Who is Adam?

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Adam, a seasoned expert in GTM staffing, has built a reputable presence on LinkedIn, leveraging his professional expertise to create a niche in recruitment and market insights. With a focus on SaaS companies and a reputation as a Global GTM Staffing Partner, Adam’s influence continues to grow. This analysis delves into Adam’s social media footprint, content strategy, and potential for further influence across his platforms.

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Adam: A Leading Voice in Global GTM Recruitment and Strategy

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Adam is a prominent recruitment professional with a niche specialization in building Go-To-Market (GTM) teams for disruptive, VC-backed SaaS companies across the globe. With a career dedicated to identifying and connecting top talent, Adam has established himself as a critical partner for companies seeking to scale their operations effectively. Based out of Manchester, UK, and Tampa, Florida, his work spans multiple geographies, enabling him to cater to a diverse range of clients. He collaborates closely with investors, founders, and sales leaders, offering tailored recruitment solutions that align with the dynamic needs of the SaaS industry. His expertise in crafting high-performing GTM teams has made him an invaluable resource for businesses navigating the competitive tech landscape.

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Beyond his recruitment services, Adam hosts the "ScaleWithStrive" podcast, where he delves into strategies, industry trends, and actionable insights to help businesses achieve sustainable growth. Through engaging conversations with industry experts, he sheds light on the challenges and opportunities within the SaaS ecosystem. The podcast serves as a platform to highlight his deep understanding of market dynamics while offering valuable takeaways to listeners. By blending his recruitment acumen with thought leadership, Adam has carved out a unique space where he can both serve his clients and inspire a broader audience. His ability to discuss scaling strategies from multiple perspectives underscores his multifaceted expertise and commitment to staying ahead of industry trends.

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Adam’s recruitment reach extends beyond SaaS to encompass tech sectors like cybersecurity and DevOps, demonstrating his versatility in adapting to emerging industries. His approach to recruitment is marked by a results-driven focus and a dedication to aligning top-tier talent with cutting-edge opportunities. By integrating his deep understanding of industry-specific requirements with a people-first mindset, he has consistently delivered exceptional outcomes for his clients. Adam’s ability to navigate the complexities of the modern job market while fostering genuine connections underscores his innovative approach and unwavering commitment to excellence in his field.

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A Leading Voice Across Social Platforms

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Adam’s primary platform is LinkedIn, where he actively engages his professional network with thought-provoking content, industry updates, and practical advice for job seekers and recruiters alike.

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Adam's Social Media Strategy

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LinkedIn: The Core of Adam’s Professional Engagement

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LinkedIn serves as Adam’s most active and influential platform, where he connects with his 18.5K followers. His posts reflect his deep understanding of the SaaS industry, offering insights into recruitment processes, sharing success stories, and providing guidance on navigating the complexities of the modern job market.

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Over the last 30 days, Adam’s LinkedIn growth has been steady, with a 1.01% increase in followers (+182), indicating consistent engagement. His posting strategy is characterized by regular updates, often focusing on urgent recruitment needs and industry-relevant topics. For instance, his post about securing an engineer for a high-stakes GTM role highlights his efficiency and dedication to client success. This balance of professional insights and behind-the-scenes narratives fosters authenticity and relatability. Although Adam’s engagement rate (0.06%) on LinkedIn is relatively low, his consistent posting schedule ensures visibility within his niche audience. His average views per post (315) and active engagement in comments suggest an opportunity to refine his strategy to further connect with his audience.

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• Username: @saasheadhunter
• Influence Score: 67.6/100
• Followers: 18.5K
• Activity: Moderate (3 posts last month)
• Engagement Rate: 0.06%
• Growth: +1.01% (+182 followers)
• Average Engagement: 12 interactions per post
• Posting Habits: Weekly, typically at 10 PM

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Snapchat: Untapped Potential

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Adam’s presence on Snapchat (@adam_beales) demonstrates a substantial follower base of 58.6K, reflecting his potential to engage a wider audience on this platform. However, despite the significant number of followers, Snapchat remains an underutilized channel, with no activity recorded in the past three months. As a platform known for its casual and real-time communication, Snapchat offers a unique opportunity for Adam to connect with younger professionals and tech-savvy job seekers. By leveraging Snapchat’s visual storytelling capabilities, Adam could provide behind-the-scenes glimpses into his recruitment processes, share quick insights on the job market, and even create engaging content like live Q&A sessions or industry tips. These efforts could humanize his professional brand and foster a deeper connection with his audience, particularly with a demographic that values authenticity and immediacy.

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Reactivating Snapchat and aligning it with his professional narrative could also allow Adam to diversify his overall content strategy, broadening his reach to untapped demographics. With creative features like Snap Stories, short-form videos, and direct messaging, Adam could craft content tailored to highlight his expertise in Go-To-Market (GTM) recruitment and the SaaS industry. This platform also provides an avenue to address topics in a more personal and relatable way, complementing the polished, professional tone of his LinkedIn presence. By strategically incorporating Snapchat into his digital strategy, Adam has the potential to expand his influence, engage a younger audience, and position himself as a thought leader in recruitment for the next generation of professionals.

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• Username: @adam_beales
• Followers: 58.6K
• Activity: Inactive (Last post: 3 months ago)
• Engagement Rate: N/A
• Growth: 0% (no change in 30 days)
• Average Engagement: N/A
• Posting Habits: Infrequent

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Adam's Social Media Influence Summary

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Adam’s influence is best captured through his LinkedIn presence, where he is ranked in the top 15% of LinkedIn users in the UK. His authority score of 4,498 points and an influence score of 67.6/100 position him as an "Emerging Creator to Watch." While his engagement rates leave room for improvement, his consistent follower growth and unique professional insights indicate significant potential for expansion.

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Content Strategy Deep Dive

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Adam’s content strategy revolves around three key pillars:

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1. Professional Expertise: Recruitment-focused posts that provide real-time updates on roles and industry trends.
2. Authenticity: Sharing personal anecdotes and success stories to build trust and relatability.
3. Engagement: Active participation in comments and discussions to foster connections.

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His narrative-driven posts showcase his results-oriented approach, offering a glimpse into his day-to-day challenges and triumphs. By integrating more visual content, such as infographics or video updates, Adam could further boost engagement and expand his reach.

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Reachability and Partnerships

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Adam’s reachability is classified as "Very Easy," with no estimated cost for sponsored posts. This accessibility, combined with his niche expertise, makes him an attractive partner for SaaS companies and HR tech brands seeking to connect with top talent. Future collaborations could include webinars, LinkedIn Live sessions, or co-branded content with SaaS-focused organizations.

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Adam is a rising voice in the GTM and SaaS recruitment space, leveraging LinkedIn to connect with his audience and share his expertise. While Snapchat remains dormant, it represents an untapped opportunity to diversify his outreach. By introducing a newsletter and refining his content strategy, Adam can further cement his status as a thought leader. His ability to balance professional insights with relatable storytelling positions him as a valuable resource for both clients and candidates, with immense potential for growth in the digital space.

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