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Who is Anna Sarelly?
Anna Sarelly Cornejo is a Mexican beauty influencer, content creator, and entrepreneur known for her engaging tutorials, eco-conscious approach, and beauty brand collaborations. As the co-founder of Sarelly Creativo Lab, she has built a loyal audience on YouTube, Instagram, and TikTok, where she shares makeup techniques, skincare tips, and product reviews.

Anna Sarelly Cornejo: Elevating Beauty and Lifestyle Content with Creativity
Anna Sarelly Cornejo is a Mexican beauty influencer, content creator, and entrepreneur with a passion for self-care and ethical beauty. She gained recognition through engaging tutorials on makeup and skincare, where she shares expert techniques with her audience. Her expertise extends to in-depth product reviews, helping followers make informed decisions about their beauty choices. She focuses on eco-conscious and non-toxic beauty, making sustainability a core part of her brand.
As the co-founder of Sarelly Creativo Lab, Anna has established herself as a key player in the beauty industry. Her personal brand is built around high-quality products and ethical consumption, making her a trusted voice in the space. She frequently collaborates with major brands, advocating for responsible beauty choices and sustainable alternatives. Her influence has grown significantly, positioning her as a sought-after content creator in both beauty and wellness.

Anna's social media presence spans multiple platforms, engaging a diverse audience through a mix of lifestyle and fashion content. On YouTube and Instagram, she shares step-by-step tutorials, breaking down makeup techniques for her followers. Her TikTok content focuses on quick beauty hacks, making self-care routines more accessible. This cross-platform strategy ensures she remains relevant, continuously expanding her community and strengthening her influence.
Beyond beauty, Anna promotes mindful living, self-expression, and conscious shopping habits. She integrates fashion and daily routines into her content, offering a holistic approach to personal care. Her focus on sustainability encourages followers to adopt ethical beauty and skincare practices. With a blend of creativity, authenticity, and industry knowledge, she continues to inspire thousands while shaping the future of responsible beauty.
An Influencer Active on Social Media

Anna has a strong social media presence with significant followings on YouTube, Instagram, and TikTok. Her engagement metrics indicate active audience interaction, and her content strategy revolves around high-quality visuals, tutorials, and collaborations.
Anna’s Social Media Strategy Analysis
YouTube: A Hub for In-Depth Beauty Tutorials

Anna Sarelly Cornejo’s YouTube channel has become a go-to destination for beauty enthusiasts looking for detailed tutorials and product reviews. She shares in-depth insights into skincare routines, eco-conscious makeup, and ethical beauty choices. Her content reflects a commitment to high-quality cosmetics, helping her audience make informed decisions. Through her engaging delivery, she fosters a loyal community that values her expertise and recommendations.
Consistency is key to her YouTube success, as she regularly uploads high-quality videos to maintain engagement. Each video is carefully edited, incorporating close-up demonstrations of makeup application to ensure clarity. Her collaborations with major brands provide followers with authentic reviews and first-hand product experiences. This transparent approach builds trust, increasing her influence and credibility within the beauty industry.

Beyond tutorials and reviews, she expands her content with vlogs that showcase her personal experiences and daily routines. She shares behind-the-scenes clips of her brand partnerships, giving viewers an exclusive look at her creative process. This type of content allows her audience to connect with her on a more personal level. By blending beauty content with lifestyle storytelling, she creates a well-rounded and engaging channel.
To maximize visibility, Anna implements strong SEO techniques in her YouTube strategy. She carefully selects relevant keywords for her video titles and descriptions, ensuring they reach the right audience. Her visually appealing thumbnails and aesthetically cohesive branding make her content stand out. Engaging with her community through comments further strengthens her relationship with viewers, fostering continued growth on the platform.
- Username: @annasarelly
- Influence Score: 41.4/100
- Followers: 2.9M
- Activity: 0.1 videos/month
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 7 PM EST
Instagram: High-Quality Visuals and Brand Partnerships

Anna Sarelly Cornejo’s Instagram serves as a visually striking platform where she shares high-quality photography, engaging reels, and interactive stories. Her content showcases carefully curated makeup looks, step-by-step tutorials, and honest product recommendations. She maintains a cohesive brand image with a well-planned feed that reflects her aesthetic and style. Through frequent posts, she ensures her audience remains engaged and connected to her content.
A significant part of her Instagram strategy involves leveraging stories to interact with her audience in real-time. She frequently hosts Q&A sessions, polls, and behind-the-scenes glimpses into her daily routine. This format encourages direct engagement from her followers, who participate through interactive stickers and direct messages. Her ability to maintain a two-way conversation strengthens the sense of community within her brand.

Reels play a crucial role in expanding her reach, as she capitalizes on short, engaging beauty-related videos. She participates in trending challenges, making her content more discoverable to a broader audience. By strategically using relevant hashtags, she ensures visibility among beauty and skincare enthusiasts. This dynamic content strategy helps her Instagram remain one of her most powerful platforms for influence.
Anna seamlessly integrates brand collaborations into her Instagram feed, maintaining authenticity while monetizing her content. She shares sponsored posts in a way that aligns with her personal style and values, ensuring credibility with her audience. Her partnerships with well-known brands reinforce her status as a trusted figure in the beauty industry. These collaborations contribute significantly to her influence and revenue growth.
- Username: @annasarelly
- Influence Score: 81.5/100
- Followers: 1.2M
- Activity: 11 posts/month
- Engagement Rate: 1.02%
- Growth: -0.23%
- Average Engagement: 12.4K
- Posting Habits: 3 times a week at 1 PM EST
TikTok: Quick Beauty Tips and Viral Content

Anna Sarelly Cornejo’s TikTok is built around quick, entertaining, and informative beauty content that appeals to a wide audience. She shares fast-paced makeup tutorials, product reviews, and skincare advice in short-form videos. To maximize engagement, she incorporates humor, trending audio, and visually appealing transitions. Her dynamic approach ensures her followers remain entertained while learning valuable beauty techniques.
Her TikTok content is optimized for virality, using catchy thumbnails and engaging captions to attract viewers. She actively participates in trending beauty challenges while maintaining her brand identity. By incorporating popular trends, she makes her videos more shareable and increases their organic reach. Her ability to blend trending content with her expertise helps her stay relevant in the fast-moving TikTok space.

Community engagement plays a vital role in her strategy, as she frequently interacts with her followers through comments and video replies. By responding to beauty-related questions and featuring follower requests, she fosters a strong sense of community. This interactive approach significantly boosts her engagement rate, making her content more likely to appear on the For You Page. Her commitment to consistency ensures that her audience remains active and invested.
Anna effectively integrates brand collaborations into her TikTok, showcasing products in a natural and engaging manner. She creates sponsored videos that align with her usual content style, ensuring authenticity. By seamlessly blending promotional content with organic posts, she maintains credibility and trust with her audience. These brand partnerships allow her to monetize her TikTok while still delivering valuable and engaging content.
- Username: @annasarellymakeup
- Influence Score: 91.5/100
- Followers: 601.5K
- Activity: 2.9 videos/week
- Engagement Rate: 3.98%
- Growth: +2.46%
- Average Engagement: 23.9K
- Posting Habits: 3 times a week at 7 PM EST
Twitter: Engagement and Cross-Promotion

Anna Sarelly Cornejo’s Twitter presence is more limited compared to her other platforms but serves as a key space for engagement and discussions. She shares quick beauty tips, product recommendations, and updates on brand collaborations. Her tweets are often conversational, allowing direct interaction with her followers. This real-time engagement helps her maintain a strong connection with her audience despite a lower posting frequency.
Her tweets often include links to her latest videos and Instagram posts, encouraging her audience to engage across multiple platforms. By sharing updates and behind-the-scenes insights, she keeps her community informed and involved in her content. This cross-promotion helps drive traffic to her YouTube and TikTok, expanding her reach beyond a single social network. While not her primary platform, Twitter remains a valuable tool for maintaining audience interaction and visibility.
- Username: @annasarelly
- Influence Score: 7.7/100
- Followers: 98.4K
- Activity: 0 tweets/week
- Engagement Rate: 0%
- Growth: -0.17%
- Average Engagement: 0
- Posting Habits: Once a year at 12 AM EST
Anna Sarelly’s Social Media Influence Summary

nna Sarelly is a top beauty influencer in Mexico, with a strong presence across multiple platforms. Her Favikon Authority Score ranks her in the Top 2% on TikTok Mexico (#394) and the Top 1% in Makeup Worldwide (#143), showcasing her industry impact. With high engagement and quality content, she remains a trusted voice in beauty and skincare.
Learn more about the Favikon Methodology here
Content Strategy: Blending Beauty, Expertise, and Sustainability
Anna Sarelly’s content strategy focuses on beauty education, sustainability, and high-quality tutorials, leveraging her brand Sarelly Creativo Lab to establish a strong market presence. She creates step-by-step makeup tutorials, shares skincare routines, and provides honest product reviews while collaborating with global brands. Her emphasis on eco-conscious beauty and premium products makes her a trusted voice in the industry.
Reachability and Partnerships

Anna Sarelly Cornejo’s reachability is evident through her strong presence across multiple platforms, including YouTube, Instagram, and TikTok. She consistently engages with her audience, ensuring that her content remains relevant and impactful. Her ability to create beauty and lifestyle content that resonates with her followers strengthens her brand. This widespread visibility enables her to attract collaborations with well-known beauty companies.
Her partnerships with leading beauty and skincare brands allow her to promote high-quality products to her engaged audience. She seamlessly integrates sponsored content into her posts while maintaining authenticity, ensuring that promotions feel natural. Her emphasis on eco-conscious and non-toxic beauty has made her a key influencer for sustainable brands. These collaborations reinforce her credibility and position her as a thought leader in the beauty industry.

Anna maintains a strong connection with her followers by actively responding to comments, hosting Q&A sessions, and engaging through Instagram Stories and live streams. She ensures a high level of interaction across her platforms, fostering a sense of trust and loyalty among her audience. This direct engagement makes her an attractive choice for brands looking for influencers with a dedicated community. Her approach to communication strengthens relationships and increases her long-term impact.
Beyond brand collaborations, Anna expands her influence through strategic partnerships with beauty influencers and lifestyle creators. By collaborating with others in the industry, she broadens her reach and enhances audience interaction. These alliances help her remain a prominent figure in the digital space, keeping her content fresh and relevant. Her network of connections continuously enhances her visibility and strengthens her position in the beauty and lifestyle sector.
Conclusion: Redefining Beauty with Expertise, Authenticity, and Sustainability
Anna Sarelly Cornejo stands out as a top beauty influencer with a strong social media presence. Her ability to educate, engage, and inspire makes her a go-to personality for beauty lovers. With a growing following on YouTube, Instagram, and TikTok, she is positioned as a key player in the beauty industry. Her commitment to authenticity and sustainability ensures that she remains relevant and influential. Her strong connections with beauty brands and engaging content keep her at the forefront of the digital beauty space. As she continues to expand her brand, Anna Sarelly will remain a dominant figure in beauty content creation.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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