Who's Who on Social Media
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Who is Carolina Moura?

Carolina Moura has made a name for herself as a travel and lifestyle influencer, sharing her global adventures with an engaged audience. With a strong presence on TikTok and Instagram, she blends personal storytelling with travel insights, captivating followers with her experiences across various countries.

March 25, 2025
Jeremy Boissinot
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Carolina Moura: Exploring the World Through Travel and Lifestyle

Carolina Moura is a passionate travel influencer who shares her experiences with an engaged audience. Her content highlights breathtaking destinations, from vibrant cityscapes to hidden gems around the world. She captures the beauty of diverse cultures, making her storytelling both visually appealing and educational. With a strong online presence, she continues to grow her influence in the digital space.

Her content focuses on exploration, fashion, and lifestyle, blending adventure with stylish aesthetics. She collaborates with well-known brands like Pull&Bear, Bershka, and Maybelline New York España, seamlessly integrating promotions into her storytelling. Whether she is exploring bustling urban centers or serene landscapes, her content remains engaging and relatable. By balancing personal experiences with travel recommendations, she provides valuable insights to her followers.

Carolina Moura’s Bangkok Adventure: Exploring the Vibrant Streets of Thailand (Source: @carolynmoura, Instagram, March 2025)

With over 2M followers, Carolina maintains a highly interactive community across her social media platforms. She frequently engages with her audience, responding to comments and sharing real-time updates on her travels. Her ability to connect with followers creates a sense of authenticity and trust. This makes her a reliable source for travel and lifestyle inspiration.

Carolina’s impact extends beyond social media, as she continues to build relationships with industry-leading companies. Her collaborations have positioned her as a sought-after digital creator in the travel and fashion industries. With an influence score of 9,073 points, she ranks among the top travel bloggers in Spain. As her reach expands, she remains committed to delivering high-quality content that resonates with her audience.

An Influencer Active on Social Media

Carolina Moura maintains a strong presence on TikTok and Instagram, where she shares daily updates on her adventures. Her ability to create engaging, short-form content has contributed to her rapid growth, making her an ideal influencer for brands seeking high-visibility marketing. With high engagement rates and consistent activity, she effectively reaches travel and fashion enthusiasts across multiple platforms.

Carolina’s Social Media Strategy Analysis

TikTok: Engaging and Authentic Travel Content

Carolina’s TikTok account, with 1.8M followers, serves as her primary platform for sharing travel and lifestyle content. Her videos highlight experiences from various destinations, offering a mix of humor, cultural insights, and fashion. She keeps her audience engaged by frequently posting 10.9 videos per week, ensuring fresh and exciting content. With a 2.54% engagement rate, her followers actively interact with her posts.

Her TikTok content is visually appealing, often featuring stunning locations and real-life travel moments. She balances destination highlights, personal anecdotes, and brand collaborations, making her content both informative and entertaining. This strategy allows her to appeal to both casual travelers and dedicated travel enthusiasts. The combination of short-form storytelling and high-quality visuals makes her one of the top travel influencers on the platform.

She posts twice a day at 10 AM EST, ensuring that her content reaches her audience at peak engagement hours. Her consistency has helped her maintain a steady growth rate, attracting new followers while keeping her existing audience engaged. With an average of 859K views per post, her content reaches a wide audience, making her an attractive partner for travel and lifestyle brands.

Carolina’s partnerships with fashion and beauty brands further enhance her TikTok presence. She collaborates with Pull&Bear, Bershka, and Maybelline New York España, showcasing products in a natural and engaging manner. By integrating sponsored content into her personal experiences, she ensures that brand promotions feel authentic and relatable. This approach strengthens her reputation as a trusted influencer in the travel and fashion industries.

  • Username: @carolynnna
  • Influence Score: 90.1/100
  • Followers: 1.8M
  • Activity: 10.9 Videos / week
  • Engagement Rate: 2.54%
  • Growth (30 days): 0%
  • Average Engagement: 45.8K
  • Average Views: 859K
  • Posting Habits: Twice a day at 10 AM EST

Instagram: Aesthetic and Travel-Focused Content

With 327.8K followers, Carolina’s Instagram is a hub for high-quality travel photography, fashion inspiration, and daily lifestyle updates. She shares a mix of personal experiences, destination highlights, and brand collaborations, keeping her audience engaged. Her visually appealing content showcases scenic locations and stylish outfits, making her an influential figure in the travel and fashion communities.

Her engagement rate is exceptionally high at 8.58%, indicating that her followers are highly interactive with her content. Each post receives an average of 28.1K engagements, making her a strong candidate for brands looking for active audience engagement. With a growth rate of 0.22%, her follower count continues to increase steadily. This steady engagement highlights the loyalty of her audience.

She maintains a posting schedule of 14 posts per month, ensuring a consistent presence on the platform. Posting every day at 3 PM EST, she maximizes visibility and engagement. Her Instagram strategy focuses on a balance between aesthetic appeal and meaningful storytelling. By combining high-quality visuals with relatable captions, she fosters a strong connection with her audience.

Carolina frequently collaborates with fashion and lifestyle brands, integrating products naturally into her content. By working with companies like Bershka, Maybelline, and Pull&Bear, she aligns her brand with industry leaders. These partnerships not only increase her credibility but also provide valuable exposure for the brands she works with. Her ability to merge travel and fashion seamlessly makes her a top choice for influencer marketing.

  • Username: @carolynnoura
  • Influence Score: 90.6/100
  • Followers: 327.8K
  • Activity: 14 Posts / month
  • Engagement Rate: 8.58%
  • Growth (30 days): +0.22%
  • Average Engagement: 28.1K
  • Average Views: 807.5K
  • Posting Habits: Every day at 3 PM EST

YouTube: Long-Form Travel and Lifestyle Content

Although Carolina’s YouTube presence is smaller, it provides her audience with in-depth travel experiences. With 4.3K subscribers, her channel focuses on destination vlogs, travel tips, and personal insights. Her long-form videos allow her to showcase locations in greater detail, offering followers a more immersive experience. Despite being less active on YouTube, she maintains a dedicated viewer base.

She posts an average of 2.4 videos per month, with a posting time of 7 PM EST once a week. While her engagement rate is lower at 0.15%, her long-form content serves as a valuable complement to her TikTok and Instagram presence. Each video receives an average of 360 views, showing a niche but engaged audience. By creating more frequent content, she has the potential to expand her influence on the platform.

Her YouTube content strategy revolves around a combination of personal storytelling and destination guides. She shares travel hacks, packing tips, and cultural experiences, providing value to her audience. Her videos often feature collaborations with brands, integrating sponsored content into her travel narratives. This approach allows her to maintain authenticity while partnering with travel-related companies.

Carolina’s YouTube presence has room for growth, particularly in the area of monetization and brand sponsorships. While she has focused more on TikTok and Instagram, expanding her YouTube channel could provide another avenue for engagement. By increasing her upload frequency and optimizing her video content, she could attract a wider audience. With the right strategy, she has the potential to build a larger YouTube following.

  • Username: @carolynnna1
  • Influence Score: 54.9/100
  • Followers: 4.3K
  • Activity: 2.4 Videos / month
  • Engagement Rate: 0.15%
  • Growth (30 days): 0%
  • Average Engagement: 7
  • Average Views: 360
  • Posting Habits: Once a week at 7 PM EST

Carolina Moura’s Social Media Influence Summary

Carolina Moura has established herself as a leading travel and lifestyle influencer, with a Favikon Authority Score of 9,073 points. Her ability to connect with a diverse audience through visually captivating content and engaging storytelling has solidified her place among the top travel bloggers. With strong rankings across multiple platforms, she continues to expand her reach and impact in the digital space.

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Content Strategy: Blending Travel, Lifestyle, and Fashion

Carolina Moura has built a powerful content strategy that seamlessly combines travel, lifestyle, and fashion, appealing to a diverse and highly engaged audience. Her ability to create visually stunning, relatable, and informative content sets her apart in the digital space. By structuring her posts around authentic experiences and personal storytelling, she makes travel more accessible and aspirational. Her strategy is designed to maintain high engagement while delivering valuable insights into global destinations, fashion trends, and cultural experiences.

Reachability and Partnerships

Carolina is a highly accessible influencer, making her a sought-after collaborator for brands in travel, fashion, and beauty. With a total reach of over 2M followers, she provides brands with strong visibility in the Spanish-speaking market. Her ability to blend sponsored content with organic storytelling ensures that brand promotions resonate with her audience. This strategic approach strengthens her reputation as a trusted influencer.

She has partnered with well-known brands, including Pull&Bear, Bershka, and Maybelline New York España, seamlessly incorporating their products into her content. Whether through Instagram reels, TikTok videos, or travel guides, she delivers high-quality promotional material. Her ability to create engaging brand content makes her a reliable choice for marketing campaigns. These collaborations further solidify her standing as a leading travel and fashion influencer.

An overview of Carolina’s top influential connections across key industries. (Source: Favikon)

Carolina’s engagement-driven strategy allows her to maximize the impact of her content. She frequently interacts with her audience, responding to comments and encouraging participation. This level of engagement ensures that her partnerships receive strong visibility and audience interest. Her ability to connect with her followers makes her an asset for brands seeking authentic promotion.

For companies targeting young travelers and fashion enthusiasts, Carolina offers direct access to a dedicated audience. Her growth and high engagement rates indicate a strong and expanding influence. She remains open to new brand collaborations, particularly those that align with her travel and lifestyle aesthetic. As her reach continues to grow, she is poised to become a dominant name in the travel influencer space.

Conclusion: Inspiring Wanderlust Through Authentic Storytelling

Carolina Moura is a rising force in the travel and lifestyle influencer space, blending storytelling, fashion, and cultural exploration into a seamless content strategy. With a strong presence on TikTok and Instagram, she engages her audience with visually captivating and relatable content. Her high engagement rates and consistent activity make her an attractive partner for global brands. As she continues to grow her influence, Carolina is set to become one of the most sought-after travel influencers in Spain and beyond.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.