommendations, making her an effective voice for product endorsements.

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To maximize her reach, Clémence could consider reactivating her YouTube and Twitter accounts, thus expanding her content diversity. By leveraging multiple platforms, she would offer brands even greater exposure. Additionally, hosting live sessions or interactive challenges could increase real-time engagement. As she continues to grow, maintaining a multi-platform strategy would ensure consistent reachability for future partnerships.

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Clémence Esvan: Celebrating Beauty with Creativity and Realness

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Clémence Esvan’s journey as a beauty and lifestyle creator highlights her dedication to authenticity and visual appeal. While her TikTok and Instagram presences are thriving, revitalizing her YouTube and Twitter activities could broaden her reach. By continuing to share creative and genuine content, Clémence remains a dynamic figure in the French beauty community.

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