Who is Billy Hakkar aka RebeuDeter?

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Billy Hakkar: A Leading Voice in Travel and Lifestyle Content Creation

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Billy Hakkar, widely known as RebeuDeter, is a French social media content creator who has captivated audiences with his blend of travel, lifestyle, and personal storytelling. From the streets of France to the most exotic destinations, Billy's content is rooted in his love for adventure and the human connection. His engaging storytelling style and vibrant personality have garnered millions of followers across multiple platforms, making him a household name in the travel niche.

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One of the unique aspects of Billy's persona is his dedication to fatherhood and family values, which he shares openly with his audience. Becoming a father was a pivotal moment in his life, and he often uses his platform to express his love and devotion to his daughter. Additionally, Billy reflects on his relationship with his own father, which serves as a poignant theme throughout his storytelling. This raw authenticity resonates deeply with his audience, adding a layer of emotional depth to his content.

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Billy is also a visionary entrepreneur, spearheading events like the highly anticipated DTA Fight, which brings together top creators for competitive showdowns. This entrepreneurial spirit has expanded his influence beyond traditional content creation, positioning him as a leader and innovator in the digital space. His ability to seamlessly balance professional ventures with personal milestones makes him a multifaceted figure in the online world.

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Beyond his professional achievements, Billy is an advocate for cultural exploration and social causes, often showcasing diverse traditions and highlighting important issues through his content. Whether it's promoting sustainability, mental health awareness, or supporting local communities during his travels, Billy ensures his platform serves a greater purpose. His passion for making a difference, combined with his infectious energy, has solidified his reputation as a trailblazer in travel and lifestyle content.

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An Influencer Active on Social Media

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Billy Hakkar commands an impressive following of 3.1 million on X, 2 million on Twitch, 1.5 million on Instagram, 907K on YouTube, and 354K on TikTok, positioning him as a top-tier content creator in the travel niche.

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Billy's Social Media Strategy Analysis

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X: Engaging Microblogging Content

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Billy Hakkar’s largest platform is X (formerly Twitter), where he boasts an impressive 3.1 million followers. This platform allows him to connect with his audience on a more conversational level, sharing personal updates, travel reflections, and event promotions. Billy frequently uses his sharp wit and authentic tone to create relatable posts that resonate with his audience.

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His strategy on X revolves around timely and relevant content, which often incorporates trending topics and hashtags to maximize reach. Billy’s ability to maintain a balance between personal musings and promotional posts ensures his audience feels engaged and valued. This has led to consistent engagement, with his posts averaging 838,700 views each.

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Collaborations are a key part of Billy’s presence on X, where he promotes brands and events like the DTA Fight, seamlessly integrating them into his natural posting style. These partnerships benefit from Billy’s authenticity, as he ensures promotions align with his values and audience interests. This thoughtful approach builds trust and reinforces his influence.

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Despite his focus on other platforms, Billy maintains an active presence on X, posting 1.4 tweets per week. His influence score of 92.4/100 highlights his strong performance on this platform, making it a cornerstone of his social media strategy. His engaging and authentic content continues to foster a strong connection with his followers.

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• Username: @RebeuDeter
• Influence Score: 92.4/100
• Followers: 3.1M
• Activity: 1.4 tweets/week
• Engagement Rate: 0.29%
• Growth: +0.75% (30 days)
• Average Engagement: 8.8K
• Posting Habits: Once a week at 1 PM EST

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Twitch: Immersive Live Streams

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Billy’s Twitch account, with 2 million followers, serves as a hub for interactive live streams that connect him directly with his audience. Through real-time gaming sessions, travel Q&As, and casual chats, Billy creates an engaging environment where his followers feel like part of a community. His live streams allow for deeper interactions than other platforms.

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Billy’s Twitch strategy is built on community engagement and exclusivity. Subscribers enjoy special access to content, fostering a sense of loyalty and connection. Whether he’s discussing upcoming travel plans or engaging in lighthearted banter with viewers, his streams create a welcoming atmosphere that resonates with his audience.

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Collaborations are another highlight of Billy’s Twitch presence, as he uses the platform to showcase partnerships and events like the DTA Fight. By integrating these promotions into his streams, he provides authentic exposure for brands and initiatives, leveraging his real-time connection with viewers.

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While his Twitch activity is irregular, its impact is undeniable. His ability to connect directly with fans and deliver unique, community-driven content ensures that Twitch remains an essential part of his overall social media strategy.

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• Username: @RebeuDeter
• Followers: 2M
• Influence Score: N/A
• Activity: Exclusive streams for subscribers
• Posting Habits: Irregular

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Instagram: Visual Storytelling

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Billy’s Instagram (@rebeudeter) highlights his travel adventures, personal milestones, and professional collaborations, with a dedicated following of 1.5 million. His feed is a curated blend of visually striking images and engaging captions that narrate his journey. Whether it’s sharing stunning travel photos or moments with his daughter, Billy’s Instagram reflects his authentic self.

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His engagement rate of 12.36% is one of the highest among influencers in his niche, demonstrating his ability to deeply connect with his audience. Billy’s use of Instagram Stories enhances his interaction, offering behind-the-scenes glimpses of his daily life and collaborations. These short-term updates add a layer of spontaneity and realness to his content.

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Collaborations play a significant role on Instagram, where Billy frequently promotes brands and events, like the DTA Fight. His professional partnerships are seamlessly integrated into his posts and reels, ensuring his promotions feel authentic and engaging. This strategy has helped him maintain credibility while increasing his influence.

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Despite posting just once a month, Billy’s content consistently generates significant engagement, with an average of 187,900 interactions per post. His visually appealing and carefully curated feed ensures Instagram remains a cornerstone of his content strategy, delivering both personal and promotional value.

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• Username: @rebeudeter
• Influence Score: 92.3/100
• Followers: 1.5M
• Activity: 1 post/month
• Engagement Rate: 12.36%
• Growth: +2.53% (30 days)
• Average Engagement: 187.9K
• Posting Habits: Once a month at 12 PM EST

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YouTube: Long-Form Travel Stories

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Billy’s YouTube channel (@RebeuDeter) with 907K subscribers offers a platform for long-form, immersive content. His videos delve deeper into his travel adventures and personal narratives, featuring everything from detailed vlogs to collaborations with brands. Billy’s storytelling ability shines on YouTube, where he connects with his audience on a more personal level.

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The channel’s growth has been steady, with a 3.58% increase in subscribers over the last month, reflecting his ability to maintain a loyal and engaged community. His content strategy involves high-quality visuals, meaningful narratives, and a blend of personal insights and professional promotions. This combination keeps his audience hooked.

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YouTube is also a platform where Billy integrates brand partnerships and event promotions like the DTA Fight. By creating engaging, long-form sponsored content, Billy provides brands with extensive exposure while maintaining authenticity. His audience trusts his recommendations, making YouTube a valuable space for collaborations.

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Posting once a month, Billy’s YouTube videos consistently attract views, with an average of 1.5 million views per month. The platform serves as a key channel for building deeper connections with his followers while offering brands unparalleled storytelling opportunities.

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• Username: @RebeuDeter
• Influence Score: 90/100
• Followers: 907K
• Activity: 1 video/month
• Engagement Rate: 7.37%
• Growth: +3.58% (30 days)
• Average Engagement: 66.9K
• Posting Habits: Once a week at 7 PM EST

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TikTok: Short-Form Entertainment

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Billy’s TikTok (@rebeudeter), with 354.3K followers, represents an emerging platform in his portfolio. He uses TikTok to share quick, engaging content, including travel highlights, humorous clips, and event promotions. While his TikTok presence is less developed than his other platforms, it offers significant potential for growth among younger audiences.

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His content on TikTok is characterized by its lighthearted tone and trend-focused approach, making it appealing to a wide audience. Although his engagement rate is currently low, Billy’s ability to adapt his content style for the platform suggests room for improvement and expansion.

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Billy uses TikTok for event promotions, such as the DTA Fight, and to provide glimpses into his travel adventures. With the platform’s potential for virality, he could significantly expand his reach by posting more frequently and leveraging trends to increase visibility.

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Despite his limited activity, TikTok remains an exciting frontier for Billy’s content strategy. By optimizing his posting frequency and incorporating more interactive content, he can unlock the full potential of this platform and further diversify his audience base.

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• Username: @rebeudeter
• Influence Score: 16.6/100
• Followers: 354.3K
• Activity: 0 posts/week
• Engagement Rate: 0%
• Growth: +0.2% (30 days)
• Average Engagement: N/A
• Posting Habits: None

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Billy Hakkar's Social Media Influence Summary

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Billy Hakkar’s Favikon Authority Score of 9,223 ranks him as the #1 Travel Blogger in France, reflecting his ability to captivate and engage a wide audience across multiple platforms. His diverse presence ensures maximum impact in the travel and lifestyle space.

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Content Strategy: Authentic Adventures and Captivating Connections

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Billy’s content strategy is centered on authenticity, visual storytelling, and personal connection. His ability to balance aspirational travel content with personal milestones keeps his audience deeply engaged and loyal. By leveraging each platform’s strengths, Billy has created a comprehensive digital presence that blends personal narratives with professional collaborations, ensuring long-term success as a travel influencer.

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Reachability and Partnerships

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Billy Hakkar’s reachability is classified as very difficult, with an estimated sponsored post cost of $15.8K, making him one of the most premium influencers in the travel and lifestyle niche. His broad audience across multiple platforms ensures significant exposure for brands, but his exclusivity also enhances his value. This level of difficulty reflects the high demand for collaborations with Billy and the selectivity in his brand partnerships.

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Billy’s partnerships are carefully curated to align with his personal brand and audience interests, ensuring every collaboration feels authentic. Whether promoting travel experiences, lifestyle products, or large-scale events like the DTA Fight, Billy’s endorsements are trusted by his followers. This authenticity and alignment make his promotions highly effective, with brands achieving excellent visibility and engagement through his platforms.

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He collaborates with a mix of global and local brands, showcasing products and services that resonate with his audience’s aspirations. These collaborations often include creative campaigns that integrate seamlessly into his content, whether it’s through immersive YouTube videos, interactive Twitch streams, or visually stunning Instagram posts. By combining personal storytelling with promotional content, Billy creates campaigns that feel organic and relatable.

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Despite his high cost and exclusivity, Billy consistently delivers exceptional ROI for his partners, thanks to his strong influence and loyal audience base. His partnerships often extend beyond one-time promotions, evolving into long-term collaborations that foster deeper brand recognition. This strategic approach has positioned Billy as a trusted and influential figure in the travel and lifestyle market.

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Conclusion: Redefining Travel Content with Authenticity and Vision

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Billy Hakkar has redefined travel content creation with his authentic storytelling and engaging visuals. His ability to connect personally with his followers while showcasing stunning travel destinations solidifies his position as a leading voice in the travel and lifestyle niche.

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