Who's Who on Social Media
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Who is Amer Kayyal? | B2B Influencer

Amer Kayyal stands out as a prominent figure in sales and marketing, leveraging social media to share inspirational and professional insights. With a highly engaged LinkedIn audience and a presence on X (formerly Twitter), his strategy exemplifies a focus on authenticity, leadership, and expertise.

November 25, 2024
Jeremy Boissinot
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Amer Kayyal stands out as a prominent figure in sales and marketing, leveraging social media to share inspirational and professional insights. With a highly engaged LinkedIn audience and a presence on X (formerly Twitter), his strategy exemplifies a focus on authenticity, leadership, and expertise. This analysis dives deep into his social media presence, covering his strategy, metrics, and potential for growth.

Amer Kayyal: A Visionary Leader in Sales and Marketing

Amer Kayyal is an experienced Sales Director and visionary leader with over 25 years of expertise in sales management, marketing, and customer service. Based in Saudi Arabia, Amer has built a remarkable career in B2B and B2C industries, where he is recognized for his strategic thinking and ability to develop impactful business strategies. Throughout his career, he has demonstrated exceptional skills in customer relationship management and market analysis, which have enabled him to navigate competitive markets successfully. Amer’s deep understanding of industry trends and his innovative approach to problem-solving make him a dynamic and adaptable professional in the sales and marketing landscape.

Known for his exceptional leadership qualities, Amer excels in executing successful strategies that consistently meet and exceed key organizational targets. He has a proven track record of driving business growth through effective team management, fostering collaboration across departments, and implementing data-driven solutions. His ability to identify opportunities for growth and develop targeted action plans positions him as a respected name in his field. Amer’s leadership style is defined by his emphasis on ethical business practices, ensuring that integrity and transparency are at the core of every decision he makes.

Amer is a firm believer in the power of transparent communication to cultivate strong market relationships. His extensive professional network and commitment to excellence have allowed him to establish long-lasting partnerships with key stakeholders. By fostering a culture of trust and innovation, Amer continues to add significant value to his network and the organizations he works with. His dedication to continuous improvement and strategic growth ensures that he remains at the forefront of the sales and marketing industry, inspiring others through his achievements and visionary outlook.

A Leading Voice Across Social Platforms

Amer's social media presence spans LinkedIn and X, with LinkedIn emerging as his primary platform for professional engagement. While his presence on X is less active, LinkedIn showcases his expertise, thought leadership, and ability to connect with a wide audience.

Amer Kayyal's Social Media Strategy

LinkedIn: The Cornerstone of Amer Kayyal’s Influence

LinkedIn is Amer's primary social media platform, boasting 913.8K followers and a steady growth rate of 0.43% over the last 30 days. His content strategy focuses on a mix of motivational posts, industry insights, and real-world applications of sales and leadership principles. With an average engagement rate of 0.17%, his posts resonate with professionals seeking actionable advice and inspiration. Amer's videos often highlight themes of resilience, passion for work, and the intersection of technology and human potential. His daily posting habit ensures consistent visibility and engagement, with most content published at 6 PM to align with peak professional activity hours.

His recent posts include motivational stories, such as encouraging resilience in students, and insightful discussions on workplace productivity, showcasing his ability to balance relatability with expertise. This dynamic approach has established Amer as a top-ranking influencer in Saudi Arabia’s marketing and sales sector.

  • Username: @amer-kayyal
  • Influence Score: 92.3/100
  • Followers: 913.8K
  • Activity: 17 posts last month
  • Engagement Rate: 0.17%
  • Growth: +0.43% (+3.9K followers)
  • Average Engagement: 1.6K
  • Posting Habits: Every day at 6 PM

X: A Secondary Platform with Room for Growth

Amer’s presence on X (formerly Twitter) is currently minimal, with 1.1K followers and no activity over the past three months. Despite this, the platform represents an untapped opportunity for Amer to further expand his audience and diversify his influence. X offers a unique space for engaging in real-time conversations, which could complement his highly professional and structured content on LinkedIn. By repurposing his LinkedIn insights—such as motivational posts, leadership tips, and industry updates—and presenting them in a conversational tone suited to X, Amer could connect with a broader demographic, including younger professionals and thought leaders who are active on this platform. Regular activity and participation in trending discussions could boost his visibility, allowing him to foster meaningful engagement with a different segment of his audience.

The lack of recent activity on X, however, has resulted in stagnant growth and engagement metrics, highlighting the need for a refreshed approach. Amer’s proven ability to create impactful content on LinkedIn suggests he could achieve similar success on X if he adopts a consistent posting strategy tailored to the platform's fast-paced and interactive nature. By sharing concise, thought-provoking posts, engaging in relevant industry conversations, and utilizing features like polls or hashtags, he could reignite interest in his profile and amplify his influence across multiple platforms. Reinvesting effort into X would not only enhance his social media presence but also strengthen his personal brand as a dynamic and adaptable leader in the digital space.

  • Username: @kayyal_amer
  • Influence Score: 6.4/100
  • Followers: 1.1K
  • Activity: No posts in the last three months
  • Engagement Rate: 0%
  • Growth: -0.71% (-8 followers)
  • Average Engagement: 0
  • Posting Habits: None

Content Strategy: Leadership Through Inspiration

Amer Kayyal’s content strategy revolves around thought leadership, combining professional expertise with motivational storytelling. His videos and posts often highlight:

  1. Resilience and Motivation: Posts like his story of students overcoming challenges resonate with a wide audience, blending professional and personal narratives.
  2. Technology and Productivity: Discussions on workplace productivity and leveraging technology position him as a forward-thinking leader.
  3. Passion for Work: By emphasizing the importance of loving one’s work, Amer connects with professionals seeking purpose in their careers.

Amer Kayyal's Social Media Influence and Rankings

Amer Kayyal holds a Favikon authority score of 8,467 points, positioning him as a top influencer in Saudi Arabia's marketing and sales industry, ranking #3 on LinkedIn. With his high engagement on LinkedIn and consistent growth, Amer is among the top 1% of professionals in his field, leveraging his expertise and thought leadership to inspire and engage a wide professional audience. His influence makes him a valuable partner for brands seeking to connect with a professional and business-focused demographic.

Amer Kayyal exemplifies how authenticity and expertise can drive social media success. With a strong focus on LinkedIn, he has positioned himself as a leader in the marketing and sales industry. While his presence on X remains limited, Amer’s potential for growth and engagement across platforms is undeniable. By maintaining his consistent posting habits and exploring new opportunities, he continues to inspire his audience and shape the future of professional influence online.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.