Who's Who on Social Media
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Who is Alondra Ortiz aka Alondra Dessy?

Alondra Ortiz, known as Alondra Dessy, is a beauty and lifestyle influencer who has built a strong online presence through engaging content across multiple platforms. With a focus on fashion, makeup, and personal moments, she connects with her audience through relatable and humorous content.

March 11, 2025
Jeremy Boissinot
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Alondra Ortiz aka Alondra Dessy: A Beauty and Lifestyle Influencer with a Passion for Fashion

Alondra Ortiz, known as Alondra Dessy, is a beauty and fashion influencer with a strong online presence. She has built a loyal community by sharing her makeup transformations, fashion looks, and personal experiences. Her ability to mix humor, relatability, and glamour has made her a standout in the digital space. With 9,271 points on Favikon, she is a recognized force in the beauty industry.

Her Instagram account has grown to 2 million followers, where she posts high-quality beauty and fashion content. She collaborates with top brands, including Too Faced Cosmetics, Sheglam, and her own brand, The Lash Bar. Alondra’s ability to curate aesthetic content while maintaining authenticity keeps her audience engaged. She maintains a consistent posting schedule, ensuring steady interaction with her followers.

Alondra Dessy’s Fashionable Tokyo Adventure: A Stylish Snapshot in Japan (Source: @alondradessy, Instagram, February 2025)

On TikTok, she has amassed 1.9 million followers, making it one of her most active platforms. She shares short-form videos, including makeup routines, trendy fashion hauls, and funny skits. With an engagement rate of 6.42%, her TikTok content quickly gains traction and generates thousands of interactions. By posting 4.8 videos per week, she ensures her content remains fresh and relevant.

Her YouTube channel, with 1.3 million subscribers, allows her to share long-form content that delves into her personal life, beauty tutorials, and vlogs. She provides deeper insights into her experiences, from relationship updates to behind-the-scenes moments. Her audience appreciates the intimate storytelling, giving them a closer look into her world. Posting 2.8 videos per month, she maintains an active yet manageable schedule.

An Influencer Active on Social Media

Alondra Dessy maintains an active presence across Instagram, TikTok, YouTube, and Twitter (X), engaging with her audience through a mix of beauty, lifestyle, and humor-driven content. With a combined audience in the millions, she keeps her followers engaged with high-quality visuals, collaborations, and interactive content.

Alondra Ortiz's Social Media Strategy Analysis

Instagram: The Hub for Beauty and Fashion

Alondra Dessy’s Instagram has a strong community of 2 million followers, making it her leading platform. She shares high-quality beauty transformations, fashion outfits, and personal moments. Her ability to blend glamour, relatability, and humor keeps her audience engaged. She posts 4 times per month, ensuring her followers consistently receive fresh content.

Her engagement rate is 3.36%, with an average of 68.5K interactions per post. She frequently collaborates with top beauty brands, including Too Faced Cosmetics and Sheglam, to promote makeup products. Her well-curated feed features a mix of trendy looks, sponsored content, and lifestyle updates. With a structured posting schedule, she maintains a steady and loyal audience.

Alondra’s Instagram Stories allow her to share behind-the-scenes moments, daily updates, and Q&A sessions. She uses interactive features like polls, question stickers, and swipe-up links to boost engagement. This strategy helps her audience feel more connected to her daily life. She ensures her content stays relevant, catering to her fans' interests and preferences.

By posting once a week at 8 PM EST, she optimizes reach and visibility. She uses hashtags, brand partnerships, and high-resolution imagery to increase engagement. Her ability to curate visually appealing content has solidified her position in the fashion and beauty industry. Through consistent interaction, she continues to grow her influence and impact.

  • Username: @alondradessy
  • Influence Score: 91.6/100
  • Followers: 2M
  • Activity: 4 posts per month
  • Engagement Rate: 3.36%
  • Growth: +0.03%
  • Average Engagement: 68.5K
  • Posting Habits: Once a week at 8 PM EST

TikTok: The Powerhouse for Viral Beauty Content

Alondra Dessy’s TikTok presence is powerful, with 1.9 million followers and a 6.42% engagement rate. She shares makeup tutorials, fashion hauls, and funny skits, making her content diverse and relatable. Her ability to follow trending sounds and viral challenges keeps her relevant. Posting 4.8 videos per week, she maintains a strong connection with her audience.

Her TikTok videos receive an average of 122K engagements per post, making it one of her most interactive platforms. She frequently incorporates sponsored content, promoting brands like Sheglam and Too Faced Cosmetics. Alondra uses fast edits, catchy music, and eye-catching visuals to maintain high viewer retention. This combination helps her grow her influence while keeping content fresh.

Her content strategy includes a mix of GRWM (Get Ready With Me) videos, comedic skits, and trendy makeup transformations. By participating in popular trends, she ensures her content stays engaging and relevant. She interacts with fans through comments, duets, and stitch videos, strengthening her community engagement. With a balance of humor and beauty, her TikTok remains a favorite among followers.

Alondra posts daily at 10 PM EST, ensuring her videos reach peak audience activity. Her consistent posting schedule, combined with her relatable personality, keeps her followers invested. Through a mix of organic and sponsored content, she sustains a strong brand presence. TikTok continues to be one of her fastest-growing platforms.

  • Username: @alondradessyy
  • Influence Score: 90.2/100
  • Followers: 1.9M
  • Activity: 4.8 videos per week
  • Engagement Rate: 6.42%
  • Growth: 0%
  • Average Engagement: 122K
  • Posting Habits: Every day at 10 PM EST

YouTube: A Space for In-Depth Content

Alondra Dessy’s YouTube channel has 1.3 million subscribers, serving as a space for long-form content. She shares beauty tutorials, relationship updates, and lifestyle vlogs. This platform allows her to dive deeper into personal stories, fostering a stronger bond with her audience. She posts 2.8 videos per month, ensuring a balance between quality and consistency.

Her engagement rate stands at 0.51%, with an average of 6.5K interactions per video. She maintains a steady viewer base, reaching 156.7K people per month. Her content often includes brand collaborations, featuring makeup product reviews, fashion hauls, and challenges. By keeping her content authentic and relatable, she strengthens her connection with her subscribers.

Alondra’s YouTube videos typically feature a mix of casual vlogs, sit-down chats, and collaborations with influencers. She shares life updates, including travel diaries, fashion lookbooks, and daily routines. Her ability to connect on a personal level makes her audience feel closer to her journey. Through her high-quality video production, she maintains her position as a leading content creator.

She uploads once a month at 7 PM EST, ensuring her content reaches her audience at the right time. By incorporating thumbnails, SEO-friendly titles, and engaging intros, she maximizes video reach. Her storytelling format keeps viewers engaged, making them return for more. YouTube remains a key platform for her brand expansion.

  • Username: @alondradessy
  • Influence Score: 83.4/100
  • Followers: 1.3M
  • Activity: 2.8 videos per month
  • Engagement Rate: 0.51%
  • Growth: 0%
  • Average Engagement: 6.5K
  • Posting Habits: Once a month at 7 PM EST

Twitter (X): A Dormant Social Platform

Alondra Dessy’s Twitter (X) account has 459.7K followers, though her activity is minimal. With no recent tweets and a 0% engagement rate, her presence on this platform is inactive. Her last post was 3 years ago, and her current growth rate is -0.26%. Despite this, her brand recognition still attracts a large following.

Her Twitter (X) content previously included beauty updates, personal opinions, and casual thoughts. She used the platform to engage with her community, respond to fan messages, and share quick life updates. However, her shift in focus towards Instagram, TikTok, and YouTube has led to decreased activity. While inactive, her presence still holds value due to her brand reputation.

  • Username: @alondradessy
  • Influence Score: 7.7/100
  • Followers: 459.7K
  • Activity: Inactive for 3 years
  • Engagement Rate: 0%
  • Growth: -0.26%
  • Average Engagement: 0
  • Posting Habits: Once a year at 7 PM EST

Alondra Dessy’s Social Media Influence Summary

Alondra Ortiz, widely known as Alondra Dessy, has cemented her status as a leading beauty and lifestyle creator. With a Favikon authority score of 9,271 points and an Influence Score of 2, she has gained a strong presence across major platforms, particularly TikTok, Instagram, and YouTube. Her content, which ranges from makeup tutorials to fashion showcases, attracts a dedicated audience that engages with her daily posts.

Learn more about the Favikon Methodology here

Content Strategy: Beauty, Fashion, and Personal Connections

Alondra Ortiz, aka Alondra Dessy, has crafted a content strategy that blends beauty, fashion, and personal storytelling to maintain a highly engaged audience. She shares a mix of makeup tutorials, fashion inspiration, and lifestyle updates, making her one of the most relatable creators in the beauty space. Her ability to connect with her followers through humor, transformation videos, and behind-the-scenes glimpses keeps her audience engaged and invested in her journey.

Reachability and Partnerships

Alondra Dessy’s brand presence is strong, making her an attractive partner for beauty and fashion brands. With an authority score of 9,271, she ranks among the top content creators in her category. She has worked with Too Faced Cosmetics, Sheglam, and The Lash Bar, promoting their products through engaging content. These collaborations highlight her impact in the beauty industry.

Her Instagram audience of 2 million followers ensures her sponsored content reaches a large number of potential customers. She has partnered with well-known brands, sharing product recommendations, makeup tutorials, and fashion looks. Her strong engagement rate of 3.36% boosts her ability to drive sales. Brands looking for high visibility benefit from her dedicated fan base.

An overview of Alondra’s top influential connections across key industries. (Source: Favikon)

On TikTok, Alondra has 1.9 million followers, making it another powerful platform for promotions. With an engagement rate of 6.42%, her content resonates with her audience, leading to high brand interaction. She frequently participates in viral challenges, integrating sponsored products in an organic way. This strategy ensures brands receive visibility without feeling overly promotional.

Her YouTube channel with 1.3 million subscribers allows for in-depth product reviews and brand partnerships. She creates detailed makeup transformations, fashion hauls, and lifestyle vlogs, giving brands extensive exposure. With an average of 156.7K views per month, her reach extends beyond short-form content. Through long-form storytelling, Alondra builds trust and loyalty with her audience.

Conclusion: A Rising Star in the Beauty Industry

Alondra Dessy continues to solidify her influence in the beauty and fashion industries. With millions of followers across multiple platforms, she balances personal storytelling with brand collaborations. Her ability to connect with audiences through humor, authenticity, and high-quality content makes her a valuable influencer. As she continues to expand her brand and partnerships, Alondra remains a key player in the digital beauty space.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.