Who's Who on Social Media
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Who is Brendan Rogers? | B2B Influencer

Brendan Rogers, Co-Founder of 2am Ventures [VC] and previous co-founder of Wag!, is an influential figure in the venture capital and startup ecosystem. With an extensive background in advising early-stage startups, especially in India, Brendan is dedicated to promoting entrepreneurship and economic growth in emerging markets.

November 14, 2024
Jeremy Boissinot
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Brendan Rogers, Co-Founder of 2am Ventures [VC] and previous co-founder of Wag!, is an influential figure in the venture capital and startup ecosystem. With an extensive background in advising early-stage startups, especially in India, Brendan is dedicated to promoting entrepreneurship and economic growth in emerging markets. His active involvement on social media, particularly LinkedIn, enables him to share industry insights, highlight India’s growth potential, and foster connections across the global startup community.

Brendan Rogers: A Leading Voice in Venture Capital and Startup Growth

Brendan Rogers has carved a significant niche in the venture capital world, particularly with his focus on India’s burgeoning startup landscape. As the co-founder of 2am VC, an early-stage venture fund dedicated to supporting startups, Brendan is passionate about nurturing innovative ideas in emerging markets. His career began in the United States, where he co-founded Wag!, one of the largest pet service platforms, which eventually went public on NASDAQ. Transitioning from pet services to venture capital, Brendan’s journey reflects his adaptability and commitment to driving change across diverse industries.

Brendan’s influence extends beyond his role as an investor; he is a trusted advisor to numerous companies, accelerators, and academic institutions. Regularly speaking at conferences worldwide, he provides insights into venture capital, emerging markets, and economic development. Known for his authentic and direct communication style, Brendan leverages social media to engage with a broader audience, sharing the latest developments in India’s technology sector, global trade relationships, and economic policies that impact startups. His work reflects a clear vision of supporting innovation and helping entrepreneurs realize their potential in rapidly evolving markets.

A vocal advocate for India’s potential in the global market, Brendan consistently highlights key growth areas like semiconductors, digital infrastructure, and economic reforms. His content strategy revolves around fostering understanding and encouraging investment in these sectors. By spotlighting the strides India is making, Brendan not only informs his audience but also builds bridges between investors, innovators, and policymakers across continents.

An Influencer active on social media

Brendan Rogers is most active on LinkedIn, where he shares his insights on venture capital, India’s growth trajectory, and startup ecosystems. His influence is driven by his strategic focus on promoting Indian startups and fostering global investment in emerging markets.

LinkedIn: The Epicenter of Venture Capital Insights

LinkedIn is Brendan’s primary platform, where he has built a following of 245.9K, making it his strongest outlet for sharing industry knowledge and promoting his mission. Brendan’s LinkedIn posts cover a range of topics, including the latest trends in India’s startup sector, government policies, and insights from prominent figures like Prime Minister Narendra Modi and Ratan Tata. His posts are highly engaging, often featuring real-time updates, high-profile meetings, and in-depth analysis of India’s role in the global market.

With a consistent posting frequency of 19 times a month, Brendan maintains a high level of activity, ensuring that his followers are always updated on the latest developments in venture capital and emerging markets. His average engagement rate of 1.1% and a robust average engagement of 2.7K per post reflect the relevance of his content to his audience. Each post garners substantial attention, with an average view count of 463.2K, showcasing his ability to reach a broad professional audience. Brendan’s LinkedIn strategy is characterized by timely updates and high-value content, making him a thought leader in the venture capital and startup space.

  • Username: @brendanprogers
  • Influence Score: 92.8/100
  • Followers: 245.9K
  • Activity: Everyday at 10 PM
  • Engagement Rate: 1.1%
  • Growth: +2.09%
  • Average Engagement: 2.7K
  • Average Views: 463.2K

Brendan Rogers' Social Media Influence

Brendan’s Favikon authority score of 8,445 points places him as a prominent figure in the venture capital industry, ranking #19 in the United States for venture capital. His influence is underscored by his top 1% ranking in LinkedIn’s United States category, reflecting his strong presence and reputation in the startup and investment community. Brendan’s insights on LinkedIn have established him as a go-to source for venture capital and economic development in emerging markets, particularly India.

Content Strategy: Insights on Venture Capital and Emerging Markets

Brendan’s content strategy on LinkedIn focuses on highlighting the opportunities within India’s startup ecosystem and the broader impact of emerging markets on the global economy. His posts often include images of high-profile meetings and major events, showcasing India’s advancements in technology, infrastructure, and economic growth. By sharing personal interactions and real-time updates from major conferences, Brendan gives his audience a front-row view into the dynamic world of venture capital and entrepreneurship.

A significant part of his strategy is to provide thought-provoking insights into India’s economic policies, infrastructure projects, and international partnerships. His posts serve to educate, inspire, and inform potential investors, startup founders, and policymakers. By consistently delivering high-quality content, Brendan strengthens his role as a bridge between Indian startups and the global venture capital community. His content is tailored for professionals who seek a deeper understanding of India’s position in the global market, making him an influential advocate for economic growth and innovation.

Reachability and Partnerships

Brendan’s reachability is classified as ‘Easy,’ with an estimated sponsored post cost of $3.8K. This accessibility makes him an ideal partner for brands and organizations looking to tap into his expertise in venture capital and his extensive network within the startup ecosystem. Brendan’s partnerships are carefully selected to align with his focus on economic development, innovation, and entrepreneurship in emerging markets. His collaborations not only enhance his content but also provide additional value to his followers, who benefit from exposure to credible and high-impact brands.

Brendan’s partnerships extend beyond traditional sponsorships, often involving collaborations with government entities, technology companies, and educational institutions. These partnerships amplify his mission of supporting startups and provide his followers with a broader perspective on the resources and opportunities available in emerging markets. His approach to partnerships underscores his commitment to fostering a supportive ecosystem for entrepreneurs, making him a valuable ally for organizations aligned with these goals.

Brendan Rogers is a powerhouse in the world of venture capital and startup advisory, with a clear focus on empowering entrepreneurs in emerging markets, particularly India. His influence on LinkedIn is fueled by a content strategy that highlights India’s economic growth, celebrates entrepreneurship, and provides actionable insights into venture capital trends. Brendan’s unique perspective and accessible reachability make him a vital player in promoting cross-border investment and collaboration. His work continues to inspire entrepreneurs, investors, and policymakers, establishing him as a respected figure in the industry and a driving force behind India’s rise in the global market.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.