Who is Ayiah Soufi?

Ayiah Soufi is a rising social media star who has built a strong following by showcasing her artistic talents across platforms like TikTok, YouTube, and Instagram. As a singer, dancer, and actress, Ayiah has captivated audiences with her dynamic and engaging content. Part of groups like Secrets of Sound and Next Big Thing Academy, Ayiah shares snippets of her performances, behind-the-scenes moments, and creative insights that highlight her artistic journey. Her presence on social media is a blend of vibrant energy, creativity, and personal connection, making her a prominent figure within the arts and choreography niches.

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Ayiah Soufi: A Multifaceted Artist and Model on Social Media

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Ayiah Soufi’s journey into social media began with her passion for the performing arts, particularly in singing and dancing. As a young artist, Ayiah embraced platforms like TikTok and Instagram to showcase her talents, quickly capturing the attention of a large audience. Her early videos often included dance routines, song covers, and snippets of her creative process, which resonated with a youthful audience looking for relatable yet inspiring content. By consistently posting and engaging with her followers, Ayiah carved out a space for herself as a multifaceted content creator, blending elements of performance and lifestyle. Her natural charisma and ability to convey emotion through dance and music made her stand out, and her relatable approach to content creation allowed her to build a loyal fanbase. Ayiah’s artistic journey was one of steady growth, as her followers connected not only with her talent but also with her authenticity and dedication to her craft.

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Over time, Ayiah’s social media presence evolved as she began collaborating with brands and other artists, further amplifying her reach. She joined groups like Secrets of Sound, where she contributed her singing and dancing skills, and Next Big Thing Academy, which helped her refine her performance abilities and expand her audience. These affiliations allowed Ayiah to grow not only as an artist but also as an influencer, building connections with fans who admired her dedication and commitment to her art. Through these partnerships, she was able to engage in brand collaborations and gain exposure to wider audiences, further establishing herself within the industry. Her vibrant personality and authentic approach to content creation made her a relatable and aspirational figure for her followers, who looked up to her journey and progression as a young, passionate artist. By aligning herself with reputable brands and creative groups, Ayiah transformed her online presence from a personal platform to a professional and influential space, solidifying her reputation as a rising social media talent.

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Ayiah’s content often goes beyond just entertainment; it includes personal moments, monologues, and even birthday tributes, adding depth to her brand. She uses her platform to express gratitude towards her family, especially her sister Ellie, and to connect with her audience on a more personal level. This openness and willingness to share glimpses of her life make Ayiah’s followers feel connected and invested in her journey. Whether she’s performing or interacting with fans, Ayiah’s authenticity and artistic expression have become defining features of her online persona, making her one of the most promising young talents on social media. Her followers appreciate her transparency, seeing her not just as a performer but as a person with whom they can relate. Ayiah’s ability to balance her artistic pursuits with genuine interactions demonstrates her commitment to fostering a strong, supportive community, further distinguishing her as an influential figure. Through every post, Ayiah continues to inspire her audience, showcasing a rare blend of talent, humility, and relatability.

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Social Coverage: Expanding Across Multiple Platforms

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With a cumulative following across TikTok, YouTube, and Instagram, Ayiah Soufi engages audiences through a diverse range of content, from dance routines and performances to personal anecdotes and behind-the-scenes moments.

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Ayiah Soufi's Social Media Strategy

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TikTok: Dance, Humor, and Viral Engagement

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Ayiah’s primary platform is TikTok, where she has 1.5 million followers and shares a wide variety of content, including dance routines, humorous skits, and personal stories. Her videos often feature popular trends and viral dance challenges, which not only showcase her choreography skills but also engage a broader audience. With an impressive engagement rate of 8.18%, Ayiah’s TikTok content resonates deeply with her followers, driving high levels of interaction and fostering a community around her creative expression. She posts three times a week at 5 AM, aligning her uploads with peak engagement times to maximize reach.

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Ayiah’s success on TikTok can be attributed to her versatility and relatability. She blends humor with her passion for dance, often including friends and family in her videos, which adds a personal touch to her content. This approach helps her build a more intimate connection with her followers, who appreciate her authenticity and charm. TikTok has become a space where Ayiah can experiment with different forms of expression, allowing her to stand out in a highly competitive environment.

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• Username: @ayiahsoufi_
• Influence Score: 92/100
• Followers: 1.5M
• Activity: 3.2 Videos/week
• Engagement Rate: 8.18%
• Growth: +5.24% (74.7K new followers)
• Average Engagement: 238.9K
• Posting Habits: Three times a week at 5 AM

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YouTube: Shorts and Performances

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On YouTube, Ayiah has gained a following of 281K subscribers, primarily through her YouTube Shorts. This platform allows her to showcase short, impactful videos that capture her dance performances and comedic skits in a bite-sized format. YouTube has become a secondary platform for Ayiah, where her content garners high engagement despite her relatively low posting frequency. Her engagement rate on YouTube sits at 2.77%, and her average video receives 34K views, indicating a loyal and interested audience.

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Ayiah’s YouTube content often reflects her personality and creativity, as she leverages the Shorts format to engage followers quickly and effectively. Each post allows her to expand her reach beyond TikTok, reaching viewers who prefer YouTube’s platform. Her strategy here is effective, as it helps her repurpose popular content and reach a broader audience without demanding frequent uploads.

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• Username: Ayiah Soufi
• Influence Score: 79.2/100
• Followers: 281K
• Activity: 0.7 Video/month
• Engagement Rate: 2.77%
• Growth: 0%
• Average Engagement: 941
• Posting Habits: Once a week at 8 AM

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Instagram: Fashion, Lifestyle, and Aesthetic Appeal

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Instagram, where Ayiah has 109K followers, serves as her space for more curated, visually appealing content. Here, she posts a mix of lifestyle images, dance routines, and fashion shots, often accompanied by engaging captions and personal anecdotes. Ayiah’s Instagram content highlights her unique sense of style, with a focus on preppy and colorful outfits that resonate with her target audience. Her engagement rate of 23.77% is exceptionally high, underscoring her ability to connect deeply with her followers on this platform. Ayiah posts approximately five times a month, typically around 8 AM, ensuring her content reaches followers at optimal times.

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On Instagram, Ayiah leverages the platform’s visual nature to showcase a more polished side of her brand. From trendy outfits to scenic photoshoots, her posts offer fans a glimpse into her life beyond performance, adding depth to her overall online persona. This platform allows her to explore themes of fashion and lifestyle in a way that complements her more energetic content on TikTok, catering to a different aspect of her audience’s interests.

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• Username: @ayiahsoufi
• Influence Score: 83.8/100
• Followers: 109K
• Activity: 5 Posts/month
• Engagement Rate: 23.77%
• Growth: +0.39% (425 new followers)
• Average Engagement: 25.9K
• Posting Habits: Twice a week at 8 AM

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Ayiah Soufi's Social Media Influence Summary

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With an authority score of 8,950, Ayiah Soufi ranks within the top 1% on TikTok and top 2% in Dance & Choreography in the United States. Her strong influence on TikTok is backed by high engagement rates and a growing follower base, making her a leading figure among young artists on social media. Ayiah’s cross-platform presence on YouTube and Instagram complements her TikTok content, expanding her reach and allowing her to engage with a broader audience.

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Content Strategy: Dance, Humor, and Relatable Narratives

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Ayiah’s content strategy revolves around her passion for dance, comedic storytelling, and personal anecdotes. Her videos often highlight her energetic personality and her connections with friends and family, creating a relatable and entertaining experience for her followers. Through collaborations and trendy challenges, Ayiah ensures her content remains fresh and relevant, driving engagement and maintaining her connection with fans. Her mix of dance and humor helps her stand out, particularly on TikTok, where her relatable style resonates with a young audience seeking both entertainment and authenticity.

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Ayiah Soufi has established herself as a prominent figure on social media, blending her artistic talents with an authentic connection to her followers. With a strong presence on TikTok, YouTube, and Instagram, she engages a diverse audience through dance, humor, and personal storytelling. Her ability to evolve her content while maintaining a consistent brand makes her a versatile influencer with a bright future. Ayiah’s dedication to her craft, coupled with her growing influence, positions her as an emerging talent in the arts and culture space, ready to expand her impact on social media and beyond.

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