Who is Camila Coelho?

Camila Coelho is a Brazilian fashion and beauty influencer, entrepreneur, and founder of the Camila Coelho Collection. With an international fanbase, she has established a powerful social media presence, collaborating with luxury brands like Lancôme, Revolve, and Dior. Camila's platforms highlight her impeccable style, passion for beauty, and dedication to her brand and community. In addition to her thriving social media career, Camila is actively involved in charity work, serving as a board member for several organizations, including Amigos for Kids. Her content, ranging from beauty tutorials to glamorous lifestyle insights, has cemented her status as a leading voice in the beauty and fashion industries.

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Camila Coelho: A Style Icon and Beauty Entrepreneur Dominating Social Media

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Camila Coelho is a Brazilian-American fashion and beauty entrepreneur, best known for her influential social media presence and her iconic style that resonates with millions worldwide. Originally a makeup artist, Camila’s passion for beauty and fashion led her to launch her blog, which quickly gained traction and propelled her into the world of digital content creation. Over the years, she has grown into a global fashion figure, collaborating with luxury brands like Lancôme, Dior, and Revolve. Through her authenticity and eye for detail, Camila has built a loyal fanbase, earning her the title of one of Brazil's top social media influencers.

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In addition to her thriving online career, Camila is the founder of her own fashion line, the Camila Coelho Collection, which embodies her chic aesthetic and commitment to high-quality, stylish pieces. Her brand, Elaluz, also reflects her values of beauty and self-care, offering a line of skincare and makeup products that emphasize natural beauty. Camila’s entrepreneurial journey showcases her ability to merge her creative vision with her business acumen, making her a respected leader in both the fashion and beauty industries. She’s also passionate about philanthropy, serving on the board for organizations such as Amigos for Kids, showing her dedication to using her platform for positive impact.

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Camila’s influence extends across multiple platforms, where she shares a blend of beauty tutorials, lifestyle content, and glimpses into her glamorous life. With over 10 million followers on Instagram and a strong presence on YouTube and TikTok, she connects with her audience through her style, brand partnerships, and personal stories. Her relatable and genuine personality, coupled with her high-fashion influence, has earned her a unique position in the digital landscape, inspiring fans and aspiring entrepreneurs around the world.

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An Influencer active on social media

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Camila’s influence spans multiple platforms, with over 10 million followers on Instagram, 1.3 million on YouTube, and 1.1 million on TikTok, making her one of Brazil's top social media personalities in beauty and fashion.

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Instagram: The Core of Camila’s Visual Brand

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As her primary platform with 10.1 million followers, Camila Coelho’s Instagram embodies her luxurious, fashion-forward lifestyle. Her posts often feature high-quality images that capture her travels, brand partnerships, and personal moments, consistently highlighting her signature chic style. Camila maintains an impressive visual aesthetic, which aligns perfectly with her role as a beauty entrepreneur. Her posts frequently showcase collaborations with well-known brands, blending her personal brand seamlessly with luxury aesthetics.

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Camila’s engagement rate on Instagram sits at 0.21%, with an average of 20.9K engagements per post. She posts consistently, averaging 17 posts per month, typically scheduled for early mornings to capture peak engagement times. This steady activity helps her maintain a strong connection with her audience, reinforcing her influence in the fashion and beauty sectors.

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• Username: @camilacoelho
• Influence Score: 92.1/100
• Followers: 10.1M
• Activity: 17 posts last month
• Engagement Rate: 0.21%
• Growth: +0.16% (+16.6K)
• Average Engagement: 20.9K
• Posting Habits: Every day at 4 AM

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TikTok: Engaging Beauty Tips and Trend-Setting Moments

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On TikTok, Camila has cultivated a dedicated following of 1.1 million by sharing a mix of beauty tutorials, styling tips, and glimpses into her daily life. Her TikTok strategy focuses on engaging her audience with short-form, relatable content, often leveraging trending sounds and challenges. This approach not only broadens her reach but also enables her to showcase a more playful side, appealing to a younger audience. The platform complements her polished Instagram persona by offering a more candid, approachable version of herself.

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Her TikTok engagement rate is a notable 7.64%, with each post averaging 39.2K engagements. Camila posts consistently, with an average of 5 videos per week, typically early in the morning, ensuring her content reaches her global audience effectively.

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• Username: @camilacoelho
• Influence Score: 85/100
• Followers: 1.1M
• Activity: 5 videos/week
• Engagement Rate: 7.64%
• Growth: 0%
• Average Engagement: 39.2K
• Posting Habits: Every day at 6 AM

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Camila Coelho's Social Media Influence and Authority Summary

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Camila Coelho holds a Favikon Authority Score of 9,054 points, positioning her as a leading voice within the beauty industry on social media. Her influence is recognized particularly on Instagram, where she ranks in the top 1% in Brazil’s beauty industry. Her presence across multiple platforms, while varying in activity, reflects her expansive reach and the versatility of her brand. Her high rankings and scores demonstrate her ability to captivate and maintain a dedicated following across both visual and interactive content formats.

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Content Strategy: Luxury, Lifestyle, and Relatability

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Camila’s content strategy balances high-end fashion and accessible beauty advice, blending luxurious brand partnerships with relatable, personal moments. Her Instagram serves as her polished showcase for brand collaborations and travel, while TikTok provides a space for more casual interactions with her followers. This multi-platform approach allows her to present different facets of her personality and style, catering to diverse audience expectations. Her consistent posting habits and early-morning uploads across platforms reflect a strategic timing aimed at maximizing engagement among her global followers.

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Reachability and Partnerships

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Camila’s reachability is marked as "Very Difficult," with an estimated cost of $21K per sponsored post. This positioning highlights her status as a high-value influencer, suitable for premium brand partnerships. She has collaborated with renowned brands like Dior, Lancôme, and Revolve, establishing herself as a key figure for luxury endorsements. Her network and influence extend to other well-known personalities in the beauty and fashion industries, further solidifying her credibility and appeal for high-profile collaborations.

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Camila Coelho exemplifies the modern beauty influencer, seamlessly blending entrepreneurship, style, and social responsibility. Her presence across Instagram, TikTok, and YouTube allows her to connect with millions, sharing her passion for beauty and fashion with a dedicated following. With a strong Favikon Authority Score, Camila’s impact extends beyond social media, making her a sought-after partner for luxury brands worldwide. Her future potential lies in maintaining her active engagement on Instagram and TikTok while possibly reactivating her YouTube channel to capitalize on her well-rounded influence in the digital space.

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